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Youtube Content Strategy Jobs (NOW HIRING)

AEG

Director Content Strategy

San Antonio, TX · On-site

Lead execution of digital content strategy across all brand verticals, with direct ownership of ... YouTube Shorts, and emerging formats, including algorithm signals, retention drivers, and ...

Fox

YouTube Editor

Los Angeles, CA · On-site

$22 - $24/hr

The ideal candidate will have a deep understanding of YouTube content strategy along with storytelling and audience engagement. The YouTube Editor should have prior news producing experience in a ...

Tige Boats

Content Strategist/Operator

Abilene, TX · On-site

Experience with YouTube content management - uploads, optimization, and channel strategy * Highly organized with the ability to manage multiple content projects simultaneously * A bias for action ...

FOX News Network, LLC

YouTube Editor

Los Angeles, CA · On-site

$22 - $24/hr

The ideal candidate will have a deep understanding of YouTube content strategy along with storytelling and audience engagement. The YouTube Editor should have prior news producing experience in a ...

Tige Boats

Content Strategist/Operator

Abilene, TX · On-site

Experience with YouTube content management - uploads, optimization, and channel strategy * Highly organized with the ability to manage multiple content projects simultaneously * A bias for action ...

Tige Boats

Content Strategist/Operator

Abilene, TX · On-site

Experience with YouTube content management uploads, optimization, and channel strategy * Highly organized with the ability to manage multiple content projects simultaneously * A bias for action you ...

Search Solution Group

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Content Producer & marketing coordinator

Mooresville, NC · On-site

$30 - $35/hr

Understanding of YouTube content trends and B2B digital marketing strategies * Excellent writing and communication skills with the ability to adapt messaging for technical and general audiences

Murad

Senior Manager - Content & Strategy

El Segundo, CA · On-site

$120K - $130K/yr

This role leads content strategy across campaigns and channels, shaping how the brand shows up ... Fluency across formats and platforms, including TikTok, Instagram, and YouTube. * Visual literacy ...

Murad

Senior Manager - Content & Strategy

El Segundo, CA

$120K - $130K/yr

This role leads content strategy across campaigns and channels, shaping how the brand shows up ... Fluency across formats and platforms, including TikTok, Instagram, and YouTube. * Visual literacy ...

StockedUp

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Social Media Content Creator

Gainesville, FL · Remote

$75K - $110K/yr

We run StockedUp on YouTube, a financial and market analysis channel rapidly approaching 200,000 ... strategy. * Daily Schedule and Structure: * You will work directly alongside Mike and Tom on a ...

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Youtube Content Strategy information

See salary details

$64K

$133.2K

$259.5K

How much do youtube content strategy jobs pay per year?

As of Jun 13, 2026, the average yearly pay for youtube content strategy in the United States is $133,197.00, according to ZipRecruiter salary data. Most workers in this role earn between $80,000.00 and $160,000.00 per year, depending on experience, location, and employer.

What are some common challenges faced by professionals working in YouTube Content Strategy and how can they be addressed?

One common challenge in YouTube Content Strategy is keeping up with platform algorithm changes and trends, which can impact video reach and audience engagement. Strategists must continually analyze performance data and adapt content plans accordingly. Collaborating closely with creators, editors, and the marketing team is essential to align goals and respond quickly to shifts in audience preferences. Regularly testing new content formats and staying updated on best practices also helps overcome these challenges and drive channel growth.

What are the key skills and qualifications needed to thrive in YouTube Content Strategy, and why are they important?

To thrive in YouTube Content Strategy, you need a solid understanding of digital marketing, audience analytics, and content planning, often supported by experience in video production or digital media. Familiarity with YouTube Analytics, SEO tools, content management systems, and video editing software is essential. Creative thinking, adaptability, and strong communication skills are crucial for devising engaging strategies and collaborating with creators or teams. These skills ensure channel growth, higher engagement, and effective alignment with brand or audience goals in a competitive online environment.

What is YouTube content strategy?

YouTube content strategy refers to the planning and execution of video content to achieve specific goals on the YouTube platform, such as growing subscribers, increasing views, or boosting brand awareness. This involves researching target audiences, identifying trending topics, planning video formats, optimizing for YouTube SEO, and analyzing performance metrics. A strong YouTube content strategy ensures that content is consistent, engaging, and aligns with both audience interests and business objectives.

What is the difference between Youtube Content Strategy vs Youtube Channel Manager?

AspectYoutube Content StrategyYoutube Channel Manager
Primary FocusPlanning content themes, audience targeting, and content calendarManaging daily channel operations, uploads, and engagement
Skills RequiredContent planning, analytics, SEO, audience researchContent uploading, community management, analytics
Work EnvironmentCreative planning, collaboration with creators and marketing teamsOperational tasks, platform management, community interaction
Common UsageStrategic content development for growthExecuting and maintaining the channel's day-to-day activities

While both roles involve working with YouTube channels, the Youtube Content Strategy focuses on planning and developing content to grow the audience, whereas the Youtube Channel Manager handles the operational aspects, including uploads and community engagement. Understanding these differences helps in selecting the right career path or hiring focus.

Infographic showing various Youtube Content Strategy job openings in the United States as of June 2026, with employment types broken down into 91% Full Time, 6% Part Time, 1% Temporary, and 2% Contract. Highlights an 74% Physical, 3% Hybrid, and 23% Remote job distribution, with an average salary of $133,197 per year, or $64 per hour.

Director Content Strategy

AEG

San Antonio, TX • On-site

Full-time

This job post has expired 1 day ago. Applications are no longer accepted.

