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Amazon Marketing Manager Jobs in Michigan (NOW HIRING)

Brunswick

Sr. Key Account Manager, Amazon

Lowell, MI · On-site

The Senior Key Account Manager drives revenue growth, optimizes product assortment, manages ... Marketing & Advertising Partnership * Serve as the primary Amazon advisor to Marketing on ...

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Amazon Marketing Manager information

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$28.8K

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$126.8K

How much do amazon marketing manager jobs pay per year?

As of Sep 1, 2026, the average yearly pay for amazon marketing manager in Michigan is $72,768.00, according to ZipRecruiter salary data. Most workers in this role earn between $52,300.00 and $85,400.00 per year, depending on experience, location, and employer.

What is an Amazon marketing manager?

An Amazon Marketing Manager is a professional responsible for developing and executing marketing strategies to promote products and increase sales on the Amazon marketplace. Their duties typically include managing advertising campaigns (such as Amazon PPC), optimizing product listings for better visibility and conversion, analyzing sales data, and staying updated on Amazon’s algorithms and policies. They often work closely with vendors, suppliers, and internal teams to maximize product performance and brand presence on Amazon. The role requires a mix of analytical skills, marketing knowledge, and e-commerce expertise.

What are the key skills and qualifications needed to thrive as an Amazon marketing manager, and why are they important?

To thrive as an Amazon Marketing Manager, you need expertise in digital marketing, e-commerce strategy, data analysis, and often a bachelor's degree in marketing or a related field. Proficiency with Amazon Seller Central, Amazon Advertising (PPC), analytics platforms, and keyword research tools is typically required. Strong communication, creativity, and problem-solving skills help you stand out by enabling effective campaign management and collaboration with cross-functional teams. These skills and qualifications are vital to drive sales growth, optimize product visibility, and maintain a competitive edge in the dynamic Amazon marketplace.

What are some common challenges Amazon marketing managers face when optimizing campaigns, and how can they overcome them?

Amazon Marketing Managers often encounter challenges such as increased competition for ad placements, changes in Amazon's algorithm, and the need to balance ad spend with ROI. To overcome these, it's important to stay updated with platform updates, use data-driven strategies to continuously monitor and adjust campaigns, and collaborate closely with sales and product teams to align marketing efforts with inventory and pricing strategies. Leveraging Amazon’s analytics tools and regularly testing new keywords or ad types can also help improve campaign performance.

What is the difference between Amazon Marketing Manager vs Amazon Advertising Specialist?

AspectAmazon Marketing ManagerAmazon Advertising Specialist
CredentialsMarketing degree, experience in e-commerceMarketing or advertising background, certifications like Amazon Advertising
Work EnvironmentStrategic planning, cross-team collaborationCampaign setup, optimization, analytics
Employer & IndustryRetail, e-commerce companies, brands selling on AmazonAdvertising agencies, brands managing Amazon ads

Amazon Marketing Managers focus on overall marketing strategies, brand growth, and cross-channel campaigns, while Amazon Advertising Specialists concentrate on creating, managing, and optimizing Amazon ad campaigns. Both roles require marketing expertise, but their scope and daily tasks differ, with the manager overseeing broader strategies and the specialist handling specific ad performance.

What are the responsibilities of an Amazon Marketing Manager?

An Amazon Marketing Manager is responsible for developing and executing marketing strategies to increase product visibility and sales on Amazon. This includes managing advertising campaigns, optimizing product listings, analyzing performance metrics, and coordinating with cross-functional teams to improve overall marketplace performance. Proficiency in tools like Amazon Seller Central and advertising platforms is essential.

What are the most commonly searched types of Amazon Marketing jobs in Michigan?

The most popular types of Amazon Marketing jobs in Michigan are:

What are popular job titles related to Amazon Marketing Manager jobs in Michigan?

For Amazon Marketing Manager jobs in Michigan, the most frequently searched job titles are:

What job categories do people searching Amazon Marketing Manager jobs in Michigan look for?

The top searched job categories for Amazon Marketing Manager jobs in Michigan are:

What cities in Michigan are hiring for Amazon Marketing Manager jobs?

Cities in Michigan with the most Amazon Marketing Manager job openings:

Amazon Marketing Manager jobs near you
Infographic showing various Amazon Marketing Manager job openings in Michigan as of August 2026, with employment types broken down into 80% Full Time, 19% Part Time, and 1% Contract. Highlights an 79% Physical, 3% Hybrid, and 18% Remote job distribution, with an average salary of $72,768 per year, or $35 per hour.

