This individual will work closely with BWE's Digital Enablement team, business leaders, and ... Audience strategy & lifecycle marketing - Develop data-informed audience segmentation and targeting ...
This individual will work closely with BWE's Digital Enablement team, business leaders, and ... Audience strategy & lifecycle marketing - Develop data-informed audience segmentation and targeting ...
Senior Marketing Manager, Lifecycle Marketing & Audience Strategy
Columbus, OH · On-site
$110 - $150/hr
This individual will work closely with BWE's Digital Enablement team, business leaders, and ... Audience strategy & lifecycle marketing - Develop data-informed audience segmentation and targeting ...
Senior Marketing Manager, Lifecycle Marketing & Audience Strategy
Columbus, OH · On-site
$110 - $150/hr
This individual will work closely with BWE's Digital Enablement team, business leaders, and ... Audience strategy & lifecycle marketing - Develop data-informed audience segmentation and targeting ...
... programs and audience segmentation strategies across the end-to-end client experience. This ... This individual will work closely with BWE's Digital Enablement team, business leaders, and ...
... programs and audience segmentation strategies across the end-to-end client experience. This ... This individual will work closely with BWE's Digital Enablement team, business leaders, and ...
Senior Manager, Digital Strategy
Columbus, OH · On-site +1
$93K - $189K/yr
... audiences * Financial acumen - Comfortable building and pressure-testing business cases, value ... Remote roles will also have the opportunity to come together in our offices for moments that matter.
Senior Manager, Digital Strategy
Columbus, OH · On-site +1
$93K - $189K/yr
... audiences * Financial acumen - Comfortable building and pressure-testing business cases, value ... Remote roles will also have the opportunity to come together in our offices for moments that matter.
Senior Manager, Digital Strategy
Columbus, OH · On-site +1
... audiences Financial acumen - Comfortable building and pressure-testing business cases, value ... Remote roles will also have the opportunity to come together in our offices for moments that matter.
Senior Manager, Digital Strategy
Columbus, OH · On-site +1
... audiences Financial acumen - Comfortable building and pressure-testing business cases, value ... Remote roles will also have the opportunity to come together in our offices for moments that matter.
Digital Strategy Manager: Chicago or Columbus
Columbus, OH · On-site +1
$102K - $208K/yr
Description Digital Strategy Manager (Website & Conversion Optimization) The Digital Strategy ... Remote roles will also have the opportunity to come together in our offices for moments that matter.
Digital Strategy Manager: Chicago or Columbus
Columbus, OH · On-site +1
$102K - $208K/yr
Description Digital Strategy Manager (Website & Conversion Optimization) The Digital Strategy ... Remote roles will also have the opportunity to come together in our offices for moments that matter.
... digital commerce business. We lead the footwear industry with a diverse portfolio of iconic brands ... We offer hybrid and remote work opportunities , giving you the freedom to stay connected ...
... digital commerce business. We lead the footwear industry with a diverse portfolio of iconic brands ... We offer hybrid and remote work opportunities , giving you the freedom to stay connected ...
Digital Marketing Specialist (US)
Columbus, OH · Remote
$3.2K - $5.0K/mo
... the brand's audience profiles and develop a content strategy with internal teams. 10. Create ... This is a remote job Salary: * Entry Level (1-3 years of experience): Up to $3,200 * Intermediate ...
Quick apply
Digital Marketing Specialist (US)
Columbus, OH · Remote
$3.2K - $5.0K/mo
... the brand's audience profiles and develop a content strategy with internal teams. 10. Create ... This is a remote job Salary: * Entry Level (1-3 years of experience): Up to $3,200 * Intermediate ...
Digital Marketing Specialist (US)
Columbus, OH · Remote
$3.2K/wk
... the brand's audience profiles and develop a content strategy with internal teams. 10. Create ... This is a remote job Salary: Entry Level (1-3 years of experience): Up to $3,200 Intermediate Level ...
Digital Marketing Specialist (US)
Columbus, OH · Remote
$3.2K/wk
... the brand's audience profiles and develop a content strategy with internal teams. 10. Create ... This is a remote job Salary: Entry Level (1-3 years of experience): Up to $3,200 Intermediate Level ...
