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What are Advertising Teachers?

Advertising Teachers are educators who specialize in teaching students about the principles and practices of advertising. They design and deliver courses on topics such as advertising strategies, media planning, copywriting, digital marketing, and consumer behavior. Advertising Teachers may work in high schools, colleges, or universities, and often have professional experience in the advertising industry. Their goal is to prepare students for careers in advertising or related fields by providing both theoretical knowledge and practical skills.

What are some common challenges Advertising Teachers face when keeping course content current with industry trends?

Advertising Teachers often need to continuously update their course materials to reflect the fast-paced changes in digital marketing platforms, consumer behavior, and advertising technologies. Staying abreast of these trends requires ongoing professional development, networking with industry professionals, and integrating real-world case studies into the curriculum. Collaborating with local agencies or bringing in guest speakers can also help keep lessons relevant, but balancing these updates with existing academic requirements can be challenging.

What are the key skills and qualifications needed to thrive as an Advertising Teacher, and why are they important?

To thrive as an Advertising Teacher, you need expertise in advertising principles, curriculum development, and often a degree in marketing, communications, or education. Familiarity with industry-standard tools like Adobe Creative Suite, digital marketing platforms, and learning management systems (LMS) is typically required. Strong communication, creativity, and the ability to inspire and engage students are standout soft skills in this role. These skills ensure that students receive current industry knowledge, practical experience, and motivation to succeed in the dynamic field of advertising.

What is the difference between Advertising Teacher vs Marketing Instructor?

AspectAdvertising TeacherMarketing Instructor
CredentialsTypically requires a degree in advertising, marketing, or education; certifications varySimilar credentials, often with additional marketing certifications
Work EnvironmentEducational institutions, classrooms, workshopsEducational settings, corporate training, workshops
Employer & Industry UsageSchools, colleges, universitiesColleges, professional training centers, corporate training programs
Common Search & ComparisonYesYes

Advertising Teachers and Marketing Instructors share similar educational backgrounds and work environments, focusing on teaching advertising or marketing concepts. While their roles overlap, Advertising Teachers often specialize in advertising strategies, media planning, and creative campaigns, whereas Marketing Instructors cover broader marketing principles. Both roles aim to prepare students for careers in their respective fields, making them closely related but distinct in focus.

More about Advertising Teacher jobs
What cities are hiring for Advertising Teacher jobs? Cities with the most Advertising Teacher job openings:
What states have the most Advertising Teacher jobs? States with the most job openings for Advertising Teacher jobs include:
What job categories do people searching Advertising Teacher jobs look for? The top searched job categories for Advertising Teacher jobs are:
Advertising Teacher jobs near you
Infographic showing various Advertising Teacher job openings in the United States as of June 2026, with employment types broken down into 1% As Needed, 87% Full Time, 8% Part Time, and 4% Contract. Highlights an 99% Physical, and 1% Remote job distribution.
Advertising Manager

