WebMD
WebMD

26 Webmd Campaign Manager Jobs Hiring Near You

WebMD Ignite, a division of WebMD and Internet Brands, is the only full-service, healthcare ... Campaign & CRM Execution * Support field and digital marketing teams by maintaining clean ...

WebMD Ignite, a division of WebMD and Internet Brands, is the only full-service, healthcare ... Campaign & CRM Execution * Support field and digital marketing teams by maintaining clean ...

Yield Management Analyst

Newark, NJ ยท On-site

$60K - $66K/yr

Plan, execute, manage, analyze and optimize PAID campaigns on Facebook, Google, Outbrain and other ... WebMD's voice while understanding/achieving client goals. * Maintain and organize all campaign ...

Associate Marketing Manager

Newark, NJ ยท On-site

$70K - $74K/yr

Description Position at WebMD WebMD is the most recognized and trusted brand of health information ... Analyze campaign performance across channels including paid media, email, onsite promotions

Plan, execute, manage, analyze and optimize PAID campaigns on Facebook, Google, Outbrain and other ... WebMD's voice while understanding/achieving client goals. * Maintain and organize all campaign ...

WebMD is the most recognized and trusted brand of health information and the leading provider of ... Analyze campaign performance across channels including paid media, email, onsite promotions

WebMD is the most recognized and trusted brand of health information and the leading provider of ... Analyze campaign performance across channels including paid media, email, onsite promotions

WebMD is the most recognized and trusted brand of health information and the leading provider of ... Analyze campaign performance across channels including paid media, email, onsite promotions

Associate Sales Planner

Newark, NJ ยท On-site

$54K - $59K/yr

Description Position at WebMD WebMD is the most recognized and trusted brand of health information ... drive campaign success, and escalate issues to Planning management * Manage billing for accounts ...

WebMD is the most recognized and trusted brand of health information and the leading provider of ... drive campaign success, and escalate issues to Planning management * Manage billing for accounts ...

Description Position at WebMD Medscape, a division of WebMD, develops and hosts physician portals ... The Program Manager will be responsible for oversight of the external trigger campaign ...

Associate Sales Planner

Newark, NJ ยท On-site

$53K - $59K/yr

Description Position at WebMD Medscape, a division of WebMD, develops and hosts physician portals ... drive campaign success, and escalate issues to Planning management * Manage billing for accounts ...

Medscape, a division of WebMD, develops and hosts physician portals and related mobile applications ... The Program Manager will be responsible for oversight of the external trigger campaign ...

Description Position at WebMD Medscape, a division of WebMD, develops and hosts physician portals ... Analyze traffic of all programs and provide strategic insights on campaign and creative performance

WebMD Ignite, a division of WebMD and Internet Brands, is the growth partner for healthcare ... campaign execution. What You Bring: * Experience: 3-5 years of progressive project or account ...

WebMD is an Equal Opportunity/Affirmative Action employer and does not discriminate on the basis of ... campaign execution. What You Bring: * Experience: 3-5 years of progressive project or account ...

WebMD is an Equal Opportunity/Affirmative Action employer and does not discriminate on the basis of ... campaign execution. What You Bring: * Experience: 3-5 years of progressive project or account ...

Medscape, a division of WebMD, develops and hosts physician portals and related mobile applications ... drive campaign success, and escalate issues to Planning management * Manage billing for accounts ...

Medscape, a division of WebMD, develops and hosts physician portals and related mobile applications ... Analyze traffic of all programs and provide strategic insights on campaign and creative performance

Sr Technical Product Manager

Newark, NJ ยท On-site

$132K - $174K/yr

WebMD is an Equal Opportunity/Affirmative Action employer and does not discriminate on the basis of ... Manage rollout of CDP and campaign activation features integrated with our platform, including AI ...

next page

Showing results 1-20

Manager, Marketing Pre-Sales Support

Manager, Marketing Pre-Sales Support

WebMD

Newark, NJ โ€ข On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted yesterday


