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Associate Marketing Analyst Jobs in Virginia (NOW HIRING)

CarMax, Inc.

Manager, Marketing Analytics

Richmond, VA · On-site

  • PTO

CarMax's Marketing Analytics team is a group of 20+ analysts who serve as the measurement and ... We nurture associate development and a healthy work culture while delivering a great customer ...

CoStar Group

Performance Marketing Manager, LoopNet

Richmond, VA · On-site

$32.75 - $44.75/hr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Performance Marketing Manager, LoopNet Who is CoStar Group? CoStar Group is a leading global ... Excellent analytical skills and experience with data-driven decision-making. Preferred ...

SZNS Solutions LLC

Marketing Associate

Reston, VA

Role Overview We're seeking a motivated and enthusiastic Marketing Associate to join our Marketing ... You'll support marketing initiatives across content, campaigns, social media, events, and analytics ...

SZNS Solutions LLC

Marketing Associate

Reston, VA · On-site

Role Overview We're seeking a motivated and enthusiastic Marketing Associate to join our Marketing ... You'll support marketing initiatives across content, campaigns, social media, events, and analytics ...

SZNS Solutions LLC

Marketing Associate

Reston, VA · On-site

Role Overview We're seeking a motivated and enthusiastic Marketing Associate to join our Marketing ... You'll support marketing initiatives across content, campaigns, social media, events, and analytics ...

Securiport

Marketing Associate

Reston, VA · On-site

Job Summary We are seeking a motivated and resourceful Marketing Associate to support our marketing ... Conduct market research and competitive analysis to support strategic planning. * Monitor social ...

Securiport LLC

Marketing Associate

Reston, VA · On-site

$45K - $65K/yr

Job Summary We are seeking a motivated and resourceful Marketing Associate to support our marketing ... Conduct market research and competitive analysis to support strategic planning. * Monitor social ...

Alex Stewart Intl Corp

Marketing Associate

Reston, VA

Job Summary We are seeking a motivated and resourceful Marketing Associate to support our marketing ... Conduct market research and competitive analysis to support strategic planning. * Monitor social ...

CoStar Group, Inc.

Corporate Marketing Associate

Arlington, VA · On-site

$94 - $126/hr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Corporate Marketing Associate Who isCoStarGroup? CoStar Group is a leading global provider of ... Strong analytical and problem-solving capabilities. * Proficiency with Microsoft Office Suite ...

CoStar Group

Corporate Marketing Associate

Arlington, VA

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Corporate Marketing Associate Who isCoStarGroup? CoStar Group is a leading global provider of ... Strong analytical and problem-solving capabilities. * Proficiency with Microsoft Office Suite ...

AeroVironment, Inc.

Digital Marketing Associate

Arlington, VA · On-site

$23 - $35/hr

  • Medical

  • Dental

  • Vision

  • Retirement

Worker Type Regular Summary The Digital Marketing Associate will play an active role in supporting ... Track and analyze social media performance metrics, identifying insights to improve future content.

AeroVironment

Digital Marketing Associate

Arlington, VA · On-site

$23 - $35/hr

  • Medical

  • Dental

  • Vision

  • Retirement

Worker Type Regular Summary The Digital Marketing Associate will play an active role in supporting ... Track and analyze social media performance metrics, identifying insights to improve future content.

CoStar

Corporate Marketing Associate

Arlington, VA

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Corporate Marketing Associate Who isCoStarGroup? CoStar Group is a leading global provider of ... Strong analytical and problem-solving capabilities. Proficiency with Microsoft Office Suite ...

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All JobsAssociate Marketing Analyst JobsAssociate Marketing Analyst Jobs in Virginia

Associate Marketing Analyst information

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How much do associate marketing analyst jobs pay per hour?

As of Aug 18, 2026, the average hourly pay for associate marketing analyst in Virginia is $36.98, according to ZipRecruiter salary data. Most workers in this role earn between $27.64 and $43.61 per hour, depending on experience, location, and employer.

