ZipRecruiter

Log In

1

Acquisition Marketing Manager Jobs in Reston, VA

Software Technology Inc

Marketing Manager

Vienna, VA · Remote

Account Based Marketing Manager Location: Initial Remote (DC/VA locations) Duration: Fulltime ... Thank you, Amrutha Duddula Lead Talent Acquisition Specialist Software Technology Inc (STI) Email ...

Software Technology Inc

Marketing Manager

Vienna, VA · On-site

Account Based Marketing Manager Location: Initial Remote (DC/VA locations) Duration: Fulltime ... Thank you, Amrutha Duddula Lead Talent Acquisition Specialist Software Technology Inc (STI) Email ...

Advantia Health

Marketing Manager

Arlington, VA · On-site +1

$75K - $85K/yr

Advantia Health is seeking a Marketing Manager to execute and enhance marketing strategies, working ... acquisition, foster engagement, and elevate brand awareness. The ideal candidate brings strong ...

Advantia Health

Marketing Manager

Arlington, VA · On-site +1

$75K - $85K/yr

Advantia Health is seeking a Marketing Manager to execute and enhance marketing strategies, working ... acquisition, foster engagement, and elevate brand awareness. The ideal candidate brings strong ...

Komline Sanderson

Marketing Manager

Washington, DC · On-site

With a strong track record of strategic growth and acquisitions, Komline continues to expand its ... This Opportunity We are seeking a Marketing Manager to lead Komline's market strategy and channel ...

TEKsystems

Marketing Manager

Herndon, VA · On-site

$80.43/hr

... acquisition programs across Google, Meta, and LinkedIn. • Build, maintain, and optimize landing pages and website experiences using HTML, CSS, and JavaScript. • Conduct technical SEO audits ...

TEKsystems

Marketing Manager

Herndon, VA

$80.43/hr

... acquisition programs across Google, Meta, and LinkedIn. • Build, maintain, and optimize landing pages and website experiences using HTML, CSS, and JavaScript. • Conduct technical SEO audits ...

TEKsystems

Marketing Manager

Herndon, VA

$80.43/hr

... acquisition programs across Google, Meta, and LinkedIn. • Build, maintain, and optimize landing pages and website experiences using HTML, CSS, and JavaScript. • Conduct technical SEO audits ...

Capital One

Performance Marketing Manager

Mclean, VA · On-site

Performance Marketing Manager Capital One's Small Business Bank ("SBB") is entering an exciting ... The team drives acquisitions and brand awareness through a robust and growing suite of channels ...

MTM LLC

Assistant Marketing Manager

Reston, VA · On-site

$40K/yr

... customer acquisition. * Lead and mentor a team of field marketing representatives, providing ... Manage the budget for field marketing activities, ensuring optimal allocation of resources to ...

MTM LLC

Assistant Marketing Manager

Reston, VA · On-site

$40K/hr

... customer acquisition. * Lead and mentor a team of field marketing representatives, providing ... Manage the budget for field marketing activities, ensuring optimal allocation of resources to ...

next page

Showing results 1-20

All JobsAcquisition Marketing JobsAcquisition Marketing Manager JobsAcquisition Marketing Manager Jobs in Reston, VA

Acquisition Marketing Manager information

See Reston, VA salary details

$45.3K

$101.3K

$158.7K

How much do acquisition marketing manager jobs pay per year?

As of Aug 30, 2026, the average yearly pay for acquisition marketing manager in Reston, VA is $101,320.00, according to ZipRecruiter salary data. Most workers in this role earn between $70,200.00 and $135,800.00 per year, depending on experience, location, and employer.

What does an acquisition marketing manager do?

An Acquisition Marketing Manager is responsible for developing and executing strategies to attract new customers and drive business growth. They use various channels such as digital advertising, SEO, email marketing, and partnerships to generate leads and convert prospects into paying customers. Their role involves analyzing data, optimizing campaigns, and collaborating with sales and product teams to improve customer acquisition efforts. Ultimately, they focus on maximizing return on investment (ROI) while ensuring sustainable growth for the company.

