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Channel Optimization Manager Jobs (NOW HIRING)

Hearst

SEO Manager

New York, NY

$85K - $100K/yr

Your Impact The Manager provides day-to-day SEO leadership for advanced/large clients, broadens overall engagements with cross-channel knowledge, and can lead more junior owned media personnel on ...

Postman

SEO Manager

New York, NY · On-site

The Opportunity Postman is looking for an SEO Manager to drive pipeline growth and revenue impact ... Collaborate with content, product marketing, and demand generation teams to execute multi-channel ...

Workshop Digital

SEO Manager [Richmond, VA]

Richmond, VA · On-site

$70K - $77K/yr

Position Summary The SEO Manager position operates at a high degree of autonomy and regularly ... practices Channel management * Identify, project, and obtain client buy-in and approval, and ...

Hearst

SEO Manager

New York, NY · On-site

$85K - $100K/yr

Your Impact The Manager provides day-to-day SEO leadership for advanced/large clients, broadens overall engagements with cross-channel knowledge, and can lead more junior owned media personnel on ...

Hearst Newspapers

SEO Manager

New York, NY · On-site

$85K - $100K/yr

Your Impact The Manager provides day-to-day SEO leadership for advanced/large clients, broadens overall engagements with cross-channel knowledge, and can lead more junior owned media personnel on ...

Flagstar Bank

Channel Manager, SEO and AI Search

Position Title Channel Manager, SEO and AI Search Location Nationwide, MI 48098 Job Summary The Marketing Channel Manager owns the strategy, execution, and continuous optimization of an assigned ...

Postman

SEO Manager

New York, NY

$161K - $180K/yr

The Opportunity Postman is looking for an SEO Manager to drive pipeline growth and revenue impact ... Collaborate with content, product marketing, and demand generation teams to execute multi-channel ...

Hearst

SEO Manager

New York, NY

$85K - $100K/yr

Your Impact The Manager provides day-to-day SEO leadership for advanced/large clients, broadens overall engagements with cross-channel knowledge, and can lead more junior owned media personnel on ...

Hearst Newspapers

SEO Manager

New York, NY · On-site

$85K - $100K/yr

Your Impact The Manager provides day-to-day SEO leadership for advanced/large clients, broadens overall engagements with cross-channel knowledge, and can lead more junior owned media personnel on ...

Hearst Television

SEO Manager

Manhattan, NY · On-site

$85K - $100K/yr

Your Impact The Manager provides day-to-day SEO leadership for advanced/large clients, broadens overall engagements with cross-channel knowledge, and can lead more junior owned media personnel on ...

Hearst

SEO Manager

Manhattan, NY · On-site

$85K - $100K/yr

Your Impact The Manager provides day-to-day SEO leadership for advanced/large clients, broadens overall engagements with cross-channel knowledge, and can lead more junior owned media personnel on ...

EF Teach Online

SEO Manager

Boston, MA

As our SEO Manager , you'll join our Boston-based acquisition marketing team-a fun, fast-paced crew ... Own the optimization of our YouTube channel, leveraging it as a secondary search engine to maximize ...

FNB Corporation

Retail Channel Optimization Manager**Position Overview:**An impactful position that leverages geospatial, internal, and external data to support retail channel optimization strategy and branch ...

Hearst Newspapers

SEO Manager

New York, NY · On-site

$85K - $100K/yr

Your Impact The Manager provides day-to-day SEO leadership for advanced/large clients, broadens overall engagements with cross-channel knowledge, and can lead more junior owned media personnel on ...

Fnbcorp

Geospatial Data Analyst

Pittsburgh, PA · On-site

Retail Channel Optimization Manager Position Overview: An impactful position that leverages geospatial, internal, and external data to support retail channel optimization strategy and branch ...

iCrossing

Sr. SEO Manager

Chicago, IL · On-site

Your Impact As a Sr. Manager, SEO, you will provide day-to-day SEO & GEO leadership for advanced ... You will broaden overall engagements with your cross-channel knowledge, and you can lead more ...

Hearst

Sr. SEO Manager

Chicago, IL

Your Impact As a Sr. Manager, SEO, you will provide day-to-day SEO & GEO leadership for advanced ... You will broaden overall engagements with your cross-channel knowledge, and you can lead more ...

Hearst

Sr. SEO Manager

Chicago, IL · On-site

Your Impact As a Sr. Manager, SEO, you will provide day-to-day SEO & GEO leadership for advanced ... You will broaden overall engagements with your cross-channel knowledge, and you can lead more ...

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Channel Optimization Manager information

See salary details

$70.5K

$142.4K

$153.5K

How much do channel optimization manager jobs pay per year?

