... Customer Development * Establish and maintain seniorlevel relationships with executive and ... Foodservice channel, including chain accounts, GPOs, distributors, redistributors, and buying ...
... Customer Development * Establish and maintain seniorlevel relationships with executive and ... Foodservice channel, including chain accounts, GPOs, distributors, redistributors, and buying ...
Lead development of the BU brand plan, including segmentation, targeting, pricing architecture ... Collaborate closely with Sales, Channel Marketing and Product to align marketing efforts with in ...
Lead development of the BU brand plan, including segmentation, targeting, pricing architecture ... Collaborate closely with Sales, Channel Marketing and Product to align marketing efforts with in ...
Lead development of the BU brand plan, including segmentation, targeting, pricing architecture ... Collaborate closely with Sales, Channel Marketing and Product to align marketing efforts with in ...
Lead development of the BU brand plan, including segmentation, targeting, pricing architecture ... Collaborate closely with Sales, Channel Marketing and Product to align marketing efforts with in ...
Lead development of the BU brand plan, including segmentation, targeting, pricing architecture ... Collaborate closely with Sales, Channel Marketing and Product to align marketing efforts with in ...
Lead development of the BU brand plan, including segmentation, targeting, pricing architecture ... Collaborate closely with Sales, Channel Marketing and Product to align marketing efforts with in ...
Support joint strategic planning with executive leadership for Sargento and customer by elevating ... Prior Category Management experience, and/or Club Channel experience preferred. * Planogram ...
Support joint strategic planning with executive leadership for Sargento and customer by elevating ... Prior Category Management experience, and/or Club Channel experience preferred. * Planogram ...
Channel Development Executive information
See Two Rivers, WI salary details
$47.2K - $67.2K
9% of jobs
$84.3K is the 25th percentile. Wages below this are outliers.
$67.2K - $87.1K
19% of jobs
The median wage is $104.5K / yr.
$87.1K - $107K
26% of jobs
$107K - $127K
20% of jobs
$129.5K is the 75th percentile. Wages above this are outliers.
$127K - $146.9K
13% of jobs
$146.9K - $166.8K
5% of jobs
$166.8K - $186.8K
5% of jobs
$186.8K - $206.7K
3% of jobs
$206.7K - $226.6K
0% of jobs
$226.6K - $246.6K
0% of jobs
$246.6K - $266.5K
0% of jobs
$47.2K
$125.7K
$266.5K
How much do channel development executive jobs pay per year?
As of Jun 4, 2026, the average yearly pay for channel development executive in Two Rivers, WI is $125,706.00, according to ZipRecruiter salary data. Most workers in this role earn between $85,000.00 and $134,900.00 per year, depending on experience, location, and employer.
What are the key skills and qualifications needed to thrive as a Channel Development Executive, and why are they important?
To thrive as a Channel Development Executive, you need a solid background in sales strategy, relationship management, and business development, typically supported by a degree in business or marketing. Familiarity with CRM platforms, channel management software, and data analysis tools is essential for tracking performance and optimizing partner engagement. Outstanding negotiation, communication, and networking skills help you build trust with partners and drive collaborative growth. These abilities are crucial for expanding market reach and achieving revenue targets through effective channel partnerships.
How does a Channel Development Executive typically collaborate with sales and marketing teams to achieve business objectives?
A Channel Development Executive works closely with both sales and marketing teams to create and implement strategies that drive partner engagement and revenue growth. This often involves coordinating joint marketing campaigns, sharing market intelligence, and aligning on sales targets and incentive programs. Regular meetings and cross-functional planning sessions ensure that channel partners have the resources and support they need, while also keeping internal teams informed about partner feedback and market trends. Effective collaboration helps maximize the impact of channel initiatives and strengthens relationships with key partners.
What does a Channel Development Executive do?
A Channel Development Executive is responsible for building and managing relationships with business partners, distributors, or resellers to drive sales and market growth. They identify new channel opportunities, develop strategies to expand the company's reach, and ensure that partners are supported with training, marketing, and resources. Their role often involves negotiating agreements, monitoring channel performance, and collaborating with internal teams to align goals. This position is key to increasing a company's market share through indirect sales channels.
What is the role of a channel development executive?
A channel development executive is responsible for building and managing relationships with channel partners to increase product or service sales. They develop strategies to expand distribution channels, identify new partnership opportunities, and support partner performance through training and communication. Strong negotiation, communication skills, and knowledge of sales tools are essential for success in this role.
