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Visual Designer Jobs in Rochester, NY (NOW HIRING)

Truth Collective

Senior Visual Designer

Rochester, NY · On-site

$70K - $90K/yr

The Senior Visual Designer is a hybrid creative production and project coordination role purpose-built to support a dedicated creative & production model for a Fortune 50 client. This role leads the ...

Truth Collective

Senior Visual Designer

Rochester, NY · Hybrid

The Senior Visual Designer is a hybrid creative production and project coordination role purpose-built to support a dedicated creative & production model for a Fortune 50 client. This role leads the ...

Truth Collective

Visual Studio Manager

Rochester, NY · On-site

$90K - $100K/yr

Designers follow a 3-days-on / 3-days-off rotation, with alternating Sunday coverage shared between two teams. Depending on the week, this schedule typically provides 3 or 4 days off. Over the course ...

Truth Collective

Visual Studio Manager

Rochester, NY

The Visual Studio Manager is a hands-on creative leader and senior visual designer purpose-built to ... Designers follow a3-days-on / 3-days-off rotation, with alternating Sunday coverage shared between ...

OX Group

Graphic Designer

West Henrietta, NY · On-site

Adapt designs for different formats and channels while maintaining visual impact and clarity. Brand Identity Management: * Maintain and evolve the company's visual identity through consistent ...

Brothers International

Graphic Designer

Rochester, NY · On-site

The designer will work on a wide variety of projects across digital and printed media, supporting ... Strong eye for visual composition * Knowledge of fundamental design layout principles * Knowledge ...

At Home Stores

Zone Lead - FT

Rochester, NY · On-site

$16 - $18.89/hr

The Zone Lead (ZL) supports merchandising in designated zones and maintains an active selling culture by ensuring that all visual aspects are set and upheld to documented company standards designed ...

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All JobsVisual Designer JobsVisual Designer Jobs in Rochester, NY

Visual Designer information

See Rochester, NY salary details

$16

$46

$81

How much do visual designer jobs pay per hour?

As of Jul 14, 2026, the average hourly pay for visual designer in Rochester, NY is $46.09, according to ZipRecruiter salary data. Most workers in this role earn between $33.89 and $57.16 per hour, depending on experience, location, and employer.

What is the difference between a graphic designer and a Visual Designer?

A Visual Designer is a role that focuses on creating the overall look and feel of digital products, including user interfaces, branding, and visual storytelling, often requiring skills in UI/UX design and tools like Adobe XD or Figma. A graphic designer typically works on static visual content such as print materials, logos, and marketing collateral. While both roles involve visual creativity, Visual Designers usually work more closely with digital experiences and user-centered design processes.

What is the highest paid designer job?

Senior roles such as Creative Director or Design Director typically have the highest salaries among visual designers, often exceeding six figures annually. These positions require extensive experience, leadership skills, and proficiency with advanced design tools and strategic planning.

How does a Visual Designer typically collaborate with other teams during a project?

Visual Designers frequently collaborate with cross-functional teams such as product managers, UX/UI designers, developers, and marketing specialists. Throughout a project, they participate in brainstorming sessions, provide visual concepts, and iterate on feedback from stakeholders to ensure the final design aligns with both user needs and business goals. Effective communication and adaptability are key, as Visual Designers often need to balance creative vision with technical or brand requirements. This collaborative environment helps ensure cohesive and impactful visual experiences across digital and print platforms.

What are Visual Designers?

Visual Designers are creative professionals who focus on the appearance and aesthetics of digital products, such as websites, mobile apps, and user interfaces. They use typography, color, imagery, and layout to create visually appealing and effective designs that enhance user experience. Visual Designers often collaborate with UX designers, developers, and other team members to ensure the final product is both beautiful and functional. Their work helps communicate a brand’s message and values through visual elements.

What are the key skills and qualifications needed to thrive as a Visual Designer, and why are they important?

To thrive as a Visual Designer, you need strong proficiency in graphic design principles, typography, color theory, and a portfolio demonstrating your creative work, often supported by a degree in design or a related field. Expertise in industry-standard tools such as Adobe Creative Suite (Photoshop, Illustrator, InDesign) and familiarity with prototyping tools like Figma or Sketch are typically required. Exceptional communication, collaboration, and problem-solving skills help Visual Designers work effectively with clients and cross-functional teams. These skills and qualities are crucial for creating compelling visuals that align with brand goals and ensure a seamless user experience.

Is AI replacing designers?

AI tools are increasingly used by visual designers to automate repetitive tasks, generate ideas, and enhance creativity. However, AI currently serves as a complement rather than a replacement, as human creativity, critical thinking, and understanding of user experience remain essential in design work. Designers who adapt by learning new tools and skills can leverage AI to improve productivity and innovation.

