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Visual Designer Jobs in Rochester, NY (NOW HIRING)

Truth Collective

Associate Visual Designer

Rochester, NY · On-site

$35 - $40/hr

The Associate Visual Designer is a creative production and design execution role purpose-built to support a dedicated creative & production model for a Fortune 50 client. This role supports the Lead ...

Truth Collective

Lead Visual Designer

Rochester, NY · On-site

$75K/yr

The Lead Visual Designer is a hybrid creative production and project coordination role purpose-built to support a dedicated creative & production model for a Fortune 50 client. This role leads the ...

Truth Collective

Lead Visual Designer

Rochester, NY · Hybrid

The Lead Visual Designer is a hybrid creative production and project coordination role purpose-built to support a dedicated creative & production model for a Fortune 50 client. This role leads the ...

OX Group

Graphic Designer

West Henrietta, NY · On-site

Adapt designs for different formats and channels while maintaining visual impact and clarity. Brand Identity Management: * Maintain and evolve the company's visual identity through consistent ...

OX Group

Graphic Designer

West Henrietta, NY · On-site

$50K/yr

Adapt designs for different formats and channels while maintaining visual impact and clarity. Brand Identity Management: * Maintain and evolve the company's visual identity through consistent ...

Salzman Group Inc

Graphic Designer

Rochester, NY · On-site

... visual design assignments * Carrying a diversified workload of projects, all at varying stages ... Designing reusable templates for the entire team * Keeping a pulse on current design and marketing ...

Brothers International

Graphic Designer

Rochester, NY · On-site

The designer will work on a wide variety of projects across digital and printed media, supporting ... Strong eye for visual composition * Knowledge of fundamental design layout principles * Knowledge ...

Salzman Group Inc

Graphic Designer

Rochester, NY · On-site

$24 - $28/hr

... visual design assignments * Carrying a diversified workload of projects, all at varying stages ... Designing reusable templates for the entire team * Keeping a pulse on current design and marketing ...

Whole Latte Love

Graphic Designer

Rochester, NY · On-site

$24 - $28/hr

... visual design assignments * Carrying a diversified workload of projects, all at varying stages ... Designing reusable templates for the entire team * Keeping a pulse on current design and marketing ...

At Home Stores

Zone Lead - FT

Rochester, NY · On-site

$16 - $18.89/hr

The Zone Lead (ZL) supports merchandising in designated zones and maintains an active selling culture by ensuring that all visual aspects are set and upheld to documented company standards designed ...

At Home Stores LLC

Zone Lead - FT

Rochester, NY · On-site

$16 - $18.89/hr

The Zone Lead (ZL) supports merchandising in designated zones and maintains an active selling culture by ensuring that all visual aspects are set and upheld to documented company standards designed ...

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$16

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How much do visual designer jobs pay per hour?

As of May 30, 2026, the average hourly pay for visual designer in Rochester, NY is $46.09, according to ZipRecruiter salary data. Most workers in this role earn between $33.89 and $57.16 per hour, depending on experience, location, and employer.

What Is a Visual Designer?

A visual designer creates designs for clients. Their responsibilities include designing the visual aspects of advertisements, marketing campaigns, and products. Specific job duties vary depending on their employer or clients. For example, they may create product labels, layout print publications, or design web pages. They often meet with clients to determine their needs, collaborate with other graphic designers, create design plans, and submit sketches and project proposals.

What are the key skills and qualifications needed to thrive as a Visual Designer, and why are they important?

To thrive as a Visual Designer, you need strong proficiency in graphic design principles, typography, color theory, and a portfolio demonstrating your creative work, often supported by a degree in design or a related field. Expertise in industry-standard tools such as Adobe Creative Suite (Photoshop, Illustrator, InDesign) and familiarity with prototyping tools like Figma or Sketch are typically required. Exceptional communication, collaboration, and problem-solving skills help Visual Designers work effectively with clients and cross-functional teams. These skills and qualities are crucial for creating compelling visuals that align with brand goals and ensure a seamless user experience.

How does a Visual Designer typically collaborate with other teams during a project?

Visual Designers frequently collaborate with cross-functional teams such as product managers, UX/UI designers, developers, and marketing specialists. Throughout a project, they participate in brainstorming sessions, provide visual concepts, and iterate on feedback from stakeholders to ensure the final design aligns with both user needs and business goals. Effective communication and adaptability are key, as Visual Designers often need to balance creative vision with technical or brand requirements. This collaborative environment helps ensure cohesive and impactful visual experiences across digital and print platforms.

