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Web Optimization Jobs in Dallas, TX (NOW HIRING)

Island

Director, Global Growth Marketing

Coppell, TX · On-site

Ensure alignment across paid, organic, lifecycle, and web optimization functions. Intent-Based Targeting and Vertical Focus * Embed intent data into campaign planning and account prioritization.

MB2 Dental

Multi-Location SEO Manager

Carrollton, TX · On-site

Multi-Location SEO Manager MB2 Dental, a first-of-its-kind Dental Partnership Organization (DPO ... Partner closely with web development teams to identify opportunities, resolve technical issues, and ...

Yum! Brands

Sr. Product Manager - Web

Plano, TX · On-site

$121K - $159K/yr

Optimize web for its distinct role in the ecosystem - balancing direct conversion with intentional ... Discovery & acquisition (SEO/SEM landing experiences, menu discovery, brand and product ...

Yum Brands

Sr. Product Manager - Web

Plano, TX

$121K - $159K/yr

Optimize web for its distinct role in the ecosystem - balancing direct conversion with intentional ... Discovery & acquisition (SEO/SEM landing experiences, menu discovery, brand and product ...

KFC Corporation

Sr. Product Manager - Web

Plano, TX · On-site

$121K - $159K/yr

Optimize web for its distinct role in the ecosystem - balancing direct conversion with intentional ... Discovery & acquisition (SEO/SEM landing experiences, menu discovery, brand and product ...

Jobtailor

Senior Product Manager - Web

Plano, TX · On-site

$140 - $180/hr

Define and own a clear web product vision and strategy aligned to company goals and guest needs ... Maintain a clear, transparent view of performance (conversion, drop offs, latency, SEO health, and ...

VML

SEO Specialist

Dallas, TX · On-site

Knowledge of web analytics tools (e.g., Adobe Analytics, Google Search Console). * Familiarity with ... Familiarity with technical SEO, including site architecture, crawlability, and indexing.

New

PMG

SEO Senior Manager

Dallas, TX

Expertise in keyword analysis, content auditing, and web page optimization, crafting high-performing, data-driven SEO strategies. * Familiarity with AIO and LLM Reporting with a foundational ...

PMG

SEO Senior Manager

Dallas, TX · On-site

Expertise in keyword analysis, content auditing, and web page optimization, crafting high-performing, data-driven SEO strategies. * Familiarity with AIO and LLM Reporting with a foundational ...

PMG

SEO Senior Manager

Dallas, TX · On-site

Expertise in keyword analysis, content auditing, and web page optimization, crafting high-performing, data-driven SEO strategies. * Familiarity with AIO and LLM Reporting with a foundational ...

Yum

Sr. Product Manager - Web

Plano, TX · On-site

$121K - $159K/yr

... O/SEM landing experiences, menu discovery, brand and product storytelling) • Conversion and ... clear web product vision and strategy aligned to company goals and guest needs. • Establish ...

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Web Optimization information

See Dallas, TX salary details

$16

$44

$71

How much do web optimization jobs pay per hour?

As of Aug 10, 2026, the average hourly pay for web optimization in Dallas, TX is $44.63, according to ZipRecruiter salary data. Most workers in this role earn between $34.23 and $53.99 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive in web optimization?

To thrive in Web Optimization, you need a solid understanding of SEO, web analytics, user experience (UX), and A/B testing, often supported by a degree in marketing, computer science, or related fields. Familiarity with tools such as Google Analytics, SEMrush, Moz, heatmapping software, and certifications like Google Analytics Individual Qualification are highly beneficial. Strong analytical thinking, problem-solving, attention to detail, and effective communication stand out as valuable soft skills. These abilities are essential for enhancing website performance, driving traffic, and ensuring that online platforms align with business and user goals.

What is a web optimization?

A Web Optimization job focuses on improving website performance, user experience, and search engine visibility. Responsibilities typically include analyzing site speed, implementing SEO strategies, A/B testing, and enhancing conversion rates. Professionals in this role use data-driven insights to refine design, content, and technical aspects, ensuring optimal engagement and efficiency.

What does a web optimization professional do?

Web Optimization professionals commonly analyze website performance metrics, implement SEO strategies, run A/B or multivariate tests, and collaborate with designers and developers to enhance site speed and usability. Their daily tasks often include reviewing analytic data, identifying areas for improvement, and generating reports on campaign outcomes and site changes. You may also work closely with content creators to ensure on-page elements are optimized for search engines and users alike. The role requires both strategic planning and hands-on execution, making it dynamic and impactful for organizations looking to grow their digital presence.

