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Virality Jobs in Rutherford, NJ (NOW HIRING)

Experience packaging Intellectual Property (IP), talent, and virality-not just impressions * Demonstrated ability to improve pitch win rates and convert cold leads into closed-won deals * Deep ...

Run rapid growth experiments across acquisition, activation, retention, referrals, and virality. * Leverage AI and automation to dramatically increase the speed, quality, and scale of content ...

Investment Analyst

New York, NY Β· On-site

$95K - $125K/yr

... virality * Flag the diligence issues that change price, not just the ones that fill a checklist Investment materials and portfolio * Draft investment committee memos: thesis, valuation, structure ...

Responsibilities Team Overview You've seen the virality and impact of #TikTokMadeMeBuyIt. Come join the team that is helping scale that phenomenon, and pioneer Content & Creator commerce in the US.

NBA Take-Two Social Producer

New York, NY Β· On-site

$70K - $90K/yr

Sharp creative instincts and a clear perspective on what drives video virality across TikTok, Instagram, YouTube Shorts, etc. * Experience shooting & directing short form video content * Proficiency ...

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Virality information

See Rutherford, NJ salary details

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How much do virality jobs pay per hour?

As of Sep 13, 2026, the average hourly pay for virality in Rutherford, NJ is $22.94, according to ZipRecruiter salary data. Most workers in this role earn between $17.64 and $25.00 per hour, depending on experience, location, and employer.

What is virality in the context of jobs and digital content?

Virality refers to the rapid and widespread sharing of content, ideas, or messages, usually through social media or digital platforms. In a professional context, jobs related to virality focus on creating, optimizing, and analyzing content that has the potential to go viral, thus reaching a large audience in a short period. Roles in this field may include social media strategists, content creators, or digital marketers who use analytics and creative strategies to maximize engagement and shareability. Understanding audience behavior and trends is crucial for success in virality-focused positions.

What are the key skills and qualifications needed to thrive as a viral marketing specialist, and why are they important?

To thrive as a Viral Marketing Specialist, you need a strong grasp of digital marketing strategy, social media trends, content creation, and analytics, typically supported by a degree in marketing or communications. Familiarity with tools like Google Analytics, social media management platforms, and graphic/video editing software is essential. Creativity, adaptability, and strong communication skills help set you apart in crafting engaging campaigns that resonate with audiences. These skills ensure campaigns gain maximum reach and engagement, driving brand awareness and growth in a competitive digital landscape.

What are some typical challenges faced by professionals working in virality-focused roles within digital marketing teams?

Professionals concentrating on virality often face the challenge of staying ahead of rapidly changing trends and platform algorithms. They must balance creativity with data-driven strategies, continually testing content formats to discover what resonates most with audiences. Collaboration is crucial, as these roles work closely with content creators, social media managers, and analytics teams to optimize reach and engagement. Additionally, the fast-paced environment requires adaptability and quick decision-making, since viral moments can be fleeting and unpredictable.

What is the difference between Virality vs Content Marketing Specialist?

AspectViralityContent Marketing Specialist
Required CredentialsTypically no formal credentials, focus on creativity and social media skillsDegree in marketing, communications, or related field often preferred
Work EnvironmentFast-paced, social media platforms, digital campaignsOffice or remote, content creation, strategy planning
Industry UsageUsed across digital marketing, social media, advertisingCommon in marketing agencies, brands, digital media
Search & Comparison IntentUnderstanding virality, social media trendsContent strategy, campaign planning

Virality focuses on creating content that rapidly spreads across social media, often relying on shareability and trending topics. Content Marketing Specialists develop comprehensive content strategies to engage audiences and build brand awareness. While virality aims for quick, widespread attention, content marketing emphasizes sustained engagement and brand loyalty through strategic content creation.

What job categories do people searching Virality jobs in Rutherford, NJ look for?

The top searched job categories for Virality jobs in Rutherford, NJ are:

What cities near Rutherford, NJ are hiring for Virality jobs?

Cities near Rutherford, NJ with the most Virality job openings:

Infographic showing various Virality job openings in Rutherford, NJ as of September 2026, with employment types broken down into 10% Internship, 45% Full Time, 44% Part Time, and 1% Contract. Highlights an 46% Physical, and 54% Remote job distribution, with an average salary of $47,719 per year, or $22.9 per hour.

