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Account Based Marketing Manager Jobs in Delaware

Marketing Manager

Wilmington, DE · On-site

$15 - $30/hr

Position Summary: The Marketing Manager will be responsible for developing and implementing ... Competitive salary with performance-based incentives. * Professional growth and development ...

Customer Marketing Manager

Wilmington, DE · On-site

$107K - $188K/yr

Segments and targets customer personas (buying committee, non-clinical buyer) based on their ... Proven ability to design and execute targeted, account-specific retention and renewal strategies ...

Customer Marketing Manager

Wilmington, DE · On-site

$107K - $188K/yr

Segments and targets customer personas (buying committee, non-clinical buyer) based on their ... Proven ability to design and execute targeted, account-specific retention and renewal strategies ...

You will be doing project-based analytics which includes Marketing Mix Modeling, Multi-Channel ... Who is good in management or leadership role. Who is good in providing external consulting. Who is ...

... the account. * Collaborates with District Marketing Manager and operations team to assist in ... Creates promotion calendars and is responsible for updating all web-based tools and social media ...

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You will be doing project-based analytics which includes Marketing Mix Modeling, Multi-Channel ... Who is good in management or leadership role. Who is good in providing external consulting. Who is ...

Forbes Advisor is looking for a skilled SEM Specialist to join the Forbes Advisor Performance ... desired results. • Manage multiple accounts,this will bring variety in the role, while ...

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Showing results 1-20

Account Based Marketing Manager information

See Delaware salary details

$31K

$65.5K

$104.6K

How much do account based marketing manager jobs pay per year?

As of Aug 28, 2026, the average yearly pay for account based marketing manager in Delaware is $65,489.00, according to ZipRecruiter salary data. Most workers in this role earn between $48,500.00 and $76,600.00 per year, depending on experience, location, and employer.

What does an account based marketing manager do?

An Account Based Marketing Manager is responsible for developing and executing highly targeted marketing strategies tailored to specific, high-value accounts. They work closely with sales and marketing teams to identify target accounts, create personalized campaigns, and measure the effectiveness of their efforts. The goal is to drive engagement, build relationships, and ultimately generate revenue from these key accounts. ABM Managers rely on data and analytics to optimize campaigns and ensure alignment between marketing and sales objectives.

What are the key skills and qualifications needed to thrive as an account based marketing manager?

To thrive as an Account Based Marketing (ABM) Manager, you need expertise in B2B marketing strategy, data analysis, and campaign management, often supported by a marketing degree or related experience. Familiarity with ABM platforms (like Demandbase or Terminus), CRM systems (such as Salesforce), and marketing automation tools (like Marketo or HubSpot) is typically required. Strong collaboration, communication, and project management skills help you coordinate with sales teams and personalize outreach for target accounts. These competencies are crucial for designing effective ABM campaigns that drive engagement, alignment, and revenue growth from high-value clients.

What are some common challenges faced by account based marketing managers when aligning sales and marketing teams?

Account Based Marketing (ABM) Managers often encounter challenges in aligning sales and marketing teams due to differing priorities, communication gaps, and varying definitions of target accounts. Success in this role depends on fostering strong collaboration through regular meetings, shared goals, and clear communication about account strategies and progress. Building trust and maintaining transparency are key to ensuring both teams work together effectively to drive targeted engagement and achieve revenue objectives.

What is the difference between Account Based Marketing Manager vs Content Marketing Manager?

AspectAccount Based Marketing ManagerContent Marketing Manager
Primary FocusTargeted account engagement and personalized campaignsCreating and distributing valuable content to attract audiences
Skills & CertificationsMarketing automation, CRM, data analysisContent creation, SEO, storytelling
Work EnvironmentSales and marketing alignment, B2B focusMarketing teams, digital platforms
Industry UsageCommon in B2B tech, SaaS, enterprise servicesUsed across B2B and B2C sectors

The main difference between an Account Based Marketing Manager and a Content Marketing Manager lies in their focus. The ABM Manager concentrates on personalized, account-specific campaigns to target high-value clients, often working closely with sales teams. In contrast, the Content Marketing Manager develops broad content strategies aimed at attracting and engaging a wider audience. Both roles require marketing expertise but differ in their approach and objectives within the marketing ecosystem.

What are popular job titles related to Account Based Marketing Manager jobs in Delaware?

For Account Based Marketing Manager jobs in Delaware, the most frequently searched job titles are:

What job categories do people searching Account Based Marketing Manager jobs in Delaware look for?

The top searched job categories for Account Based Marketing Manager jobs in Delaware are:

What cities in Delaware are hiring for Account Based Marketing Manager jobs?

Cities in Delaware with the most Account Based Marketing Manager job openings:

Infographic showing various Account Based Marketing Manager job openings in Delaware as of August 2026, with employment types broken down into 1% As Needed, 78% Full Time, 15% Part Time, and 6% Contract. Highlights an 87% Physical, 2% Hybrid, and 11% Remote job distribution, with an average salary of $65,489 per year, or $31.5 per hour.

Marketing Manager

My Ace Healthcare

Wilmington, DE • On-site

$15 - $30/hr

Full-time

Posted 7 days ago


Job description

About Us:
ACE Home Care Agency provides compassionate, high-quality home health services to seniors and individuals with disabilities across Delaware. We are dedicated to supporting independence, dignity, and comfort in the home setting. We are seeking a motivated and strategic Marketing Manager to help expand our presence in the community and strengthen our partnerships with referral sources, healthcare providers, and families.
Position Summary:
The Marketing Manager will be responsible for developing and implementing marketing strategies to promote ACE Home Care’s services, strengthen brand visibility, and drive client referrals. This role requires a balance of community outreach, relationship-building, and creative marketing to ensure the agency continues to grow and serve more families in need.

Compensation:
  • $15-$30 per hour + commission per successful referral.

Key Responsibilities:
  • Develop and execute marketing plans to increase brand awareness and grow the client base.
  • Build and maintain relationships with hospitals, physicians, senior centers, social workers, case managers, and other referral sources.
  • Represent ACE Home Care at health fairs, community events, and networking functions.
  • Oversee digital marketing efforts, including social media, website content, newsletters, and online advertising.
  • Track and analyze marketing campaigns, referral data, and ROI to adjust strategies as needed.
  • Collaborate with leadership to design promotional materials, presentations, and outreach campaigns.
  • Stay current with industry trends, competitor activities, and community resources.
  • Support recruitment marketing to attract qualified caregivers and nursing staff.
  • Assist in other duties as requested by your supervisor.

Qualifications:
  • Bachelor’s degree in Marketing, Communications, Business, or related field (preferred).
  • Minimum 2–3 years of marketing experience, preferably in healthcare, home care, or senior services.
  • Strong relationship-building and networking skills.
  • Excellent written and verbal communication skills.
  • Proficiency in digital marketing platforms (social media, email marketing, website management).
  • Ability to work independently and as part of a collaborative team.
  • Knowledge of Wilmington/Delaware Homecare market and community resources (preferred).
  • Valid driver’s license and reliable transportation (required for outreach).

What We Offer:
  • Competitive salary with performance-based incentives.
  • Professional growth and development opportunities.
  • A mission-driven work environment focused on serving families and individuals in need.

Job Types: Full-time.