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Channel Strategy Manager Jobs in Michigan (NOW HIRING)

Align with the Sr. Director of Channel Sales on strategic business opportunities and acts as the ... Strength in data analytics and project management * Proficiency in Microsoft Suite (PowerPoint ...

MI · On-site

Lead Regional Sales Directors responsible for high-impact partners, portfolio strategy, coverage models, joint business plans, and growth targets. * Ensure Channel Managers and Scale Channel Managers ...

... as part of an overall channel strategy * Ensure execution excellence and compliance within ... Utilize CRM systems to manage opportunities, tasks, customer data, and market insights * Contribute ...

... as part of an overall channel strategy * Ensure execution excellence and compliance within ... Utilize CRM systems to manage opportunities, tasks, customer data, and market insights * Contribute ...

Channel Strategy: Own and execute the go-to-market plan across all sales channels, including ... Grow and manage the digital and inbound channel, including SEO, content, ROI tools, and the online ...

Channel Strategy: Own and execute the go-to-market plan across all sales channels, including ... Grow and manage the digital and inbound channel, including SEO, content, ROI tools, and the online ...

Showing results 21-40

Channel Strategy Manager information

What are the key skills and qualifications needed to thrive as a channel strategy manager, and why are they important?

To thrive as a Channel Strategy Manager, you need expertise in sales strategy, market analysis, and channel development, typically supported by a relevant degree in business or marketing. Familiarity with CRM systems, data analytics tools, and channel management software is essential for tracking performance and optimizing distribution. Strong negotiation, relationship-building, and communication skills set top performers apart in this role. These capabilities are crucial for driving revenue growth, building successful partnerships, and ensuring effective channel execution.

What does a channel strategy manager do?

A Channel Strategy Manager is responsible for developing and implementing strategies to distribute a company’s products or services through various channels, such as retail, online, or third-party partners. They analyze market trends, assess channel performance, and collaborate with sales and marketing teams to optimize channel mix and ensure alignment with business goals. Their work helps maximize market reach, drive sales growth, and improve customer satisfaction by ensuring products are available through the most effective channels.

How does a channel strategy manager typically collaborate with sales and marketing teams to drive growth?

A Channel Strategy Manager works closely with both sales and marketing teams to develop and execute strategies that optimize distribution channels and maximize revenue opportunities. This often involves analyzing channel performance data, identifying new partnership opportunities, and aligning promotional initiatives across teams. Regular meetings and cross-functional projects are common, ensuring that channel strategies are integrated with broader business objectives. Effective collaboration requires strong communication skills and a deep understanding of both internal processes and market dynamics.

What is the difference between Channel Strategy Manager vs Channel Marketing Manager?

AspectChannel Strategy ManagerChannel Marketing Manager
Primary FocusDeveloping and optimizing channel strategies to maximize sales and partnershipsCreating marketing campaigns and initiatives to promote products within channels
ResponsibilitiesStrategic planning, partner relations, channel developmentMarketing campaigns, content creation, promotional activities
Required SkillsStrategic thinking, relationship management, industry knowledgeMarketing skills, campaign management, communication
Work EnvironmentCross-functional teams, partner organizations, corporate officesMarketing teams, sales teams, advertising agencies

The Channel Strategy Manager focuses on developing overall channel strategies and managing partner relationships, while the Channel Marketing Manager concentrates on executing marketing campaigns within channels. Both roles are essential for channel success but differ in scope and daily tasks.

What are popular job titles related to Channel Strategy Manager jobs in Michigan? For Channel Strategy Manager jobs in Michigan, the most frequently searched job titles are:
What cities in Michigan are hiring for Channel Strategy Manager jobs? Cities in Michigan with the most Channel Strategy Manager job openings:

Key Account Manager

Comfort Research

Grand Rapids, MI • On-site, Remote

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 19 days ago


Comfort Research rating

6.8

Company rating: 6.8 out of 10

Based on 11 frontline employees who took The Breakroom Quiz

27th of 51 rated furniture manufacturers


Job description

Description

Comfort Research is seeking a Key Account Manager to manage and expand relationships with key national and regional retail partners, while delivering sales and margin objectives. In this role, you'll lead joint business planning, identify strategic growth opportunities, and collaborate cross-functionally to optimize assortment, pricing, and execution across the channel. 


