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Technical Sales Associate Jobs in Rome, NY (NOW HIRING)

We pride ourselves on reliable delivery, technical expertise, and a commitment to helping our customers succeed. Position Summary: The Counter Sales Representative is responsible for providing ...

We pride ourselves on reliable delivery, technical expertise, and a commitment to helping our customers succeed. Position Summary: The Counter Sales Representative is responsible for providing ...

Counter Sales Associate

Utica, NY · On-site

$15 - $18/hr

We pride ourselves on reliable delivery, technical expertise, and a commitment to helping our customers succeed. Position Summary: The Counter Sales Representative is responsible for providing ...

Parts & Counter Sales Associate

Rome, NY · On-site

$15.25 - $20.25/hr

Technical or Trade school courses or degree. * Excellent verbal and written communication skills * Love fast paced retail environments * Great listening skills and empathy for customers And if you ...

Parts & Counter Sales Associate

Mohawk, NY · On-site

$14 - $19/hr

Technical or Trade school courses or degree. * Excellent verbal and written communication skills * Love fast paced retail environments * Great listening skills and empathy for customers And if you ...

Account Associate

Syracuse, NY

$46K - $63K/yr

... sales, and other functions while developing your professional and technical skills. Bluefors ... associate degree or equivalent from a two-year college or technical school with a minimum of two ...

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Showing results 1-20

Technical Sales Associate information

See Rome, NY salary details

$31.7K

$68.6K

$105.1K

How much do technical sales associate jobs pay per year?

As of Aug 31, 2026, the average yearly pay for technical sales associate in Rome, NY is $68,618.00, according to ZipRecruiter salary data. Most workers in this role earn between $45,400.00 and $71,000.00 per year, depending on experience, location, and employer.

How does a Technical Sales Associate typically collaborate with engineering and product teams to address client needs?

Technical Sales Associates frequently act as a bridge between clients and internal teams. When clients present specific technical requirements or challenges, the associate works closely with engineering and product specialists to develop tailored solutions or clarify product capabilities. This collaboration ensures accurate communication, timely responses, and effective resolution of complex customer inquiries. Building strong relationships with internal teams is essential for success in this role, as it enables associates to deliver both technical insights and excellent customer service.

What are the key skills and qualifications needed to thrive as a Technical Sales Associate, and why are they important?

To thrive as a Technical Sales Associate, you need a strong understanding of technical products, sales acumen, and often a degree in business, engineering, or a related field. Familiarity with CRM software, product demo tools, and technical documentation is typically required, and certifications in sales or specific technologies can be advantageous. Exceptional communication, relationship-building, and problem-solving skills help you connect with clients and address their unique needs. These skills and qualities are crucial for effectively translating technical features into customer benefits, closing sales, and supporting long-term client satisfaction.

What is the difference between Technical Sales Associate vs Sales Engineer?

AspectTechnical Sales AssociateSales Engineer
Required CredentialsHigh school diploma or equivalent; some technical knowledgeBachelor's degree in engineering, technical field, or related area
Work EnvironmentCustomer-facing, retail or B2B sales, office and on-site visitsTechnical presentations, client meetings, on-site demonstrations
Employer & Industry UsageManufacturing, technology, industrial sectorsEngineering firms, manufacturing, technology companies
Search & Comparison IntentUnderstanding entry-level technical sales rolesTechnical sales with engineering expertise

The Technical Sales Associate typically focuses on customer service and basic technical knowledge to support sales, often with less formal technical credentials. In contrast, a Sales Engineer combines technical expertise with sales skills, often requiring engineering degrees and engaging in detailed technical demonstrations. Both roles are vital in technical industries but differ mainly in technical depth and educational requirements.

Does technical sales associate pay well?

Technical sales associates typically earn a median annual salary ranging from $50,000 to $80,000, depending on experience, industry, and location. Compensation often includes commissions or bonuses based on sales performance, which can significantly increase total earnings. Strong communication skills and technical knowledge are important for success and higher pay in this role.

What does a technical sales associate do?

A technical sales associate combines sales skills with technical knowledge to promote and sell products or services that require specialized understanding. They identify customer needs, demonstrate product features, provide technical support, and often collaborate with engineering or product teams to ensure solutions meet client requirements. Strong communication, technical expertise, and familiarity with sales tools are essential for success in this role.

