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Beer Territory Manager Jobs (NOW HIRING)

The TM will also engage directly with consumers by leading key beer sampling, events, and festivals ... the territory. Operational & Budget Management * Support budget and POS allocation, ensuring ...

Build a territory go-to-market plan; stay 100% sell-ready with samples and materials * Sell in new ... Demonstrate strong product knowledge on all existing and new beer releases. For both Paradox ...

Territory Manager - Chain Division

Napa, CA · On-site

$24.04 - $25.17/hr

Duties include selling and building displays of CWOC Wine, Spirit and Beer products and maintaining ... Call on assigned accounts, know key buyer for department and store management * Sell and build ...

$60K - $73K/yr

Passionately in pursuit of the perfect beer... and never satisfied. **Description:**As a Market ... Participate in market "blitzes" in other territories and work with other FW team members to execute ...

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Beer Territory Manager information

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$34K

$98.8K

$117.5K

How much do beer territory manager jobs pay per year?

As of Sep 10, 2026, the average yearly pay for beer territory manager in the United States is $98,786.00, according to ZipRecruiter salary data. Most workers in this role earn between $75,000.00 and $111,500.00 per year, depending on experience, location, and employer.

What does a beer territory manager do?

A Beer Territory Manager is responsible for overseeing sales and distribution of beer products within a designated geographic area. Their duties typically include managing relationships with retailers, bars, and restaurants, developing sales strategies, and ensuring product visibility and availability. They also analyze sales data, identify new business opportunities, and work closely with distributors to meet sales targets. Effective Beer Territory Managers combine strong communication and negotiation skills with a deep understanding of the market and their products.

What are the key skills and qualifications needed to thrive as a beer territory manager, and why are they important?

To thrive as a Beer Territory Manager, you need strong sales skills, market knowledge, and experience in beverage distribution, often supported by a bachelor's degree in business or a related field. Familiarity with CRM software, sales analytics tools, and inventory management systems is typically required. Excellent relationship-building, negotiation, and communication skills help you connect with clients and drive results. These abilities are crucial for expanding market share, maintaining client satisfaction, and achieving sales targets in a competitive industry.

What are some common challenges faced by beer territory managers, and how can they effectively address them?

Beer Territory Managers often face challenges such as intense competition among brands, shifting consumer preferences, and managing relationships with multiple accounts. To succeed, it's important to stay informed about market trends, maintain strong communication with both distributors and retailers, and develop creative sales strategies tailored to each account. Effective time management and adaptability also help in handling territory coverage and achieving sales targets.

What is the difference between Beer Territory Manager vs Beer Sales Representative?

AspectBeer Territory ManagerBeer Sales Representative
CredentialsTypically requires a bachelor's degree in business, marketing, or related field; sales experience preferredOften requires high school diploma or equivalent; sales experience beneficial
Work EnvironmentManages multiple accounts across a geographic territory, often traveling extensivelyFocuses on selling to retail outlets, bars, and restaurants within a specific area
Employer & Industry UsageUsed by breweries, distributors, and beverage companies to oversee regional salesCommonly employed by breweries and distributors to promote products directly to customers

The main difference is that a Beer Territory Manager oversees a larger geographic area, managing relationships and sales strategies, while a Beer Sales Representative focuses on direct sales to retail outlets within a specific territory. Both roles require sales skills, but the manager position often involves more strategic planning and team coordination.

Is a Beer Territory Manager a good job?

A Beer Territory Manager is responsible for sales, distribution, and promotion of beer products within a specific region, often requiring strong communication and sales skills. The role can offer competitive pay, travel opportunities, and industry experience, but may involve long hours and physical activity. Overall, it can be a good job for those interested in sales and the beverage industry.

What cities are hiring for Beer Territory Manager jobs?

Cities with the most Beer Territory Manager job openings:

What states have the most Beer Territory Manager jobs?

States with the most job openings for Beer Territory Manager jobs include:

What are popular job titles related to Beer Territory Manager jobs?

For Beer Territory Manager jobs, the most frequently searched job titles are:

Infographic showing various Beer Territory Manager job openings in the United States as of September 2026, with employment types broken down into 87% Full Time, 12% Part Time, and 1% Contract. Highlights an 86% Physical, 2% Hybrid, and 12% Remote job distribution, with an average salary of $98,786 per year, or $47.5 per hour.

Territory Manager

Hood River, OR • On-site

Full Sail Brewing Company
51 - 200 employees

Full-time

Medical, Dental, Retirement, PTO

This job post has expired today. Applications are no longer accepted.


Key responsibilities

  • Secure new product placements within assigned accounts.

  • Drive increased velocity at current placements and increase display activity at retail.

  • Identify and lead key beer events and beer festivals to connect directly with consumers and drive brand awareness.


Job description

ABOUT US: 

Founded in 1987 in the heart of downtown Hood River, Oregon, Full Sail Brewing Company was an early pioneer in the craft brewing movement. With more than 35 years of brewing and beverage manufacturing experience, we have earned over 300 awards and accolades, including more than 200 gold medals. Our commitment to quality and innovation has enabled us to stay ahead of the curve and lead the way in the ever-evolving beverage industry. 

