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Automotive Content Jobs (NOW HIRING)

BMI Inc.

Content Creator - Automotive

Littleton, NC · On-site

$48K - $70K/yr

A short paragraph sharing one creative idea you would use to promote a local automotive or motorsports business through social media or YouTube. We're excited to see what kind of content and growth ...

Hearst Newspapers

Full-Stack Data Engineer

Troy, MI · On-site

MOTOR's primary product is Automotive Content, and we need someone who can help us support our Insights-based product suite. We are looking for someone who wants to be part of our mission to ...

duPont REGISTRY

Social Media Manager

Miami, FL · On-site

This role sits at the intersection of media, automotive, content, commerce, events, and brand partnerships . You will be responsible for developing a cohesive social strategy that supports duPont ...

1aautoinc

Video Production Editor

Pepperell, MA · On-site

$22 - $26/hr

... automotive content creators on the platform. This role will be responsible for creating and editing video content for YouTube in a collaborative production environment. The work will range from ...

Hearst Newspapers

Full-Stack Data Engineer

Troy, MI · On-site

MOTOR's primary product is Automotive Content, and we need someone who can help us support our Insights-based product suite. We are looking for someone who wants to be part of our mission to ...

Jobless

$80 - $120/hr

This role sits at the intersection of media, automotive, content, commerce, events, and brand partnerships. You will be responsible for developing a cohesive social strategy that supports duPont ...

Crain Automotive

Digital Content Creator

Little Rock, AR

$48K - $60K/yr

We are looking for a creative, motivated, and detail-oriented Digital Content Creator to join our marketing team and help bring our automotive dealerships to life across digital platforms. This role ...

duPont REGISTRY

Social Media Manager

Miami, FL · On-site

$60 - $90/hr

This role sits at the intersection of media, automotive, content, commerce, events, and brand partnerships. You will be responsible for developing a cohesive social strategy that supports duPont ...

Hearst Newspapers

Full-Stack Data Engineer

Troy, MI · On-site

MOTOR's primary product is Automotive Content, and we need someone who can help us support our Insights-based product suite. We are looking for someone who wants to be part of our mission to ...

duPont Registry

Social Media Manager

Miami, FL · On-site

This role sits at the intersection of media, automotive, content, commerce, events, and brand partnerships. You will be responsible for developing a cohesive social strategy that supports duPont ...

Jobless

Social Media Manager

Miami, FL · On-site

$80 - $120/hr

This role sits at the intersection of media, automotive, content, commerce, events, and brand partnerships. You will be responsible for developing a cohesive social strategy that supports duPont ...

Woodhouse

Automotive Digital Content Coordinator

Omaha, NE · On-site

$52K - $58K/yr

Automotive Technician Paid Manufacturer Training: Includes travel and accommodations The Digital Content Coordinator - Automotive creates and manages photo and video content for multiple dealership ...

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Automotive Content information

See salary details

$15

$38

$77

How much do automotive content jobs pay per hour?

As of Sep 7, 2026, the average hourly pay for automotive content in the United States is $38.91, according to ZipRecruiter salary data. Most workers in this role earn between $26.20 and $45.19 per hour, depending on experience, location, and employer.

What is automotive content?

Automotive content refers to written, visual, or multimedia material that focuses on vehicles, the automotive industry, and related topics. This can include car reviews, industry news, maintenance tips, buying guides, and coverage of automotive events. Automotive content is created for various platforms such as websites, magazines, social media, and video channels, aiming to inform, educate, or entertain car enthusiasts and consumers. It often requires a mix of technical knowledge and engaging storytelling to appeal to its target audience.

What are the key skills and qualifications needed to thrive as an automotive content writer, and why are they important?

To thrive as an Automotive Content Writer, you need strong writing and research skills, a solid understanding of automotive technology, and often a background in journalism or communications. Familiarity with content management systems (CMS), SEO tools, and image editing software is typically required. Creativity, attention to detail, and the ability to explain complex topics in an engaging and clear manner are standout soft skills. These competencies ensure that content is accurate, accessible, and appealing to automotive enthusiasts and general audiences alike, supporting brand credibility and audience growth.

