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Channel Development Manager Jobs in Orem, UT (NOW HIRING)

swirecc

Commercial Channel Manager

Draper, UT

$142K - $143K/yr

What does Commercial Channel Manager Large Store do at Swire Coca-Cola ... Responsible for the development of commercial plans that drive Channel Look of Success for the ...

swirecc

Commercial Channel Manager

Draper, UT · On-site

$142K - $143K/yr

What does Commercial Channel Manager Large Store do at Swire Coca-Cola ... Responsible for the development of commercial plans that drive Channel Look of Success for the ...

swirecc

Commercial Channel Manager

Draper, UT · On-site

$142K - $143K/yr

What does Commercial Channel Manager Large Store do at Swire Coca-Cola ... Responsible for the development of commercial plans that drive Channel Look of Success for the ...

Socket.dev

Channel Director, SLED

American Fork, UT · On-site

$175 - $245/hr

Pipeline Management: Take full ownership of the partner sales cycle, from lead generation and ... Proactively manage channel mapping and resolve potential conflicts to ensure a healthy ...

New

NRG Energy

Director, Growth & Channels

Lehi, UT

$171K - $215K/yr

Owns the number, doesn't borrow it. * Team builder - Has hired and developed channel and demand gen talent. Raises the floor, not just the ceiling. * Multi-brand experience - Managed channel strategy ...

Netcraft

Director Channel Sales - Americas

Lehi, UT · Hybrid

Leverage our current CRM (Salesforce) to document all partner activities, opportunities, and other ... What you'll need to be successful: * 3+ years in partnerships, business development, or consulting ...

Netcraft

Director Channel Sales - Americas

Lehi, UT · Hybrid

Leverage our current CRM (Salesforce) to document all partner activities, opportunities, and other ... What you'll need to be successful: * 3+ years in partnerships, business development, or consulting ...

Netcraft

Director Channel Sales - Americas

Lehi, UT · On-site

Leverage our current CRM (Salesforce) to document all partner activities, opportunities, and other ... What you'll need to be successful: * 3+ years in partnerships, business development, or consulting ...

Clozd

Partner Development Director

Lehi, UT · On-site

$120 - $160/hr

We are hiring a Partner Development Director to build and scale a strategic partnerships function ... This is not a traditional channel role. You won't just be managing referral agreements or running ...

Ulta Beauty, Inc.

Merchandise Manager

Riverton, UT · On-site

$48K - $59K/yr

... channel, price changes, and markdowns. This leader drives the store's business through a focus on ... Support all aspects of associate professional development, including training, providing ...

Ulta Beauty, Inc.

Merchandise Manager

Riverton, UT · On-site

$48K - $59K/yr

... channel, price changes, and markdowns. This leader drives the store's business through a focus on ... Support all aspects of associate professional development, including training, providing ...

Adobe

Business Development Representative

Lehi, UT

... channel outreach. This role is a proven launchpad. BDRs who demonstrate strong performance have a ... Keep accurate, organized records in CRM and pipeline tracking tools What You Need to Succeed * 4 ...

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Channel Development Manager information

See Orem, UT salary details

$9.6K

$109.8K

$126.5K

How much do channel development manager jobs pay per year?

As of Aug 20, 2026, the average yearly pay for channel development manager in Orem, UT is $109,758.00, according to ZipRecruiter salary data. Most workers in this role earn between $100,800.00 and $116,900.00 per year, depending on experience, location, and employer.

What is a channel development manager?

A Channel Development Manager is responsible for building and managing relationships with third-party partners, resellers, and distributors to grow a company's sales and market reach. They develop strategies to identify new channel opportunities, onboard partners, and ensure effective collaboration to achieve mutual business goals. This role often involves training partners, monitoring performance, and providing ongoing support to optimize sales through indirect channels. Channel Development Managers play a key role in expanding a company's presence in the market by leveraging external partnerships.

What does a channel development manager do?

A channel development manager partners with sales marketers and business associates to develop marketing techniques and strategies to reach customers in a specific channel. You are the link between businesses and customers, and your job duties include recruiting candidates, creating resources to reach customers, and managing or teaching other channel managers. A career as a channel developer requires you have some formal qualifications and education, typically at least a bachelor’s degree in business, marketing, or a related field, and a minimum of five years of experience in sales or marketing and management. Developing relationships with channel partners is necessarily interpersonal, so you should emphasize skills in communication, organization, and developing messaging strategies.

What are the key skills and qualifications needed to thrive as a channel development manager, and why are they important?

To thrive as a Channel Development Manager, you need strong skills in sales strategy, partner relationship management, and market analysis, typically supported by a bachelor’s degree in business or a related field. Familiarity with CRM platforms like Salesforce, channel management software, and relevant certifications such as Certified Channel Manager are often essential. Exceptional negotiation, communication, and networking skills help build and sustain effective partnerships. These skills ensure successful channel growth, improved partner performance, and achievement of revenue targets.