Today, we're investing in the future of both the Full Sail and Session brands through refreshed branding, innovative new products, and continued market expansion. As one of the Pacific Northwest's most respected independent breweries, we're building on our legacy while creating exciting opportunities for the next chapter of our brands and for the people who help bring them to market. 

POSITION SUMMARY: 

The Territory Manager (TM) is responsible for driving retail execution and sales growth for the Full Sail Brewing Company and Session brands within key Oregon markets, with a primary focus on the Greater Portland area. This is a hands-on, account-level role centered on securing new placements, increasing velocity at existing accounts, and elevating brand presence through superior in-store execution. 

A core priority of this role is building and nurturing strong relationships with our distributor partners (District Managers and Reps), leveraging those relationships to expand market reach, surface market insights, and drive new placements and increased velocity. The TM will also engage directly with consumers by leading key beer sampling, events, and festivals. 

This role joins Full Sail and Session at an exciting moment of growth and reinvestment. We are launching new line extensions — including Session West Coast and a Japanese Rice Lager — alongside refreshed branding and are positioning for the next wave of rollouts across both brands. Backed by 40 years of stability as a leading regional brewery known for quality and competitive pricing, this position offers a high ceiling for growth and impact. 

DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned. 

Retail Execution: 

  • Secure new product placements within assigned accounts. 

  • Drive increased velocity at current placements. 

  • Increase display activity at retail. 

  • Improve shelf positioning and presence. 

  • Execute promotional programming in line with brand standards. 

  • Install POS materials at key accounts to drive velocity. 

  • Represent the company in a unique, enthusiastic, and respectful manner with distributors, accounts, and customers. 

  • Conduct regular account visits to assess product availability, merchandising execution, and promotional compliance. 

  • Act as a primary point of contact for retailers, providing excellent customer service and addressing inquiries or concerns. 

Chain & Key Account Management: 

  • Manage chain account relationships at the account (store) level — corporate-level chain relationships are owned by the Senior Sales Manager. 

  • Develop strategic relationships with key store managers and buyers to drive account-level sales growth. 

  • Partner with the Senior Sales Manager to support and track chain account activity and performance across the region. 

  • Work with Marketing to develop educational materials and presentations for distributors, customers, and accounts. 

  • Supply distributors and accounts with marketing materials, ensuring proper promotional execution. 

Distributor Partnerships: 

  • Build and develop relationships with distributor partners (District Managers, Reps) as a top priority of the role. 

  • Leverage distributor relationships to increase market reach, surface market insights, secure new placements, and grow velocity. 

Events & Brand Building: 

  • Identify and lead key beer events and beer festivals to connect directly with consumers and drive brand awareness. 

Performance Tracking & Data Analysis: 

  • Track, analyze, and report sales performance against established benchmarks and KPIs, identifying gaps and opportunities. 

  • Analyze sales data to identify account opportunities and drive growth. 

  • Maintain and update the account database for the assigned territory, including prospective accounts and contact lists. 

  • Maintain a weekly schedule for efficient planning and win tracking. 

  • Monitor and report field quality concerns to the appropriate contacts and departments using proper communication channels. 

  • Success in this role is measured through a combination of increasing placements and increasing velocity across the territory. 

Operational & Budget Management: 

  • Support budget and POS allocation, ensuring effective resource utilization. 

  • Support sales incentives and training programs to drive engagement and field execution. 

  • Ensure that trade marketing initiatives are executed effectively at retail and on-premise locations. 

EXPERIENCE: 

  • 2+ years of sales experience. 

  • Experience with wholesalers/distributors is welcomed — beer industry experience is not required but valued. Beverage experience preferred, with alcohol experience especially valued. 

  • Retail chain and key account management (KAM) experience is a plus. 

  • Proven ability to build relationships and motivate both internal and external teams. 

  • Strong communication and presentation skills. 

  • Hands-on proficiency with Microsoft PowerPoint, Word, and Excel for reporting and strategy execution. 

Other Requirements: 

  • On the road in the Greater Portland area approximately 80% of the time, driving sales at the account level. 

  • Some overnight travel is required, approximately 3 days per month in key Oregon territories depending on business needs. 

PHYSICAL REQUIREMENTS: 

  • Able to drive, walk, and stand for extended periods of time during market visits, trade shows, and industry events. 

  • Ability to assist with the setup, breakdown, and transportation of event materials, including occasional movement of beer kegs and display equipment. 

  • Comfortable working in various environments including office settings, production environment, retail locations, distributor warehouses, and event venues. 

What We Offer: 

  • Competitive compensation including performance incentives. 

  • 90% Employer-paid Medical and Dental benefits. 

  • 401k with company match up to 4%, vested right away. 

  • Paid Time Off. 

  • Flexible Paid Holidays. 

  • Food and beer discounts in the Full Sail Pub for employees and their guests.Â