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$76.7K

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How much do varsity sales rep jobs pay per year?

As of Jun 6, 2026, the average yearly pay for varsity sales rep in the United States is $76,681.00, according to ZipRecruiter salary data. Most workers in this role earn between $53,500.00 and $93,000.00 per year, depending on experience, location, and employer.

What is a Varsity Sales Rep?

A Varsity Sales Rep is a sales representative who typically works for a company that provides products or services to school sports teams, such as uniforms, equipment, or spirit wear. They are responsible for building relationships with coaches, athletic directors, and schools to understand their needs and offer tailored solutions. Varsity Sales Reps often travel within their assigned territory, attend sporting events, and ensure that clients receive top-quality products and customer service. Success in this role requires strong communication skills, a passion for athletics, and the ability to manage multiple accounts effectively.

How does a Varsity Sales Rep typically collaborate with coaches and athletic departments to achieve sales goals?

Varsity Sales Reps regularly work with coaches, athletic directors, and school administrators to understand their teams' needs and present tailored product solutions, such as uniforms or equipment. These interactions often involve in-person meetings, product demos, and ongoing communication to ensure customer satisfaction and build long-term relationships. By acting as a consultative partner and maintaining close collaboration with school staff, Varsity Sales Reps can more effectively identify opportunities, address challenges, and achieve their sales targets.

What is the difference between Varsity Sales Rep vs Retail Sales Associate?

AspectVarsity Sales RepRetail Sales Associate
CredentialsHigh school diploma or equivalent; sales experience often preferredHigh school diploma or equivalent; customer service skills
Work EnvironmentOutdoor and indoor sports retail settings, events, and trade showsIndoor retail stores, shopping malls, and department stores
Employer & IndustrySports apparel and equipment companies, sporting eventsGeneral retail stores, malls, and specialty shops
Search & Comparison IntentSales roles in sports retail, athletic gear salesCustomer service and sales in retail stores

The Varsity Sales Rep typically focuses on promoting sports apparel and equipment, often working at events or sports stores, requiring sales experience. Retail Sales Associates work in retail stores, assisting customers and handling sales. While both roles involve sales, Varsity Sales Reps are more specialized in sports products and event-based settings, whereas Retail Sales Associates serve in general retail environments.

What are the key skills and qualifications needed to thrive as a Varsity Sales Rep, and why are they important?

To thrive as a Varsity Sales Rep, you need strong interpersonal skills, persuasive communication abilities, and a solid understanding of sales fundamentals, often supported by a background in business or marketing. Familiarity with CRM software, sales tracking tools, and product knowledge is typically essential. Exceptional relationship-building, resilience, and goal-oriented motivation help set top performers apart in this role. These skills ensure consistent sales growth, effective client engagement, and the ability to meet or exceed targets in a competitive environment.
Infographic showing various Varsity Sales Rep job openings in the United States as of May 2026, with employment types broken down into 100% Part Time. Highlights an 93% Physical, 1% Hybrid, and 6% Remote job distribution, with an average salary of $76,681 per year, or $36.9 per hour.
Retail Associate Part Time (PA)

Retail Associate Part Time (PA)