What are the key skills and qualifications needed to thrive as an acquisition marketing manager?

To excel as an Acquisition Marketing Manager, you need expertise in digital marketing, analytics, campaign management, and a bachelor’s degree in marketing or a related field. Familiarity with tools like Google Analytics, CRM systems, marketing automation platforms, and certifications such as Google Ads or HubSpot are highly valued. Strong communication, analytical thinking, and project management skills help you effectively collaborate across teams and drive target outcomes. These abilities are crucial for designing, executing, and optimizing customer acquisition strategies that fuel business growth.

What are the most common challenges faced by acquisition marketing managers?

Acquisition Marketing Managers often face the challenge of balancing multiple campaigns across various channels while optimizing for the best return on investment. Staying current with rapidly changing digital marketing trends and adapting strategies to reach target audiences efficiently requires ongoing learning and flexibility. Additionally, coordinating with sales, creative, and data teams to align messaging and tracking efforts can be complex. Overcoming these challenges is vital for achieving consistent growth and meeting ambitious acquisition goals in a competitive marketplace.

Is an acquisition marketing manager a high paying job?

Acquisition marketing managers typically earn above-average salaries compared to many marketing roles, with compensation influenced by experience, industry, and location. They often receive additional benefits such as bonuses and performance incentives, reflecting the strategic importance of customer acquisition in business growth.

What's the average salary of an acquisition marketing manager?

The average salary for an acquisition marketing manager typically ranges from $70,000 to $120,000 annually, depending on experience, location, and company size. Senior roles or those in high-cost areas may offer higher compensation, and skills in digital advertising platforms like Google Ads or Facebook Ads can influence earning potential.

What job categories do people searching Acquisition Marketing Manager jobs in Reston, VA look for?

The top searched job categories for Acquisition Marketing Manager jobs in Reston, VA are:

What cities near Reston, VA are hiring for Acquisition Marketing Manager jobs?

Cities near Reston, VA with the most Acquisition Marketing Manager job openings:

Acquisition Marketing Manager jobs near you

Senior Manager, Partner Acquisition Marketing

Xometry

North Bethesda, MD • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 17 days ago

Job description

Xometry (NASDAQ: XMTR) powers the industries of today and tomorrow by connecting the people with big ideas to the manufacturers who can bring them to life. Xometry's digital marketplace gives manufacturers the critical resources they need to grow their business while also making it easy for buyers at Fortune 1000 companies to tap into global manufacturing capacity.
Xometry is looking for a Senior Manager, Partner Acquisition Marketing responsible for the full strategy and execution of Xometry's manufacturing partner recruitment marketing. You will design multi-channel acquisition campaigns, build a scalable demand engine, and own the metrics that determine whether we're growing the right partner base at the right pace. You'll drive campaign execution by directing Xometry's internal Paid Media, Marketing Operations, and Content teams - owning the strategy, the briefs, and the results. Alongside acquisition, you will serve as the internal authority on the partner base - building a deep, data-informed understanding of who our partners are, what drives them, and where the gaps are - and actively bringing those insights into the work of the broader marketing organization.This is a role for someone who wants full accountability for a critical supply-side growth lever.
How You'll Contribute:
Acquisition Strategy
  • Design, develop, and drive partner acquisition campaigns end-to-end - defining strategy, building the campaign brief, and directing execution across paid, organic, outbound, and event channels from first touch to qualified application
  • Define the channel mix and brief internal Paid Media, Content, and Marketing Operations teams to execute campaigns across digital channels, industry publications, trade associations, etc
  • Define tailored acquisition programs for specific partner segments
  • Identify and develop new acquisition channels, including co-marketing programs, review platforms, and industry events

Funnel Performance & Lead Quality
  • Own the partner acquisition funnel from impression to qualified application, with full accountability for volume, quality, and cost metrics
  • Partner with Partner Management to define 'qualified partner' criteria and ensure marketing output aligns to business targets
  • Drive the creative strategy and messaging for marketing campaigns and web experiences, partnering with channel owners and creative teams to develop, test, and optimize high-converting assets
  • Own partner acquisition reporting, including applications, qualified partners, cost-per-acquisition, and performance by channel; report regularly to Marketing leadership and Partner Management