What are Visual Designers?

Visual Designers are creative professionals who focus on the appearance and aesthetics of digital products, such as websites, mobile apps, and user interfaces. They use typography, color, imagery, and layout to create visually appealing and effective designs that enhance user experience. Visual Designers often collaborate with UX designers, developers, and other team members to ensure the final product is both beautiful and functional. Their work helps communicate a brand’s message and values through visual elements.

What is the difference between Visual Designer vs Graphic Designer?

AspectVisual DesignerGraphic Designer
CredentialsTypically holds a degree in design, visual arts, or related fieldsOften has a degree or certification in graphic design or visual arts
Work EnvironmentWorks on digital platforms, websites, apps, and multimedia projectsFocuses on print materials, branding, logos, and marketing collateral
Industry UsageCommon in tech, digital media, advertising, and branding agenciesPrevalent in print media, advertising, marketing, and publishing
Search & Comparison IntentOften compared for digital design roles and multimedia projectsCompared for print and branding design roles

While both roles involve visual communication, Visual Designers primarily focus on digital and interactive media, creating engaging user experiences. Graphic Designers typically work on static print and branding materials. The choice depends on whether the project is digital or print-oriented, but both require strong design skills and a good eye for aesthetics.

More about Visual Designer jobs
What are the most commonly searched types of Visual Designer jobs in Rochester, NY? The most popular types of Visual Designer jobs in Rochester, NY are:
What are popular job titles related to Visual Designer jobs in Rochester, NY? For Visual Designer jobs in Rochester, NY, the most frequently searched job titles are:
What job categories do people searching Visual Designer jobs in Rochester, NY look for? The top searched job categories for Visual Designer jobs in Rochester, NY are:
What cities near Rochester, NY are hiring for Visual Designer jobs? Cities near Rochester, NY with the most Visual Designer job openings:
Visual Designer jobs near you
Associate Visual Designer

Associate Visual Designer

Truth Collective

Rochester, NY • On-site

$35 - $40/hr

Full-time

This job post has expired today. Applications are no longer accepted.

Job description

ABOUT US:
At Truth Collective, we believe great creative work helps brands show up with clarity, confidence, and purpose. As a creative agency specializing in Brand Identity and Brand Activation, we partner with organizations across categories to create work that is built to connect.
Our small yet mighty team brings together strategic thinking and creative craft to help clients communicate in ways that feel both distinctive and true to who they are. Whether developing brand systems, campaign materials, or high-touch design communications, we take pride in creating work that is clear and considered.
ABOUT THE ROLE:
The Associate Visual Designer is a creative production and design execution role purpose-built to support a dedicated creative & production model for a Fortune 50 client. This role supports the Lead Visual Designer role within this dedicated team by creating, adapting, versioning, preparing, and delivering confidential design materials across print, video, digital, presentation, environmental, and fabrication applications.
Associate Visual Designers work closely with Lead Visual Designers to execute fast-moving client requests with accuracy, organization, attention to detail, and discretion. This role requires a developing but solid foundation in graphic design, typography, layout, generative AI, print production, file preparation. The ideal candidate is highly responsive, eager to learn, comfortable taking direction, and able to work quickly while maintaining quality and a level head.
This role follows a compressed 3 days on / 3 days off schedule plus alternating Sunday coverage (with a second team). The benefit to this professional is either 3 days off or 4 days off per week depending on the work week. Holiday coverage will be compensated at time and a half.
During assigned coverage shifts, team members are expected to maintain on-call availability and responsiveness for client needs throughout the full shift period. The active workday starts at 7:00 am and ends at 10:00 pm, requests may occasionally arise outside those hours depending on client priorities and urgent business needs.
This role is best suited for professionals who thrive in highly responsive, fast-moving environments and value the flexibility of a compressed schedule model with extended time off built into the rotation.
RESPONSIBILITIES:
  • Support the Lead Visual Designer during assigned coverage shifts by helping execute daily design, production, revision, and delivery needs.
  • Create, update, adapt, resize, and version creative materials across digital, presentation, print, environmental, fabrication, installation, and production applications.
  • Execute design and production assignments quickly, accurately, and in alignment with client brand standards, creative direction, templates, approved examples, or client feedback.
  • Use AI tools appropriately to accelerate design exploration, image and video generation, production efficiency, versioning, content adaptation, and workflow support.
  • Support day-to-day client requests by producing layouts, updating files, preparing presentations, organizing source materials, and making design revisions.
  • Prepare accurate, organized, production-ready files for print, digital, fabrication, presentation, installation, and vendor handoff.
  • Build print-ready files, including bleeds, crops, color settings, image resolution, linked assets, packaged files, PDFs, and vendor-ready materials.
  • Partner with the Lead Visual Designer to manage workflow, priorities, deadlines, handoffs, printing needs, production details, and urgent or high-volume requests.
  • Balance multiple concurrent assignments with speed, accuracy, responsiveness, composure, and strong attention to detail.
  • Support real-time collaboration and live working sessions when required.
  • Follow approved technology, confidentiality, file management, naming, and operational protocols.
  • Communicate progress, questions, timing concerns, potential issues, and handoff notes clearly to the Lead Visual Designer and Truth Collective leadership.
  • Handle confidential client materials and communications with discretion, professionalism, and care.

