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Wayfinding Designer Jobs in Georgia (NOW HIRING)

Miller Zell

Account Director

Atlanta, GA · On-site

Wayfinding * Overall store flow * Create intuitive retail environments that enable customers to ... Critically evaluate designs, strategies, plans, drawings, and recommendations from internal teams ...

Miller Zell

Account Director

Atlanta, GA · On-site

Wayfinding * Overall store flow * Create intuitive retail environments that enable customers to ... Critically evaluate designs, strategies, plans, drawings, and recommendations from internal teams ...

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Wayfinding Designer information

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$12

$20

$36

How much do wayfinding designer jobs pay per hour?

As of Sep 7, 2026, the average hourly pay for wayfinding designer in Georgia is $20.02, according to ZipRecruiter salary data. Most workers in this role earn between $16.63 and $20.29 per hour, depending on experience, location, and employer.

What is a wayfinding designer?

Wayfinding Designers are professionals who create signage, maps, symbols, and other visual cues to help people navigate complex environments such as airports, hospitals, campuses, and public spaces. They blend graphic design, architecture, and psychology to ensure that spaces are intuitive and accessible for all users. Their work involves understanding user behavior, spatial layouts, and branding to develop clear and effective navigation systems. Wayfinding Designers often collaborate with architects, urban planners, and facility managers to enhance the overall experience of a place.

What are the key skills and qualifications needed to thrive as a wayfinding designer, and why are they important?

To thrive as a Wayfinding Designer, you need a solid background in graphic design, spatial planning, and environmental psychology, typically supported by a degree in design or a related field. Familiarity with design software such as Adobe Creative Suite, CAD tools, and sometimes GIS systems is essential. Strong communication, problem-solving, and project management skills help Wayfinding Designers effectively collaborate with architects, clients, and stakeholders. These skills ensure intuitive navigation solutions that enhance user experience and accessibility in complex environments.

How does a wayfinding designer typically collaborate with architects and other stakeholders during a project?

Wayfinding Designers work closely with architects, interior designers, urban planners, and client representatives throughout the project lifecycle. Early in the process, they participate in design charrettes and planning meetings to understand the spatial layout and user flows. They provide recommendations for sign placement, materials, and messaging to ensure that wayfinding solutions are integrated seamlessly with the built environment. Regular coordination is essential, as feedback from stakeholders and ongoing site changes may require the wayfinding strategy to be adapted for optimal effectiveness.

What is the difference between Wayfinding Designer vs Signage Designer?

AspectWayfinding DesignerSignage Designer
CredentialsDesign degree, certifications in wayfinding or environmental designDesign or architecture degree, signage-specific certifications
Work EnvironmentPublic spaces, transportation hubs, hospitals, large complexesCommercial buildings, retail spaces, branding projects
Industry UsageUrban planning, transportation, healthcare, large-scale facilitiesAdvertising, retail, corporate branding, interior design

While both roles involve visual communication, Wayfinding Designers focus on creating navigational systems for complex environments, whereas Signage Designers primarily develop visual signs for branding and information. The two roles often overlap but differ in scope and application.

How to get into wayfinding design?

To become a wayfinding designer, gaining a background in graphic design, architecture, or environmental design is helpful. Developing skills in visual communication, spatial awareness, and proficiency with design tools like Adobe Illustrator or AutoCAD is important. Building a portfolio of signage and wayfinding projects and gaining experience through internships or related roles can facilitate entry into the field.

What are the most commonly searched types of Wayfinding Designer jobs in Georgia?

The most popular types of Wayfinding Designer jobs in Georgia are:

What are popular job titles related to Wayfinding Designer jobs in Georgia?

For Wayfinding Designer jobs in Georgia, the most frequently searched job titles are:

What job categories do people searching Wayfinding Designer jobs in Georgia look for?

The top searched job categories for Wayfinding Designer jobs in Georgia are:

What cities in Georgia are hiring for Wayfinding Designer jobs?

Cities in Georgia with the most Wayfinding Designer job openings:

Wayfinding Designer jobs near you
Infographic showing various Wayfinding Designer job openings in Georgia as of August 2026, with employment types broken down into 68% Full Time, 28% Part Time, and 4% Temporary. Highlights an 100% In-person job distribution, with an average salary of $41,645 per year, or $20 per hour.

