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App Store Optimization Jobs in Boston, MA (NOW HIRING)

Retail Allocation Manager

Boston, MA · On-site

$107K - $161K/yr

... you'll ensure optimal stock availability and drive efficiency across our stores, combining ... Wellbeing - We want you to be your best self, so you'll have access to the Headspace App and lots ...

Retail Allocation Manager

Boston, MA · Hybrid

$107K - $161K/yr

... you'll ensure optimal stock availability and drive efficiency across our stores, combining ... Wellbeing - We want you to be your best self, so you'll have access to the Headspace App and lots ...

... store associates and customers about Arc'teryx products. * Merchandising gear to ensure optimal ... Comfortable installing and using the ThirdChannel app . * Own a smart device (iOS 15.0 or Android ...

... store associates and customers about Arc'teryx products. * Merchandising gear to ensure optimal ... Comfortable installing and using the ThirdChannel app . * Own a smart device (iOS 15.0 or Android ...

Establish new and existing market roadmaps, identify new areas for growth and optimization and ... Align store expansion strategies with global goals and regional market dynamics. * Sales Forecasts:

Retail Location Planning Manager

Boston, MA · On-site

$107.89 - $161.83/hr

Establish new and existing market roadmaps, identify new areas for growth and optimization and ... Align store expansion strategies with global goals and regional market dynamics.* **Sales Forecasts:

Showing results 21-40

App Store Optimization information

See Boston, MA salary details

$18

$57

$92

How much do app store optimization jobs pay per hour?

As of Sep 7, 2026, the average hourly pay for app store optimization in Boston, MA is $57.18, according to ZipRecruiter salary data. Most workers in this role earn between $45.96 and $65.82 per hour, depending on experience, location, and employer.

What is an app store optimization?

An App Store Optimization (ASO) job focuses on improving the visibility and ranking of mobile apps in app stores like the Apple App Store and Google Play Store. ASO specialists analyze keywords, optimize app titles and descriptions, enhance visual assets, and track performance metrics to increase app downloads. They also conduct competitor research and A/B testing to refine strategies. The goal is to maximize organic traffic and improve conversion rates, ultimately driving user acquisition and revenue growth.

What are the key skills and qualifications needed to thrive in app store optimization?

To thrive in App Store Optimization (ASO), you need a strong understanding of mobile marketing, keyword research, analytics, and user acquisition strategies, often supported by experience with app marketplaces. Familiarity with ASO tools such as App Annie, Sensor Tower, or Mobile Action, along with knowledge of A/B testing and analytics platforms, is essential. Analytical thinking, attention to detail, and strong communication skills help you stand out in collaborating with cross-functional teams and interpreting data-driven results. These abilities are crucial for maximizing app visibility, downloads, and user engagement in a highly competitive landscape.

What are some typical challenges someone might face in an app store optimization role?

Professionals in App Store Optimization often face challenges such as staying up-to-date with evolving app store algorithms, responding quickly to changes in user behavior, and balancing creativity with data-driven decision-making. You'll need to regularly test and refine keywords, visuals, and descriptions to maintain or improve app ranking, which can be time-consuming and requires ongoing analysis. Additionally, coordinating with product, marketing, and design teams to align ASO strategies across campaigns is common. Adapting rapidly and proactively identifying new opportunities will help you stay ahead in this dynamic role.

Does app store optimization work?

App Store Optimization (ASO) is an effective strategy for increasing an app's visibility and downloads in app stores. It involves optimizing app titles, keywords, and descriptions, and is a key skill for ASO specialists to improve app ranking and user acquisition.

Is app store optimization legal?

App Store Optimization (ASO) is a legal practice that involves improving app visibility and ranking through ethical techniques such as keyword optimization, quality app descriptions, and user engagement strategies. However, it must comply with app store guidelines and avoid deceptive practices like false reviews or misleading metadata. Staying informed about platform policies is essential for ASO professionals to ensure legal compliance.

What are popular job titles related to App Store Optimization jobs in Boston, MA?

For App Store Optimization jobs in Boston, MA, the most frequently searched job titles are:

What job categories do people searching App Store Optimization jobs in Boston, MA look for?

The top searched job categories for App Store Optimization jobs in Boston, MA are:

Infographic showing various App Store Optimization job openings in Boston, MA as of August 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution, with an average salary of $118,935 per year, or $57.2 per hour.