Job description

In order to be considered for this role, after clicking "Apply Now" above and being redirected, you must fully complete the application process on the follow-up screen.
At Spurs Sports & Entertainment (SS&E), we work in service of something bigger than ourselves.
To us it is so much more than just a game or concert. It takes all the members of our Spurs team to harness the power of sports and entertainment to create moments that excite, memories that endure, and connections that strengthen our community. SS&E owns and operates the San Antonio Spurs (NBA), Austin Spurs (NBA G-League), and the San Antonio FC (USL), and manages day-to-day operations of the Frost Bank Center, Toyota Field and STAR Complex.
We know that our people are our greatest asset as an organization. We aspire to provide our teams with meaningful work, to live our values -Integrity, Success & Caring - day-to-day in what we do and foster an inclusive culture for our 1K+ employee workforce.
The Director owns the analytics cycle end-to-end-translating data into actionable insights that shape creative decisions-and serves as the operational bridge between Content Strategy and the Creative Studio to ensure seamless execution from concept through distribution.
Success in this role requires deep platform fluency, strong creative instincts grounded in audience behavior, and the ability to lead in a fast-paced, high-visibility sports and entertainment environment.
In every position, each employee is expected to demonstrate alignment with SS&E's core values and mission, collaborate across departments, and pursue ongoing professional development.
What You'll Do:
  • Lead execution of digital content strategy across all brand verticals, with direct ownership of social platforms and collaborative alignment on site and app strategy in partnership with Product.
  • Manage and develop the social strategy team ensuring a content-producing team capable of delivering high-performing, vertical-first video at scale.
  • Translate organizational priorities into actionable content plans that balance storytelling, fan engagement, cultural relevance, and measurable business outcomes.
  • Define and oversee enterprise content calendar processes to ensure cross-functional alignment, preparedness for tentpole moments, and real-time responsiveness.
  • Own the analytics cycle end-to-end, leading weekly performance reviews and converting insights into clear creative direction. Establish competitive benchmarking rhythms to evaluate performance against league peers and best-in-class creators.
  • Partner with the Creative Studio and content production leads to clarify strategic handoffs, improve workflows, and align creative output with platform strategy.
  • Set and maintain standards for platform-native excellence, with deep working knowledge of TikTok, Instagram Reels, YouTube Shorts, and emerging formats, including algorithm signals, retention drivers, and distribution mechanics.
  • Collaborate cross-functionally with Marketing, Creative Studio, Basketball Operations, PR, Community Impact, and Global Partnerships to ensure unified messaging and campaign alignment.
  • Oversee short-form content optimization and testing, including hooks, captions, thumbnails (where applicable), posting cadence, and packaging strategies to maximize reach and engagement.
  • Foster a high-performance, feedback-rich team culture that encourages experimentation, creative risk-taking, accountability, and continuous improvement.
  • Perform other duties as assigned.
Who You Are:
  • Bachelor's degree in Digital Media, Marketing, Communications, Journalism, or related field required.
  • 8+ years of progressive experience in digital content, social media, or brand storytelling, including at least 3 years in a people leadership role.
  • Proven experience leading content creators in high-volume, short-form, vertical video production across TikTok, Instagram Reels, YouTube Shorts, and emerging platforms.
  • Deep understanding of platform-native best practices, algorithm behavior, audience retention patterns, and distribution mechanics.
  • Demonstrated success building and executing dynamic content calendars that balance planned campaigns with real-time/reactive storytelling.
  • Strong command of digital performance analytics, including KPI development, reporting cycles, competitive benchmarking, and translating insights into creative optimization.
  • Experience with short-form content packaging and testing methodologies (hooks, thumbnails, captions, posting cadence) to drive measurable growth.
  • Experience partnering cross-functionally with Creative Studio, Marketing, PR, Partnerships, and external vendors to execute integrated campaigns and branded content.
  • Exceptional communication and presentation skills, with the ability to influence creative direction and align stakeholders at multiple levels.
  • Ability to thrive in fast-paced, high-visibility, real-time environments, preferably within sports, entertainment, or culture-driven industries.
  • Availability to work flexible hours, including evenings, weekends, and holidays as business demands require.
  • Bilingual (Spanish, French, or Chinese) preferred.
Physical Requirements: While performing the duties of this role, the employee is regularly required to communicate effectively, remain stationary for extended periods of time, and operate standard office and production equipment.
The employee must be able to:
  • Work extended hours including evenings, weekends, and holidays during games, events, and key organizational initiatives.
  • Travel occasionally for league meetings, industry conferences, partnership development, and special events.
  • Move throughout arena, office, studio, and event environments as needed.
  • Lift and carry up to 15 pounds of materials or equipment as necessary.
  • Tolerate moderate noise levels consistent with arena, broadcast, and live-event environments.

In every position, each employee is expected to: demonstrate alignment with SS&E's core values and mission, collaborate with internal/external community members and demonstrate ongoing development.
If you don't have experience in every single bullet above, no sweat - we still want to hear from you and encourage you to apply!
SS&E is an Equal Opportunity Employer
Nothing contained in this job description is intended to be a contract of employment, nor does any information contained here represent a guarantee of employment for a specific duration. Your employment with SS&E is "at will", which means that either you or SS&E may terminate the relationship at any time. Essential functions listed above must be performed with or without accommodations.

About AEG

Sourced by ZipRecruiter

Industry

Recruiting and staffing services

Company size

51 - 200 Employees

Headquarters location

Saint Louis, MO, US

Year founded

1992

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