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Business Development And Marketing Manager Jobs in Indiana

Home Instead

Business Development Manager

Muncie, IN · On-site +1

$55K - $60K/yr

Have proven experience in business development, outside sales, account management, healthcare marketing, referral development, or a similar growth-focused role * Have a track record of working toward ...

Home Instead

Business Development Manager

Muncie, IN · On-site +1

Klipsch Senior Care, LLC d/b/a Home Instead Business Development Manager Build relationships. Grow ... Revenue is to be generated from a variety of Sales and Marketing duties, including researching and ...

UHS

DIRECTOR BUSINESS DEVELOPMENT

Plymouth, IN · On-site

As a member of the facility management team, the Director of Business Development is actively involved in strategic planning, sales and marketing management, identification of potential growth ...

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Business Development And Marketing Manager information

What is a business development and marketing manager?

Business Development and Marketing Managers are professionals responsible for driving a company's growth by identifying new business opportunities, building relationships with clients or partners, and developing strategies to promote products or services. They often conduct market research, create marketing campaigns, and collaborate with sales teams to achieve revenue targets. Additionally, they analyze market trends and competitors to ensure their company remains competitive. Their role is crucial in expanding the company's market presence and increasing profitability.

How do business development and marketing managers typically collaborate with other departments to achieve company growth targets?

Business Development and Marketing Managers often work closely with sales, product, and customer success teams to align strategies and ensure cohesive messaging. They coordinate with sales to identify market opportunities and tailor campaigns that support lead generation and client acquisition. Additionally, they collaborate with product teams to understand new offerings and develop go-to-market plans. This cross-functional approach ensures that growth initiatives are well-informed, actionable, and aligned with overall business objectives.

What are the key skills and qualifications needed to thrive as a business development and marketing manager, and why are they important?

To thrive as a Business Development and Marketing Manager, you need a strong background in sales strategy, market research, and relationship building, often supported by a degree in business, marketing, or a related field. Familiarity with CRM platforms, digital marketing tools, and data analytics systems is typically required. Exceptional communication, negotiation, and leadership skills help you stand out in driving growth and fostering partnerships. These competencies are essential for identifying opportunities, executing effective campaigns, and sustaining competitive advantage in dynamic markets.

What is the difference between Business Development And Marketing Manager vs Sales Manager?

AspectBusiness Development And Marketing ManagerSales Manager
Primary FocusGrowing business opportunities, brand awareness, marketing strategiesDriving sales, managing sales team, meeting sales targets
Required SkillsMarketing expertise, strategic planning, communicationSales techniques, negotiation, customer relationship management
Work EnvironmentMarketing departments, cross-functional teams, strategic planning sessionsSales teams, client meetings, direct customer interaction
Common CertificationsMarketing certifications, business development coursesSales certifications, CRM training

While both roles aim to increase company revenue, the Business Development And Marketing Manager focuses on strategic growth and brand positioning, whereas the Sales Manager concentrates on closing deals and managing sales teams. Understanding these differences helps in selecting the right career path or hiring the appropriate professional.

How much do business development and marketing managers get paid?

Business development and marketing managers typically earn a median annual salary ranging from $70,000 to $130,000, depending on experience, industry, and location. Salaries can be higher for those with advanced skills, certifications, or in senior roles, and may include bonuses or commissions based on performance.

What are the most commonly searched types of Business Development And Marketing jobs in Indiana?

The most popular types of Business Development And Marketing jobs in Indiana are:

What cities in Indiana are hiring for Business Development And Marketing Manager jobs?

Cities in Indiana with the most Business Development And Marketing Manager job openings:

Business Development And Marketing Manager jobs near you
Infographic showing various Business Development And Marketing Manager job openings in Indiana as of August 2026, with employment types broken down into 1% As Needed, 84% Full Time, 13% Part Time, and 2% Contract. Highlights an 85% Physical, 4% Hybrid, and 11% Remote job distribution.

