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$42.5K

$80.1K

$135K

How much do assistant professor of marketing jobs pay per year?

As of Aug 10, 2026, the average yearly pay for assistant professor of marketing in the United States is $80,057.00, according to ZipRecruiter salary data. Most workers in this role earn between $60,000.00 and $91,500.00 per year, depending on experience, location, and employer.

What are some typical challenges an assistant professor of marketing may encounter during their first years on the job?

New Assistant Professors of Marketing often face the challenge of balancing teaching responsibilities with research productivity, which is crucial for tenure and career progression. They must also adapt to departmental expectations, develop engaging course materials, and start building a network within both the academic and industry communities. Collaborating with senior faculty and managing service commitments, such as committee work, are also important aspects that require strong organizational skills. Overcoming these challenges involves proactive time management, seeking mentorship, and staying current with marketing trends and research methodologies.

What is the difference between Assistant Professor Of Marketing vs Marketing Lecturer?

AspectAssistant Professor Of MarketingMarketing Lecturer
Required CredentialsDoctorate in Marketing or related fieldMaster's degree or higher, often with teaching experience
Work EnvironmentUniversities, research-focusedColleges, teaching-focused
Employer & Industry UsageHigher education institutions, research universitiesColleges, community colleges, universities
Common Search & ComparisonYesYes

The main difference between an Assistant Professor Of Marketing and a Marketing Lecturer lies in their roles and qualifications. Assistant Professors typically hold a doctorate, focus on research and teaching, and work in research-oriented universities. Marketing Lecturers usually have a master's degree, focus primarily on teaching, and work in colleges or teaching-focused institutions. Both roles involve educating students in marketing but differ in research expectations and academic rank.

What does an assistant professor of marketing do?

An Assistant Professor of Marketing is an entry-level faculty member at a college or university who teaches marketing courses, conducts academic research, and participates in departmental and university service. Their responsibilities include developing and delivering lectures, mentoring students, publishing scholarly articles, and sometimes working on grant-funded research projects. They may also collaborate with industry partners or contribute to curriculum development. The position is typically tenure-track, meaning it can lead to a permanent professorship after successful performance evaluations over several years.

What are the key skills and qualifications needed to thrive as an assistant professor of marketing, and why are they important?

To thrive as an Assistant Professor of Marketing, you generally need a PhD in marketing or a related field, a strong research background, and teaching experience at the university level. Familiarity with statistical analysis software (such as SPSS or R), Learning Management Systems (LMS), and academic publishing platforms is typical. Outstanding communication, mentorship, and organizational skills help foster student engagement and collaborative research. These abilities ensure effective knowledge transfer, impactful research contributions, and successful student development in a competitive academic environment.
What cities are hiring for Assistant Professor Of Marketing jobs? Cities with the most Assistant Professor Of Marketing job openings:
What states have the most Assistant Professor Of Marketing jobs? States with the most job openings for Assistant Professor Of Marketing jobs include:
Assistant Professor Of Marketing jobs near you
Infographic showing various Assistant Professor Of Marketing job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 76% Full Time, 20% Part Time, 1% Temporary, and 2% Contract. Highlights an 98% Physical, 1% Hybrid, and 1% Remote job distribution, with an average salary of $80,057 per year, or $38.5 per hour.

Assistant Professor of Marketing

York College of Pennsylvania

York, PA • On-site

Full-time

Posted 11 days ago

Job description

Position Summary Founded in 1787, York College of Pennsylvania prides itself on our long-standing commitment to making quality education affordable and accessible. With state-of-the-art facilities, major courses available in students' first year of study, abundant internship and high-impact learning opportunities, and an active, supportive community, we pride ourselves on our student-centered approach that results in personal and professional success. The Graham School of Business at York College of Pennsylvania, a vibrant, student-centered institution, invites applications for an energetic and engaging full-time tenure-track faculty member in Marketing at the rank of Assistant Professor, beginning August, 2027.

The faculty are a collaborative, collegial community of educators who focus on providing students with real-world experiential learning and enriching relationships, as well as a strong culture of excellence. The Graham School of Business maintains ACBSP accreditation, and features 14 majors, 24 minors and 4 graduate programs. The marketing program at York College of Pennsylvania is designed to ensure that students benefit from the rigorous business core curriculum, as well as essential fundamental marketing courses.

There are also many elective opportunities to allow for students to customize their academic path towards their career aspirations. Close student-faculty relationships enhance students' personal and professional decision-making. Consistent with the culture of the Graham School of Business, the marketing courses are highly experiential, often collaborating with outside industry organizations.

There is also a robust collegiate chapter of AMA which offers additional enrichment to students. This position is responsible for delivering high-quality in-person, undergraduate marketing classes (a 4/4 teaching load is standard). The successful candidate will teach Principles of Marketing, Marketing Research and Market Measurement and Analysis.

The Assistant Professor of Marketing will also serve as an academic advisor for students, and engage in service consistent with the institution's mission and the Graham School's accreditation that contributes to the College and community. This position will require on-going scholarship and professional development. The Assistant Professor may also have the opportunity to teach other business classes as needed, including potentially at the graduate level.

Essential Functions Teach four 3-credit face-to-face courses each semester (fall and spring). Advise undergraduate students in marketing. Engage in service to the school, college, and community.

Represent the school at events, including recruitment events. Engage in relevant professional development. Experience and Education Required Earned (by August 2027) Ph.D

in Marketing or a closely-related business discipline, or DBA with specialization in marketing. Work experience in a marketing or sales position that will translate well to the classroom. Experience teaching face-to-face undergraduate collegiate marketing courses in a school of business is required.

Required Skills and Qualifications Strong teaching skills (as demonstrated by teaching evaluations when possible); a teaching demonstration during the interview will be required. Demonstrated ability to utilize experiential learning pedagogies is required. Expertise in the area of marketing research is required.

Research skills as demonstrated by a track record of publication in peer-reviewed venues or a robust pipeline of research in progress that is viable for publication are required. Excellent communication skills and a strong commitment to working as part of a collaborative team are required. Additional Information York College of Pennsylvania is an Equal Opportunity Employer and Non-Discriminatory.

For a copy of York College's Annual Security Report, you may contact the Office of Campus Safety or visit the website: Annual Security Report.

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