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Associate Channel Manager Jobs in California (NOW HIRING)

Breakthru

Manager, Channel

Santa Fe Springs, CA · On-site

$110K - $125K/yr

Are you a current Associate? To be considered, you must submit your application through the ... The Channel Manager leads the development of channel-specific business in partnership with key ...

ESET

Inside Channel Account Manager

San Diego, CA · On-site

$70K - $75K/yr

Working with external Channel Account Managers and SE. FUNCTIONAL RESPONSIBILITIES AND DUTIES ... Associate's or bachelor's degree in Business, Marketing, Communications, or a related field ...

Acosta

Business Manager (Natural Channel)

Livermore, CA · On-site

$79K - $80K/yr

As a Business Manager for the Natural Channel, you will play a pivotal role in driving our company ... With a team of over 20,000 associates, we're a community of forward-thinking, value-driven ...

Motorola Solutions

Channel Sales Associate

San Diego, CA · On-site

$55K - $60K/yr

Reporting to the Regional Sales Director, the role of the Channel Sales Associate (CSE) is to serve ... Manage Opportunities * Utilize Salesforce to manage leads, customer activity, tasks, and ...

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All JobsAssociate Channel JobsAssociate Channel Manager JobsAssociate Channel Manager Jobs in California

Associate Channel Manager information

See California salary details

$69.6K

$140.6K

$151.5K

How much do associate channel manager jobs pay per year?

As of Aug 7, 2026, the average yearly pay for associate channel manager in California is $140,582.00, according to ZipRecruiter salary data. Most workers in this role earn between $150,000.00 and $151,000.00 per year, depending on experience, location, and employer.

What is an associate channel manager?

An Associate Channel Manager is a professional responsible for supporting the development and management of relationships with a company's channel partners, such as distributors, resellers, or agents. Their duties typically include assisting in the implementation of channel strategies, tracking partner performance, coordinating sales and marketing efforts, and ensuring effective communication between the company and its partners. This role is often an entry- to mid-level position that works closely with senior channel managers to help drive sales growth and partner satisfaction.

How does an associate channel manager typically collaborate with sales and marketing teams to drive channel growth?

As an Associate Channel Manager, you will work closely with both sales and marketing teams to develop and execute strategies that support partner relationships and drive revenue growth. This often involves coordinating joint marketing campaigns, providing sales enablement resources to partners, and ensuring alignment on product messaging. Regular meetings and cross-functional communication are essential to identify opportunities, address challenges, and ensure that channel partners have the tools and support needed to succeed. This collaboration not only strengthens channel performance but also fosters a unified approach to achieving organizational goals.

What are the key skills and qualifications needed to thrive as an associate channel manager, and why are they important?

To thrive as an Associate Channel Manager, you need a solid understanding of sales strategies, partner relationship management, and business development, often supported by a bachelor’s degree in business or a related field. Familiarity with CRM systems like Salesforce, partner portals, and basic data analysis tools is typically required. Strong interpersonal skills, negotiation abilities, and effective communication help build and maintain productive partnerships. These competencies are crucial for driving channel growth, ensuring partner satisfaction, and achieving organizational revenue targets.

What is the difference between Associate Channel Manager vs Channel Sales Representative?

AspectAssociate Channel ManagerChannel Sales Representative
ResponsibilitiesDeveloping channel strategies, managing partner relationships, supporting sales growthGenerating sales leads, closing deals, maintaining customer relationships
Required SkillsChannel management, communication, strategic planningSales techniques, product knowledge, customer engagement
Work EnvironmentCollaborative, strategic, partner-focusedCustomer-facing, sales-driven, target-oriented
Common UsageUsed in tech, software, and B2B industriesUsed across retail, tech, and consumer goods sectors

The Associate Channel Manager focuses on developing and maintaining channel partnerships to drive long-term growth, while the Channel Sales Representative primarily concentrates on direct sales and customer acquisition. Both roles require strong communication skills but differ in strategic versus sales execution focus.