Nurture & Reengagement Programs
  • Build multi-touch nurture programs to drive application completion, activation, and key milestones, working with Marketing Operations on execution
  • Develop re-engagement campaigns targeting lapsed or churned partners in coordination with the Partner Management team
  • Use intent data and behavioral signals to prioritize outreach and personalize messaging at scale

Partner Intelligence & Insights
  • Build and maintain a quantitative and qualitative understanding of the Xometry partner base: composition, motivations, gaps, and growth patterns
  • Serve as the internal expert other marketing teams - Brand, Content, Creative, Paid Media - can draw on when building campaigns, experiences, or messaging that touches the supply side
  • Use partner insights to identify acquisition whitespace: underpenetrated geographies, process types, or partner profiles that represent growth opportunity
  • Translate partner data into actionable briefs that sharpen targeting, creative, and channel strategy across the team

Partner Positioning & Content Strategy
  • Develop and maintain compelling value proposition messaging for each major partner segment
  • Brief the Content team on partner-facing assets that demonstrate Xometry's value: case studies, ROI content, testimonials, and Workcenter capability showcases
  • Provide strategic creative direction for paid media campaigns, partnering with channel owners to guide messaging, offer feedback, and ensure visual and narrative alignment while they manage execution
  • Drive SEO-informed content strategy targeting manufacturer search behavior in collaboration with the Content team

What You'll Bring to Xometry:
  • 8+ years of B2B demand generation or partner/channel acquisition marketing experience, with meaningful time owning a program end-to-end
  • Demonstrated ability to build and run multi-channel acquisition strategies - and to direct internal teams and external resources to execute them
  • Strong command of funnel metrics: CPL, CPA, application-to-qualified-partner conversion rate, and cost efficiency by channel
  • Track record of aligning marketing output to GTM targets - not just generating volume
  • A natural collaborator and cross-functional operator - you know how to align functional teams (ie, Paid Media, Content, MarOps, and PR/Comms) around a shared acquisition goal, and you hold the outcome even when the execution runs through other teams
  • Fluency with AI tools (Claude, Gemini, ChatGPT, or similar) as a core part of your daily workflow - for research, content, analysis, and experimentation This is a baseline expectation for the entire marketing team
  • Clear, direct communicator with the ability to present performance data and strategic recommendations to senior stakeholders

Preferred
  • Experience marketing to small and mid-size manufacturers, skilled trades, or supply-chain-adjacent audiences
  • Familiarity with two-sided marketplace models and the supply-demand balance challenge
  • Experience with intent data or ABM platforms (6Sense, Demandbase, or similar)
  • Comfort operating in a high-growth environment where programs are built before all the processes exist

The estimated base salary range for new hires into this role is $150,000- $170,000 annually + annual bonus depending on factors such as job-related skills, relevant experience, and location. We also offer a competitive benefits package, including 401(k) match, medical, dental and vision insurance; life and disability insurance; generous paid time off including vacation, sick leave, floating and fixed holidays, maternity and bonding leave; EAP, other wellbeing resources; and much more.
#LI-Hybrid
#LI-Promoted
Xometry is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.
For US based roles: Xometry participates in E-Verify and after a job offer is accepted, will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.
Xometry logo

About Xometry

Sourced by ZipRecruiter

Xometry (NASDAQ: XMTR) powers the industries of today and tomorrow by connecting the people with big ideas to the manufacturers who can bring them to life. Xometry's digital marketplace gives manufacturers the critical resources they need to grow their business while also making it easy for buyers at Fortune 1000 companies to tap into global manufacturing capacity.

Industry

Software development

Company size

501 - 1,000 Employees

Headquarters location

Gaithersburg, MD, US

Year founded

2013

View All Xometry Jobs

Apply