What are the most commonly searched types of Web Optimization jobs in Dallas, TX? The most popular types of Web Optimization jobs in Dallas, TX are:
What are popular job titles related to Web Optimization jobs in Dallas, TX? For Web Optimization jobs in Dallas, TX, the most frequently searched job titles are:
What job categories do people searching Web Optimization jobs in Dallas, TX look for? The top searched job categories for Web Optimization jobs in Dallas, TX are:
What cities near Dallas, TX are hiring for Web Optimization jobs? Cities near Dallas, TX with the most Web Optimization job openings:
Web Optimization jobs near you
Infographic showing various Web Optimization job openings in Dallas, TX as of August 2026, with employment types broken down into 86% Full Time, 9% Part Time, and 5% Contract. Highlights an 80% Physical, 4% Hybrid, and 16% Remote job distribution, with an average salary of $92,837 per year, or $44.6 per hour.

Director, Global Growth Marketing

Island

Coppell, TX • On-site

Full-time

Medical, Dental, Vision, Retirement

Re-posted 22 days ago

Job description

Description
Island is the ideal environment for enterprise work - security is everywhere without ever getting in the way. Island unifies AI enablement, network access, data protection, identity, and endpoint control into one coherent workspace, giving organizations universal visibility and control while delivering a fast, fluid, beautifully simple experience to users. It's not just a better way to secure work. It's a better way to work.
Backed by Coatue Management, Insight Partners, Sequoia Capital, and others, and trusted by some of the largest enterprises on the planet, Island is redefining what the modern workplace can be.
Recent Awards:
2024 - Chosen as one of LinkedIn's Top Startups of 2024 in Dallas
2025 - Named #6 in the 2025 Dallas 100™ Entrepreneur Awards
2026 - CNBC Disruptor 50 List
Role Summary
The Director, Growth Marketing Programs is the primary owner and orchestrator of Island's integrated campaign motion. This role is accountable for launching high-performing campaigns and building the operating system that makes campaign execution repeatable across verticals.
This is a hands-on leadership role that collaborates closely with Paid Programs, Organic Programs, Optimization/CVR, Sales, Product Marketing, RevOps, and ABM. This role owns the integrated campaign system and shared campaign framework, while ABM owns named-account strategy, tiered account activation, and high-touch account orchestration.
While channel leaders own always-on execution, this role brings those functions together within a cohesive campaign structure focused on performance outcomes.
Core Outcomes
  • Campaign performance measured by pipeline created, opportunities generated, lead quality, and funnel conversion rates.
  • A repeatable vertical campaign framework including briefs, targeting, creative systems, launch cadence, and post-mortems.
  • A scalable campaign team structure supported by disciplined use of agencies.

Responsibilities
Integrated Campaign Orchestration
  • Develop and launch integrated campaigns by vertical and use case.
  • Translate positioning into offers, landing paths, and multi-channel activation plans.
  • Ensure alignment across paid, organic, lifecycle, and web optimization functions.

Intent-Based Targeting and Vertical Focus
  • Embed intent data into campaign planning and account prioritization.
  • Develop vertical-specific campaign plays aligned to industry challenges and personas.
  • Operationalize trigger-based messaging and predictive insights within campaigns.

Performance Management
  • Own weekly campaign performance reviews and optimization decisions.
  • Improve key conversion rates across the funnel.
  • Drive efficiency metrics such as cost per opportunity and pipeline per dollar.

Cross-Functional Alignment
  • Partner with Sales and RevOps to align on quality definitions and feedback loops.
  • Collaborate with Product Marketing to ensure campaigns reflect differentiated positioning.

Required Experience
  • Approximately 10 years of B2B SaaS marketing experience.
  • Proven success running integrated campaigns in sales-led acquisition environments.
  • Fluency in intent-based targeting, personalization, trigger-based messaging, and predictive analytics.
  • Deep expertise in SEO, paid acquisition, website optimization, and modern demand generation.

Preferred Experience
  • Startup or high-growth environment experience.
  • Experience at companies with $150M+ revenue.
  • Experience supporting global campaign execution.

What We Offer
  • 100% covered medical, dental, and vision benefits for employees starting on day 1, with 85% covered for dependents
  • Discretionary Time Off (DTO)
  • 401K with 4% company match
  • Paid parental leave policies
  • Daily catered lunch in our Coppell HQ
  • 24/7 access to Cypress Waters gym facilities

Island is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, or veteran status.

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