Job description

Description
Position at WebMD
WebMD is an Equal Opportunity/Affirmative Action employer and does not discriminate on the basis of race, ancestry, color, religion, sex, gender, age, marital status, sexual orientation, gender identity, national origin, medical condition, disability, veterans status, or any other basis protected by law.
WebMD Ignite, a division of WebMD and Internet Brands, is the only full-service, healthcare-specific growth partner for health organizations, healthcare professionals, providers, and payers. We help guide people to better health at all stages of their journey. Our comprehensive expertise and breadth of capabilities create seamless, personalized health experiences that anticipate individual needs, empower action, and optimize outcomes. The result is enhanced brand reputation, deeper loyalty from consumers and healthcare providers, and increased lifetime value and demonstrable ROI for our clients. Learn more at webmdignite.com.
Job Overview:
We are seeking a detail-oriented and data-driven Marketing Operations & Presales Support Manager to enhance our B2B demand generation engine by working with sales to target prospect accounts, enriching lead data, and supporting pipeline acceleration through highly coordinated presales marketing support.
This role sits at the intersection of marketing operations, sales enablement, and lead intelligence-helping to fuel high-quality outreach through segmentation, data hygiene, and persona-level insights. It's ideal for someone who thrives on precision, technology, and impact.
Key Responsibilities:
Presales Intelligence & Contact Discovery
  • Build and enrich lists of decision-makers and influencers within ICP accounts
  • Segment and tag contacts by buyer organization type, role, seniority, region, and campaign eligibility.
  • Map account buying groups to support multi-threaded outreach:
    • Identify and document all the individuals involved in the purchasing decision at a target company. These could include decision-makers, influencers, end-users, budget holders, and gatekeepers across departments like marketing, IT, procurement, or clinical leadership.
    • Engage several stakeholders from different roles simultaneously to diversify WebMD Ignite influence within the account and reduce risk if one contact goes dark or loses influence.
Firmographic & Technographic Profiling
  • Enrich account profiles with firmographic (revenue, employee count, care delivery model) and technographic (EHR, CRM, CMS) data.
  • Maintain vertical segmentation and strategic tagging (e.g., IDN, ACO, Medicaid MCO, payer-provider).
  • Identify high-fit accounts by aligning business signals (via ABM 6Sense) with sales priorities.
Campaign & CRM Execution
  • Support field and digital marketing teams by maintaining clean, segmented lists for activation (Salesforce and Pardot)
  • Ensure UTMs, campaign IDs, and lead source attribution are properly maintained.
  • Collaborate with SDRs to ensure timely lead routing, account-level follow-up, and pipeline contribution tracking.
Sales Enablement & Outbound Readiness
  • Create account research briefs, email templates, and call prep assets for prioritized campaigns.
  • Build and maintain templates and playbooks for campaign execution and outreach orchestration.
  • Assist in sequencing and outbound campaign management via Salesforce.
Top-of-Funnel Outreach Support
  • Partner with SDRs and digital teams to prepare and launch sales sequences and lead nurture tracks through Salesforce Sales Engagement and Marketing Cloud Account Engagement (Pardot).
  • Track engagement of cold contacts and provide optimization recommendations.
  • Iterate and test message variants to improve open and response rates.
Reporting & Optimization
  • Monitor MQL quality, account engagement, and lead conversion metrics.
  • Help refine scoring models and data governance workflows.
  • Support weekly performance recaps, ABM dashboards, and campaign ROI insights.

Qualifications:
  • 5-8 years of experience in B2B marketing operations, demand gen, or presales marketing support
  • Familiarity with CRM and MAP tools (Salesforce, Pardot/Marketo, HubSpot)
  • Hands-on experience with 6sense, Demandbase, ZoomInfo, LinkedIn Sales Navigator, and enrichment tools (Clearbit, Apollo, etc.)
  • Understanding of ABM, ICP segmentation, persona mapping, and campaign lifecycle
  • Strong attention to detail and ability to manage multiple lists, segments, and deadlines
  • Excellent communicator who collaborates well with sales and marketing stakeholders

Salary range: $90,000-$107,500
Bonus Eligible:
This position is also eligible for a discretionary company bonus, based upon business results.
Benefits:
Employees in this position are eligible to participate in the company sponsored benefit programs, including the following within the first 12 months of employment:
Health Insurance (medical, dental, and vision coverage)
Paid Time Off (including vacation, sick leave, and flexible holiday days)
401(k) Retirement Plan with employer matching
Life and Disability Insurance
Employee Assistance Program (EAP)
Commuter and/or Transit Benefits (if applicable)
Eligibility for specific benefits may vary based on job classification, schedule (e.g., full-time vs. part-time), work location and length of employment.