ZipRecruiter

Log In

1

Web Analytics Manager Jobs in Watauga, TX (NOW HIRING)

GuideStone

Manager, Web Content

Dallas, TX · On-site

The Web Content Manager leads a high-performing team and personally drives the planning ... Lead web analytics strategy and reporting, translating data into clear, actionable insights * Own ...

Atria Group LLC

Java, JQuery, HTML

Dallas, TX · Remote

$56.75 - $72.25/hr

Role will report into the Web Analytics Manager, with direct oversight and support of developer work specific to code related to the web analytics platform. Main responsibilities include: Manage ...

Apex Service Partners

Web Designer

Irving, TX · Hybrid

$65K - $80K/yr

Serve as the cross-functional design voice in conversations with SEO, PPC, and Analytics teams ... Experience with project management tools such as Monday.com a plus Role Requirements * Role is ...

Apex Service Partners

Web Designer

Irving, TX · On-site

$65K/yr

Serve as the cross-functional design voice in conversations with SEO, PPC, and Analytics teams ... Experience with project management tools such as Monday.com a plus Role Requirements * Role is ...

Apex Service Partners

Web Designer

Irving, TX · Hybrid

$65K - $80K/yr

Serve as the cross-functional design voice in conversations with SEO, PPC, and Analytics teams ... Experience with project management tools such as Monday.com a plus Role Requirements * Role is ...

Flowserve

Manager, Digital Marketing

Irving, TX

Experience managingdigital marketingbudgets for web, analytics, advertising, and content ... Experience managing digital campaign measurement, attribution, paid media performance, and ...

next page

Showing results 1-20

All JobsWeb Analytics JobsWeb Analytics Manager JobsWeb Analytics Manager Jobs in Watauga, TX

Web Analytics Manager information

See Watauga, TX salary details

$34.4K

$71.4K

$127.1K

How much do web analytics manager jobs pay per year?

As of Jul 30, 2026, the average yearly pay for web analytics manager in Watauga, TX is $71,383.00, according to ZipRecruiter salary data. Most workers in this role earn between $48,600.00 and $83,400.00 per year, depending on experience, location, and employer.

What does a Web Analytics Manager do?

A Web Analytics Manager is responsible for collecting, analyzing, and interpreting data related to website performance and user behavior. They use various analytics tools to monitor metrics such as traffic, conversion rates, and user engagement. Their insights help organizations make data-driven decisions to improve website effectiveness, optimize marketing strategies, and enhance user experience. Additionally, they often collaborate with marketing, design, and development teams to implement changes based on their findings.

What are some typical challenges faced by Web Analytics Managers when implementing new analytics tools or platforms?

Web Analytics Managers often encounter challenges such as ensuring seamless integration of new analytics tools with existing website infrastructure, maintaining data accuracy during migration, and securing buy-in from stakeholders for necessary changes. Additionally, they may need to train team members on new platforms and update documentation to reflect new processes. Addressing these challenges involves clear communication, detailed planning, and ongoing collaboration with IT, marketing, and development teams to ensure smooth adoption and accurate data collection.

What is the difference between Web Analytics Manager vs Data Analyst?

AspectWeb Analytics ManagerData Analyst
Required CredentialsBachelor's in Marketing, Data Science, or related field; certifications like Google Analytics or Adobe AnalyticsBachelor's in Statistics, Mathematics, or related field; certifications like Google Data Analytics or SQL
Work EnvironmentOversees analytics teams, collaborates with marketing and IT departments, manages analytics toolsAnalyzes data sets, creates reports, supports decision-making across departments
Employer & Industry UsageCommon in digital marketing, e-commerce, media companiesUsed across finance, healthcare, retail, and tech industries

The Web Analytics Manager focuses on overseeing web data strategies, managing analytics tools, and leading teams to optimize online performance. In contrast, Data Analysts interpret data sets, generate insights, and support various business functions. While both roles require strong analytical skills and familiarity with analytics platforms, the Web Analytics Manager has a broader leadership and strategic focus specific to web data.

What are the key skills and qualifications needed to thrive as a Web Analytics Manager, and why are they important?

To thrive as a Web Analytics Manager, you need expertise in data analysis, digital marketing, and statistics, usually supported by a degree in marketing, business, or a related field. Proficiency with analytics tools such as Google Analytics, Adobe Analytics, and data visualization platforms is typically required, along with certifications like Google Analytics Individual Qualification (GAIQ). Strong communication, problem-solving abilities, and attention to detail help you translate data insights into actionable business recommendations. These skills are vital for driving data-informed decisions that optimize website performance and achieve organizational goals.
What cities near Watauga, TX are hiring for Web Analytics Manager jobs? Cities near Watauga, TX with the most Web Analytics Manager job openings:
Web Analytics Manager jobs near you
Infographic showing various Web Analytics Manager job openings in Watauga, TX as of June 2026, with employment types broken down into 99% Full Time, and 1% Part Time. Highlights an 80% Physical, 4% Hybrid, and 16% Remote job distribution, with an average salary of $71,383 per year, or $34.3 per hour.