Business Development Manager

Home Instead

Muncie, IN • On-site, Remote

$55K - $60K/yr

Full-time

Medical, PTO

Re-posted 14 days ago

Home Instead rating

5.5

Company rating: 5.5 out of 10

Based on 396 frontline employees who took The Breakroom Quiz

161st of 247 rated social care providers

Job description

$55,000-$60,000 annually | Muncie & East Central Indiana
Build relationships. Develop partnerships. Grow our reach.
Home Instead is seeking an experienced Business Development Manager to grow our referral network and expand our presence throughout Muncie and the surrounding communities.
This is a field-based, relationship-driven sales role for someone who knows how to turn consistent outreach into measurable business growth. You'll develop relationships with hospitals, physicians, skilled nursing and rehabilitation facilities, assisted living communities, home health, hospice, and other healthcare and community partners.
We're looking for someone who can confidently own a territory and pipeline, identify new opportunities, build relationships with decision-makers, and follow those relationships from first contact through referral.
This isn't a sit-behind-a-desk sales position. You'll be out in the community building a network, representing Home Instead, and creating partnerships that connect local seniors and families with the care they need.
You'll be a strong fit if you
  • Have proven experience in business development, outside sales, account management, healthcare marketing, referral development, or a similar growth-focused role
  • Have a track record of working toward measurable sales, census, referral, revenue, or growth goals
  • Know how to build and maintain professional B2B or referral relationships
  • Are comfortable prospecting through face-to-face outreach, cold calling, networking, email, and community events
  • Can manage a territory, pipeline, and follow-up activity independently
  • Are persistent and understand that strong referral relationships are built through consistent follow-through
  • Can confidently represent an organization with professionals, community leaders, and groups
  • Are organized, self-directed, and comfortable being accountable for measurable results

Healthcare, senior care, home health, hospice, skilled nursing, or related industry experience is strongly preferred. Proven B2B business development experience in another industry will also be considered.
What you'll be doing
  • Develop new referral relationships throughout Muncie and the surrounding territory
  • Grow and maintain relationships with hospitals, physicians, home health agencies, assisted living communities, skilled nursing facilities, rehabilitation centers, hospice providers, senior organizations, and other community partners
  • Identify and pursue new business and referral opportunities
  • Conduct face-to-face prospecting, cold calls, follow-up visits, presentations, networking, and community outreach
  • Manage an active pipeline of prospects and referral partners
  • Maintain accurate documentation of sales activity, follow-up, opportunities, and results
  • Work toward established weekly and monthly inquiry, referral, and growth goals
  • Develop sales and marketing strategies in partnership with Home Instead leadership
  • Represent Home Instead at networking events, community programs, meetings, and presentations
  • Maintain and strengthen existing referral relationships while continually developing new ones
  • Report progress, successes, challenges, and opportunities directly to the General Manager

What success looks like
Success in this role means more than being visible in the community. You'll be expected to turn relationship-building into measurable growth.
You'll know you're succeeding when you are:
  • Consistently developing new referral relationships
  • Generating qualified inquiries and new client opportunities
  • Building a strong, active network of healthcare and community partners
  • Maintaining an organized pipeline with consistent follow-up
  • Meeting established business development goals
  • Becoming a trusted and recognizable Home Instead resource throughout the community

What we offer
  • $55,000-$60,000 annual salary, based on experience
  • Paid time off
  • Paid sick time
  • Medical MEC and supplemental indemnity plan options
  • A high level of independence and ownership over your territory
  • Direct access to company leadership and the opportunity to contribute to growth strategy
  • A relationship-focused role where your work directly helps connect local seniors and families with care

Requirements
  • College degree or equivalent relevant professional experience
  • Previous business development, sales, marketing, account management, referral development, or comparable experience
  • Valid driver's license
  • Strong written and verbal communication skills
  • Comfortable using CRM, sales tracking, and common business technology
  • Ability to work independently, manage competing priorities, and meet deadlines
  • Professional presentation and strong interpersonal skills
  • Ability to attend occasional evening or weekend community events as needed

About Home Instead
Klipsch Senior Care, LLC d.b.a. Home Instead is an independently owned and operated Home Instead franchise serving seniors and families throughout our local communities.
Our goal is simple: build meaningful relationships, provide exceptional care, and help more seniors remain safely and comfortably at home.
If you're ready to take ownership of a territory, build lasting community partnerships, and turn relationships into meaningful growth, we'd like to meet you.

What Home Instead employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom

Home Instead logo

About Home Instead

Sourced by ZipRecruiter

Home Instead is the world’s largest home care franchise network and the flagship home care brand of Honor. Together, Honor and the Home Instead network delivers better jobs for Care Professionals, better home care for aging adults, and entirely new offerings to support the aging journey. With over two decades of experience caring for seniors and their families, the Home Instead network has developed unique tools and ways of working that create meaningful impact. - Personalized Care Plans - Extensive Care Pro Training - Innovative Technology - Relationship Building

Industry

Health care and social assistance, individual, family and community social assistance, fitness and sports centers and home health care services

Company size

201 - 500 Employees

Headquarters location

Omaha, NE, US

Social media

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