Vice President, Influencer Marketing

New York, NY β€’ On-site

Small Girls PR
Public Relations AgenciesΒ β€’Β 11 - 50 employees

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 22 days ago


Job description

Small Girls PR is looking for a VP of Influencer Marketing with 10+ years of experience to manage overarching strategy and client relationships, concept novel initiatives that drive social virality and press headlines, manage deliverables for integrated campaigns, as well as oversee a team of talented junior staffers. This role will work with a wide range of creative and innovative brands across food & beverage, wellness, consumer tech, and more
There is no one-size-fits-all for an SGPR client which means your career will be further enriched with meaningful and diversified experience. We've taken on the main stage at CES, announced Esusu as one of the first Black-owned tech unicorns, cheered on the powerful women of the WNBA with a well known ticketing platform, helped pet owners communicate with their dogs through a psychic for Rover, and piloted influencer marketing programs for B2B brands. This team concepted "Ring's Great Ghost Search," a lighthearted campaign calling on consumers to capture ghosts on their home cameras. By enlisting Stranger Things star Finn Wolfhard and an array of comedic influencers to participate, the campaign drove mass awareness and broad positive sentiment across earned media and social channels.
Note: This role is based in our NYC or LA office working two days a week in the office on a hybrid schedule.
How you'll make an impact:
  • Conceptualize breakthrough, culturally resonant ideas that redefine client positioning and generate meaningful earned impact - from premium press placements to culturally relevant moments that extend beyond paid influencer deliverables.
  • Push teams and clients toward breakthrough thinking, identifying white space opportunities and transforming insights into ownable, conversation-driving campaigns that generate measurable business impact.
  • Drive enterprise-level, long-term communications strategy and architect tentpole campaigns for a portfolio of key clients across retainer and project-based engagements, ensuring alignment with broader business objectives.
  • Serve as a senior strategic advisor to clients, setting vision, KPIs, success frameworks, and measurement standards.
  • Establish and uphold a high creative bar across the agency, providing strategic and conceptual guidance that sharpens ideas, strengthens storytelling, and ensures all work is innovative, differentiated, and culturally relevant.
  • Operate as a primary senior point of contact for clients and interagency partners, cultivating executive-level relationships built on trust, strategic counsel, and long-term partnership growth.
  • Lead cross-disciplinary integration across Experiential, Paid Media and Press teams ensuring campaigns are cohesive, insight-driven, and performance-oriented.
  • Drive business development efforts, leading new business pitches and proposal development in partnership with senior leadership and securing revenue growth. Identify organic growth opportunities within existing accounts and contribute meaningfully to agency revenue expansion.
  • Oversee team structure and resourcing across accounts, mentoring junior team members while fostering a high-performance culture.
  • Serve as an internal and external thought leader, shaping agency POVs, staying ahead of evolving industry trends, and elevating SGPR's positioning within influencer marketing and PR.
  • Own the strategic direction, oversight, and optimization of paid and earned influencer ecosystems across tiers and platforms (Instagram, TikTok, YouTube, LinkedIn, Reddit, Substack, Podcasts, emerging platforms, etc.).
  • Maintain and continuously expand a diversified, high-level network of influencer, agent, and platform relationships, leveraging influence to secure advantageous partnerships and preferred rates.
  • Oversee influencer budgets where applicable, ensuring fiscal responsibility, efficiency, and strong ROI.
  • Translate complex performance data into executive-ready insights. Establish measurement frameworks rooted in industry benchmarks (CPM, CPC, CTR, engagement rates, etc.) and synthesize quantitative and qualitative learnings into forward-looking strategic recommendations that inform client growth.

