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$113.8K

$192K

How much do automotive market research jobs pay per year?

As of Jul 31, 2026, the average yearly pay for automotive market research in the United States is $113,783.00, according to ZipRecruiter salary data. Most workers in this role earn between $89,500.00 and $139,500.00 per year, depending on experience, location, and employer.

What kinds of projects or tasks can I expect to work on as an Automotive Market Research professional?

As an Automotive Market Research professional, you will typically be involved in designing and analyzing consumer surveys, studying industry trends, and evaluating competitors’ strategies in the automotive sector. Your projects may include new vehicle launch studies, customer satisfaction analyses, or forecasting market demand for emerging technologies like electric vehicles. You’ll collaborate closely with marketing, product development, and sales teams to translate data into actionable recommendations. The role offers variety and opportunities to have a tangible impact on business strategies, making it ideal for those who enjoy solving complex, real-world challenges.

What is an Automotive Market Research job?

An Automotive Market Research job involves analyzing market trends, consumer preferences, and competitive landscapes within the automotive industry. Professionals in this role gather and interpret data to help companies make informed decisions about product development, marketing strategies, and business expansion. They may use surveys, industry reports, and statistical models to evaluate demand, pricing, and emerging trends. Their insights help automotive manufacturers, dealerships, and suppliers stay competitive in an evolving market.

What are the key skills and qualifications needed to thrive in the Automotive Market Research position, and why are they important?

To thrive in Automotive Market Research, you need strong analytical abilities, knowledge of market analysis techniques, and a degree in business, marketing, or a related field. Familiarity with data analysis software, survey tools, and CRM systems, as well as certifications like the Market Research Society (MRS) qualification, is highly valued. Excellent communication, critical thinking, and problem-solving skills help you present insights clearly and collaborate effectively with cross-functional teams. These capabilities are crucial for gathering actionable market intelligence, guiding strategic decisions, and staying competitive in the dynamic automotive industry.

More about Automotive Market Research jobs
What states have the most Automotive Market Research jobs? States with the most job openings for Automotive Market Research jobs include:
What job categories do people searching Automotive Market Research jobs look for? The top searched job categories for Automotive Market Research jobs are:
Automotive Market Research jobs near you
Infographic showing various Automotive Market Research job openings in the United States as of July 2026, with employment types broken down into 87% Full Time, 11% Part Time, 1% Contract, and 1% Nights. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $113,783 per year, or $54.7 per hour.

Research Analyst: Automotive Technologies

ABI Research

Miami, FL • Remote

Full-time

Re-posted 7 days ago

Job description

Working within the automotive research team, ABI Research is looking for an analyst to expand our coverage of automotive technologies and markets. In this role, you will explore market trends, analyze competitive landscapes, and provide valuable insights to leading global technology suppliers and implementers.  We are looking for intellectually curious and detail-oriented candidates with strong written and verbal communication skills. 


Specific responsibilities include:

  • Author syndicated research reports, market forecasts, and articles covering automotive technologies and adjacent markets:
    • Software-defined vehicle technologies
    • Electrification – drive trains and batteries; charging systems
    • Vehicle connectivity, infotainment, and OTA updates
    • Next-generation E/E architectures
    • Autonomous driving and cooperative mobility
  • Work on custom research and consulting projects, providing leadership on approach and methodology.
  • Engage and maintain strong relationships with key industry players at the research and commercial levels.
  • Represent ABI Research as a key industry expert in automotive technologies.
  • Provide existing clients with strategic advice and insights into automotive market trends.
  • Help to develop the automotive service, providing guidance and input based on client needs and industry trends.
  • Maintain a high industry profile by participating in industry events, delivering webinars, interacting with the press, and being active on social media (e.g., LinkedIn and Twitter).
  • Support sales and business development by preparing customer-specific analyses and participating in key meetings with clients, prospects, and partners.
  • Support and share expertise with other team members, including the marketing team and other ABI Research analysts.

The ideal candidate will have the following skills:

  • Intellectual curiosity, passion, and enthusiasm for technology innovation are musts for this role.
  • Eloquent and outstanding written and verbal communication skills.
  • Ambitious with the ability to drive project agendas, including research and commercial activities.
  • Excellent quantitative and qualitative analytical skills.
  • People-oriented and possess the willingness to develop close relationships with existing and potential clients.
  • Advanced skills in manipulating Excel databases and data analytics.
  • Experience in product management, new product development, product marketing, market research, or industry analysis is highly preferred.
  • Familiarity with the automotive sector is highly desirable.
  • Background in automotive technologies is preferred.
  • Minimum bachelor’s degree from an accredited University.

Location

ABI Research is fully remote in the U.S., with physical offices in the U.K. and Singapore. 

About ABI Research

ABI Research is a forward-thinking, fast-paced company specializing in the technologies of tomorrow. ABI is family-friendly with locations throughout the United States, United Kingdom, and Singapore. Additionally, we have many employees who work remotely from home either full-time or part of the time. ABI offers competitive compensation along with an extremely generous benefit and vacation package in addition to rewarding achievement by promoting within. Be part of a global team of thought leaders and influencers and apply today!