Assistant Fulfillment Supervisor, Boston - Downtown - Full Time

Macy's

Boston, MA • On-site

$17.50 - $28.32/hr

Full-time

Medical, Retirement, PTO

Re-posted 8 days ago


Macy's rating

6.2

Company rating: 6.2 out of 10

Based on 865 frontline employees who took The Breakroom Quiz

8th of 21 rated department stores


Job description


Be part of an amazing story
Macy's is more than just a store. We're a story. One that's captured the hearts and minds of America for more than 160 years. A story about innovations and traditions...about inspiring stores and irresistible products...about the excitement of the Macy's 4th of July Fireworks, and the wonder of the Thanksgiving Day Parade. We've been part of memorable moments and milestones for countless customers and colleagues. Those stories are part of what makes this such a special place to work.
Job Overview
The Assistant Supervisor will be responsible for prioritizing the customer experience through active supervision and enhancing the service culture. As part of the Store Leadership Team, you will have a key role in communicating expectations and priorities to associates. You will help create a fun and engaging store environment for customers and associates. As an advocate for the customer, you will role model and provide fast feedback on how to make every customer experience optimal. You will be an expert in satisfying the customer and driving results through promotional and Omni selling initiatives. This position leads to Sales and Customer Experience Manager or Operations and Visual Merchandising Manager.
Full-time colleagues are typically scheduled to work 30 or more hours per week, while part-time colleagues are typically scheduled 12-24 hours per week. Hours are dependent on business needs and colleague availability. Information regarding hours per week needed for benefit eligibility purposes can be found here.
What We Can Offer You
Join a team where work is as rewarding as it is fun! We offer a dynamic, inclusive environment with competitive pay and benefits. Enjoy comprehensive health and wellness coverage and a 401(k) match to invest in your future. Prioritize your well-being with paid time off and eight paid holidays. Grow your career with continuous learning and leadership development. Plus, build community by joining one of our Colleague Resource Groups and make a difference through our volunteer opportunities.
Some additional benefits we offer include:
  • Merchandise discounts
  • Performance-based incentives
  • Annual merit review
  • Employee Assistance Program with mental health counseling and legal/financial advice

Access the full menu of benefits offerings here.
What You Will Do
  • Provide Active Supervision by continually circulating the selling floor, directing and redirecting colleagues while supporting daily leadership priorities to optimize the customer experience and support sales volume.
  • Manager customer service issues to completion
  • Manager customer flow throughout the building on high traffic days and reassign resources as needed
  • Lead store activities to ensure customer readiness and exceptional presentation standards.
    • Alert Sales and Customer Experience Manager or Operations and Visual Merchandising Manager of any opportunities that are not aligned with this goal.
  • Role model ability to build lasting customer relationships - provide colleagues with fast-feedback and redirection to foster the same behaviors, and recognize colleagues for practicing them
  • Execute store opening and closing procedures; access to alarm systems and keys
  • Manage workload reports; lead a process if necessary
  • Help build a proactive and solution-oriented customer centric culture in the store to ensure consistent customer experiences
  • Meet with Sales and Customer Experience Manager or the Operations and Visual Merchandising Manager sales floor activities or support activities to monitor
  • Oversee colleague execution and completion of daily Fulfillment responsibilities
  • Provide feedback and contribute observations via SCX and OVM at colleague quarterly check-in
  • Have practical knowledge of store systems - POS, MPOS, RF equipment, MyClient, MyStore App - and ability to educate others
  • Assist colleagues with timekeeping issues (ex. clocking corrections, paid time off requests, etc.)
  • Assist Colleague Support in resolving employee relations issues
  • Regular, dependable attendance and punctuality
  • Foster an environment of acceptance and respect that strengthens relationships, and ensures authentic connections with colleagues, customers, and communities

Who You Are
  • High School Diploma or equivalent required
  • 1-2 years related experience
  • Strong interpersonal skills with proven ability to communicate and share information with diverse groups of customers and peers
  • Resourceful self-starter, works well independently as well as part of a team, and able to adapt quickly to changing priorities
  • Ability to work a flexible schedule with retail hours, including day, evening, weekends, and/or holidays

Essential Physical Requirements You Will Perform
  • Prolonged periods (at least two consecutive hours) of standing/walking around the store or department
  • Frequent use of computers and other technology necessary to perform job duties, including handheld electronic equipment
  • Frequently lift/move up to 50lbs.

About Us
This is a great time to join Macy's! Whether you're helping a customer find the perfect gift, streamlining operations in one of our distribution centers, enhancing our online shopping experience, buying in-style and on-trend merchandise to outfit our customers, or designing a balloon for the Thanksgiving Day Parade, we offer unique opportunities to be part of some of the most memorable moments in people's lives.
Join us and help write the next chapter in our story - Apply Today!
This job description is not all-inclusive and may not apply to colleagues covered by a collective bargaining agreement. Macy's Inc. reserves the right to amend this job description at any time. Macy's Inc. is an Equal Opportunity Employer, committed to an inclusive work environment.
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About Macy's

Sourced by ZipRecruiter

Macy's is proudly America's Department Store. There's a reason we've been around for 160 years. Customers come to us for fashion, value and celebration. Macy's is also known for giving back to our communities. The magic of Macy's ultimately comes alive in our stores, and our store colleagues are the ones making it happen. They provide outstanding customer service, create a memorable shopping experience, and drive sales results.

Industry

Retail

Company size

10,000+ Employees

Headquarters location

New York, NY, US