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Used Car Sales Manager Jobs in Colorado (NOW HIRING)

New Car Manager - BMW of Denver

Denver, CO ยท On-site

$200 - $230/hr

Management Experience: Mid-Senior Level About BMW of Denver is one of the fastest growing brands ... Collaborate with the sales team to ensure they are informed about the current used car inventory ...

Retail Sales Manager

Cripple Creek, CO ยท On-site

$60K - $104K/yr

Position Overview As a Sales Manager Trainee, you will embark on a structured training program ... used car buying experience over 30 years ago by introducing transparency and integrity into the ...

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Used Car Sales Manager information

See Colorado salary details

$31K

$112.9K

$205K

How much do used car sales manager jobs pay per year?

As of Aug 29, 2026, the average yearly pay for used car sales manager in Colorado is $112,905.00, according to ZipRecruiter salary data. Most workers in this role earn between $79,400.00 and $159,800.00 per year, depending on experience, location, and employer.

What does a used car sales manager do?

A Used Car Sales Manager oversees the sales operations of pre-owned vehicles at a dealership. Their responsibilities include managing sales staff, setting pricing strategies, maintaining inventory, and ensuring high customer satisfaction. They also analyze sales data, develop promotional campaigns, and work to maximize profitability. Effective communication and strong leadership skills are essential for success in this role.

What are the key skills and qualifications needed to thrive as a used car sales manager, and why are they important?

To thrive as a Used Car Sales Manager, you need strong sales acumen, in-depth knowledge of automotive inventory, and experience in dealership operations, often backed by a relevant degree or extensive industry experience. Familiarity with dealership management systems (DMS), customer relationship management (CRM) software, and automotive market analytics is crucial. Exceptional leadership, negotiation, and customer service skills help you motivate teams and build lasting client relationships. These skills and qualifications are essential for driving sales performance, maintaining inventory profitability, and ensuring customer satisfaction in a competitive market.

What are some common challenges faced by a used car sales manager, and how can they be effectively addressed?

Used Car Sales Managers often encounter challenges such as managing inventory turnover, meeting sales targets, and ensuring customer satisfaction amid fluctuating market values. To address these, successful managers closely monitor market trends, maintain strong relationships with wholesalers and auction houses, and train their sales teams on effective negotiation and customer service techniques. Regularly reviewing performance metrics and fostering open communication within the team can also help quickly identify and resolve issues, ensuring both profitability and a positive buying experience.

What is the difference between Used Car Sales Manager vs Car Sales Associate?

AspectUsed Car Sales ManagerCar Sales Associate
CredentialsHigh school diploma; sales experience; sometimes automotive certificationsHigh school diploma; sales experience preferred
Work EnvironmentDealership sales floor, management officeDealership sales floor, customer interaction
Employer & Industry UsageAutomotive dealerships, used car lotsAutomotive dealerships, new and used car sales

The Used Car Sales Manager oversees sales teams and strategies, requiring leadership skills and sales experience, while the Car Sales Associate focuses on direct customer sales and product knowledge. Both roles are essential in automotive sales but differ in responsibilities and seniority.

What are the most commonly searched types of Used Car Sales jobs in Colorado?

The most popular types of Used Car Sales jobs in Colorado are:

What cities in Colorado are hiring for Used Car Sales Manager jobs?

Cities in Colorado with the most Used Car Sales Manager job openings:

Infographic showing various Used Car Sales Manager job openings in Colorado as of August 2026, with employment types broken down into 86% Full Time, 12% Part Time, and 2% Contract. Highlights an 82% Physical, 2% Hybrid, and 16% Remote job distribution, with an average salary of $112,905 per year, or $54.3 per hour.

New/Used Car Sales Manager

Sterling Ford & CDJR

Sterling, CO โ€ข On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 17 days ago


Job description

We are looking for a New/Used Car Sales Manager to join our growing team! The right candidate will have a track-record of hitting goals and be enthusiastic aboutย training and leading others. Day-to-day tasks include overseeing a team of sales people and supporting our customers.

Benefits

  • 401K
  • Health
  • Dental
  • Vision
  • PTO
  • Mentor Program
  • Opportunities for Growth
Responsibilities
  • Work directly with customers to develop enriching relationships that improve client happiness and fuel the sales process
  • Establish trust among customers to establish strong network of clientele and prospects
  • Provide training and support to sales staff and assist in closing deals
  • Facilitate regular sales training for continue team growth
  • Demonstrate leadership by setting a clear vision and goals for the sales targeted performance
  • Engage and motivate the team to achieve key goals, performance expectations and standard methodology processes
  • Drive business through a high-level of involvement in day-to-day operations
  • Lead the negotiation process ensuring that customers understand their vehicle purchase options and pricing
  • Partner with General Manager plan and run vehicle inventory
  • Assist in running controllable expense elements for the New and Used Vehicle Departments
  • Analyze business metrics to resolve shortfalls and implement action plans to elevate performance
Qualifications
  • Automotive dealership management experience preferred
  • Shown success in auto retail sales
  • Confirmed leadership ability to mentor and train others
  • Excellent communication and customer service skills
  • Passionate about training sales team members and operating within a reciprocal environment
  • Enthusiastic personality with high-energy attitude
  • Ability to boost morale during the sales workday and improve profitability
  • Organization and follow-up skills
  • Experience and desire to work with technology
  • High School diploma or equivalent
  • Clean driving record and valid driverโ€™s license
We are an equal opportunity employer and prohibit discrimination/harassment withoutย regard to race, color, religion, age, sex, national origin, disability status, genetics, protectedย veteran status, sexual orientation, gender identity or expression, or any other characteristicย protected by federal, state or local laws.