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Bank Public Relations Jobs (NOW HIRING)

PR Account Director

Manhattan, NY · On-site

$90 - $130/hr

Develop and execute strategic PR plans aligned with clients' goals, ensuring high-quality ... technology, asset management, banking, capital markets, and wealth management sectors.

Develop and execute strategic PR plans aligned with clients' goals, ensuring high-quality ... technology, asset management, banking, capital markets, and wealth management sectors.

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Bank Public Relations information

See salary details

$34.5K

$83.6K

$134K

How much do bank public relations jobs pay per year?

As of Aug 20, 2026, the average yearly pay for bank public relations in the United States is $83,626.00, according to ZipRecruiter salary data. Most workers in this role earn between $65,000.00 and $97,500.00 per year, depending on experience, location, and employer.

What is a bank public relations professional?

Bank public relations professionals are responsible for managing and enhancing a bank’s image and reputation with the public, media, clients, and stakeholders. They develop communication strategies, handle media inquiries, write press releases, and organize events to promote the bank’s products, services, and values. Their goal is to foster positive relationships, address public concerns, and ensure clear, consistent messaging. This role is crucial for maintaining trust and credibility in the highly regulated financial industry.

What are the key skills and qualifications needed to thrive as a bank public relations professional?

To thrive as a Bank Public Relations specialist, you need expertise in communications, public relations strategies, and a background in marketing or journalism, often supported by a relevant bachelor's degree. Familiarity with PR management tools, media monitoring platforms, and social media analytics systems is typically required. Outstanding interpersonal skills, crisis management abilities, and persuasive writing are essential soft skills that set top professionals apart. These capabilities are crucial for building trust, maintaining the bank’s reputation, and effectively managing communication with stakeholders and the public.

How does a bank public relations professional typically collaborate with other departments within a bank?

Bank Public Relations professionals work closely with departments such as marketing, compliance, customer service, and executive leadership to ensure consistent messaging and public image. They often coordinate with compliance teams to ensure all communications adhere to regulatory requirements, and with marketing to align campaigns. Regular interaction with customer service helps them address public concerns effectively, while collaboration with executives ensures that PR strategies reflect the bank’s overarching goals. This cross-functional teamwork is essential to crafting transparent and effective communication both internally and externally.

What is the difference between Bank Public Relations vs Bank Marketing?

AspectBank Public RelationsBank Marketing
Primary FocusManaging the bank's public image and media relationsPromoting banking products and services to attract customers
Skills RequiredCommunication, media relations, crisis managementAdvertising, sales, market research
Work EnvironmentMedia outlets, corporate communications teamsAdvertising agencies, marketing departments
CertificationsPublic Relations certifications, communication degreesMarketing certifications, business degrees

Bank Public Relations focuses on maintaining the bank's reputation and managing media relations, while Bank Marketing concentrates on promoting products and attracting customers. Both roles require strong communication skills but serve different strategic purposes within the banking industry.

What is public relations in banking?

Public relations in banking involves managing the bank's communication with the public, customers, and media to build a positive reputation. Bank public relations professionals develop strategies, handle media inquiries, and create content to promote trust and transparency within the community and among stakeholders.
More about Bank Public Relations jobs

What are the most commonly searched types of Bank Public Relations jobs?

The most popular types of Bank Public Relations jobs are:

Infographic showing various Bank Public Relations job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 80% Full Time, 15% Part Time, 1% Temporary, and 3% Contract. Highlights an 93% Physical, 2% Hybrid, and 5% Remote job distribution, with an average salary of $83,626 per year, or $40.2 per hour.

Analyst, Investor Relations and External Communications

Precision AQ

New York, NY • Hybrid

Full-time

Re-posted 6 days ago


Job description

Essential duties include but are not limited to:

Client Advisory & Content Excellence

  • Junior support across 7-10 client accounts
  • Developing IR and PR knowledge and ability to contribute to IR and PR content and strategy; developing ownership of tactical and strategic workstreams
  • Responsibilities including but not limited to:
    • Provide proactive, daily logistical and strategic IR and PR support to client accounts, executing at the direction of the client and account lead, on deadline
    • Develop strong initial drafts of collateral materials (press releases, corporate PowerPoint presentations, earnings scripts, messaging documents, media pitches, talking points, strategic plans)
    • Conduct research projects and targeting analyses, synthesize data and research into key takeaways
    • Conduct roadshows, meetings and other investor events, including outreach campaigns
    • Event planning and on-site support, including occasional travel
    • Monitor client updates, industry trends, regulatory developments, competitive dynamics and relevant investors, media and reporters to share with IREC team and clients
    • Conduct always-on and ad hoc media monitoring and develop related reporting documents
    • Support joint IR/PR accounts
  • 90% utilization target for client billing

Team Building & Mentorship

  • Manage up and across account teams, with professional conduct and communication aligned with our collaborative and purpose-driven culture; uphold principles of client service, purpose, accountability, mutual respect, and collaboration
  • Champion diversity, equity, and inclusion
  • Lead by example, balancing competitive drive with a spirit of collaboration and integrity

Business Development & Market Positioning

  • Support development of new business materials
  • Cultivate relationships with investors, analysts, bankers and journalists to enhance visibility and credibility
  • Can speak knowledgeably on clients and biotech/healthcare IR and PR; can represent the agency at industry events, conferences, and investor forums

Strategic Leadership

  • Contribute to operational, growth and strategy initiatives for Precision AQ
  • Proactively generate ideas and identify opportunities for the firm and for clients

Qualifications: 

Minimum Required:

  • 1-2 years of prior applicable experience (work or internship) in a service industry requiring direct customer contact; experience in healthcare and/or finance preferred
  • High standards of quality control and client service, meticulous attention to detail
  • Ability to successfully manage multiple projects from conception to completion in a fast-paced team environment
  • Bachelor's degree required

Other Required:

  • Strong written and spoken communication skills with a particular eye for language and nuance; ability to follow and shape evolving company stories
  • Critical thinker who takes initiative, can conceptualize and synthesize sophisticated research analyses and generate ideas
  • Proactive problem solver with an analytical skillset and ability to conduct research and analysis and apply learned strategies and tools
  • Skilled project manager, able to organize and manage complex logistics and datasets, including the planning and execution of roadshows, meetings and other investor events
  • Able to work independently and collaboratively in a team-based, hybrid environment
  • Proficient with Microsoft suite including PowerPoint and Excel
  • Competent in technology-driven environments, including AI and various tools and platforms
  • Committed to the success and growth of IREC and the entire team