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Web Content Analyst Jobs (NOW HIRING)

Collabera

Web Content Publisher

Mason, OH

As a result of these efforts, we have been recognized by Staffing Industry Analysts (SIA) as the ... The Web Content Publisher is wholly responsible for activating all product, campaign assets, and ...

LA28

Web Content Manager - English

Los Angeles, CA · On-site

Web Content Manager: LA28 is looking for a strategic and creative Web Content Managerto join the ... Analyze content performance and user behavior to refine strategy and identify gaps and ...

Pacs

$85K - $110K/yr

Analytics and Reporting: Monitor web analytics to assess content performance and user engagement. Prepare reports and provide insights to guide content strategy. * Collaboration: Work closely with ...

LA28

Web Content Manager - English

Los Angeles, CA · On-site

Web Content Manager: LA28 is looking for a strategic and creative Web Content Manager to join the ... Analyze content performance and user behavior to refine strategy and identify gaps and ...

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All JobsWeb Content Analyst Jobs

Web Content Analyst information

See salary details

$64K

$84.3K

$94K

How much do web content analyst jobs pay per year?

As of Jun 29, 2026, the average yearly pay for web content analyst in the United States is $84,342.00, according to ZipRecruiter salary data. Most workers in this role earn between $82,500.00 and $83,000.00 per year, depending on experience, location, and employer.

What does a Web Content Analyst do?

A Web Content Analyst is responsible for evaluating, organizing, and optimizing website content to ensure it is accurate, engaging, and aligned with business goals. This role involves analyzing web traffic data, performing content audits, and making recommendations to improve user experience and SEO performance. Web Content Analysts may also collaborate with writers, designers, and marketing teams to maintain a consistent and effective online presence.

What are the key skills and qualifications needed to thrive as a Web Content Analyst, and why are they important?

To thrive as a Web Content Analyst, you need strong analytical skills, attention to detail, and a background in communications, marketing, or a related field. Familiarity with content management systems (CMS), web analytics tools like Google Analytics, and basic HTML is typically required. Excellent written communication, critical thinking, and collaboration skills help you create, evaluate, and optimize web content effectively. These skills ensure content accuracy, drive user engagement, and support the organization's digital strategy.

What are some common challenges faced by Web Content Analysts, and how can they be addressed?

Web Content Analysts often encounter challenges such as managing large volumes of content, ensuring consistency in tone and style across multiple platforms, and coordinating with various stakeholders like writers, designers, and marketing teams. Addressing these challenges typically involves using content management systems effectively, developing clear editorial guidelines, and establishing regular communication channels within the team. Staying adaptable and continuously updating skills in analytics and SEO can also help analysts overcome these common obstacles and deliver high-quality web content.

What is the difference between Web Content Analyst vs Content Writer?

AspectWeb Content AnalystContent Writer
Primary RoleAnalyzes website content performance, user engagement, and SEO metrics to optimize content strategies.Creates, writes, and edits website content to engage audiences and support marketing goals.
Skills & CertificationsSEO knowledge, analytics tools, content management systems, often certifications in digital marketing or SEO.Strong writing skills, creativity, editing, and familiarity with content management platforms.
Work EnvironmentTypically in digital marketing teams, analytics departments, or content strategy units.Often in marketing, advertising, or content creation teams.

While both roles focus on website content, Web Content Analysts primarily analyze data to improve content performance, whereas Content Writers focus on creating engaging content. Both roles often collaborate to ensure content aligns with strategic goals and audience needs.

More about Web Content Analyst jobs
What cities are hiring for Web Content Analyst jobs? Cities with the most Web Content Analyst job openings:
What states have the most Web Content Analyst jobs? States with the most job openings for Web Content Analyst jobs include:
Web Content Analyst jobs near you
Infographic showing various Web Content Analyst job openings in the United States as of June 2026, with employment types broken down into 65% Full Time, 32% Part Time, and 3% Contract. Highlights an 73% Physical, 3% Hybrid, and 24% Remote job distribution, with an average salary of $84,342 per year, or $40.5 per hour.
Web Content Developer

Web Content Developer

Global Channel Management, Inc.

Columbus, GA • On-site

$37/hr

Contractor

Posted 16 days ago

Job description

Company Description

Global Channel Management is a technology company that specializes in various types of recruiting and staff augmentation.  Our account managers and recruiters have over a decade of experience in various verticals. GCM understands the challenges companies face when it comes to the skills and experience needed to fill the void of the day to day function.  Organizations need to reduce training and labor costs but at same requiring the best "talent " for the job. 


Qualifications

Education & Experience:
Bachelors degree in computer science, marketing, communication, or a related field with emphasis on Web design and two years of job-related work experience including experience in professional writing content for websites or an equivalent combination of education and experience
Experience with search engine optimization, web project management and graphics development
Job Knowledge & Skills
Excellent writing skills, marketing savvy, and working knowledge of social networking sites, tools, and applications
Must be familiar with html, flash, CSS and dynamic websites
Working knowledge of content management systems, creative workflow tools and technologies including HTML, JavaScript, Flash, and Photoshop
Strong personal computer skills with knowledge of applicable software applications such as Word, Excel, PowerPoint, Access, and Outlook
Success in a corporate environment managing multiple websites and various other projects
Strong knowledge of user-generated content, web video, and viral marketing on the web

Strong leadership, facilitation, presentation, project management, and analytical skills
Excellent presentation, oral, written, and interpersonal communications skills to effectively interact with internal and external customers

Additional Information

$37//hr

1 month

Global Channel Management logo

About Global Channel Management

Sourced by ZipRecruiter

Global Channel Management is a technology company that specializes in various types of recruiting and staff augmentation. Global Channel Management understands the challenges companies face when it comes to the skills and experience needed to fill the void of the day to day function. Organizations need to reduce training and labor costs but at the same time requiring the best talent for the job. GCM's Ownership and Management teams have extensive Staffing, Recruiting, HR and Executive Leadership knowledge, Experience and Expertise. Our Understanding and Commitment to our Client's Satisfaction are key reasons GCM has been successful in establishing long term relationships.

Industry

Recruiting and staffing services

Company size

11 - 50 Employees

Headquarters location

Austell, GA, US

Year founded

2009

Social media

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