REQUIRED SKILLS:
  • Developing visual design, graphic design, production design, and layout skills, with a solid foundation in typography, composition, hierarchy, image selection, and brand systems.
  • Ability to execute design assignments from creative direction, templates, briefs, client feedback, or established brand guidelines.
  • Proficiency in macOS and Adobe Creative Suite, including InDesign, Illustrator, Photoshop, and Acrobat; familiarity with Figma and other relevant digital design and collaboration tools.
  • Comfort preparing files for print and production, including bleeds, crops, color profiles, resolution, linked assets, packaging, PDF settings, proofing, and vendor-ready production files.
  • Proficiency with AI tools such as ChatGPT, Grok, Google Gemini, Midjourney, Adobe Firefly, and other emerging platforms to accelerate creativity, production, animation, versioning, research, and workflow efficiency.
  • Strong attention to detail, accuracy, organization, file management, naming, and version-control habits.
  • Ability to prioritize tasks, communicate progress, ask clear questions, manage deadlines, and support handoffs across a shift-based coverage model.
  • Ability to work quickly without sacrificing accuracy or craft, while balancing multiple assignments in a responsive service environment.
  • Effective problem-solving skills, willingness to learn through feedback, and ability to take direction well.
  • Ability to work both collaboratively and independently with internal teams, Lead Visual Designers, vendors, and client stakeholders when needed.
  • Familiarity with Google Workspace, Microsoft Office Suite, and cloud-based storage platforms, including Box.
  • Basic understanding of digital file optimization, accessibility considerations, and cross-platform design requirements.
  • Professional, composed, and discreet when handling urgent requests, confidential client materials, and non-traditional schedules, including weekends and holidays.

REQUIRED QUALIFICATIONS:
  • Bachelor's degree in Design, Art, Marketing, Advertising, Communications, or a related field preferred. Proven and relevant experience in design execution, production design, creative operations, project coordination, or agency/client-service environments required.
  • An equivalent combination of related work experience, training, and/or education sufficient to successfully perform the essential duties of the job will also be considered.
  • Experience preparing files for print and digital, generating AI images and videos, coordinating with vendors, managing production details, and working directly with clients is required.

A PDF file (preferred format) or link to design samples is required to be considered for this position. Samples may include online or social media content, article or editorial design, infographics, charts & graphs, Photoshop retouching or compositing samples, and links to any video content you have created. To submit a PDF file, include it in the resume or cover letter file or reply to our application acknowledgement email with an attachment.
WHY TRUTH COLLECTIVE?
We are honestly committed to a healthy, employee- and team-centered, creative working environment where our people and business thrive. We encourage a work experience that fuels the whole self and supports each of our unique team members in flourishing in work and life.
PERKS AND BENEFITS:
  • Flexible working practice: on location and where you want to be
  • Competitive financial and wellness benefits
  • Plenty of time off, for yourself, the people you love, and things you want to do
  • Personal and professional development opportunities to keep you growing
  • Team activities for creative exploration and fun
  • A place at the table with unique and amazingly talented team members who have each other's backs

OUR CULTURAL COMMITMENT
At Truth, we know that diversity in backgrounds, identities, experiences, and talent is the key to unlocking extraordinary creative work. That's why we amplify and embrace creative possibilities with a diverse team. As an equal-opportunity employer, we encourage individuals of all backgrounds and identities to apply, and we are committed to creating an environment where everyone feels welcomed and valued and has the support and opportunities to thrive. If you need any assistance with your application, please reach out.

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