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Brand Development Manager Jobs in Iowa (NOW HIRING)

Land O'Lakes

Sales Development Manager

Ames, IA · Remote

Sales Development Manager Job Summary: The WinField United Sales Development Manager serves as a ... brand ladder, partnered and proprietary brand strategies, programs, pricing, services, and digital ...

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Brand Development Manager information

See Iowa salary details

$10.3K

$56.4K

$105.7K

How much do brand development manager jobs pay per year?

As of Jun 9, 2026, the average yearly pay for brand development manager in Iowa is $56,355.00, according to ZipRecruiter salary data. Most workers in this role earn between $39,900.00 and $70,000.00 per year, depending on experience, location, and employer.

What Does a Brand Development Manager Do?

A brand development manager monitors trends in the market and among customers, and oversees marketing or advertising projects to make campaign messaging fits within the company’s brand. Your job duties include developing marketing strategies to target customers, predicting customer behavior, and conducting surveys or trial studies to research new messaging strategies. To pursue a career as a brand development manager, you should first have experience working in marketing and leadership roles. Most employers prefer candidates with several years of prior experience, and at least a bachelor’s degree in marketing, business, or a related field.

What is the difference between Brand Development Manager vs Brand Manager?

AspectBrand Development ManagerBrand Manager
Primary FocusCreating and expanding brand identity and market presenceManaging and maintaining existing brand image and campaigns
ResponsibilitiesMarket research, brand positioning, new brand initiativesAdvertising campaigns, product branding, brand consistency
Skills & CredentialsMarketing, branding, communication skills, often a bachelor’s degreeMarketing, branding, project management, often a bachelor’s degree

While both roles involve branding, the Brand Development Manager focuses on building and expanding the brand's presence, whereas the Brand Manager concentrates on managing and maintaining the existing brand image. Understanding these differences helps in selecting the right career path or job role in marketing and branding fields.

What are some common challenges a Brand Development Manager faces when launching a new brand initiative, and how can they overcome them?

Brand Development Managers often encounter challenges such as aligning cross-functional teams, differentiating the brand in a crowded market, and ensuring consistent messaging across channels. To overcome these hurdles, it's important to foster strong collaboration between marketing, sales, and product teams, conduct thorough market research to identify unique value propositions, and implement clear brand guidelines. Regular communication and feedback loops can also help keep everyone aligned and adaptable throughout the launch process.

What does a Brand Development Manager do?

A Brand Development Manager is responsible for building and strengthening a company's brand identity, presence, and perception in the market. They develop and implement strategies to increase brand awareness, manage brand messaging, and ensure consistency across all marketing channels. Their role often involves market research, collaboration with design and marketing teams, and monitoring brand performance to make data-driven decisions. Ultimately, they help position the brand to attract and retain customers, driving business growth.

What are the key skills and qualifications needed to thrive as a Brand Development Manager, and why are they important?

To excel as a Brand Development Manager, you typically need expertise in brand strategy, marketing, and consumer behavior, often supported by a degree in marketing, business, or a related field. Familiarity with digital marketing platforms, analytics tools (like Google Analytics), and CRM systems, as well as certifications such as CIM or AMA, are highly beneficial. Strong communication, creativity, and project management skills make candidates stand out by enabling them to craft compelling brand stories and lead cross-functional teams. These competencies are crucial for building brand value, driving market growth, and maintaining a competitive edge.
More about Brand Development Manager jobs
What are the most commonly searched types of Brand Development jobs in Iowa? The most popular types of Brand Development jobs in Iowa are:
What cities in Iowa are hiring for Brand Development Manager jobs? Cities in Iowa with the most Brand Development Manager job openings:
Brand Development Manager jobs near you
Infographic showing various Brand Development Manager job openings in Iowa as of May 2026, with employment types broken down into 89% Full Time, 8% Part Time, and 3% Contract. Highlights an 93% Physical, 3% Hybrid, and 4% Remote job distribution, with an average salary of $56,355 per year, or $27.1 per hour.
Market Development Manager

Market Development Manager

Rice Companies

Cedar Falls, IA • On-site

Full-time

Medical, Dental, Life, Retirement, PTO

Posted 24 days ago

Job description

Description
Rice Companies is looking for a Market Development Manager to join the team at our Cedar Falls, IA location. The Market Development Manager is responsible for driving growth and expanding the company's presence in their market. This role focuses on developing new business opportunities, nurturing client relationships, pipeline development, and aligning regional strategies with overall corporate goals. The Market Development Manager collaborates with internal teams and external stakeholders to execute strategies that support business growth and maintain a strong market presence.
Key Accountabilities:
  • Develop comprehensive strategies based on market potential, company service offerings and differentiators.
  • Develop and maintain a robust pipeline of qualified leads that align with the company's overall goals and vision, collaborating closely with senior leadership.
  • Analyze market trends and community needs to identify new opportunities
  • Spend a significant amount of time engaging with customers in-person to educate on the services, features, and benefits of the company to drive repeat business.
  • Establish and maintain strong relationships with new and existing clients, acting as a trusted advisor to understand their needs and provide tailored solutions.
  • Work closely with preconstruction and operations teams to support clients throughout the project lifecycle ensuring client satisfaction
  • Represent the company at community events, trade shows, and networking opportunities to promote the brand and attract potential clients.
  • Support proposal development, customer presentations, and project interviews

Qualifications:
  • Minimum of five (5) years of demonstrated relatable commercial construction, sales, or experience in the architectural and engineering industry.
  • 3+ years of business development experience
  • Ability to develop successful strategies for building long-term client relationships.
  • Strong leadership, communication, and presentation skills with a consultative approach.
  • Skilled in negotiating deals and presenting compelling value propositions to clients.
  • Understanding of the local market, including key influencers, competitors, and business opportunities.
  • Ability to interpret market data and use insights to drive growth strategies.
  • Proficiency in CRM software
  • Strong knowledge of commercial construction processes, design-build methodologies, and local market dynamics is preferred.
  • PEMB (pre-engineered metal buildings) experience a plus
  • Knowledge of Construction Management delivery methods for Iowa public projects is a plus

Benefits:
With competitive pay, family-forward benefits and a little fun mixed in, Rice Companies works to build a team that's second to none.
  • Medical and Dental Insurance (Select Employee Only Premiums are 100% Company Paid)
  • Life Insurance
  • 401K w/Employer Match
  • Paid Time Off (PTO)
  • Paid Holidays
  • Career Training and Development

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