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Web Content Analyst Jobs in Texas (NOW HIRING)

SEO Analyst

Irving, TX · Hybrid

$110K/yr

Apex Service Partners - SEO-Site Content Analyst Full Apex Service Partners is dedicated to ... T. and core web vitals guidelines, and technical on-page and off-page opportunities to drive ...

... and/or Web Content Accessibility Guidelines (WCAG). * 5 Years of Experience using graphics ... and skill in analyzing business requirements, developing new and revising existing computer ...

Application Development Project Management Quality Assurance Business/Systems Analysis ... Manages content for internet or intranet sites. * Although tasks are generally laid out, this ...

The Web Editor & Designer will manage front-end development, work with content management systems ... Basic understanding of SEO principles and analytics tools. WORKING CONDITIONS: * Variances from ...

Showing results 21-40

Web Content Analyst information

See Texas salary details

$59.6K

$78.6K

$87.6K

How much do web content analyst jobs pay per year?

As of Aug 12, 2026, the average yearly pay for web content analyst in Texas is $78,578.00, according to ZipRecruiter salary data. Most workers in this role earn between $76,900.00 and $77,300.00 per year, depending on experience, location, and employer.

What does a web content analyst do?

A Web Content Analyst is responsible for evaluating, organizing, and optimizing website content to ensure it is accurate, engaging, and aligned with business goals. This role involves analyzing web traffic data, performing content audits, and making recommendations to improve user experience and SEO performance. Web Content Analysts may also collaborate with writers, designers, and marketing teams to maintain a consistent and effective online presence.

What are the key skills and qualifications needed to thrive as a web content analyst, and why are they important?

To thrive as a Web Content Analyst, you need strong analytical skills, attention to detail, and a background in communications, marketing, or a related field. Familiarity with content management systems (CMS), web analytics tools like Google Analytics, and basic HTML is typically required. Excellent written communication, critical thinking, and collaboration skills help you create, evaluate, and optimize web content effectively. These skills ensure content accuracy, drive user engagement, and support the organization's digital strategy.

What are some common challenges faced by web content analysts, and how can they be addressed?

Web Content Analysts often encounter challenges such as managing large volumes of content, ensuring consistency in tone and style across multiple platforms, and coordinating with various stakeholders like writers, designers, and marketing teams. Addressing these challenges typically involves using content management systems effectively, developing clear editorial guidelines, and establishing regular communication channels within the team. Staying adaptable and continuously updating skills in analytics and SEO can also help analysts overcome these common obstacles and deliver high-quality web content.

What is the difference between Web Content Analyst vs Content Writer?

AspectWeb Content AnalystContent Writer
Primary RoleAnalyzes website content performance, user engagement, and SEO metrics to optimize content strategies.Creates, writes, and edits website content to engage audiences and support marketing goals.
Skills & CertificationsSEO knowledge, analytics tools, content management systems, often certifications in digital marketing or SEO.Strong writing skills, creativity, editing, and familiarity with content management platforms.
Work EnvironmentTypically in digital marketing teams, analytics departments, or content strategy units.Often in marketing, advertising, or content creation teams.

While both roles focus on website content, Web Content Analysts primarily analyze data to improve content performance, whereas Content Writers focus on creating engaging content. Both roles often collaborate to ensure content aligns with strategic goals and audience needs.

Infographic showing various Web Content Analyst job openings in Texas as of August 2026, with employment types broken down into 1% Internship, 76% Full Time, 20% Part Time, 1% Temporary, and 2% Contract. Highlights an 75% Physical, 4% Hybrid, and 21% Remote job distribution, with an average salary of $78,578 per year, or $37.8 per hour.

$110K/yr

Full-time

Re-posted 29 days ago


Job description

Overview

We do not accept unsolicited resumes or submissions from external recruiting agencies.

Apex Service Partners - SEO-Site Content Analyst

Full Job Description

Apex Service Partners is dedicated to leveraging the power of people. As part of our overarching mission, we are dedicated to supporting, growing and improving careers within the trades. Technicians are at the heart of what we do.

Currently, Apex supports about 50 leading market area brands across the country. We are looking for a dynamic and data-driven SEO/Site Content Analyst to join our Apex Partner Services digital team dedicated to a specific Apex region. This role will report to the Head of Digital Marketing and is pivotal to implementing our website strategy and maximizing our online web properties to drive performance across various customer journeys to connect with our partners.

 

Role Overview:

We are looking for a highly motivated and innovative SEO & Website Optimization Analyst to develop and execute strategies that drive organic growth and conversions across each website of the Apex region matrixed. The ideal candidate will be responsible for implementing our website optimization and SEO strategy, executing on a robust testing program, and leveraging customer profile insights to maximize conversion potential in supporting our operating partners.

 

Key Responsibilities:

  • Execute SEO/Website Optimization Strategy: Implement SEO strategies to focus on site performance, adherence to E.E.A.T. and core web vitals guidelines, and technical on-page and off-page opportunities to drive measurable improvements.
  • Conversion Rate Optimization: Design and execute A/B and multivariate testing strategies to optimize website elements and conversion funnels. Utilize heatmapping tools to gain user insights and inform testing roadmaps to drive incremental conversions.
  • Performance Analysis and Reporting: Use tools like GA4 to monitor and evaluate SEO metrics, keyword rankings, and content performance. Create actionable and insightful reports to identify areas for improvement and provide data-driven recommendations for optimization.
  • Industry & Technical Knowledge: Possess in-depth knowledge of CMS platforms (especially WordPress/Elementor), hosting environments, SSL certificates, server architecture and site operations. Ensure compliance with ADA, TCPA, and other relevant privacy policies.
  • Collaboration and Coordination: Proven experience collaborating with various digital marketing teams (SEM, Email, Social, Brand) to amplify messaging and optimize campaign performance. Work effectively with IT to manage domains and ensure reliable uptime and website security.
  • Stay Ahead of Trends: Keep up with the latest trends in search engines, SEO and broader digital marketing topics to ensure our strategies are innovative and effective. Have a well-informed perspective on the role of AI in content generation and SEO.
  • Capture Best Practices: Adhere to SEO/website standards and best practices. Work through site audit checklist for internal and external teams to ensure consistency and standards of execution.
  • Local Brand Support: Support our local brands with websites that accurately reflect brand personality and deep connection to the local community.

 

Qualifications:

  • Bachelor's degree in marketing, information technology, digital media, or a related field.
  • 3+ years of proven experience in SEO, website optimization, and A/B testing.
  • Knowledge and passion for SEO trends and UX/UI best practices.
  • Some understanding of website tech stack WordPress/Elementor, HTML, CSS, and JavaScript, Schema.org.
  • Strong understanding of website design principles and role of the website in driving conversions.
  • Excellent written and verbal communication skills with an analytical mindset.
  • Experience in using analytics tools (Google Analytics, Google Search Console, SEMRush, Screaming Frog, Ahrefs, etc.) to measure performance and inform strategy.
  • Ability to work independently and manage multiple projects simultaneously in a fast-paced environment.
  • Experience with holding website agencies accountable a plus.

Role Requirements:

  • Role is full-time in Irving-Las Colinas, TX
  • All employees must work in our office 4 days a week, with Wednesdays as an optional remote day

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Posted Max Pay RateUSD $110,000.00/Yr.Posted Min Pay RateUSD $80,000.00/Yr.Employment Type: FULL_TIME