ZipRecruiter

Log In

1

Boat Sales Manager Jobs in Virginia (NOW HIRING)

Outer Banks Boat Harbor

Be Seen First

Marine Service Manager - Marine Technician

Virginia Beach, VA · On-site

$25 - $30/hr

Outer Banks Boat Harbor is hiring a hands-on Working Marine Service Manager on NC's Crystal Coast ... Coast with trusted boat sales, repowers, and expert marine repair. As an authorized Yamaha ...

Veteran-friendly

Urgent

Outer Banks Boat Harbor

Be Seen First

Marine Service Manager - Marine Technician

Virginia Beach, VA · On-site

$25 - $30/hr

Outer Banks Boat Harbor is hiring a hands-on Working Marine Service Manager on NC's Crystal Coast ... Coast with trusted boat sales, repowers, and expert marine repair. As an authorized Yamaha ...

Veteran-friendly

Urgent

Bass Pro Shops

Boat Service Manager

Glen Allen, VA · On-site

$45K - $62K/yr

Supports the Boat Manager in the achievement of the departments or dealership's financial goals for the Service area to include Service and Parts Sales, Gross Margin, Inventory Shrinkage and Payroll ...

Bass Pro Shops

Boat Service Manager

Glen Allen, VA · On-site

$45K - $62K/yr

Supports the Boat Manager in the achievement of the departments or dealership's financial goals for the Service area to include Service and Parts Sales, Gross Margin, Inventory Shrinkage and Payroll ...

Bass Pro Shops

Boat & ATV Sales Consultant

Ashland, VA · On-site

$14 - $16.75/hr

The Boat & ATV Sales Consultant performs various Selling / Customer Service activities to assist ... Generates and manages leads & prospects in provided Customer Relationship Management (CRM) tool on ...

Bass Pro Shops

Boat & ATV Sales Consultant

Ashland, VA · On-site

$14 - $16.75/hr

The Boat & ATV Sales Consultant performs various Selling / Customer Service activities to assist ... Generates and manages leads & prospects in provided Customer Relationship Management (CRM) tool on ...

Workstream

Boat Service Advisor

Newport News, VA · On-site

$60 - $80/hr

Manage daily paperwork from vendors * Shop parts and prices to provide best service to customers ... in sales and service. We're dedicated to excellence, offering fulfilling careers where you can ...

Pepsi-Cola of Central Virginia

Be Seen First

Sales Account Representative

Warrenton, VA · On-site

$55K - $63K/yr (+ commission)

Sales Manager FLSA STATUS: Non-Exempt We are Pepsi Bottling Company of Central Virginia, a family ... Operate equipment for moving products (e.g., pushing/pulling of the U-Boat, hand trucks, pallet ...

West Marine

Sales Associate (Part Time)

Virginia Beach, VA · On-site

$12.50 - $17/hr

Responsibilities also include maintaining inventory, managing pricing and product displays, and ... At West Marine, our mission is to serve Boaters with a focus on "Know More, Get More, Boat More ...

next page

Showing results 1-20

All JobsBoat Sales JobsBoat Sales Manager JobsBoat Sales Manager Jobs in Virginia

Boat Sales Manager information

See Virginia salary details

$27.3K

$75.2K

$141.3K

How much do boat sales manager jobs pay per year?

As of Sep 7, 2026, the average yearly pay for boat sales manager in Virginia is $75,198.00, according to ZipRecruiter salary data. Most workers in this role earn between $44,600.00 and $95,700.00 per year, depending on experience, location, and employer.

What does a boat sales manager do?

A Boat Sales Manager is responsible for overseeing the sales operations of new and used boats at a dealership or marina. They lead sales teams, set targets, develop marketing strategies, and ensure excellent customer service throughout the buying process. Their duties also include managing inventory, negotiating deals, and building relationships with manufacturers, suppliers, and customers. Ultimately, their goal is to maximize sales and profitability while maintaining high customer satisfaction.

What are the key skills and qualifications needed to thrive as a boat sales manager?

To thrive as a Boat Sales Manager, you need strong sales expertise, industry knowledge, and a background in business or marketing, often supported by relevant experience or a degree in a related field. Familiarity with customer relationship management (CRM) software and inventory management systems is typically important, along with certifications in marine sales or boating safety. Outstanding interpersonal skills, negotiation abilities, and leadership are crucial for building client relationships and managing sales teams. These skills and qualities drive revenue growth, ensure customer satisfaction, and foster a high-performing sales environment in the competitive marine industry.

What are some common challenges boat sales managers face in balancing customer expectations with inventory management?

