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Anime Marketing Jobs (NOW HIRING)

ARENA SNK, Inc

Sr. Director, Marketing

Los Angeles, CA · On-site

Deep passion for gaming, anime, and entertainment and lives and breathes pop culture. What You'll Do Brand & Cultural Marketing * Build and evolve The Arena as a lifestyle brand -- one that Anime ...

ARENA SNK, Inc

Sr. Director, Marketing

Los Angeles, CA · On-site

Deep passion for gaming, anime, and entertainment and lives and breathes pop culture. What You'll Do Brand & Cultural Marketing * Build and evolve The Arena as a lifestyle brand -- one that Anime ...

Jakks Pacific Inc

Director, Marketing

Santa Monica, CA · On-site

$120 - $160/hr

Develop and implement the global product strategy for a variety of Anime targeted brands in various categories. * Develop and oversee the implementation of the Marketing strategy - including ...

Crunchyroll, LLC

Head of eCommerce

Los Angeles, CA · On-site

You'll partner across Creative, Licensing, Marketing, and Product to build an eCommerce business ... Anime fandom and collector communities * Lifestyle product innovation * Emerging artists and ...

ODK Media

Advertising Business Intern (Unpaid)

Irvine, CA · On-site

$16 - $21.25/hr

As Korean content and anime consumption rapidly expand among younger audiences, ODK Media is ... Design visually impactful pitch decks and marketing materials * Develop case studies highlighting ...

33 USA Inc.

Marketing Director

Los Angeles, CA · On-site

Position Summary The Head of Marketing Services leads 33 USA's entire service delivery organization ... Anime, Gaming, or Pop Culture) and deep understanding of the North American entertainment landscape ...

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How much do anime marketing jobs pay per hour?

As of Sep 1, 2026, the average hourly pay for anime marketing in the United States is $32.69, according to ZipRecruiter salary data. Most workers in this role earn between $21.63 and $43.27 per hour, depending on experience, location, and employer.

What is an anime marketing?

An Anime Marketing job involves promoting anime series, movies, merchandise, or events to reach a targeted audience. Professionals in this field develop marketing campaigns, collaborate with distributors, engage with fan communities, and manage social media channels. They also analyze market trends to optimize promotional efforts and maximize viewership or sales. The role often requires knowledge of anime culture, strong communication skills, and experience in digital marketing.

What are the typical daily responsibilities in an anime marketing role?

In an Anime Marketing position, your daily tasks may include developing and executing marketing campaigns, managing social media channels, coordinating with creative teams for promotional content, and analyzing campaign performance metrics. You’ll often collaborate with licensors, distributors, and event organizers to promote new anime releases or merchandise. Engaging with online communities and influencers to boost brand awareness is also a key part of the job. The work environment is typically fast-paced and creative, offering opportunities to attend industry events and stay current with anime trends.

What are the key skills and qualifications needed to thrive in the anime marketing position?

To thrive in Anime Marketing, you need a blend of marketing expertise, understanding of anime fandoms, and a relevant degree in marketing, communications, or a related field. Familiarity with digital marketing platforms, analytics tools, and possibly certifications in social media management or digital advertising are valuable. Excellent communication, creativity, and cultural awareness are important soft skills for effectively engaging diverse audiences. These skills are crucial for building brand presence, creating successful campaigns, and connecting with passionate anime communities.

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What are the most commonly searched types of Anime Marketing jobs?

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Anime Marketing jobs near you
Infographic showing various Anime Marketing job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 90% Full Time, 8% Part Time, and 1% Contract. Highlights an 82% Physical, 3% Hybrid, and 15% Remote job distribution, with an average salary of $67,990 per year, or $32.7 per hour.

Director, Marketing

Jakks Pacific Inc

Santa Monica, CA • On-site

Full-time

Medical, Dental, Vision, Life, Retirement

Posted 20 days ago

Job description

 

JAKKS Pacific, Inc., a leading designer and marketer of toys and consumer products, with a wide range of products that feature some of the most popular brands and children's toy licenses in the world, currently seeks an experienced, energetic, self-starter for the role of Director, Anime Marketing for our headquarters in Santa Monica, CA. The Director is responsible for leading product development, integrated marketing strategy, advertising/promotional recommendations, and profitability for both internal IP and external licensed brands. This is a hands-on, high-responsibility role for someone looking to drive decision making.

 

Responsibilities include:

  • Develop and implement the global product strategy for a variety of Anime targeted brands in various categories.
  • Develop and oversee the implementation of the Marketing strategy - including campaigns, events, digital marketing, and PR
  • Partner with cross-functional teams to ensure all product development time lines are adhered to, all details are properly executed, and that all parties are informed of relevant information where required
  • Work closely with the company’s Sales team, enabling them to meet their commercial objectives by providing them with appropriate tools, materials and presentations
  • Own the P&L including management of pricing, costing, profitability analysis, and SKU management
  • Undertake continuous analysis of competitive environment and consumer trends, looking for new opportunities to grow the business
  • Guide cross-functional teams throughout the product development process to ensure brand vision is achieved

Skills & Experience required:

  • 6+ years experience in product development and marketing within a consumer products organization
  • BA in marketing or related field required
  • Affinity for Anime, pop culture and a desire to bring properties to life for fans of all ages
  • Strong interpersonal, communication, and presentation skills with experience presenting to all levels of management both within the organization and to external partners
  • Resourceful: able to self-start and get things accomplished with minimal oversight
  • Work effectively within a team environment 
  • Highly organized and able to multitask
  • Have a positive, “can do” attitude
  • Proven track record of success in senior marketing roles
  • Ideally, have experience in the toy industry or working in an industry that markets kids and distributes to mass merchandisers globally.

Our Benefits:

  • Health and Wellness: Medical, dental, vision, disability, life & accident insurance and employee assistance program
  • Savings: 401K matching, pre-tax spending accounts, and employee discount programs
  • Compensation: JAKKS Pacific offers a competitive salary. Compensation for this role commensurate with experience, qualifications, location, and education and typically ranges from $120,000 - $160,000.


Company Overview

A leading designer and marketer of children’s toys and consumer products, JAKKS Pacific® is always on the lookout for talented, bright and creative individuals to join our ever-growing team.


Best known for our toy and entertainment products, JAKKS produces impressive and innovative products across multiple categories spanning from action figures, collectibles, and dolls, to high performance activity toys and vehicles, and let’s not forget our deep portfolios of beloved licensed characters. In other words, we work hard to make play more fun, and we believe it has paid off.


Included in Fortune’s 100 Fastest Growing Companies for four years in a row, and Forbes’ 100 Best Small Companies for three years, JAKKS is an aggressive and passionate company, with a commitment to customers and a dedication to growing our business. 


Our goal is to continuously cultivate a talented and diverse workforce while providing a safe and productive work environment and an excellent career growth opportunity while working with a dynamic team who loves what they do and for a Company that ultimately makes children smile, play and succeed!


Jakks Pacific, Inc is an Equal Opportunity Employer.


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