What are some common challenges channel development managers face when building new partner relationships?

Channel Development Managers often encounter challenges such as aligning partner goals with company objectives, overcoming initial trust barriers, and navigating varying business cultures. They need to clearly communicate value propositions and establish mutually beneficial terms to ensure long-term collaboration. Effective negotiation, adaptability, and proactive communication are essential for resolving misunderstandings and maintaining strong, productive partnerships.

What is the difference between Channel Development Manager vs Sales Manager?

AspectChannel Development ManagerSales Manager
Primary FocusDeveloping and managing channel partnerships to expand market reachDirectly selling products or services to customers
Work EnvironmentCollaborates with partners, distributors, and internal teamsInteracts mainly with clients and sales teams
Required CredentialsExperience in channel sales, marketing, or business developmentSales experience, often with a background in customer relationship management
Industry UsageCommon in tech, manufacturing, and wholesale sectorsWidespread across retail, B2B, and service industries

The Channel Development Manager focuses on building and maintaining relationships with channel partners to grow the company's market presence, while the Sales Manager concentrates on direct sales efforts to individual customers. Both roles require strong sales skills and industry knowledge but differ in their approach and target audiences.

How much do channel development managers make in the US?

Channel Development Managers in the US typically earn between $80,000 and $130,000 annually, depending on experience, industry, and location. Compensation may also include bonuses, commissions, and benefits, especially in sales-focused roles requiring strong negotiation and relationship-building skills.
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Channel Development Manager jobs near you

Commercial Channel Manager

swirecc

Draper, UT

$142K - $143K/yr

Full-time

Re-posted 11 days ago

Job description

What does Commercial Channel Manager Large Store do at Swire Coca-Cola?
Responsible for the development of commercial plans that drive Channel Look of Success for the large store channel of trade. Works with internal and customer teams to identify the highest leverage opportunities and communicate effectively with the sales team. Produce local commercial marketing opportunities & align brand resources. Develop POS order reviews, inventory, deployment, tracking & analysis of all in-outlet merchandising in support of Strategic LOS. Develop brand acceleration programs based on local and customer-specific opportunities. . Present Commercial updates at Division OR Meetings. Develop & present the "Are You Ready" meeting content for the trimester (innovation, big event marketing, etc.) to executive leadership, and to the Field Ops Teams.
Responsibilities:

  • Work with brand teams to build Look of Success framework (KO, Monster, Dr Pepper, Core Power, VEB) to understand and implement all brand programs and develop trimester plans maximizing the tools provided by the brand teams
  • Formalize channel Look of Success with input from Channel Lead present trimester LOS plans to executive leadership team as part of trimester planning strategy and build out channel monthly LOS recording deck for channel lead - Manage annual channel marketing budget
  • Review custom POS requests submitted by sales/ops teams and determine the appropriateness of the requests based on cost, usage and timeliness criteria. Move approved requests to graphic design team to ensure projects are completed in compliance with POS request process.
  • Collaborate with Channel Lead and Commercial Operations Manager to identify and obtain customer specific merchandising equipment develop and obtain customer/channel specific POS elements
  • Formalize and execute orders for merchandising equipment, premiums, and point of sale to support all channel pillar programs, work with CCNA counterparts where appropriate to obtain approvals on brand POS to ensure alignment with Coke’s guidelines
  • Ensure that POS arrives to sales centers on time and gets placed in market quickly and efficiently to minimize waste
  • Plan and conduct regular Key Account Manager Marketing Meetings to communicate trimester plans and conduct ongoing business, collaborate with National Retail Sales (NRS) team shopper marketing teams to ensure pillar program alignment
  • Steward development of consumer-facing sweepstakes thru Shopper Marketing Manager (rules/POS creation in compliance with laws and regulations) and handle administration and fulfillment of prizes
  • Build out and post sell sheets for brand/channel programs incremental to trimester LOS, create custom brand coupons and OBMs and manage redemptions
  • Collaborate with Asset Managers to develop chain-specific programs that not only fulfill contractual agreements with our asset partners, but also create value for our retail customers
  • Coordinate brand market blitzes with sales operations teams to ensure proper execution of key pillar programs and analyze results of program effectiveness and recommend solutions


Requirements

  • High School Diploma (or GED) with some college and relevant experience required
  • Bachelor's Degree preferred
  • 6+ years general work experience required
  • 2+ years in the consumer goods/beverages industry preferred
  • Knowledge of channel strategy
  • Knowledge of key consumption occasions, shopper messaging, and methods of activation and ability to localize for customers

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