Why we'll love you:
  • Experience -Minimum of 10+ years of relevant experience within the influencer marketing and earned PR spaces (agency or in-house), negotiating contracts, creating and managing successful influencer campaigns, and maintaining a strong network of influencer, agent and media relationships.
  • Creativity - You are a bold, strategic thinker who consistently pushes beyond the expected to develop breakthrough ideas that elevate brands and spark conversation. You translate cultural insights into ownable, multi-channel campaign concepts that drive measurable impact and distinguish our clients in crowded markets. You know how to inspire teams, sharpen ideas through thoughtful feedback, and raise the creative bar across every brief - ensuring the work is not just executed well, but remembered.
  • Strategic - You understand your clients' businesses, able to provide counsel and guidance both in your plans and in ad-hoc conversations. You have a proven track record of developing strategic influencer and press campaigns that achieve client goals and KPIs - and keep clients coming back for more.
  • Presentation Skills - You are a compelling, high-impact presenter who commands the room with confidence and clarity. You deliver persuasive narratives that captivate clients, build trust, and win business.
  • Organized - You have the ability to monitor progress of personal and team deliverables as well as the status of campaign pipelines and projects. You provide project management to your team and to integrated teams when called upon, ensuring every individual is contributing to the team's success.
  • Detail-Oriented - Can spot a typo a mile away, diligent with formatting, double checks everything twice, and never forgets or misses a deadline. You implement systems that improve efficiency and quality across campaigns.
  • Social Savvy - You have a deep knowledge of influencer trends, current and emerging social platforms, content formats, and analytics. You are constantly dreaming up innovative, engaging and creative campaign ideas rooted in compelling cultural insights that win business, generate earned media value and set a creative benchmark for the agency
  • High-Impact Client Leader - You have strong verbal and written communication with the ability to instill client confidence on opportunities, projects, and tasks. You are comfortable taking calls with senior clients by yourself, leading and guiding discussions to actionable outcomes with clarity and authority, whether for a weekly status call or to deal with a difficult situation.
  • Data-Driven - You analyze performance, develop insights and deliver reports with actionable insights, positioning influencer marketing and earned press as drivers of broader business and brand goals.
  • Content & Trend Obsessed - You scroll TikTok for hours in your spare time, you have a list of dream influencers you'd love to work with someday, you're the first to find a creator or content trend before they really pop off, you consume and are endlessly inspired by content & creators. You take all of this knowledge and connect the dots to your client, constantly suggesting ways to turn cultural trends into relevant, ownable campaigns that make others think, "wow I wish I thought of that!".

Why You'll Love Us:
  • Atypical Time Off - Generous PTO that scales with tenure, in addition to Summer Fridays, Day of Rests for mental health, Caregiving days, and time off for Unsick Days dedicated to preventative care
  • Deep Work Focus - Our Smalls In Sync program ensures you have dedicated time for collaboration and strategic solo work
  • Comprehensive Benefits - A 100% employer-covered medical plan, 401k match up to 4%, dental, vision, and more
  • Innovation Leadership -Our agency was amongst the first to offer client brand campaigns on TikTok (back when it was still called Musical.ly), has been recognized for pioneering unique HR policies live on The Today Show, and our AI Leadership committee has been training our employees at the intersection of PR and AI for over two years (not two months!)
  • Vibrant Culture - Employee-led committees shape company policy and organize team celebrations from book clubs to outings

At Small Girls PR, fairness and equity are incredibly important factors throughout our hiring process. As a result, we have a set salary threshold for each role to ensure our teams are compensated equitably. For this role, employees are eligible for a bonus that is part fixed and part variable in addition to the salary threshold, therefore the pay range for this role is $146,500 - $156,000.
Our senior level roles are accompanied by a compelling total compensation package. The variable bonus is inclusive of several performance targets which are outlined in an offer letter. If you feel strongly that we are not aligned in terms of compensation, we highly recommend applying and discussing further with our Talent Acquisition team should we determine there could be a mutual fit!
Don't meet every single requirement for this role? Studies have shown that women and BIPOC are less likely to apply to jobs if they don't meet every single qualification listed. At SGPR we are dedicated to building a diverse, inclusive and authentic workplace, so if you're excited about this role, but your past experience doesn't align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.
We are a diverse and high performing company that is dedicated to creating an inspiring workplace for all. It is the policy of Small Girls PR to provide equal opportunities to all qualified persons, and to recruit, hire, train, promote, and compensate persons in all jobs without regard to race, color, religion, sex, national origin, disability, or sexual orientation.
We're part of Orchestra, the first communications company built for today's media landscape. Since 2022, it's acquired nine firms, including: BerlinRosen, Civitas Public Affairs Group, Derris, Glen Echo Group, Inkhouse, M18, Message Lab, Onward and Small Girls PR. It also launched Brightmode, a talent acquisition firm for your communication professionals. Learn more at: www.orchestraco.com.
To ensure that applicants are matched with the job that best suits their qualifications and interests, information that you submit may be shared with our network agencies. By providing your information, you are consenting to allow us and our subsidiaries to keep your information on file and to contact you regarding job opportunities, recruitment events and other related updates.