Digital Marketing Specialist (US)
Columbus, OH · On-site +1
... the brand's audience profiles and develop a content strategy with internal teams. 10. Create ... This is a remote job Salary: • Entry Level (1-3 years of experience): Up to $3,200 • ...
Digital Marketing Specialist (US)
Columbus, OH · On-site +1
... the brand's audience profiles and develop a content strategy with internal teams. 10. Create ... This is a remote job Salary: • Entry Level (1-3 years of experience): Up to $3,200 • ...
This role will help organizations develop effective content strategies that align business goals, audience needs, and measurable outcomes across digital, social, video, and owned channels. The ...
Posted today
Quick apply
This role will help organizations develop effective content strategies that align business goals, audience needs, and measurable outcomes across digital, social, video, and owned channels. The ...
Posted today
Director of Content Strategy
Hilliard, OH · On-site
This role will help organizations develop effective content strategies that align business goals, audience needs, and measurable outcomes across digital, social, video, and owned channels. The ...
Posted today
Director of Content Strategy
Hilliard, OH · On-site
This role will help organizations develop effective content strategies that align business goals, audience needs, and measurable outcomes across digital, social, video, and owned channels. The ...
Posted today
Dallas, TX (Corp HQ) Hybrid/Remote/Onsite: Hybrid position TheRole McKesson seeks an ... Support the lawful use of customer data platforms, audience segmentation, targeting strategies ...
Dallas, TX (Corp HQ) Hybrid/Remote/Onsite: Hybrid position TheRole McKesson seeks an ... Support the lawful use of customer data platforms, audience segmentation, targeting strategies ...
Dallas, TX (Corp HQ) Hybrid/Remote/Onsite: Hybrid position TheRole McKesson seeks an ... Support the lawful use of customer data platforms, audience segmentation, targeting strategies ...
Dallas, TX (Corp HQ) Hybrid/Remote/Onsite: Hybrid position TheRole McKesson seeks an ... Support the lawful use of customer data platforms, audience segmentation, targeting strategies ...
Director of Content Strategy
Hilliard, OH · On-site
This role will help organizations develop effective content strategies that align business goals, audience needs, and measurable outcomes across digital, social, video, and owned channels. The ...
New
Director of Content Strategy
Hilliard, OH · On-site
This role will help organizations develop effective content strategies that align business goals, audience needs, and measurable outcomes across digital, social, video, and owned channels. The ...
New
Growth Hacker - Remote
Columbus, OH · On-site
Develop and execute strategies to acquire new users, customers, or leads through various channels ... Requirements Digital Marketing Expertise: * Proven experience in digital marketing, with a deep ...
Growth Hacker - Remote
Columbus, OH · On-site
Develop and execute strategies to acquire new users, customers, or leads through various channels ... Requirements Digital Marketing Expertise: * Proven experience in digital marketing, with a deep ...
Digital Media Tutor
Columbus, OH · Remote
$18 - $40/hr
... strategy, video production, graphic design basics, audio production, web content, animation fundamentals, and digital storytelling techniques. Ability to explain content optimization, audience ...
Digital Media Tutor
Columbus, OH · Remote
$18 - $40/hr
... strategy, video production, graphic design basics, audio production, web content, animation fundamentals, and digital storytelling techniques. Ability to explain content optimization, audience ...
Marketing Strategist
$1.5K - $10K/mo
... target audiences Partner with digital specialists across SEO, paid media, and social to create ... of marketing strategy experience, ideally within healthcare or similar regulated industries ...
Quick apply
Marketing Strategist
$1.5K - $10K/mo
... target audiences Partner with digital specialists across SEO, paid media, and social to create ... of marketing strategy experience, ideally within healthcare or similar regulated industries ...
As the Senior Digital Marketing Specialist, you will lead the execution, optimization, and ... Develop campaign structures, keyword strategies, audience targeting, and ad copy aligned with each ...
As the Senior Digital Marketing Specialist, you will lead the execution, optimization, and ... Develop campaign structures, keyword strategies, audience targeting, and ad copy aligned with each ...
As the Senior Digital Marketing Specialist, you will lead the execution, optimization, and ... Develop campaign structures, keyword strategies, audience targeting, and ad copy aligned with each ...
