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Assistant Marketing Assistant information

What does an assistant marketing assistant do?

An Assistant Marketing Assistant provides support to the marketing team by handling administrative tasks, organizing marketing materials, assisting with campaigns, and conducting market research. They may help manage social media accounts, coordinate events, and track marketing performance metrics. Their role is crucial in ensuring smooth day-to-day operations and helping more senior marketing staff execute their strategies effectively.

What are the key skills and qualifications needed to thrive as an assistant marketing assistant, and why are they important?

To thrive as an Assistant Marketing Assistant, you need a basic understanding of marketing principles, strong organizational skills, and proficiency with office software, often supported by a relevant associate degree or coursework. Familiarity with digital marketing tools like email campaign platforms, CRM systems, and analytics software is typically required. Attention to detail, adaptability, and effective communication are crucial soft skills for supporting marketing teams and managing multiple tasks. These skills and qualities enable efficient execution of marketing activities, accurate data handling, and smooth collaboration within fast-paced marketing environments.

What are some common challenges faced by assistant marketing assistants in their day-to-day work?

Assistant Marketing Assistants often juggle multiple tasks simultaneously, such as managing social media accounts, assisting with campaign logistics, and handling administrative duties. A common challenge is prioritizing tasks effectively when deadlines overlap or when urgent requests arise from different team members. Additionally, adapting quickly to new marketing tools or changes in campaign strategies requires a proactive and flexible approach. Clear communication and strong organizational skills are essential to navigate these challenges and contribute positively to the marketing team's goals.

What is the difference between Assistant Marketing Assistant vs Marketing Coordinator?

AspectAssistant Marketing AssistantMarketing Coordinator
ResponsibilitiesSupports marketing campaigns, handles administrative tasks, assists with content creationCoordinates marketing projects, manages schedules, analyzes campaign performance
Required SkillsBasic marketing knowledge, communication skills, organizationProject management, data analysis, communication skills
Work EnvironmentEntry-level, team support, administrative settingProject-focused, cross-department collaboration, dynamic environment
Common UsageEntry-level support role in marketing teamsMid-level role overseeing specific campaigns or projects

The Assistant Marketing Assistant and Marketing Coordinator roles share some foundational skills but differ mainly in scope and responsibility. The Assistant Marketing Assistant typically provides support and handles administrative tasks, while the Marketing Coordinator manages projects and analyzes campaign results. Both roles are essential in marketing teams, with the Coordinator position often requiring more experience and specialized skills.

What are popular job titles related to Assistant Marketing Assistant jobs in Kansas?

For Assistant Marketing Assistant jobs in Kansas, the most frequently searched job titles are:

What job categories do people searching Assistant Marketing Assistant jobs in Kansas look for?

The top searched job categories for Assistant Marketing Assistant jobs in Kansas are:

What cities in Kansas are hiring for Assistant Marketing Assistant jobs?

Cities in Kansas with the most Assistant Marketing Assistant job openings:

Assistant Marketing Assistant jobs near you
Infographic showing various Assistant Marketing Assistant job openings in Kansas as of August 2026, with employment types broken down into 2% As Needed, 76% Full Time, 19% Part Time, 1% Temporary, and 2% Contract. Highlights an 98% Physical, 1% Hybrid, and 1% Remote job distribution.

Marketing Assistant (Part-time)

Lawrence, KS • On-site

Tailwind Group Inc
Real Estate • 11 - 50 employees
Learn more about Tailwind Group Incexternal

$14/hr

Part-time

Re-posted 13 days ago

Job description

Job Type
Part-time
Description
Tailwind Group is a top twenty owner and manager of off-campus student housing and brings a wealth of knowledge to the industry. We are committed to creating and sustaining a workplace culture that is second to none. We strive to fight for the highest possible good of the people that matter most, including our team members! Attracting and retaining the most talented and passionate individuals in our industry is an ongoing objective at Tailwind Group. We would love for you to join our team!
The Position: The Marketing Assistant is primarily responsible for enhancing our online presence and promoting our property through engaging photo and video content on all social media platforms. Additionally, they will play a key role in outreach marketing efforts to attract new residents and promote the property within the local community. A successful Marketing Assistant will provide engaging and relevant social media content, assist with the creation and execution of the sites monthly marketing calendar, contribute to the organization and promotion of resident events, and understand this role is critical to the property's overall reputation and success.
The Property: The Landing Lawrence is a unique housing community consisting of 192 units and 720 beds, designed with University of Kansas students in mind.
This is a part-time position working a variable schedule, not to exceed 29.5 hours per week. Nights or weekends may be required from time to time dependent on business needs.
The compensation rate for this position is $14.00 per hour plus bonus potential. This range is determined by current market data based on the position requirements and complexities. Final offers of employment will be based on multiple factors including candidate education, skills, experience, and location.
As a part of your application, please submit a portfolio and/or examples of your creative and social media experience to marketing@thetailwindgroup.com. Applications submitted without work examples will not be considered.
Responsibilities & Duties
  • Produce high-quality photo and video content to be used for social media marketing and promotional materials.
  • Manage and maintain property social media profiles, including regular posting, responding to comments, and fostering community engagement.
  • Assist in planning and executing outreach marketing campaigns to attract new residents and promote the property within the local community.
  • Collaborate with the Leasing Manager to provide marketing support for the property's leasing and resident retention efforts.
  • Develop and maintain a content calendar to ensure a consistent and cohesive posting schedule across all social media platforms.
  • Participate and assist with the execution of outreach marketing efforts on campus and in the community, customer appreciation events, and other special events.
  • Foster a sense of community among residents by showcasing their experiences and contributions through digital marketing content.
  • Take ownership of the property's image and ensure that all marketing materials accurately represent its unique features and amenities.
  • Stay updated on industry trends, competitor activity, and social media best practices to continuously improve our marketing strategies.
  • Explore opportunities for partnerships and collaborations with local businesses and organizations to expand the property's reach within the community.
  • Participate in a monthly marketing meeting with the Digital Marketing Specialist.
  • Assist with new leasing efforts and other office operations as directed by management.

Requirements
  • High school diploma or equivalent.
  • Working towards a degree in Marketing, Communications, or related field is preferred.

Knowledge, Skills, & Abilities
  • Proficiency in using social media platforms such as Instagram, Facebook, and TikTok.
  • Experience with editing apps such as CapCut, Canva, and Adobe Lightroom is strongly preferred.
  • Possess strong photography and videography and editing skills.
  • Must be available to work a minimum of 12 hours a week between 8:00am - 7:00pm Monday through Friday with occasional nights and weekends.
  • To learn more about our core values, mission, and vision, check out: http://thetailwindgroup.com/.

A complete list of responsibilities and duties can be provided during the interview process.
This position is not eligible for Visa sponsorship at this time. Tailwind Group is an Equal Opportunity Employer.

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