What is an associate marketing analyst?

Associate Marketing Analysts are entry-level professionals who support marketing teams by collecting, analyzing, and interpreting data related to market trends, customer behavior, and campaign performance. They help identify opportunities for growth, optimize marketing strategies, and prepare reports that guide decision-making. Typically, they work closely with senior analysts and marketing managers to ensure that marketing efforts are data-driven and effective.

What are the key skills and qualifications needed to thrive as an associate marketing analyst?

To thrive as an Associate Marketing Analyst, you need strong analytical skills, proficiency in market research, and a bachelor's degree in marketing, business, or a related field. Familiarity with analytics tools like Google Analytics, Excel, and CRM platforms is often required, and certifications in digital marketing or analytics can be advantageous. Attention to detail, effective communication, and the ability to work collaboratively help you stand out in this role. These skills and qualities are essential for interpreting data accurately, generating actionable insights, and supporting successful marketing strategies.

What are some typical projects an associate marketing analyst might work on during their first year?

As an Associate Marketing Analyst, you can expect to work on a variety of projects such as tracking and analyzing campaign performance, supporting market research initiatives, and compiling competitor intelligence reports. You'll often collaborate with marketing managers and creative teams to interpret data and provide actionable insights. Early projects may also include creating dashboards, segmenting customer data, and helping optimize digital marketing strategies. This hands-on experience provides a strong foundation for understanding both the analytical and strategic aspects of marketing.

What is the difference between Associate Marketing Analyst vs Marketing Coordinator?

AspectAssociate Marketing AnalystMarketing Coordinator
ResponsibilitiesData analysis, market research, supporting marketing strategiesCampaign execution, event planning, content creation
Required SkillsAnalytical skills, familiarity with marketing tools, basic data analysisCommunication, organization, project management
QualificationsBachelor's degree in marketing, business, or related fieldBachelor's degree, often in marketing or communications
Work EnvironmentOffice setting, collaborative teams, data-driven tasksOffice environment, coordination with multiple teams

The Associate Marketing Analyst focuses on analyzing data and supporting marketing strategies, while the Marketing Coordinator handles campaign execution and event planning. Both roles typically require a bachelor's degree and work in similar office settings, but their core responsibilities differ, with the analyst emphasizing data and research, and the coordinator emphasizing execution and organization.

Can a beginner become an associate marketing analyst?

Yes, beginners can become associate marketing analysts, especially if they have a basic understanding of marketing principles, data analysis skills, and familiarity with tools like Excel or marketing analytics software. Entry-level roles often require a relevant bachelor's degree and a willingness to learn on the job.

Do associate marketing analysts make a lot of money?

Associate marketing analysts typically earn a starting salary that is below mid-level marketing roles but can increase with experience, skills, and certifications. Salaries vary by industry and location but generally range from $45,000 to $65,000 annually. Advancement opportunities and specialized skills like data analysis or marketing tools can lead to higher compensation.

Is a marketing associate an entry-level job?

A marketing associate position is typically considered an entry-level role suitable for candidates with a bachelor's degree in marketing, business, or related fields. It often involves tasks such as market research, data analysis, and campaign support, with opportunities to develop skills in marketing tools and analytics. Many employers expect some internship or related experience but do not require extensive prior work experience.

What are the most commonly searched types of Marketing Analyst jobs in Virginia?

The most popular types of Marketing Analyst jobs in Virginia are:

What are popular job titles related to Associate Marketing Analyst jobs in Virginia?

For Associate Marketing Analyst jobs in Virginia, the most frequently searched job titles are:

What job categories do people searching Associate Marketing Analyst jobs in Virginia look for?

The top searched job categories for Associate Marketing Analyst jobs in Virginia are:

Associate Marketing Analyst jobs near you
Infographic showing various Associate Marketing Analyst job openings in Virginia as of August 2026, with employment types broken down into 1% As Needed, 73% Full Time, 24% Part Time, 1% Temporary, and 1% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $76,923 per year, or $37 per hour.