As the Senior Digital Marketing Specialist, you will lead the execution, optimization, and ... Develop campaign structures, keyword strategies, audience targeting, and ad copy aligned with each ...
Remote Digital Audience Strategy information
See salary details
$66K - $75.3K
3% of jobs
$83.6K is the 25th percentile. Wages below this are outliers.
$75.3K - $84.5K
24% of jobs
$84.5K - $93.8K
14% of jobs
The median wage is $101.7K / yr.
$93.8K - $103.1K
11% of jobs
$103.1K - $112.4K
8% of jobs
$112.4K - $121.6K
8% of jobs
$129.9K is the 75th percentile. Wages above this are outliers.
$121.6K - $130.9K
7% of jobs
$130.9K - $140.2K
8% of jobs
$140.2K - $149.5K
7% of jobs
$149.5K - $158.7K
4% of jobs
$158.7K - $168K
4% of jobs
$66K
$111.7K
$168K
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The top searched job categories for Remote Digital Audience Strategy jobs are:
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Senior Marketing Manager, Lifecycle Marketing & Audience Strategy
Columbus, OH • On-site
Full-time
Re-posted yesterday
Job description
BWE is seeking a results-driven marketing professional to design, optimize, and manage B2B lifecycle marketing programs and audience segmentation strategies across the end-to-end client experience.
This role requires 7-10 years of professional experience and blends strategic vision with hands-on execution - leveraging audience segmentation, marketing automation, retargeting, and business intelligence to deliver personalized, timely, and impactful client communications across digital channels.
The ideal candidate brings deep experience executing integrated campaigns across email, web, and other digital media, with a strong understanding of how audience behavior, engagement data, and business insights inform targeting and campaign performance. This individual will work closely with BWE's Digital Enablement team, business leaders, and analytics partners to elevate the client experience, drive engagement, and modernize our existing email marketing ecosystem.
Key responsibilities
- Audience strategy & lifecycle marketing - Develop data-informed audience segmentation and targeting strategies to support personalized, multi-channel client journeys across email, web, and other digital touchpoints.
- Cross-functional partnership - Collaborate with Digital Enablement and business stakeholders to map, analyze, and optimize client touchpoints to create seamless, personalized, and value-driven experiences, consistently advocating for the client perspective to drive more business to BWE.
- Business intelligence advocacy - Partner with analytics teams to identify, prioritize, and champion data needs that enhance segmentation, reporting, and performance measurement.
- Retargeting & personalization - Develop and execute campaigns that re-engage clients using behavioral, demographic, lifecycle and other data to deliver relevant, meaningful interactions.
- Direct marketing & automation - Lead strategy, execution, and optimization of email and direct marketing programs, including evaluating and implementing a new email platform and partnering with Digital Enablement to improve targeting, deliverability, and engagement.
- Performance analysis - Track, analyze, and report on campaign and journey effectiveness, applying insights to continuously improve both business outcomes and client experiences.
Qualifications & strengths
- 7-10 years of experience in lifecycle marketing, marketing automation, CRM systems, campaign management, and/or customer journey strategy within a B2B environment.
- Demonstrated experience developing audience segmentation and targeting strategies informed by client behavior, engagement data, and business insights.
- Curious problem-solver who has both the strategic mindset to create the vision and the get-it-done ability to roll up your sleeves and work cross-functionally to execute it.
- Hands-on experience executing integrated digital campaigns across channels including email, web, and paid or owned media.
- Strong understanding of email marketing best practices, deliverability, and campaign optimization.
- Experience partnering with analytics or business intelligence teams to support audience understanding, reporting, and performance measurement.
- General familiarity with and/or exposure to a broad range of marketing technology platforms, along with strong proficiency in campaign analytics and translating data into actionable insights; experience with tools such as Marketo, HubSpot, Salesforce Marketing Cloud, Google Analytics 4, Adobe Analytics, Power BI, Tableau, or similar platforms is a plus.
- Strong collaboration skills with the ability to work effectively across technical, creative, and business teams.
- Strategic thinker with a hands-on, execution-focused mindset and a strong curiosity for data, audience behavior, and continuous optimization.
We encourage you to explore the career opportunities we have available here at BWE!