Advertising Manager

University of Southern Mississippi

Hattiesburg, MS • On-site

Full-time

Posted 17 days ago

University Of Southern Mississippi rating

4.4

Company rating: 4.4 out of 10

Based on 7 frontline employees who took The Breakroom Quiz

529th of 535 rated colleges and universities

Job description

Advertising Manager
The University of Southern Mississippi is currently accepting applications for the position of Advertising Manager.
Position Details
Location
Hattiesburg
118 College Drive
Hattiesburg, Mississippi, 39406-0001
United States
Division
University Communications
Position Type
Staff
Employment Status
Full Time
Grant Funded
No
Salary Range
50,000.00 - 55,000.00
Pay Grade
E10
Posting Close Date
Open Until Filled
Special Instructions to ApplicantsApplicants must submit the following:
Resume
Cover letter clearly connecting your experience to the responsibilities of this position.
A brief example (1-2 pages) describing one paid digital campaign you personally managed, including the campaign objective, platforms used, your role in execution and optimization, and measurable results.
Applicants must be currently authorized to work in theUnited States on a full-time basis without the need for visa sponsorship. TheUniversity will not sponsor applicants for work visas (e.g., H-1B).
Job Summary
TheAdvertising Manager executes the University's paid media efforts by translatingoverarching marketing strategies into effective advertising plans acrossdigital and traditional channels. This role manages the full lifecycle of paidcampaigns, from technical setup and budget deployment to ongoing optimizationand performance analysis, ensuring institutional objectives are achieved withprecision, efficiency, and measurable impact.
Primary Duties and Responsibilities
  1. Develops advertising plans by translating overarching marketing strategies into detailed paid media tactics aligned with institutional goals and established budget parameters.
  2. Builds, launches, and manages paid media campaigns across search, social, video, and other digital and traditional channels, ensuring technical accuracy, platform compliance, and timely deployment.
  3. Monitors and optimizes campaign performance daily, making real-time adjustments within established budget guardrails to maximize efficiency, reach, and return on investment.
  4. Analyzes and interprets advertising data, evaluating campaign effectiveness, identifying performance trends, and preparing reports on spending, engagement, and outcomes to inform future strategy.
  5. Coordinates advertising initiatives across teams, managing timelines and collaborating with design, web, video, and social media teams to ensure creative assets are optimized and aligned with platform specifications and campaign objectives.
  6. Maintains current knowledge of paid media trends, platform updates, and emerging technologies
  7. Performs other duties as assigned.

Minimum QualificationsBachelor'sdegree from an accredited college or university in business, advertising,marketing, communications, public relations, or related field; and two (2) yearsof experience in digital advertising, including hands-on experience with planning,executing, and optimizing paid search campaigns along with professionalexperience managing a budget.
Knowledge, Skills & Abilities
  • Excellent written and verbal communication skills
  • In-depth knowledge of marketing and advertising
  • Ability to understand and translate technical specifications for ad creative
  • Ability to be highly accurate with budget tracking
  • Working knowledge of a wide-range of communication channels, including traditional and digital media
  • Excellent organizational skills
  • Ability to work individually with minimal supervision and as part of a team in a collaborative work environment
  • Ability to complete occasional day travel to other locations as needed to fulfill job responsibilities
  • Ability to synthesize information and express complex information concisely
  • Ability to aptly apply concepts such as fractions, percentages, ratios, and proportions to practical situations
  • Ability to define problems, collect data, establish facts and draw valid conclusions

Preferred QualificationsExperiencemanaging campaigns across a variety of platforms such as Google, Meta,LinkedIn, Spotify, and OTT platforms. Experience with Google Analytics 4.
About The University of Southern Mississippi
Since our founding in 1910, The University of SouthernMississippi has remained dedicated to preparingstudents for success. We deliver programs to more than 13,000 studentsin Hattiesburg and Long Beach, at teaching and research sites across theMississippi Gulf Coast, as well as online. Weare a community-engaged Carnegie R1 university, earning distinction as one ofthe nation's leading research institutions.
Southern Miss is known for pioneering work inpolymer science, ocean science, spectator sports safety and security, and bringinglanguage to children with communication disorders. We are also a nationalleader in a broad range of disciplines, including cybersecurity, hydrography,nutrition, aquaculture, kinesiology, and economic development, among others.
We produce graduates ready to enterfields that are leading the way in emerging technologies through programs suchas computer engineering, information technology, and ocean engineering. We're developing the next generation ofbusiness leaders, while also responding to critical workforce shortages byproducing skilled professionals in education and nursing. With a tradition ofexcellence in the arts, we are one of only 36 public institutions in the nationaccredited in four major areas of the arts. Home to the Golden Eagles, ourstudent-athletes compete in 17 NCAA Division I sports. With a culture marked by passion andpersistence, Southern Miss is delivering graduates who are ready for life. For more information, visit www.usm.edu.
The University of Southern Mississippi is an equal opportunity employer, and all qualified applicants will receive consideration for employment. EOE/VETS/DISABILITY.

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