POSITION SUMMARY:
Netradyne is building a Business Value Engineering (BVE)Â function to elevate how we sell, win, and expand enterprise customers.Â
This leader will define and operationalize how we:Â
- Quantify and communicate economic value Â
- Enable value-based selling across our GTM teams Â
- Influence CFO-level decision making Â
- Improve win rates, deal size, and sales cycle efficiency Â
You will operate at the intersection of Sales, Finance, Product, and Customer Success, building a scalable system that connects our platform (video safety, fleet management, fuel, maintenance, ELD) to measurable customer outcomes.Â
This is a player-coach role: you will personally engage on our most strategic deals while building and leading a small, high-impact team.Â
ESSENTIAL Responsibilities:
Build the Business Value Engineering Function
- Define the vision, charter, and operating model for BVE at Netradyne Â
- Hire, develop, and lead a high-caliber team (1-3 value engineers initially) Â
- Establish engagement models aligned to:Â Â
- Enterprise new logo pursuits Â
- Partner/channel-supported deals Â
Drive Value-Based Selling in Strategic Deals
- Partner with Enterprise AEs, Sales Directors, and the VP of Enterprise Sales on top opportunities Â
- Lead value discovery workshops with customer stakeholders (Ops, Safety, Finance) Â
- Total Cost of Ownership (TCO) analyses Â
- Business cases tailored to CFO and executive buyers Â
- Support deal strategy and negotiation by anchoring on quantified value Â
 Create Scalable Value Frameworks & Assets
- Develop standardized value hypotheses by segment and vertical: Â
- Transportation & logistics Â
- Distribution / last-mile Â
- Build repeatable assets:Â Â
- Business case templates Â
- Industry benchmarks (accidents, insurance, fuel, maintenance)Â Â
- Codify "Trigger Hypothesis Value Narrative" frameworks for GTM use Â
 Partner Cross-Functionally to Improve Outcomes
- Work with Product to align roadmap with measurable customer value Â
- Partner with Customer Success to: Â
- Validate realized value post-sale Â
- Feed proof points back into GTMÂ Â
- Collaborate with Marketing on value-based messaging, content, and events Â
- Align with Finance on credibility of assumptions and ROI methodologies Â
 Instrument Value in the Revenue System
- Embed value engineering into:Â Â
- MEDDPICC (Economic Buyer, Metrics)Â Â
- Deal inspection frameworks Â
- Value-influenced pipeline and bookings Â
- Impact on win rates, ACV, and cycle time Â
- Build feedback loops between value creation value capture value realizationÂ
What Success Looks Like (6-12 Months)Â
- BVE is embedded in all Tier 1 enterprise deals Â
- Clear, standardized ROI narratives exist for every core segment Â
- Measurable improvement in:Â Â
- Win rates (especially vs. competitors like Samsara) Â
- Sales cycle predictability Â
- Netradyne is consistently selling at the CFO / executive level, not just functional buyers Â
- A scalable team and operating model is in place to support growth toward $1B ARR Â
 QUALIFICATIONS:
Required Experience:
- 10+ years in one or more of the following:Â Â
- Value Engineering / Value Consulting Â
- Management Consulting (e.g., McKinsey & Company, Bain & Company, Boston Consulting Group)Â Â
- Strategic Finance / Corporate Strategy Â
- Enterprise SaaS Sales Engineering with strong business case orientation Â
- Building and scaling a value engineering or deal strategy function Â
- Supporting complex enterprise sales cycles (6-12+ months) Â
- Creating ROI / TCO models that stand up to CFO scrutiny Â
 Preferred Experience:
- Background in fleet, transportation, logistics, or industrial sectors Â
- Experience in hardware-enabled SaaS or IoT business models Â
- Familiarity with insurance economics, safety metrics, and operational cost drivers Â
- Experience operating in a high-growth ($200M-$1B ARR) environment Â
 Core CompetenciesÂ
- Executive communication: Ability to influence CFOs and senior operators Â
- Analytical rigor: Translate operational data into financial outcomes Â
- Commercial acumen: Understand how value ties directly to deal strategy Â
- Systems thinking: Build repeatable, scalable GTM processes Â
- Leadership: Attract and develop top-tier talent in a new function Â
Why This Role MattersÂ
Netradyne's next phase of growth requires us to win on value, not just product.Â
This role will:Â
- Elevate how we compete in enterprise deals Â
- Enable more consistent performance beyond top reps Â
- Turn our differentiated technology into clear, quantified business impact
Economic Package Includes:Â
- Salary + annual bonus eligibility Â
- Company equity
- Company Paid Health Care, Dental, and Vision Coverage for you and most of your dependents
- Generous PTO and Sick Leave
- 401(K) with generous company match
- Disability, Life Insurance and Ancillary Benefits
- And much more