What Is a Visual Designer?

A visual designer creates designs for clients. Their responsibilities include designing the visual aspects of advertisements, marketing campaigns, and products. Specific job duties vary depending on their employer or clients. For example, they may create product labels, layout print publications, or design web pages. They often meet with clients to determine their needs, collaborate with other graphic designers, create design plans, and submit sketches and project proposals.

What is the difference between Visual Designer vs Graphic Designer?

AspectVisual DesignerGraphic Designer
CredentialsTypically holds a degree in design, visual arts, or related fieldsOften has a degree or certification in graphic design or visual arts
Work EnvironmentWorks on digital platforms, websites, apps, and multimedia projectsFocuses on print materials, branding, logos, and marketing collateral
Industry UsageCommon in tech, digital media, advertising, and branding agenciesPrevalent in print media, advertising, marketing, and publishing
Search & Comparison IntentOften compared for digital design roles and multimedia projectsCompared for print and branding design roles

While both roles involve visual communication, Visual Designers primarily focus on digital and interactive media, creating engaging user experiences. Graphic Designers typically work on static print and branding materials. The choice depends on whether the project is digital or print-oriented, but both require strong design skills and a good eye for aesthetics.

What does a Visual Designer do?

A Visual Designer creates visual concepts, layouts, and graphics for digital or print media to communicate ideas and enhance user experience. They use tools like Adobe Photoshop, Illustrator, or Sketch and often collaborate with developers and content teams to ensure designs align with project goals. Strong understanding of design principles, color theory, and branding is essential for this role.
More about Visual Designer jobs
What are the most commonly searched types of Visual Designer jobs in Rochester, NY? The most popular types of Visual Designer jobs in Rochester, NY are:
What are popular job titles related to Visual Designer jobs in Rochester, NY? For Visual Designer jobs in Rochester, NY, the most frequently searched job titles are:
What job categories do people searching Visual Designer jobs in Rochester, NY look for? The top searched job categories for Visual Designer jobs in Rochester, NY are:
What cities near Rochester, NY are hiring for Visual Designer jobs? Cities near Rochester, NY with the most Visual Designer job openings:
Visual Designer jobs near you
Infographic showing various Visual Designer job openings in Rochester, NY as of July 2026, with employment types broken down into 84% Full Time, 11% Part Time, 1% Temporary, and 4% Contract. Highlights an 89% Physical, 5% Hybrid, and 6% Remote job distribution, with an average salary of $95,870 per year, or $46.1 per hour.
Senior Visual Designer

Senior Visual Designer

Truth Collective

Rochester, NY • On-site

$70K - $90K/yr

Full-time

Posted 7 days ago

Job description

ABOUT THE ROLE:
The Senior Visual Designer is a hybrid creative production and project coordination role purpose-built to support a dedicated creative & production model for a Fortune 50 client. This role leads the design and production of confidential projects, combining design execution skills with the operational discipline required to manage fast-moving client requests, coordinate workflow, communicate clearly with stakeholders, and deliver high-quality work under demanding timelines.
Senior Visual Designers serve as the primary point of contact with the client during their assigned coverage shift. They are responsible for day-to-day intake, prioritization, creative execution, project coordination, vendor communication, design duties, file preparation, and quality control. This position requires calm execution under pressure, strong client-service instincts, excellent organizational skills, and the ability to move seamlessly between design, production, and project management responsibilities.
Designers follow a 3-days-on / 3-days-off rotation, with alternating Sunday coverage shared between two teams. Depending on the week, this schedule typically provides 3 or 4 days off. Over the course of a year, designers on this schedule work approximately 78 fewer days than employees on a standard Monday-Friday schedule.
Because the studio operates every day of the year, weekend and holiday coverage may be required. Holiday assignments are balanced between the two teams, and holiday coverage compensation is reflected in the overall compensation package.
On assigned coverage days, team members are expected to be available and responsive to client needs throughout the coverage period. Active coverage hours run from 7:00 AM ET to 10:00 PM ET, supported by staggered shifts. One team member typically covers the early shift, approximately 7:00 AM ET to 5:00 PM ET, while another covers the midday/evening shift, approximately 12:00 PM ET to 10:00 PM ET.
Requests may occasionally arise outside of these hours due to urgent client priorities or business needs.
This Senior Visual Designer role is best suited for professionals who thrive in highly responsive, fast-moving environments and value the flexibility of a compressed schedule model with extended time off built into the rotation.
ESSENTIAL FUNCTIONS:
  • Serve as the primary client point of contact during assigned coverage shifts, managing daily intake, clarification, prioritization, status updates, execution, and delivery of requests.
  • Create, adapt, version, and produce high-quality visual materials across digital, presentation, print, environmental, fabrication, installation, and production applications.
  • Use AI tools appropriately to accelerate design exploration, image and video generation, versioning, content adaptation, production efficiency, and workflow support.
  • Ensure all work aligns with approved brand standards, client direction, Truth Collective quality expectations, and applicable confidentiality, file management, naming, and operational protocols.
  • Prepare accurate, organized, production-ready files for vendor handoff, including print, fabrication, installation, proofing, packaging, timing, delivery, and quality-control needs.
  • Coordinate with visual designers, pod teammates, Truth Collective team members, client stakeholders, production partners, and vendors to keep work moving efficiently.
  • Maintain clear, proactive communication around request status, priorities, timing, dependencies, risks, escalation needs, and next steps.
  • Balance multiple concurrent requests with speed, accuracy, composure, responsiveness, and strong attention to detail.
  • Support real-time collaboration, live working sessions, and fast-turn production needs when required.
  • Document work status, decisions, and handoff notes to ensure seamless continuity across shifts and pod coverage.
  • Handle confidential client materials and communications with discretion, professionalism, and care.
  • Contribute creative, operational, and cultural value to Truth Collective and the client relationship.