Varsity Brands

Doylestown, PA • On-site

$13/hr

Part-time

Medical, Life, Retirement

Posted 22 days ago

Varsity Brands rating

7.4

Company rating: 7.4 out of 10

Based on 16 frontline employees who took The Breakroom Quiz

18th of 55 rated fashion and textile manufacturers

Job description

BSN SPORTS, A VARSITY BRANDS COMPANY - THE RECOGNIZED LEADER IN TEAM ATHLETIC GEAR
For over 50 years, BSN SPORTS has been the largest team sporting goods equipment and apparel distributor of choice in the United States. Our 3,000 BSN SPORTS employees strive to support the Heart of the Game by putting valuable time back into the day of coaches and administrators through excellent service platforms. Our company mission is simple: Save coaches and administrators time with everything they do off the field so they have more time to impact young lives on it.
WORK TYPE: On Site Part Time
LOCATION DETAILS: Pennsylvania Retail Location - Doylestown
HOURLY PAY: $13.00 (Depending on Experience)
HOW YOU WILL MAKE AN IMPACT
Lax.Com (Universal Lacrosse) powered by Varsity Brands is looking for a Retail Sales Associate to provide excellent customer service and service customers.
Whether helping a first-time player find their first stick or dialing in the perfect pocket for a seasoned attackman, our associates bring sharp knowledge, high brand standards, and smooth front-end execution to every shift. The result is a shopping experience that feels less like a transaction and more like gearing up for greatness.
WHAT YOU WILL DO
  • Candidates with strong communication skills who can make customers feel welcome in our store will stand out.
  • You will help identify customer needs and answer questions about our products.
  • A positive attitude and a desire to promptly resolve potential customer issues or complaints will make you successful in this role.
  • Ultimately, you will ensure that customers leave our store satisfied.
  • Greet and direct customers.
  • Provide accurate information (e.g. product features, pricing, and after-sales services).
  • Answer customers' questions about specific products/services.
  • Ensure racks are fully stocked.
  • Inform customers about discounts and special offers.
  • Provide customer feedback to the Store Manager.
  • Stay up-to-date with new products/services.

QUALIFICATIONS
KNOWLEDGE/SKILLS/ABILITIES
  • Lacrosse experience is a plus, but not mandatory.
  • Proven work experience as a Retail Sales Representative, Sales Associate, or similar role (Preferred but not required).
  • Understanding of the retail sales process.
  • Basic math skills.
  • Excellent communication skills, capable of building trusting relationships.
  • Ability to perform in fast-paced environments.
  • Flexibility to work various shifts.
  • High school degree or currently enrolled in High School.

About Universal Lacrosse
Universal Lacrosse (Lax.com) powered by Varsity Brands is an entrepreneurial, creative business that is built upon a foundation of strong, collaborative relationships. We are a world-class team that has been servicing the specialty lacrosse and apparel industry for over ten years. We are passionate, innovative and committed to delivering the best in class in product and services to our customers across our various channels including Retail, Team Sales, Ecom and Events. We are deeply invested in our employees' professional development, and we encourage a culture of constant learning and skill building. We want our team members to have all the tools and resources they need to take ownership of their career at Universal Lacrosse and develop an actionable plan for success. Our Company is committed to a culture of diversity and inclusion. We know it takes all types of people reflecting a broad array of backgrounds, personalities and points of view to make a great company. Our team is comprised of the most talented and dedicated people in the industry, from all walks of life and every age group. At Universal Lacrosse, diversity is one of our core values and one of our fundamental strengths.
#LI-KG1
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities required of the employee for this job.
JOIN THE BEST TEAM IN SPORT & SPIRIT
At Varsity Brands, we believe every student deserves the opportunity to succeed and every educator wants to make a difference. It takes a team to make a real impact, and through our two divisions - BSN SPORTS and Varsity Spirit - and our network of 6,000+ employees and independent representatives, we are proud to partner with a wide range of educational institutions and club and professional sports to transform the student journey in SPORT and SPIRIT.
OUR VALUES
Service - We lead with heart. We champion community.
Passion - We love what we do. It fuels our purpose.
Integrity - We do what we promise. We own our actions and decisions.
Respect - We earn it by giving it. Because everyone deserves it.
Innovation - We never stop striving to be better. For ourselves and our community.
Transparency - We are committed to openness and honesty in everything we do.
OUR BENEFITS
We are committed to putting you and your families first. For benefits eligible roles, we offer a variety of choices and costs as well as program enhancements that align with our responsibility to elevate the employee experience. Some of our offerings include:
  • Comprehensive Health Care Benefits
  • HSA Employer Contribution/ FSA Opportunities
  • Wellbeing Program
  • 401(k) plan with company matching
  • Company paid Life, AD&D, and Short-Term Disability
  • Generous My Time Off & Paid Holidays
  • Varsity Brands Ownership Program
  • Employee Resource Groups
  • St. Jude Partnership & Volunteer Opportunities
  • Employee Perks including discounts on personal apparel and equipment!

Varsity Brands companies are equal opportunity employers. Qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, citizenship, gender, sexual orientation, gender identity, veteran's status, age or disability.

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