Boat Sales Managers often face the challenge of matching customer demands to available inventory, especially during peak seasons or when specific models are in high demand. This requires close coordination with suppliers, careful forecasting, and clear communication with both the sales team and clients. Proactive relationship-building and staying informed about industry trends can help managers anticipate shifts in customer preferences and adjust inventory strategies accordingly. Effective negotiation and problem-solving skills are key to maintaining customer satisfaction while meeting business goals.

What is the difference between Boat Sales Manager vs Boat Sales Associate?

AspectBoat Sales ManagerBoat Sales Associate
CredentialsSales experience, industry knowledge, sometimes certificationsSales experience, customer service skills
Work EnvironmentDealerships, boat shows, marinasDealerships, retail locations, boat shows
Employer & Industry UsageUsed in dealerships, marinas, boat manufacturersCommon in retail dealerships, boat sales outlets
Search & Comparison IntentUnderstanding managerial roles, responsibilities, career pathEntry-level position, sales techniques, customer interaction

The main difference between a Boat Sales Manager and a Boat Sales Associate lies in their responsibilities and experience level. The manager oversees sales teams, develops strategies, and manages client relationships, often requiring more experience and industry knowledge. The associate focuses on customer interactions, assisting clients, and closing sales. Both roles are essential in the boat sales industry, but they serve different functions within the sales process.

Are boat sales declining?

Boat Sales Managers may observe fluctuations in boat sales due to seasonal trends, economic conditions, and consumer demand. Overall, the industry can experience periods of growth or decline, but long-term trends depend on broader economic factors and market interest in recreational boating. Staying informed about industry reports and market analysis can help assess current sales trends.

How much does a boat sales manager make?

A boat sales manager's salary typically ranges from $50,000 to $90,000 annually, depending on experience, location, and the size of the dealership. Compensation may also include commissions or bonuses based on sales performance and customer service skills.

What cities in Virginia are hiring for Boat Sales Manager jobs?

Cities in Virginia with the most Boat Sales Manager job openings:

Boat Sales Manager jobs near you
Infographic showing various Boat Sales Manager job openings in Virginia as of August 2026, with employment types broken down into 80% Full Time, 19% Part Time, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $75,198 per year, or $36.2 per hour.

Job Title: Marketing & Sales Consultant - Boat Sales & Service

Anchor Innovation, Inc.

Virginia Beach, VA • On-site

Full-time

Re-posted 20 days ago

Job description

Description:

About Us
We are a reputable and fast-growing boat sales and service business dedicated to providing exceptional marine products, expert maintenance, and outstanding customer experiences. We serve boating enthusiasts of all levels and maintain a strong reputation for quality, trust, and professional service.

Position Overview
We are seeking an experienced and motivated Marketing & Sales Consultant to help expand our customer base, strengthen our brand presence, and drive revenue growth. The ideal candidate has a passion for boating or the marine industry, strong communication skills, and a results-driven mindset. This role combines strategic marketing planning with hands-on sales efforts.

Key Responsibilities
• Develop and execute marketing strategies to promote boat sales, service offerings, and seasonal promotions
• Manage online presence, including website updates, social media content, and digital advertising campaigns
• Conduct customer outreach, follow up on leads, and nurture client relationships
• Collaborate with the sales team to create promotional materials and sales collateral
• Assist in organizing events, boat shows, and community engagements
• Track marketing performance and adjust strategies to maximize results
• Maintain a deep understanding of the marine market and competitor offerings

Qualifications
• Proven experience in marketing, sales, or business development (marine industry experience a plus)
• Strong understanding of digital marketing tools and platforms
• Excellent communication, negotiation, and interpersonal skills
• Ability to work independently, manage multiple projects, and meet deadlines
• Creative problem-solver with a strong customer-service mindset
• Passion for boating, outdoor recreation, or marine industries is preferred

What We Offer
• Competitive compensation structure
• Opportunities for growth and long-term collaboration
• Supportive team environment
• Ability to make a meaningful impact on a respected local brand

What You’ll Do
• Help spread the word about our boats and services through social media, online ads, and basic marketing campaigns
• Work with customers—answer questions, follow up on leads, and help guide people through their buying journey
• Keep our online presence fresh and appealing
• Assist with events, boat shows, and community activities
• Create simple marketing materials when needed
• Track what’s working (and what’s not) so we can keep improving

What We’re Looking For
• Experience in marketing, sales, or both
• Comfortable using social media and online marketing tools
• Friendly, confident communicator
• Organized, self-motivated, and able to juggle multiple tasks
• Interest in boats or the marine industry is a big plus


Requirements: