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AFTCO MFG CO, INC

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Graphic Designer: Hat & T-Shirt Lead

Santa Ana, CA · On-site

$100K - $110K/yr

You'll work closely with AFTCO's Creative Director, Marsh Wear's Founder and Creative Director, the Art Director, President, Development team, Graphic Artists, and Sportswear team to ensure strong ...

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What are the key skills and qualifications needed to thrive as an Apparel Sales Representative at AFTCO, and why are they important?

To thrive as an Apparel Sales Representative at AFTCO, you need a strong background in sales, product knowledge of apparel or outdoor gear, and preferably a relevant degree or equivalent experience. Familiarity with CRM software, sales analytics tools, and point-of-sale systems is typically required. Excellent interpersonal skills, self-motivation, and customer-focused communication help build lasting client relationships and meet sales targets. These skills are critical for effectively promoting the brand, driving revenue, and ensuring customer satisfaction in a competitive retail environment.

What types of projects or responsibilities can an employee expect when working at AFTCO in a product development role?

Employees in AFTCO's product development team are often involved in designing new fishing apparel and gear, testing prototypes, and collaborating with marketing and sales to bring products to market. You may participate in brainstorming sessions, work closely with sourcing and production teams, and ensure products meet both performance and sustainability standards. The work environment is typically collaborative, with opportunities to contribute creative ideas and see them through to final production. This role offers hands-on experience and can lead to advancement into senior design or management positions.

What is AFTCO and what does the company do?

AFTCO, or the American Fishing Tackle Company, is a family-owned business that specializes in fishing apparel, gear, and accessories. The company is well-known for producing high-quality clothing for anglers, such as fishing shirts, shorts, and outerwear, as well as tackle and hardware for both saltwater and freshwater fishing. AFTCO is also recognized for its commitment to conservation and sustainable fishing practices. Their products are designed to provide comfort, durability, and performance for fishing enthusiasts of all levels.

What is the difference between Aftco vs Marine Technician?

AspectAftcoMarine Technician
CertificationsTypically requires marine industry certifications, such as ABYC or OEM-specific trainingRequires similar certifications, often including ABYC, NAVSEA, or OEM-specific credentials
Work EnvironmentPrimarily in boatyards, marinas, or manufacturing facilitiesWorks on boats, ships, and marine equipment in repair shops or on-site locations
Industry UsageUsed in manufacturing, repair, and maintenance of marine engines and systemsFocuses on diagnosing, repairing, and maintaining marine vessels and systems

Both Aftco and Marine Technicians require similar certifications and work in marine environments, often overlapping in industry usage. While Aftco may focus more on manufacturing and component production, Marine Technicians are primarily involved in repair and maintenance of vessels. Understanding these differences helps job seekers identify the right career path in the marine industry.

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Infographic showing various Aftco job openings in the United States as of May 2026, with employment types broken down into 100% Full Time. Highlights an 100% Physical job distribution.
Graphic Designer: Hat & T-Shirt Lead

Graphic Designer: Hat & T-Shirt Lead

AFTCO MFG CO, INC

Santa Ana, CA • On-site

$100K - $110K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 20 days ago

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Job description

The Graphic Designer owns printable graphics for both AFTCO and Marsh Wear. This is a full-time, in-office role based in either Santa Ana, CA or Charleston, SC.

You’ll work closely with AFTCO’s Creative Director, Marsh Wear’s Founder and Creative Director, the Art Director, President, Development team, Graphic Artists, and Sportswear team to ensure strong, consistent execution across product.

Overview

AFTCO is currently seeking an experienced graphic designer for work on a full-time, in-house basis. This position will require experience in graphic creation, manipulation, and tech pack generation. In addition, this position will require in-depth knowledge of fishing and the customer base of the Southeastern US. You will collaborate with the Marsh Wear and AFTCO design teams, as well as other freelance artists and designers.

There is a heavy merchandising element to this position.

Responsibilities

· Drive the visual product offerings for both Marsh Wear and AFTCO through market research and ingrained knowledge and experience

· Collaborate with the Creative Leads and in-house product team on graphic needs

· Direct art and product to suit the tastes of our core customers

· Create graphics to flesh out seasonal lines

· Manipulate artwork and graphics from outside sources to better represent company image

· Create tech packs for the product development team

Job Requirements

· Experience in graphic design on a professional level in an apparel setting

· Proficiency in Adobe Illustrator and/or Photoshop

· A passion for fishing, hunting, and outdoor life

· Knowledge of the Southeastern fishing culture

· Knowledge of the Midwestern fishing culture is a huge plus

· A portfolio is required with resume for consideration

Company Description

AFTCO is a fishing and outdoor apparel company with a legacy of USA-made hardgoods, operating three divisions: AFTCO Clothing, AFTCO Tackle, and Marsh Wear. Now in our 67th year, we are a third-generation, family-owned business focused on long-term growth through independent retailers and direct-to-consumer channels. In an industry increasing driven by private equity and cheaply built products, we pride ourselves on being the opposite. The AFTCO brand delivers products built for extreme conditions - from the freezing temperatures of Michigan’s Upper Peninsula to the humid summers of Costa Rica. We focus on durability, performance-driven fabrics, and lasting construction, prioritizing function and subtle technical design.
Since 1958, AFTCO has set the standard for fishing tackle and performance-driven technical apparel. We are passionate about our products, time on the water, giving back to the resources, and most importantly our employees. We believe strongly in taking our brightest employees and advancing their careers.