As of Sep 11, 2026, the average yearly pay for channel optimization manager in the United States is $142,448.00, according to ZipRecruiter salary data. Most workers in this role earn between $152,000.00 and $153,000.00 per year, depending on experience, location, and employer.

What is a channel optimization manager?

Channel Optimization Managers are professionals responsible for improving the performance and efficiency of a company's sales, distribution, or marketing channels. They analyze data, identify opportunities for growth, and implement strategies to optimize processes across different channels, such as online platforms, retail locations, or partner networks. Their goal is to maximize revenue, enhance customer experience, and ensure that products or services reach the right audience through the most effective channels.

What skills and qualifications are needed to be a channel optimization manager?

To thrive as a Channel Optimization Manager, you need expertise in marketing analytics, channel performance evaluation, and a solid understanding of digital marketing principles, typically supported by a degree in marketing, business, or a related field. Familiarity with tools like Google Analytics, CRM systems, and marketing automation platforms is common, along with experience in A/B testing and data visualization software. Strong analytical thinking, excellent communication, and project management skills help you collaborate across teams and drive channel improvements. These competencies are essential for maximizing channel efficiency, increasing ROI, and ensuring cohesive marketing strategies across platforms.

How does a channel optimization manager collaborate with sales and marketing teams?

A Channel Optimization Manager frequently works alongside sales and marketing teams to analyze performance data, identify high-potential channels, and implement strategies to maximize reach and revenue. This collaboration often involves regular meetings to align on goals, sharing insights about customer behavior, and jointly developing targeted campaigns or promotions. Clear communication and cross-functional teamwork are essential, as the Channel Optimization Manager ensures that sales initiatives and marketing efforts are well-coordinated for optimal channel performance.

What are popular job titles related to Channel Optimization Manager jobs?

For Channel Optimization Manager jobs, the most frequently searched job titles are:

SEO Manager

New York, NY

Hearst
Motion Picture and Video Production • 10K+ employees
Learn more about Hearstexternal

$85K - $100K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 29 days ago

Hearst rating

6.6

Company rating: 6.6 out of 10

Based on 28 frontline employees who took The Breakroom Quiz

Job description

About Us

iCrossing is a Hearst-backed marketing and technology partner built for how brands grow today. As outcomes architects, we bring together strategy, media, experience, engineering, data, and AI to build connected digital systems that improve performance, strengthen customer experiences, and support measurable business growth.

Our work is grounded in data-backed strategy, modern digital visibility, and connected execution. We help brands perform now while transforming for what's next, designing the platforms, content, media, and operating models that help them move faster, learn smarter, and scale what works.

At iCrossing, you'll work with teams across marketing, technology, and experience to solve complex client challenges with strategic breadth and executional depth. As part of Hearst, we combine agency agility with access to powerful data, insights, audiences, content, and technology capabilities. Corporation, the world's leading media, entertainment, and content company, which gives us access to the most valuable data and insights, talent and audiences.  

Your Impact

The Manager provides day-to-day SEO leadership for advanced/large clients, broadens overall engagements with cross-channel knowledge, and can lead more junior owned media personnel on enterprise-level clients. The Manager participates in new business pitches and helps shape the company's SEO product offering. This is a full-time role and requires 2 days per week in the office. 

What you'll do

  • Responsible for client owned media strategy
  • Primary point of contact to present strategies to clients
  • Leads owned media engagements for large size and complex clients
  • Facilitates upsell and cross sell opportunities with clients
  • Participates in new business pitches
  • Mentors junior team members in all owned media topics
  • Leads the creation of new practices and creation of deliverables based on industry trends
  • Attends and presents at industry conferences and events
  • Creates client success case studies
  • Creates industry POVs
  • Earns high overall client satisfaction scores

Who you are

  • Minimum 4 years' experience working in SEO
  • Advanced knowledge of common industry tools & platforms
  • Expert proficiency with Microsoft Office (especially Excel & PowerPoint) 
  • Strong written and verbal communication skills
  • Clear and concise communication style
  • Strong mathematical, analytical and writing skills
  • Must be able to compare data and analyze tactics to maximize results
  • Fundamental understanding of HTML
  • Experience with CSS, JavaScript and web design technologies is a plus

The estimated salary range for this position in Chicago is between $77,000 and $90,000.  For NewYork City, the estimated salary range for this position is between $85,000 and $100,000. The range for the position in other geographies may vary based on market differences. The actual compensation will be determined based on experience and other factors permitted by law.  

We also offer a competitive benefits package that includes: 

  • Medical, dental, vision, life and disability insurance
  • 401(k) Retirement Plan
  • Flexible Spending & Health Savings Account
  • Paid holidays, vacation, and sick time
  • Parental Leave
  • Employee assistance program and other company benefits

What Hearst employees say

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Benefits

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