Growth-Performance Marketing Manager

Coldwater, MI • On-site

FOX Factory, Inc.
Industrial Machinery Manufacturing • 1 - 5K employees

5.1

Company rating: 5.1 out of 10

Based on 22 frontline employees who took The Breakroom Quiz

Uninterrupted breaks

Learn more about FOX Factory, Inc.external

Full-time

Medical, Dental, Vision, Life, Retirement

Re-posted 21 days ago

Job description

What We Do
FOX Factory designs, engineers, manufactures and markets performance-defining products and systems for customers worldwide. Our premium brand, performance-defining products and systems are used primarily on bicycles, side-by-side vehicles, on-road vehicles with and without off-road capabilities, off-road vehicles and trucks, all-terrain vehicles, snowmobiles, specialty vehicles and applications, motorcycles, and commercial trucks. Some of our products are specifically designed for and marketed to a variety of leading cycling and powered vehicle original equipment manufacturers ("OEMs"), while others are distributed to consumers through a global dealer and distribution network. Fox Factory Holding Corp. is the holding company of FOX Factory, Inc. and is publicly traded (FOXF) on Nasdaq.
Why you should join us
Not only do we provide competitive wages, you will also have access to great benefits and employee discounts. But more importantly, it's a fun environment where we truly enjoy working as a team and bringing great products to our customers!
If this sounds like something you would love to do, and a place you want to be a part of, get in touch with us by submitting your application. We look forward to hearing from you!
Position Summary:
Fox is looking for a strategic and results-oriented Marketing Manager with expertise in scaling multi-brand paid media programs across Meta, Google, Amazon Ads, and emerging acquisition channels. This individual should have proven success managing full-funnel performance marketing strategies for both dealer-direct and DTC business models through disciplined budget allocation, channel mix optimization, and data-driven decision-making.
Position Responsibilities:
  • Paid media strategy and execution across Meta, Google, Amazon Ads, and emerging channels for all six brands
  • Marketing Efficiency Ratio (MER) discipline - Break-Even MER, Actual MER, and MER Gap reporting at portfolio and brand level
  • Budget allocation, pacing, and channel mix decisions across dealer-direct and DTC funnels
  • Attribution, measurement, and incrementality testing in partnership with marketing operations and IT
  • Performance analytics and ad reporting cadence - weekly, monthly, and quarterly business reviews with leadership
  • Creative briefing and feedback loops with brand managers, video production, and the Digital Experience Manager
  • Affiliate and creator partnership program development as a stretch responsibility

Specific Knowledge, Skills or Abilities Required:
  • General working knowledge of DSP, programmatic, and audience targeting
  • Technical integration understanding (pixels, APIs, server-side tracking, feeds)
  • MER and BE-MER frameworks (channel efficiency, portfolio reporting)
  • Campaign structure and scaling for mid-cap to large organizations
  • Meta Ads, Google Ads, Amazon Advertising (Sponsored Products, Brands, DSP)
  • GA4, attribution, and conversion tracking (Google Tag Manager)
  • A/B and multivariate (MVT) testing
  • Markdown and ad metadata (titles, descriptions, structured data, schema)
  • Excel modeling and BI tools (Looker, Tableau, or Power BI)
  • Product feed management (Google Merchant Center, Amazon)
  • Affiliate platforms (Impact, Refersion, or similar)
  • Creative evaluation and variant briefing for performance
  • Coordination with brand and Digital Experience Manager, with message-match across ad and site experience

Position Qualifications:
Education:
Bachelor's degree in Marketing, Business, Analytics, or related field (or equivalent professional experience).
Experience:
5-7 years of experience in performance marketing, paid media, or growth marketing, with a proven track record managing multi-channel budgets across multiple brands or business models.
Work Environment and Physical Requirements:
Disclaimer: This list does not represent all physical demands. Descriptions are representative of those that must be met by employee to successfully perform the essential functions of the job. Reasonable accommodation may be provided to enable individuals with disabilities to perform the job's essential functions.
Note:
FOX provides equal employment opportunities for all employees and applicants for employment without regard to race, color, ancestry, national origin, gender, gender identity, sexual orientation, marital status, religion, age, physical disability (including HIV and AIDS), mental disability, results of genetic testing, or service in the military, or any other characteristic protected by the laws or regulations of any jurisdiction in which we operate. We base all employment decisions -including recruitment, selection, training, compensation, benefits, discipline, promotions, transfers, layoffs, terminations, and social/recreational programs - on merit and the principles of equal employment opportunity.
Fox offers an excellent compensation package and wide-ranging opportunities for professional development. Medical, Dental, Vision, Health Spending and Dependent Care Savings Accounts, Disability and Life Insurance benefit programs are available, as is a 401k plan with employer matching. Eligibility for all benefit programs is defined by the applicable plan document or employee handbook.

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