Associate Director Jobs in New Rochelle, NY (NOW HIRING)

The Associate Director, Search is responsible for leading the dedicated paid search execution team for a premier global entertainment and audio streaming platform, driving growth, innovation, retention and satisfaction for this dynamic account. In this role, you will manage and direct a talented team of Campaign Managers (both onshore and offshore). Proven account management and team leadership experience are essential, along with a deep passion for digital culture, app marketing, and cutting‑edge Paid Search strategies.

• Interface with Strategy, Investment, & Analytics teams to provide holistic media plans, share ideas, communicate service offerings, and identify and deliver innovative search solutions.
• Keep VP/Director and Search Practice lead apprised of key client opportunities, potential risks and other key nuances which affect the health of the business.
• Develop and foster account relationships to champion initiatives that drive smart marketing decisions across digital channels.
• Deeply understand the client’s goals, diverse international markets, expectations of the agency, and fast‑evolving business needs.
• Attend client meetings on an ongoing basis, interface as needed with executive level and middle management level on client side during meetings and presentations.
• Independently lead performance and strategy presentations, interfacing confidently with both middle management and executive‑level clients.
• Lead recommendations on improving performance, test & learn agendas, optimization opportunities, and prioritization needed to deliver upon goals.
• Takes ownership of complex global market coordination, meticulously managing fast‑changing promotional support with flawless execution and minimal oversight.
• Embrace and encourage a culture based on teamwork, collaboration, and intellectual curiosity.
• Motivate, lead, and manage internal teams, setting expectations for performance marketing thought leadership.
• Drive adoption of stated account management best practices through example setting, positive reinforcement and behavioral correction.
• Assist in interviewing, hiring, training, mentoring, developing, and evaluating team members.
• Conduct performance reviews and career path plans for direct reports.
• Facilitate the development and documentation of best practices to improve operational efficiencies within the team and the group.

• Bachelor’s degree, concentration in business, marketing, or advertising preferred.
• 4+ years of account management experience in Search Engine Marketing; client side or agency side preferred.
• 2-4 years of demonstrated success in managing and leading a team of paid search specialists.
• Proven experience managing large‑scale campaigns on Google Ads and Apple Search Ads. Deep knowledge of App campaigns and mobile acquisition is a plus.
• Hands‑on experience with AI Max and Performance Max campaigns preferred.
• Experience with bid management tools like Search Ads 360.
• Ability to develop and implement comprehensive paid search strategies aligned with client goals.
• Exceptional data analysis skills; comfortable working with complex KPIs, interpreting data trends, and making quick, sound optimization decisions based on those insights.
• Ability to set, track, and achieve key performance indicators (KPIs) to measure campaign success.
• Top‑tier organizational and project management skills. Historical experience with tools like Asana is highly preferred to keep fast‑moving promotional campaigns on track.
• High proficiency in the Microsoft Office suite (Excel, PowerPoint), paired with extensive, hands‑on knowledge of Google Workspace (Google Docs, Sheets, Slides, etc.).
• A proactive self‑starter with high attention to detail and the ability to move at an agile pace to match a fast‑growing industry rhythm.
• Proficient in creating and presenting PowerPoint slides, ensuring that complex information is conveyed in an engaging and understandable manner.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

All your information will be kept confidential according to EEO guidelines.

Veterans Encouraged to Apply.

Compensation Range: USD $97,375.00 - USD $155,961.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time.