What cities near Rome, NY are hiring for Technical Sales Associate jobs?

Cities near Rome, NY with the most Technical Sales Associate job openings:

Infographic showing various Technical Sales Associate job openings in Rome, NY as of August 2026, with employment types broken down into 77% Full Time, 22% Part Time, and 1% Contract. Highlights an 76% Physical, 1% Hybrid, and 23% Remote job distribution, with an average salary of $68,618 per year, or $33 per hour.

$15 - $18/hr

Full-time

Re-posted 5 hours ago


Colours Inc. rating

6.4

Company rating: 6.4 out of 10

Based on 5 frontline employees who took The Breakroom Quiz

313th of 427 rated retail wholesalers


Job description

Description

Colours, Inc. is a leading distributor of automotive and industrial coatings, providing high-quality products, training, and service to customers across the region. We pride ourselves on reliable delivery, technical expertise, and a commitment to helping our customers succeed.

Position Summary:

The Counter Sales Representative is responsible for providing exceptional customer service, processing sales transactions, and supporting customers with product selection and technical assistance at the sales counter. This role serves as a key point of contact for walk-in customers, contractors, and commercial clients, ensuring accurate order fulfillment and a positive customer experience. The Counter Sales Representative supports store operations while contributing to revenue growth and inventory accuracy.

Key Responsibilities:

  • Greet customers promptly and provide exceptional service.
  • Assist customers with product selection, technical questions, and recommendations to meet their project needs.
  • Process sales transactions accurately, including invoicing, payments, returns, and order entry.
  • Ensure timely and accurate order fulfillment for walk-in customers and phone orders.
  • Maintain strong product knowledge to effectively communicate features, applications, and benefits.
  • Support inventory management by stocking shelves, monitoring product levels, and communicating low-stock items.
  • Assist with receiving freight, organizing inventory, and maintaining an orderly and customer-friendly store environment.
  • Build and maintain strong customer relationships to drive repeat business and customer loyalty.
  • Handle customer concerns and resolve issues professionally and efficiently.
  • Support store operations as needed, including answering phones, preparing orders, and assisting with general administrative tasks.
  • Follow company policies, safety procedures, and operational standards at all times.

Requirements

Qualifications:

  • High school diploma or equivalent required.
  • Previous experience in retail, counter sales, customer service, or a similar role preferred.
  • Strong communication and interpersonal skills.
  • Ability to learn product knowledge and technical information related to automotive and industrial coatings.
  • Basic math skills with the ability to accurately process transactions and handle payments.
  • Strong organizational skills and attention to detail.
  • Ability to lift and move products up to 50 lbs as needed.
  • Proficiency in basic computer systems and point-of-sale systems preferred.

Key Competencies:

  • Customer service excellence
  • Product knowledge and technical aptitude
  • Sales support and upselling ability
  • Attention to detail and accuracy
  • Strong communication and interpersonal skills
  • Time management and multitasking
  • Team collaboration and support
  • Accountability and reliability

What Colours Inc. employees say

Pay

Hours and flexibility

Workplace

Get the full story on Breakroom


Colours logo

About Colours

Sourced by ZipRecruiter

Colours Inc. was founded in 1986 and has been serving the automotive paint industry in the United States Mid-Atlantic region ever since. As a PPG Platinum Distributor, commitment to quality, coupled with the utmost in service to its customers, has made Colours, inc. one of the most progressive and fastest growing automotive paint distributors in the United States. Colours succeeds by delivering outstanding performance. We believe in service beyond expectation, achieved through constant desire to anticipate and fulfill evolving customer needs. The honesty, intelligence and commitment of our people are vital to Colours’ mission. We share pride in the company and respect each individual’s contribution at every level. Exemplary customer relationships drive Colours’ growth and prosperity. Colours is dedicated to pushing the limits of excellence, standing at the fore front to provide the finest environment attainable in the industry.

Industry

Motor vehicle manufacturing

Company size

201 - 500 Employees

Headquarters location

Wilkes-Barre, PA, US

Year founded

1972

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