Manager, Marketing Analytics

CarMax, Inc.

Richmond, VA • On-site

Full-time

PTO

Re-posted 24 days ago

CarMax rating

8.0

Company rating: 8.0 out of 10

Based on 371 frontline employees who took The Breakroom Quiz

26th of 734 rated retailers

Job description

8116 - Midtown Office - 2220 W. Broad Street, Richmond, Virginia, 23220
CarMax, the way your career should be!
About The Team
CarMax invests hundreds of millions of dollars each year to reach customers across paid search, display, programmatic, paid social, video, direct mail, broadcast, and emerging channels. This role puts you at the center of how we measure, optimize, and grow that investment-turning data into strategy and strategy into results at the nation's largest used car retailer.
CarMax's Marketing Analytics team is a group of 20+ analysts who serve as the measurement and insights engine for the marketing department. We partner directly with the channel marketing managers who own media strategy and execution-providing the analytical frameworks, test designs, and performance insights that optimize return on ad spend (ROAS) across the portfolio.
Our team tackles this work while ensuring we are a great representation of CarMax's 4 core values:
  • Do the Right Thing: We uphold a culture of integrity and promote a respectful, inclusive environment

  • Put People First: We nurture associate development and a healthy work culture while delivering a great customer experience

  • Win Together: We learn from each other and draw on diverse expertise and perspectives

  • Go for Greatness: We continually improve our abilities to reinforce CarMax's industry leadership

About The Role
The Manager, Marketing Analytics is the strategic counterpart to our channel marketing managers, creating a data-driven view of how marketing drives business performance and providing the measurement frameworks, test designs, and insights that optimize hundreds of millions in annual investment. You will develop measurement approaches, design experiments, set ROAS targets, and translate complex analyses into recommendations that shape how CarMax allocates spend and identifies growth opportunities. This role sits at the intersection of data, strategy, and storytelling. It requires someone fluent in marketing measurement and comfortable influencing both channel owners and senior leaders.
As a Manager in Marketing Analytics, you will partner with channel marketing managers, media agencies, creative teams, and cross-functional stakeholders across the marketing department to drive performance and optimize investment on a team focused on one of these areas:
  • Program Analytics: Lead portfolio level analyses to ensure we have an optimized marketing mix. Drive consistency in our measurement systems and leads efforts to continuously improve their accuracy, scope and actionability

  • Paid Search Channel Analytics: Lead optimizations, testing, and research to drive impact through one of the largest performance marketing channels. Help sharpen our strategy through data-driven insights, vetting new products and platforms, and understanding macro changes that impact our programs.

  • Video & Digital Channel Analytics: Lead measurement of marketing investments in marketing channels outside of Search and Lead-Gen, spanning upper-, mid-, and lower-funnel media. Drive improvement of marketing efficiency with focus on both media and creatives-based insights

  • Organic Channel Analytics: Define and operationalize GEO/SEO KPI frameworks and insights that drive content strategy and prioritization across search and generative engines. Lead innovative, hypothesis-driven testing to optimize content structure and ecosystem signals, translating learnings into scalable recommendations.

What You Will Do - Essential Responsibilities
Measurement, Insights & Strategy
  • Lead and evolve marketing measurement approaches across channels, programs, and markets to maintain a best-in-class analytics capability

  • Leverage frameworks such as media mix modeling (MMM), multi-touch attribution (MTA), incrementality testing, and experimentation to inform decisions and set ROAS targets

  • Design test frameworks and define success criteria for channel-level experiments; partner with channel managers to structure tests, read out results, and scale learnings

  • Deliver portfolio-level analyses that optimize investment allocation and quantify efficiency across programs managing hundreds of millions in annual budget

  • Identify macro and industry-level demand drivers and assess their impact on business performance

  • Develop executive-ready reporting, dashboards, and insights that translate complex analyses into actionable recommendations

Partnership, Influence & Team Development
  • Serve as the primary analytics partner to channel marketing managers across paid search, display, programmatic, paid social, and video-directly informing their media, creative, and optimization strategies

