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Job Title: Social Media Specialist

Department: Content & Digital Media

Business Unit: Major League Fishing

Location: Benton, KY

Reports To: Director, Social Media

Employment Type: Full Time – Salaried – Exempt

Supervisor Position: No

Kroenke Sports & Entertainment (KSE) is an American Sports and Entertainment holding company based in Denver, Colorado. KSE is committed to providing world class sports and entertainment for both live and broadcast audiences. We are the employer of choice as the owner and operator of Ball Arena, DICK’S Sporting Goods Park, the Paramount Theatre, Denver Nuggets (NBA), the Colorado Avalanche (NHL), Colorado Mammoth (NLL), Colorado Rapids (MLS), KIMN, KXKL, KKSE (FM/AM), Altitude Sports & Entertainment, Major League Fishing, Winnercomm, Outdoor Sportsman Group and SkyCam.

Major League Fishing (MLF) is the world’s largest tournament-fishing organization, producing more than 250 events annually at some of the most prestigious fisheries in the world, while broadcasting to America’s living rooms on CBS, Discovery Channel, Outdoor Channel, CBS Sports Network, World Fishing Network and on demand on MyOutdoorTV (MOTV). Headquartered in Benton, Kentucky, the MLF roster of bass anglers includes the world’s top pros and more than 30,000 competitors in all 50 states and 17 countries. Since its founding in 2011, MLF has advanced the sport of competitive fishing through its premier television broadcasts and livestreams and is dedicated to improving the quality of life for bass through research, education, fisheries enhancement and fish care.

The Social Media Specialist at Major League Fishing (MLF) is responsible for creating, curating, and managing content across all social media platforms. This role requires a creative and tech-savvy individual with demonstrated experience in social media management, a deep understanding of the tournament bass-fishing industry, and the ability to engage and grow the organization's online community.

• Create and schedule engaging content for all social media platforms.
• Monitor social media channels and respond to comments and messages.
• Maintain and update the organization’s social-media profiles.
• Collaborate with internal teams to develop social media campaigns.
• Analyze social media performance and provide reports on key metrics.
• Stay up to date with industry trends and emerging social media platforms.
• Assist in the development of social media strategies to increase engagement and followers.
• Manage social media advertising campaigns.
• Ensure all social media content aligns with MLF’s brand and messaging.
• Engage with the online community and build relationships with followers.
• Provide support to the Director, Social Media and V.P. Content and Digital Media in executing social media initiatives.
• Additional duties as assigned

This description is a summary only and highlights the general level of work being performed. It is not intended to be all-inclusive. The duties of this position may change based on business needs. The Company reserves the right to add or remove duties and responsibilities at the discretion of the supervisor and/or hiring authority.

• Typical office conditions
• Ability to travel as needed
• Work outside in all weather conditions
• Work in a fast-paced environment
• Ability to work some weekends

• BS/BA degree in Communications, Marketing, Digital Media or a related field.
• Proficiency in social media platforms and tools.
• Excellent content-creation skills.
• Excellent organizational and multitasking abilities.
• Exceptional writing and editing skills.
• Knowledge of tournament bass fishing.
• Ability to work under pressure and meet tight deadlines.
• Proficiency in social media analytics and reporting tools.

• 2-4 years of experience in social media management.
• Certification or additional degree.
• Ability to acquire or produce and maintain a valid driver’s license and meet company vehicle driving standards.

• Ability to complete work accurately and in a timely manner.
• Ability to maintain a positive attitude and demonstrate professionalism.
• Ability to multi-task, prioritize, and adapt to changing environments.
• Ability to maintain a high level of confidentiality.
• Ability to work independently and in a group setting and demonstrate good judgment skills.
• Ability to communicate effectively orally and in writing.
• Possesses excellent interpersonal skills.

• 12 paid company holidays
• Health insurance (medical, dental, vision)
• Paid time off (PTO)
• Life insurance
• Short and long-term disability
• Health savings account (HSA)
• Flexible spending plans (FSAs)
• 401K

Kroenke Sports & Entertainment (KSE) provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.