REQUIRED SKILLS:
  • Strong visual design, layout, typography, composition, hierarchy, image selection, and brand system skills across digital, print, and production applications.
  • Expert proficiency in macOS and Adobe Creative Suite, including InDesign, Illustrator, Photoshop, and Acrobat; working knowledge of Figma and other relevant digital design and collaboration tools.
  • Deep print production expertise, including bleeds, crops, color profiles, resolution, linked assets, packaging, PDF settings, proofing, and vendor-ready file preparation.
  • Proficiency with AI tools such as ChatGPT, Grok, Google Gemini, Midjourney, Adobe Firefly, and other emerging platforms to accelerate creativity, production, retouching, animation, versioning, research, and workflow efficiency.
  • Strong project coordination, prioritization, organization, file management, and deadline-management skills, with the ability to balance multiple requests quickly and accurately.
  • Confident client communication skills, including the ability to interface calmly and professionally with senior-level clients, internal teams, external vendors, and production partners.
  • Sound judgment, problem-solving ability, and composure in urgent, ambiguous, or high-pressure situations.
  • Ability to work both collaboratively and autonomously, take direction effectively, and make progress with limited oversight when needed.
  • Familiarity with Google Workspace, Microsoft Office Suite, and cloud-based storage platforms, including Box.
  • Understanding of digital file optimization, accessibility considerations, and cross-platform design requirements.
  • Ability to manage handoffs, document work status, and maintain continuity across a rolling or shift-based coverage model.
  • Professional discretion when handling confidential client materials, communications, and production details.
  • Comfortable working non-traditional schedules which will include weekend and holiday coverage.

REQUIRED QUALIFICATIONS:
  • Bachelor's degree in Design, Art, Marketing, Advertising, Communications, or a related field preferred. Proven and relevant experience in design execution, production design, creative operations, project coordination, or agency/client-service environments required.
  • An equivalent combination of related work experience, training, and/or education sufficient to successfully perform the essential duties of the job will also be considered.
  • Experience preparing files for print and digital, generating AI images and videos, coordinating with vendors, managing production details, and working directly with clients is required.

A PDF file (preferred format) or link to design samples is required to be considered for this position. Samples may include online or social media content, article or editorial design, infographics, charts & graphs, Photoshop retouching or compositing samples, and links to any video content you have created. To submit a PDF file, include it in the resume or cover letter file or reply to our application acknowledgement email with an attachment.
WHY TRUTH COLLECTIVE?
We are honestly committed to a healthy, employee- and team-centered, creative working environment where our people and business thrive. We encourage a work experience that fuels the whole self and supports each of our unique team members in flourishing in work and life.
PERKS AND BENEFITS
  • Flexible working practices: on location and where you want to be
  • Competitive financial and wellness benefits
  • Plenty of time off, for yourself, the people you love, and things you want to do
  • Personal and professional development opportunities to keep you growing
  • A place at the table with unique and amazingly talented team members who have each other's backs

OUR CULTURAL COMMITMENT
At Truth, we know that diversity in backgrounds, identities, experiences, and talent is the key to unlocking extraordinary creative work. That's why we amplify and embrace creative possibilities with a diverse team. As an equal-opportunity employer, we encourage individuals of all backgrounds and identities to apply, and we are committed to creating an environment where everyone feels welcomed and valued and has the support and opportunities to thrive. If you need any assistance with your application, please reach out.

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