What is the difference between Channel Development Executive vs Sales Manager?
| Aspect | Channel Development Executive | Sales Manager |
|---|---|---|
| Primary Focus | Developing and managing channel partnerships | Direct sales and client acquisition |
| Work Environment | Collaborates with partners and internal teams | Manages sales teams and direct customer interactions |
| Required Credentials | Typically a bachelor's degree, experience in sales or marketing | Usually a bachelor's degree, experience in sales management |
| Industry Usage | Common in tech, manufacturing, and distribution sectors | Widely used across various industries including retail and B2B |
The main difference is that a Channel Development Executive focuses on building and maintaining channel partnerships to expand reach, while a Sales Manager directly oversees sales teams and customer sales activities. Both roles require strong communication and sales skills but serve different strategic functions within an organization.
Other
Medical, Dental, Vision, Retirement, PTO
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Lakeside Foods rating
8.4
Based on 13 frontline employees who took The Breakroom Quiz
39th of 380 rated food and drinks producers
Job description
At Lakeside Foods and our family of companies, we're committed to providing wholesome foods to enrich people's lives through food. We are a culture that pursues our vision of growth and innovation with passion, confidence, and commitment. We are strongest together - valuing collaborative contribution, transparency and new ideas to enable change and growth. We are committed to an inclusive and respectful environment that promotes a healthy work-life balance, and there's a seat at the table for you.
Lakeside Foods is seeking a Director, National Accounts - Foodservice to develop and execute the longterm national account strategy across the Foodservice channel. Reporting to the Vice President of Foodservice Sales, this role drives profitable growth, expands customer and product portfolios, and ensures strong crossfunctional alignment to achieve corporate growth objectives. The Director serves as the executive contact for key national customers and provides strategic leadership to support sustainable competitiveness and value creation.
What You'll Get- Competitive compensation based on experience
- Affordable, marketleading medical, dental, and vision insurance
- 401(k) retirement plan with company match
- Paid vacation and personal time
- Paid professional development opportunities
- Executivelevel influence across Sales, Marketing, R&D, Operations, and Finance
- Longterm growth opportunities with a stable, familyowned company
- Develop, direct, and execute the Foodservice National Accounts strategy aligned with corporate objectives and longrange plans
- Lead longterm growth initiatives including new customer acquisition, channel expansion, and strategic partnerships
- Drive portfolio expansion through product commercialization, category growth, and valueadded solutions aligned to customer needs
- Establish and maintain seniorlevel relationships with executive and crossfunctional decision makers within key national accounts
- Lead national account acquisition efforts, including pursuit, development, and closure of highvalue national chain accounts
- Partner closely with Company leadership to implement and achieve sales objectives
- Serve as the primary liaison across Sales, Operations, R&D, Marketing, Finance, Quality, and Supply Chain
- Drive alignment of innovation pipelines, pricing strategies, customerspecific solutions, and supply capabilities
- Partner with Marketing, Culinary, and crossfunctional teams to support gotomarket execution for national accounts
- Maintain and share deep knowledge of competitive dynamics, customer segments, contracts, volume, and trade spend
- Represent Lakeside Foods at industry events and trade shows
- Oversee development and execution of national account forecasts and longrange growth plans
- Partner with Finance on sales budget development, forecast accuracy, and revenue optimization
- Evaluate and recommend improvements to pricing strategy, trade spend, customer profitability, and contract structures
- Maintain confidentiality of company information
- Represent the company professionally and contribute to a profitable business
- Perform other duties as assigned
- Bachelor's degree required; MBA preferred
- 7-10+ years of national or strategic Foodservice sales experience, ideally with national chains
- Demonstrated success in longterm strategy development, portfolio management, and crossfunctional leadership
- Extensive relationships with key decision makers across the national account segment
- Indepth knowledge of the U.S. Foodservice channel, including chain accounts, GPOs, distributors, redistributors, and buying groups
- Experience in both large and small organizations preferred, balancing entrepreneurial thinking with structured processes
- Strong strategic planning and execution capabilities
- Financial acumen with experience evaluating pricing, profitability, and trade spend
- Ability to influence and lead across functions at senior levels
- Excellent communication, negotiation, and relationshipbuilding skills
- High level of professionalism, integrity, and accountability
Founded in 1887, Lakeside Foods is a familyowned company with a long tradition of quality, integrity, and growth. We invest in leadership talent and provide the opportunity to shape strategy, drive results, and make a meaningful impact across the Foodservice channel.
Lakeside Foods and our family of companies welcomes people of all backgrounds and the varied ideas they bring to the workplace. Being an equal opportunity and affirmative action employer is part of our heritage and culture. We recruit, hire and promote employees based on qualifications and merit, without regard to race, religion, age, gender, disability, marital or veteran status. Lakeside Foods participates in E-Verify.
Equal Opportunity Employer, including Veterans and Individuals with Disabilities
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About Lakeside Foods
Sourced by ZipRecruiter
Industry
Manufacturing
Company size
1,001 - 5,000 Employees
Headquarters location
Manitowoc, WI, US
Year founded
1887