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Web Analytics Manager Jobs in Carmel, IN (NOW HIRING)

Oversee the team's SEO and Generative Engine Optimization strategy and continuous monitoring across all managed web properties. * Performance Measurement: Own the team's web analytics and BI feed ...

Director of Web Development

Zionsville, IN ยท On-site

$120 - $170/hr

Oversee the team's SEO and Generative Engine Optimization strategy and continuous monitoring across all managed web properties. Performance Measurement: Own the team's web analytics and BI feed ...

New

Oversee the team's SEO and Generative Engine Optimization strategy and continuous monitoring across all managed web properties. * Performance Measurement: Own the team's web analytics and BI feed ...

Senior Product Manager - Global Web

Indianapolis, IN ยท Hybrid

$120K - $159K/yr

Senior Product Manager, Global Web Products As the Senior Product Manager for Global Web Products ... Experience with modern web analytics (e.g., heat mapping, user journey analysis) and AI-based or ...

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Web Analytics Manager information

See Carmel, IN salary details

$36.9K

$76.6K

$136.4K

How much do web analytics manager jobs pay per year?

As of Sep 6, 2026, the average yearly pay for web analytics manager in Carmel, IN is $76,585.00, according to ZipRecruiter salary data. Most workers in this role earn between $52,100.00 and $89,500.00 per year, depending on experience, location, and employer.

What does a web analytics manager do?

A Web Analytics Manager is responsible for collecting, analyzing, and interpreting data related to website performance and user behavior. They use various analytics tools to monitor metrics such as traffic, conversion rates, and user engagement. Their insights help organizations make data-driven decisions to improve website effectiveness, optimize marketing strategies, and enhance user experience. Additionally, they often collaborate with marketing, design, and development teams to implement changes based on their findings.

What are the key skills and qualifications needed to thrive as a web analytics manager?

To thrive as a Web Analytics Manager, you need expertise in data analysis, digital marketing, and statistics, usually supported by a degree in marketing, business, or a related field. Proficiency with analytics tools such as Google Analytics, Adobe Analytics, and data visualization platforms is typically required, along with certifications like Google Analytics Individual Qualification (GAIQ). Strong communication, problem-solving abilities, and attention to detail help you translate data insights into actionable business recommendations. These skills are vital for driving data-informed decisions that optimize website performance and achieve organizational goals.

What are some typical challenges faced by web analytics managers when implementing new analytics tools or platforms?

Web Analytics Managers often encounter challenges such as ensuring seamless integration of new analytics tools with existing website infrastructure, maintaining data accuracy during migration, and securing buy-in from stakeholders for necessary changes. Additionally, they may need to train team members on new platforms and update documentation to reflect new processes. Addressing these challenges involves clear communication, detailed planning, and ongoing collaboration with IT, marketing, and development teams to ensure smooth adoption and accurate data collection.

What is the difference between Web Analytics Manager vs Data Analyst?

AspectWeb Analytics ManagerData Analyst
Required CredentialsBachelor's in Marketing, Data Science, or related field; certifications like Google Analytics or Adobe AnalyticsBachelor's in Statistics, Mathematics, or related field; certifications like Google Data Analytics or SQL
Work EnvironmentOversees analytics teams, collaborates with marketing and IT departments, manages analytics toolsAnalyzes data sets, creates reports, supports decision-making across departments
Employer & Industry UsageCommon in digital marketing, e-commerce, media companiesUsed across finance, healthcare, retail, and tech industries

The Web Analytics Manager focuses on overseeing web data strategies, managing analytics tools, and leading teams to optimize online performance. In contrast, Data Analysts interpret data sets, generate insights, and support various business functions. While both roles require strong analytical skills and familiarity with analytics platforms, the Web Analytics Manager has a broader leadership and strategic focus specific to web data.

What are the most commonly searched types of Web Analytics jobs in Carmel, IN?

The most popular types of Web Analytics jobs in Carmel, IN are:

What are popular job titles related to Web Analytics Manager jobs in Carmel, IN?

For Web Analytics Manager jobs in Carmel, IN, the most frequently searched job titles are:

What job categories do people searching Web Analytics Manager jobs in Carmel, IN look for?

The top searched job categories for Web Analytics Manager jobs in Carmel, IN are:

What cities near Carmel, IN are hiring for Web Analytics Manager jobs?

Cities near Carmel, IN with the most Web Analytics Manager job openings:

Full-time

Re-posted 7 days ago


Job description

Company Description

Anchor Point Technology Resources, established in 2004. Our corporate office is located in the heart of Indianapolis, Indiana, with locations in Cincinnati, OH and Louisville, KY. ย Anchor Point is a locally owned WBE.

Job Description

We are seeking a Web Developer for an opportunity located Downtown Indianapolis! Top skills are: HTML5, JavaScript/jQuery, CSS3, JavaScript 3rd party integgrations, and Java Server Pages OR Adobe Experience Manager. Drupal CMS would be a bonus!ย 

Responsibilities:

  • Adobe Analytics (formerly Omniture SiteCatalyst), Test&Target, Dynamic Tag Manager, Google Analyticsย 
  • Own 3rd party javascript integrations - Social providers, video services, targeting and personalization vendorsย 
  • Help build CMS components that leverage aspects of digital marketing like personalization and user interaction trackingย 
  • Work with various stakeholders in a fast paced, flexible sales/marketing environment with changing requirementsย 
  • Be a team evangelist for best practices around coding, usability, security, performance of web pages.ย 
Qualifications

Required Skills:

  • Passionate about digital marketing, lead generation and crm technologiesย 
  • Drupalย 
  • Experience working on large-scale, enterprise web sitesย 
  • Experience with HTML5, JavaScript/jQuery and CSS3, especially use within larger reusable frameworksย 
  • Java Server Pages (JSP) or other templating engineย 
  • Experience with javascript 3rd party integrationsย 
  • Experience building and maintaining complex systems in a team environmentย 
  • Mobile web development and responsive web design experienceย 
  • Strong understanding of web page performance and securityย 
  • Must have strong verbal and written communication skillsย 

Preferred Skills:

  • Strong understanding of web analytics, e.g. Omniture Analyticsย 
  • Experience with Node.jsย 
  • Experience with Adobe Experience Manager (AEM)ย 
  • Experience with build processes, especially using Grunt and Node.jsย 
  • Demonstrated thought leadership around cutting edge technologiesย 
  • Experience with Agile/Scrumย 
  • Familiarity with Test Driven Developmentย 
  • Bachelors Degree in Computer Science, Technology or similar trainingย 
Additional Information

All your information will be kept confidential according to EEO guidelines.