Account Director

Miller Zell

Atlanta, GA • On-site

Full-time

Re-posted 5 days ago

Job description

The Account Director leads and grows strategic client relationships within Miller Zell’s Retail vertical. This role serves as the advisor to senior client stakeholders, shaping programs that enhance customer experience, improve store performance, and drive measurable business outcomes.

The Account Director owns client strategy, account growth, and client retention. This role partners closely with internal program leaders responsible for execution to ensure seamless delivery of client initiatives. This is a consultative, commercially driven role focused on building long-term partnerships and solving client business challenges—not executing day-to-day delivery.

This role is expected to proactively challenge client thinking, bring new ideas forward, and reinforce Miller Zell’s position as a thought leader—not simply respond to stated needs.

How the Role Works
  • The Account Director owns the client relationship, strategy, and growth.
  • A Senior Project Manager and/or Sr. Project Manager owns execution and delivery.
  • Success depends on a strong partnership across these roles and the ability to align internal teams around a clear client vision.
Essential Job FunctionsClient Leadership & Strategic Advisory
  • Build and maintain relationships with senior client stakeholders across marketing, merchandising, brand, real estate, store operations, store development, and visual merchandising.
  • Navigate complex client organizations, building relationships across multiple levels and functions.
  • Develop a deep understanding of each client’s business, priorities, and competitive landscape.
  • Serve as a trusted advisor on:
    • In-store customer experience
    • Brand expression
    • Fixture strategy
    • Environmental graphics
    • In-store signage
    • Wayfinding
    • Overall store flow
  • Create intuitive retail environments that enable customers to discover and purchase products.
  • Offer a clear, informed point of view to clients, representing both the client’s interests and Miller Zell’s expertise.
  • Reinforce Miller Zell’s position as a strategic partner and thought leader through proactive ideas and insights.
Account Growth & Commercial Ownership
  • Own revenue growth, influence margin performance, and ensure overall account health.
  • Identify and develop new opportunities across programs, services, and initiatives.
  • Lead proposal development, scope definition, and contract negotiations.
  • Build multi-year roadmaps that align Miller Zell capabilities with client objectives.
  • Ensure Miller Zell is positioned as a strategic partner rather than a transactional vendor.
Retail Experience Leadership & Collaboration
  • Demonstrate comfort and fluency in branded environments, retail store design, store operations, and retail customer experience strategy.
  • Critically evaluate designs, strategies, plans, drawings, and recommendations from internal teams, providing clear and constructive feedback on behalf of the client.
  • Ensure solutions align with brand standards, customer behavior, and operational realities.
  • Collaborate with design, strategy, engineering, and project management teams to elevate the quality and effectiveness of all deliverables.
Financial & Analytical Rigor
  • Evaluate opportunities through a financial lens, including ROI, scalability, and profitability.
  • Partner with internal teams to develop business cases, success metrics, and performance reporting.
  • Translate data and insights into clear recommendations that drive client decisions.
  • Leverage advanced Excel and PowerPoint skills to analyze, structure, and present complex information clearly.
Internal Leadership & Collaboration
  • Partner closely with Senior Project Managers to ensure successful execution.
  • Build strong relationships across shared services, including:
    • Design
    • Engineering
    • Production & Print
    • Logistics & Installation
    • IT
    • Marketing
  • Align internal teams around client priorities and ensure clarity, speed, and accountability.
Position Requirements / Qualifications
  • 8–12+ years of experience in account management, consulting, or client leadership (marketing agency, creative agency, retail, or similar environment preferred).
  • Background in retail marketing, shopper experience, or retail environments strongly preferred.
  • Understanding of visual merchandising, store layouts, and customer engagement strategies.
  • Strong strategic thinking with a data-driven approach to retail experience and revenue growth.
  • Proven ability to grow and manage complex client relationships.
  • Strong business and financial acumen, including experience with budgets, ROI analysis, and decision-making tradeoffs.
  • Experience navigating large, complex organizations and influencing diverse stakeholder groups.
  • Comfort operating within design, branding, and customer experience environments.
  • Ability to provide clear, confident feedback on creative and design output.
  • Advanced proficiency in Microsoft Excel and PowerPoint.
  • Ability to influence without authority and lead through collaboration.
  • Excellent communication skills, including executive-level presentations and client interactions.

Apply