Manager, Web Content

GuideStone

Dallas, TX • On-site

Full-time

Re-posted 12 days ago

Job description

Experience GuideStone!
We are an innovative organization that invests in the spiritual, relational, financial, physical and professional development of our employees. We have a culture that values excellence, teamwork, humility, integrity, compassion and stewardship.
What We Offer You!
We offer employees a generous benefits package, flexible work schedules, the opportunity to be involved in community outreach and tuition reimbursement.
The Web Content Manager leads a high-performing team and personally drives the planning, optimization, and day-to-day execution of content across GuideStone's public-facing digital properties. This role owns the full lifecycle of web content-from strategy to publishing to performance-and plays a critical role in how we attract, engage, and serve our customers across B2B and B2C audiences.
Success in this role requires a balance of hands-on expertise and strong leadership, bringing deep digital acumen, decision-making, problem-solving, and leadership to efforts that directly impact customer experience, acquisition, and retention, delivering digital experiences that achieve desired business outcomes.
We serve those that serve the Lord with the integrity of our hearts and the skillfulness of our hands (Psalm 78:72)
What You'll Do:
Team Management:
  • Lead, develop, and empower a team of web content strategists while setting a high bar for performance and accountability
  • Act as a working leader-personally contributing to complex initiatives, problem-solving, and execution where needed
  • Establish clear priorities, streamline intake, and ensure the team is focused on the highest-value work

Web Content Management:
  • Through ongoing collaboration, drive GuideStone's web content strategy, ensuring alignment to business priorities and measurable outcomes
  • Lead the development and execution of high-impact web initiatives, campaigns, and experiences-not just contribute to them
  • Shape the end-to-end user journey across our sites, including navigation, content architecture, CTAs, and conversion strategy
  • Translate business goals into digital experiences that drive engagement, lead generation, and growth
  • Provide input into CMS roadmap and development priorities, advocating for features that improve usability, performance, and personalization
  • Ensure strong governance, consistency, and quality across all web properties

Analytics, SEO & Optimization:
  • Lead web analytics strategy and reporting, translating data into clear, actionable insights
  • Own and evolve SEO/GEO/AEO strategy, ensuring GuideStone is discoverable and competitive in search
  • Partner on paid search and paid social efforts to strengthen alignment between organic and paid performance
  • Serve as business owner for tools such as Google Analytics, Google Tag Manager, and Google Search Console

Quality, Compliance & Accessibility:
  • Ensure all web experiences meet high standards for functionality, performance, and user experience across devices
  • Own adherence to accessibility standards (e.g., WCAG) and regulatory requirements
  • Proactively identify and resolve issues, ensuring a seamless and compliant experience for all users

Strategy:
  • Lead the evolution of GuideStone's digital presence by continuously evaluating competitor websites, content architecture, personalization strategies, and conversion tactics-translating insights into actionable improvements.
  • Stay ahead of emerging digital trends and proactively introduce new ideas, capabilities, and best practices that strengthen performance and user experience.
  • Define, implement, and uphold best-in-class UX standards across all web properties, ensuring a seamless, intuitive, and effective experience for every audience.

General:
  • Deep understanding of the full digital marketing mix, with the ability to confidently translate complex technical concepts into clear, actionable insights for stakeholders
  • Other duties may be assigned.

Supervisory Responsibilities and/or Relationships
  • Manages team of Web Content Strategists
  • Build relationships with key stakeholders/internal clients.
  • Lead project planning and execution for various web related projects.
  • Manage and lead communication/relationships with third party vendors and agencies.

What You'll Need:
  • Bachelor's degree in Marketing, Computer Science, Digital Marketing, or related field
  • 7+ years of digital marketing or web experience, including 2+ years leading teams
  • Proven ability to manage complex, cross-functional projects and drive measurable results
  • Hands-on experience with enterprise CMS platforms (Sitecore preferred) and working knowledge of HTML/CSS
  • Strong expertise in SEO tools (e.g., SEMrush, Google Search Console), Google Analytics, Google Tag Manager, and Google Ads
  • Advanced analytical skills with the ability to translate web data, user behavior, and engagement metrics into actionable improvements
  • Experience with Agile/Scrum methodologies and modern web tools
  • Ability to clearly communicate technical concepts to non-technical audiences
  • Strong organizational skills with the ability to manage multiple priorities
  • Self-motivated, high-integrity professional with sound judgment and discretion

#LI-Hybrid
#LI-ZB1

Apply