What cities in California are hiring for Associate Channel Manager jobs? Cities in California with the most Associate Channel Manager job openings:
Associate Channel Manager jobs near you
Infographic showing various Associate Channel Manager job openings in California as of June 2026, with employment types broken down into 4% As Needed, 57% Full Time, 19% Part Time, 5% Temporary, 13% Contract, and 2% Nights. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $140,582 per year, or $67.6 per hour.

Manager, Channel

Breakthru Beverage Group

Santa Fe Springs, CA • On-site

$110K - $125K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 9 days ago

Breakthru Beverage rating

7.3

Company rating: 7.3 out of 10

Based on 86 frontline employees who took The Breakroom Quiz

208th of 412 rated retail wholesalers

Job description

Are you a current Associate? To be considered, you must submit your application through the internal Career Portal (Jobs Hub). Click here to access.
Time Type:
Full time
Remote Type:
Job Family Group:
Sales
Job Description Summary:
Position Summary:
The Channel Manager leads the development of channel-specific business in partnership with key stakeholders. Is responsible for communicating supplier business plans to the sales team. Masters and supports the 5 Core Competencies: business planning, performance evaluation, product and inventory management, pricing and revenue management, demand planning/ forecasting/ budgeting. Responsible for embracing and developing behaviors consistent with BBG's Trade Development mission. Must always adhere to the established business rules. Must embrace and support BBG's Reliability Model. Serves as the local market expert on customers, brands, key sales drivers, trends and market dynamics.
Job Description:
Job Responsibilities:
  • Collaborate and develop channel-specific business plan in collaboration with sales leads and other key stakeholders.
  • Deliver and communicate channel business plan to sales leaders including all sales tools, initiatives, priorities, and objectives.
    • Monthly/quarterly execution priorities, goals, and tracking against initiatives in accordance with agreed upon strategic objectives.
    • Business plan to include:
      • Distribution plans: pods, accounts sold, volume, etc.
      • Activities/elements, incentives, goals, sell sheets, pricing, innovation, discontinued, allocation, and substitution.
    • Develops creative selling opportunities using Focus Marketing.
    • Manage POS needs both local and suppler offerings.
    • Leads monthly General Sales Meeting for assigned channel.
  • Oversees, measures, and evaluates key channel specific programs to include all KPIs.
  • Other duties, as assigned by the jobholder's supervisor, may also be required.

Minimum Qualifications:
  • Bachelor's degree in related field and/or equivalent training and work experience
  • Minimum of 5 years' experience in marketing and/or trade development
  • Proficient PC skills using MS Office and other various computer programs including presentation software
  • Excellent leadership capabilities with strong presentation and interpersonal
  • Ability to motivate and develop a team
  • Demonstrate and exhibit high levels of professionalism
  • Demonstrate sound judgment and problem-solving skills
  • Interact positively with internal and external individuals
  • Strong business planning and collaboration skills
  • Knowledge of trade development fundamentals (supplier, sales, customer and brand)
  • Strong sales, finance, budget management, negotiation and management skills
  • Ability to translate Strategy into relevant marketplace activity

Physical Requirements:
  • While performing the duties of this job, the employee is regularly required to, stand, sit; talk, hear, and use hands and fingers to operate a computer and telephone

This job description is only a summary of the typical functions of this position, not an exhaustive or comprehensive list of all possible job responsibilities, tasks and duties. Responsibilities, tasks, and duties of individual jobholders may vary from the above description.
Any offered salary is determined based on internal equity, internal salary ranges, market data/ranges, applicant's skills, and prior relevant experience.
Compensation
• Base Salary Range: $110,000 - $125,000 Annually
• 20% Annual Bonus Potential
Benefits
• Medical (HMO & PPO), Dental, Vision (PPO)401(k) matching.
• Annual PTO Accrual and holidays
• Rollover Flexible Spending Accounts (FSAs)
• Free Life and AD&D Insurance Employee Assistance Program
Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.
Breakthru Beverage Group is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information and other legally protected characteristics. The EEO is the Law poster is available here. If you need a reasonable accommodation because of a disability for any part of the employment process, please call (708) 298-3536 and let us know the nature of your request and your contact information.

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