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Vice President Performance Optimization Jobs in Idaho

Gymreapers

VP of Marketing

Nampa, ID · On-site

Performance & Growth Marketing * Lifecycle (Email/SMS/Retention) * Social, Content & Community ... Partner with Ecommerce on conversion rate optimization (CRO) and PDP strategy * Lead go-to-market ...

Gymreapers

VP of Marketing

Nampa, ID · On-site

Performance & Growth Marketing * Lifecycle (Email/SMS/Retention) * Social, Content & Community ... Partner with Ecommerce on conversion rate optimization (CRO) and PDP strategy * Lead go-to-market ...

Chobani

Vice President, Technical Services

Twin Falls, ID · On-site

$165K - $213K/yr

This is a high-visibility role with direct impact on plant performance, capital allocation, and ... Drive process optimization efforts in yield improvement, waste reduction, energy efficiency, and ...

Silver Star

Area Vice President

Driggs, ID · On-site

General Summary: The Area Vice President provides strategic and operational leadership for an ... Monitor and analyze key performance indicators (KPIs), including financial, operational, customer ...

Chobani

Vice President, Technical Services

Twin Falls, ID

$165K - $213K/yr

This is a high-visibility role with direct impact on plant performance, capital allocation, and ... Drive process optimization efforts in yield improvement, waste reduction, energy efficiency, and ...

MCI Military Recruitment

VP BPO Sales

ID · Remote

Performance Management Define and track KPIs to measure sales effectiveness, pipeline health, and ... Budget Oversight Manage the sales budget, ensuring optimal resource allocation and ROI. * Industry ...

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Vice President Performance Optimization information

What does a vice president performance optimization do?

A Vice President of Performance Optimization is responsible for identifying and implementing strategies that improve the efficiency and effectiveness of an organization's operations. This executive role involves analyzing business processes, setting performance metrics, and working with various departments to ensure goals are met. The VP of Performance Optimization typically oversees teams, leads change management initiatives, and uses data-driven insights to drive continuous improvement. Their ultimate goal is to enhance productivity, reduce costs, and maximize overall business performance.

What are the key skills and qualifications needed to thrive as a vice president performance optimization?

To excel as a Vice President of Performance Optimization, you need expertise in business strategy, data analytics, process improvement, and a proven track record in leadership roles, typically supported by an advanced degree in business or a related field. Familiarity with performance management systems, business intelligence tools, and methodologies like Six Sigma or Lean is often required. Exceptional communication, change management, and critical thinking skills help drive cross-functional collaboration and inspire teams. These competencies are vital for identifying operational inefficiencies, implementing effective solutions, and aligning organizational performance with strategic goals.

What are some common challenges faced by a vice president performance optimization when implementing organization-wide improvement initiatives?

A Vice President of Performance Optimization often encounters challenges such as resistance to change from various departments, aligning cross-functional teams with new performance metrics, and ensuring consistent data quality for accurate analysis. Successfully implementing improvement initiatives requires strong communication skills to gain buy-in from stakeholders and the ability to translate complex data into actionable strategies. Building a culture of continuous improvement and fostering collaboration across departments are also key to overcoming these obstacles and driving sustainable results.

What is the difference between Vice President Performance Optimization vs Director of Performance Optimization?

AspectVice President Performance OptimizationDirector of Performance Optimization
CredentialsBachelor's/Master's in Business, Analytics, or related; extensive experienceBachelor's/Master's in Business, Analytics, or related; significant experience
Work EnvironmentExecutive leadership, strategic planning, cross-department collaborationManagement of teams, project oversight, implementing performance strategies
Employer & Industry UsageCorporate, large enterprises, consulting firmsCorporate, mid to large organizations, industry-specific sectors

The Vice President Performance Optimization focuses on high-level strategic initiatives and leadership, overseeing performance across the organization. The Director of Performance Optimization manages teams and executes strategies at a departmental level. Both roles require similar credentials but differ in scope and responsibility, with the VP being more strategic and the Director more operational.

What are the most commonly searched types of Performance Optimization jobs in Idaho?

The most popular types of Performance Optimization jobs in Idaho are:

What are popular job titles related to Vice President Performance Optimization jobs in Idaho?

For Vice President Performance Optimization jobs in Idaho, the most frequently searched job titles are:

What job categories do people searching Vice President Performance Optimization jobs in Idaho look for?

The top searched job categories for Vice President Performance Optimization jobs in Idaho are:

What cities in Idaho are hiring for Vice President Performance Optimization jobs?

Cities in Idaho with the most Vice President Performance Optimization job openings:

Vice President Performance Optimization jobs near you

Vice President of Marketing (Nampa)

RJM Technologies

Silverton, ID • On-site

Full-time

This job post has expired today. Applications are no longer accepted.

Job description

Vice President of Marketing

We are seeking a Vice President of Marketing to lead and scale the marketing organization for a fast-growing strength and performance brand serving athletes worldwide. This full-time position is onsite in Nampa, Idaho and reports directly to the CEO. The role will oversee brand, performance marketing, lifecycle marketing, social/content, creator partnerships, PR, and ecommerce growth initiatives across DTC, Amazon, and wholesale channels. Relocation assistance is available.

What You’ll Do
  • Lead and evolve the company’s overall brand strategy across all customer touchpoints
  • Drive integrated marketing campaigns across paid, organic, social, lifecycle, and ecommerce channels
  • Own DTC growth initiatives across Meta, Google, TikTok, YouTube, and Amazon Ads
  • Manage and optimize key marketing metrics including MER, CAC, LTV, ROAS, and attribution
  • Build and maintain a strong testing and optimization culture across channels and creative assets
  • Partner with Finance to manage the marketing budget and marketing-related P&L
  • Develop and scale lifecycle marketing initiatives including email, SMS, loyalty, segmentation, and personalization strategies
  • Lead organic social strategy, creator partnerships, ambassador programs, and community engagement efforts
  • Oversee PR initiatives, brand storytelling, and major cultural or product moments
  • Partner with Ecommerce leadership on conversion rate optimization (CRO), PDP strategy, and customer experience improvements
  • Lead go-to-market planning and execution for product launches
  • Support international growth initiatives across markets including the UK, EU, Canada, and Australia
  • Build, mentor, and lead a high‑performing marketing organization
  • Manage agencies, vendors, and external marketing partners
  • Collaborate cross‑functionally with Product, Operations, Finance, and Ecommerce leadership teams
What You’ll Bring
  • 12+ years of marketing experience with at least 3 years in a senior marketing leadership role such as VP or CMO
  • Experience scaling a DTC or omnichannel consumer brand, ideally at $150M+ in revenue
  • Deep expertise in performance marketing, ecommerce growth, and digital acquisition strategies
  • Strong understanding of marketing analytics and performance metrics including MER, CAC, LTV, ROAS, and attribution modeling
  • Proven ability to lead both brand marketing and performance marketing organizations
  • Experience building and developing high-performing marketing teams
  • Background within fitness, strength training, sports performance, or athletic apparel industries
  • Experience scaling creator, athlete, or ambassador programs into measurable revenue channels
  • Experience working within founder-led or high-growth private companies
  • Hands‑on experience with platforms and tools such as Shopify, Klaviyo, GA4, Triple Whale, or Northbeam
  • Experience supporting international expansion efforts is preferred
Bonus Points For
  • Experience leading omnichannel growth strategies across DTC, Amazon, and wholesale environments
  • Strong understanding of consumer community-building and retention marketing
  • Experience driving rapid growth while maintaining strong brand consistency and creative standards
  • Passion for strength training, fitness, or performance-driven consumer brands
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