  • Collaborate with data engineering and technology partners to ensure analytics infrastructure supports evolving measurement needs

  • Partner with media agencies and external vendors to evaluate third-party research, validate measurement approaches, and ensure alignment with internal analytics standards

  • Present findings and strategic perspectives to senior leaders and executives, building consensus on investment decisions

  • Mentor and develop junior analysts, providing timely feedback and coaching that accelerates their growth

  • Lead knowledge-sharing sessions and champion best practices that elevate the team's collective analytical craft

  • Help shape team processes, standards, and ways of working that strengthen our analytics culture and reinforce a collaborative, high-performance environment

Qualifications and Requirements
Ability to consistently deliver at a high level on the responsibilities listed above. Requirements listed below are representative of the knowledge and skills required:
  • BA/BS in Business, Marketing, Economics, Statistics, Mathematics, Engineering, Computer Science, or related quantitative field

  • 7+ years of experience in marketing analytics, media analytics, or a related analytical role

  • Strong analytical and problem-solving skills with a track record of delivering actionable insights that influence investment decisions

  • Experience with marketing measurement methodologies including attribution modeling, media mix modeling, incrementality testing, and A/B experimentation

  • Experience designing test frameworks, defining success metrics, and reading out experiment results to inform channel strategy

  • Proven ability to lead complex projects and influence cross-functional partners at all levels of the organization

  • Strong working knowledge of SQL, Python or R, Snowflake, Excel, Tableau, and PowerPoint

  • Ability to communicate complex analytical concepts clearly to both technical and non-technical audiences

Preferred Qualifications
  • Experience with advanced analytics, statistical modeling, or machine learning applied to marketing

  • Graduate degree (MBA, MS) in a quantitative or business discipline

  • Experience in retail, automotive, or other high-consideration consumer industries

  • Familiarity with digital marketing platforms (e.g., Google Ads, DV360, Meta, DSPs), ad tech, and web analytics tools (GA4, Adobe Analytics)

Work Location and Arrangement
This role will be based out of the CarMax Technology Innovation Center (Richmond, VA) and associates will work onsite 4 days per week.
Work Authorization: Applicants must be currently authorized to work in the United States on a full-time basis. Sponsorship will not be considered for this specific role.
The annual salary for this position is:
$102,100.00 - $163,400.00
May be eligible for bonus and equity.
Benefits:
Except as otherwise required by state law, CarMax Associates are entitled to the following paid sick, vacation, and holiday time.
Associates that are considered full-time hourly or commission/incentive eligible:
  • To earn up to 48 hours of sick time per year accrued on a per pay period basis and between 80 hours and 200 hours per year of vacation time after a 90 day waiting period depending on years of continuous service with the Company.
  • For 8 hours of pay for each of a total of 6 paid scheduled holidays per year plus 1 floating holiday. If such an Associate does work on a scheduled holiday due to business need, they are eligible for Holiday Premium Pay.

Associates considered full-time salaried are entitled to paid time away with no specified limit as needed for sick, vacation, bereavement, jury duty, holidays, floating holiday, etc. subject to manager approval.
For more details about benefits, please visit our CarMax Benefits website.
Upon an applicant's request, CarMax will consider reasonable accommodation to complete the CarMax Job Application.

What CarMax employees say

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About CarMax

Sourced by ZipRecruiter

CarMax disrupted the auto industry by delivering the honest, transparent and high-integrity experience customers want and deserve. This innovative thinking around the way cars are bought and sold has helped us become the nation's largest retailer of used cars, with over 200 locations nationwide. Our amazing team of more than 25,000 associates work together to deliver iconic customer experiences. Along the way, we help every associate grow their career and achieve their best, at work and in their community. We are recognized for our commitment to training and diversity and are one of the FORTUNE 100 Best Companies to Work For®.

Industry

Automobile dealers and finance and insurance

Company size

10,000+ Employees

Headquarters location

Henrico, VA, US

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