What are some common challenges faced when creating content for the automotive industry, and how can they be addressed?

One common challenge in automotive content creation is staying up to date with rapidly evolving vehicle technologies and industry trends. Content creators must also balance technical accuracy with engaging storytelling to appeal to both enthusiasts and general audiences. Collaborating closely with engineers, designers, and marketing teams helps ensure content is both credible and aligned with brand messaging. Continuous learning, attending industry events, and leveraging reputable sources are key strategies to stay ahead in this fast-paced field.

What is the difference between Automotive Content vs Automotive Copywriter?

AspectAutomotive ContentAutomotive Copywriter
Primary FocusCreating informative articles, blog posts, and multimedia content about automotive topicsWriting persuasive advertising copy, product descriptions, and marketing materials for automotive brands
Required SkillsResearch, technical knowledge, SEO, multimedia skillsCreative writing, marketing, persuasive language, SEO
Work EnvironmentContent agencies, automotive websites, media outletsAdvertising agencies, automotive brands, marketing teams
Common UsageEducational, informational, and editorial content about vehicles and industry trendsPromotional, sales-driven content aimed at converting customers

Automotive Content professionals focus on producing informative and engaging automotive-related content, often emphasizing education and industry insights. In contrast, Automotive Copywriters specialize in crafting persuasive marketing messages to promote vehicles and automotive products. Both roles require SEO skills and industry knowledge but serve different purposes within the automotive marketing ecosystem.

More about Automotive Content jobs

What cities are hiring for Automotive Content jobs?

Cities with the most Automotive Content job openings:

What states have the most Automotive Content jobs?

States with the most job openings for Automotive Content jobs include:

What job categories do people searching Automotive Content jobs look for?

The top searched job categories for Automotive Content jobs are:

Automotive Content jobs near you
Infographic showing various Automotive Content job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 73% Full Time, 23% Part Time, 1% Temporary, and 2% Contract. Highlights an 74% Physical, 3% Hybrid, and 23% Remote job distribution, with an average salary of $80,932 per year, or $38.9 per hour.

Automotive Social Media Manager

Cerritos Nissan & Infiniti

Cerritos, CA

Full-time

Re-posted 19 days ago

Job description

Cerritos Nissan INFINITI is looking for an enthusiastic individual to join our team.  As a Social Media Manager in the automotive industry, you will develop and execute digital strategies that increase brand awareness, generate qualified leads, and drive showroom traffic.  You will create engaging content across platforms, manage community engagement, monitor industry trends, and leverage analytics to align performance with dealership sales goals.

This is an onsite position. Candidates must be able to report to the dealership five days a week.


Essential Duties & Responsibilities:

  • Develop, Design and Execute social media campaigns aligned with marketing objectives and within Nissan INFINITI brand guidelines across multiple platforms (IG, TikTok, Facebook etc…)
  • Track automotive industry trends to create timely, produce and distribute daily automotive content, original copy, photography, video, and news to drive audience engagement.
  • Monitor and analyze campaign performance metrics to optimize strategies and achieve KPIs.
  • Stay updated on social media trends, tools, and best practices to ensure innovative campaign execution.
  • Provide regular reports and insights to management on campaign performance and ROI. Manage budgets and timelines for social media initiatives.
  • Day-to-day posting on social channels and help execute strategies - communicating with internal teams and clients about that content
  • Create graphic designs, write compelling copy, and capture photography as needed to produce engaging social content that reflects our brand voice and style while aligning with community KPIs.
  • Work directly with the General Manager and Management team to maintain brand voice and look/feel, while also pitching new ideas, concepts and trends.
  • Thorough knowledge and understanding of the principles of advertising, marketing and digital media

Qualifications:

  • Bachelor's degree in Marketing, Communications, or a related field.
  • 3+ years of experience in social media campaign management.
  • Proficiency in social media platforms, analytics tools, and scheduling software.
  • Strong project management and organizational skills.
  • Excellent written and verbal communication skills.
  • Ability to work collaboratively in a fast-paced environment.


Other Skills & Abilities:

Skill and ability to operate a computer. Skill and ability to organize and prioritize work. Skill and ability to meet deadlines and operate office equipment. Skill and ability to use company software.

Apply