This position offers high visibility and real ownership, with the opportunity to directly influence channel strategy while building strong, long-term trade partner relationships - ideal for a driven sales professional eager to make an impact and continue growing their career.


HERE'S WHAT YOU'LL DO

  • Demonstrate the Core Values of Comfort Research in daily actions, execution of tasks, and interactions with others.
  • Align with the Sr. Director of Channel Sales on strategic business opportunities and acts as the sales point of contact for Comfort Research.
  • Pursue and execute assigned retail opportunities in accordance with channel strategy.
  • Develop strategic growth plans for the account portfolio.
  • Optimize assortment, pricing, and company resources to support the total channel business strategy.
  • Facilitate cross-functional efforts to support the Business Plan, including business update cadence.
  • Support channel business planning, forecasting, and product development stage gate process.
  • Develop compelling, data-based business solutions for assigned accounts.
  • Maintain current account relationships while developing new business opportunities.
  • Demonstrate robust knowledge of the customer's business and provide category expertise.
  • Support the Sales team in shared goals and initiatives.
  • HAVE FUN!
  • Other duties as assigned by leadership.

This position is a hybrid role, requiring 3 days per week on-site at our office located at 1719 Elizabeth Ave NW, Grand Rapids, MI 49504. The remaining workdays can be completed remotely, providing a flexible balance between in-office collaboration and remote work convenience. Candidates should be within commuting distance of our Grand Rapids location.


OUR AWESOME BENEFITS


Here at Comfort Research, we believe that the health and well-being of our Ambassadors and their families is critical to their success in the workplace. Comfort Research offers a generous benefits program that includes:

  • Generous Paid Time Off (PTO) plan that begins accruing upon hire for eligible Ambassadors
  • Culture Awards program with opportunities to win cash prizes or extra PTO in addition to company-wide recognition
  • Several paid holidays throughout the year
  • Employee Assistance Program
  • Growing family bonus & extra PTO for new parents
  • Referral Bonus program
  • 401(k) program with a generous company match
  • A variety of health insurance plans with company contributions to premiums
  • Dental, vision, and other ancillary insurance coverages available
  • Company-paid Short-Term Disability coverage
  • Company-paid Life Insurance policy
  • Free product allowances & product discounts

WHO WE ARE


Comfort Research is leading the furniture industry in innovative and affordable design and manufacturing. We've listened to the growing demand for quality, modern, leading-edge furniture and have responded with a bang! Today, you can find our products at all your favorite retailers, like Walmart, Meijer, and Amazon (to name a few). But that's just the beginning. We're on our way to realizing our dream of becoming the "Best Known Brand in Furniture," and we're pretty excited about it.


As we've grown, we've continued to be recognized as a Great Place to Work-and we've remained committed to building a positive culture and creating a dynamic, fun atmosphere. We believe in hard work and we live by our core values of: Finding A Better Way, Doing the Right Thing, and Expecting the Best from Each Other and Ourselves. At Comfort Research, the pace is fast, the work is anything but boring, and the result is always more Comfort for All.

Requirements

  • 1-3 years of experience in a sales role or equivalent business experience required
  • Bachelor's Degree or equivalent required
  • Experience working with national retailers
  • Excellent verbal and written communication skills
  • Ability to establish priorities and proceed with minimal direction
  • Experience in Solution Selling techniques and Joint Business Planning
  • Strength in data analytics and project management
  • Proficiency in Microsoft Suite (PowerPoint, Excel, Word)
  • Working knowledge of standard sales financial terms, calculations, and statements
  • Ability to be a self-starter, work independently, and work in a team environment


Comfort Research is an equal opportunity employer and does not discriminate on the basis of race, color, religion, gender identity or expression, national origin, age, disability, marital status, familial status, sexual orientation, or any other characteristic protected by applicable laws. We are committed to building a diverse and inclusive workplace and encourage applications from all qualified individuals.


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