Product Marketing Manager (Retail Tech) Conditions d'emploi: Poste permanent, temps plein (40h/semaine) Langue de travail: Francais (bilinguisme requis - francais/anglais pour les communications ...
Product Marketing Manager (Retail Tech) Conditions d'emploi: Poste permanent, temps plein (40h/semaine) Langue de travail: Francais (bilinguisme requis - francais/anglais pour les communications ...
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Tech Manager information
What is a tech manager?
How do tech managers typically balance hands-on technical work with people management responsibilities?
What are the key skills and qualifications needed to thrive as a tech manager, and why are they important?
What is the difference between Tech Manager vs Software Engineer?
| Aspect | Tech Manager |
|---|---|
| Primary Role | Oversees technical teams, manages projects, and aligns technology with business goals |
| Required Skills | Leadership, project management, technical expertise, communication |
| Work Environment | Management meetings, strategic planning, team coordination |
| Common Certifications | PMP, Scrum Master, ITIL, technical certifications |
While a Tech Manager focuses on leading teams and strategic planning, a Software Engineer primarily develops and maintains software. Both roles require technical skills, but the Tech Manager emphasizes leadership and project oversight, whereas the Software Engineer concentrates on coding and technical problem-solving.
What does a tech manager do?
What is the salary of a tech manager?
What are the most commonly searched types of Tech jobs in Laval, QC?
The most popular types of Tech jobs in Laval, QC are:

Full-time
PTO
Re-posted 15 days ago
Job description
Nom de l'entreprise: Booxi Inc.
Adresse de l'entreprise: 5455 avenue de Gaspe, suite 200, Montreal (Quebec), H2T 3B3
Titre du poste: Product Marketing Manager (Retail Tech)
Conditions d'emploi: Poste permanent, temps plein (40h/semaine)
Langue de travail: Francais (bilinguisme requis - francais/anglais pour les communications clients)
Salaire: Entre 85 000 $ et 95 000 $ par an, incluant un bonus de performance
Avantages sociaux:
- 4 semaines de vacances par an
- Conge annuel paye lors de la fermeture de la compagnie (25 decembre au 1er janvier)
- 16 h de PTO additionnelles
- Conges de maladie illimites
- Assurances collectives avec prime couverte a 60 % par Booxi (apres 3 mois) : assurance vie, invalidite longue duree, deces et mutilations accidentelles, assurance sante et dentaire
- 300 $ pour ameliorer son bureau a domicile
- Horaire flexible et role hybride
- Environnement de travail dynamique et collaboratif
Lieu de travail: Montreal (Quebec) - Mode hybride
Coordonnees pour postuler:
hr@booxi.com
Booxi est une scale-up SaaS en pleine croissance qui aide des marques retail comme LVMH, L'Oreal, Sephora et bien d'autres a creer des experiences client plus humaines grace a trois leviers complementaires:
- Le rendez-vous individuel: pour capter, anticiper et valoriser chaque visite
- Les evenements en boutique: pour creer des moments forts, scenarises et mesurables
- La gestion des files d'attente: pour fluidifier les flux et apaiser le terrain
Notre mission? Rendre le commerce plus humain, et cela commence en interne, avec une equipe bienveillante, passionnee et collaborative.
Ce que tu vas trouver chez Booxi
- Une stack moderne et un environnement produit complexe: SaaS B2B, Retail Tech, API-first, integrations multi-pays
- Des defis strategiques et marketing concrets a l'echelle internationale
- Une petite equipe ou ton role a un impact reel sur la croissance et la vision produit
- Une culture axee sur la flexibilite, la confiance et l'autonomie
- Une attention sincere a ton equilibre pro/perso
Booxi est present dans plus de 100 pays, mais notre cur bat a Montreal, dans une culture tech qui valorise autant la qualite du travail que la qualite des relations humaines.
Ce que tu feras en tant que Product Marketing Manager
En tant que Product Marketing Manager chez Booxi, tu seras le relais strategique entre le marche, les equipes Produit et les equipes Sales, responsable de transformer notre vision produit en valeur concrete, differenciee et activable.
Tes missions cles:
1. Analyse marche et insights clients
- Identifier et prioriser les tendances cles du retail omnicanal et des technologies SaaS.
- Mener des recherches qualitatives et quantitatives (interviews clients, analyse de calls, etudes concurrentielles) pour eclairer la strategie produit et commerciale.
- Developper une comprehension approfondie des ICP et personas strategiques, en coordination avec les equipes Sales et Produit.
2. Structuration du positionnement et du messaging
- Construire des positionnements clairs, differenciants et adaptes aux differents segments (Mid-market, Enterprise, International).
- Developper la narrative produit de Booxi en coherence avec notre positionnement global, en valorisant notre expertise Retail Tech.
- Adapter systematiquement le discours selon les verticales, pays et maturites des clients.
3. Go-To-Market (GTM): structuration et validation de nouveaux sujets
- Piloter la phase d'exploration et de validation marche pour les nouveaux produits, fonctionnalites ou pays, en binome avec le Sales Director, avant tout passage a l'echelle.
- Definir le probleme client prioritaire, les ICP, les use cases, le pitch initial et la strategie d'adoption.
- Mettre en uvre et suivre les phases de test et validation marche (pilotes commerciaux, feedback terrain, adaptation du discours).
4. Sales Enablement & Performance commerciale
- Concevoir et livrer des supports de vente de haut niveau (sales decks, battlecards, videos, etudes de cas, one-pagers).
- Former les equipes Sales sur les nouveaux produits, messages et objections cles.
- Suivre l'adoption et mesurer l'impact business des initiatives marketing (adoption, conversion, win/loss, cycle de vente).
5. Leadership transversal & collaboration inter-equipes
- Travailler en etroite collaboration avec le Directeur Marketing, les Sales Directors, les Product Managers et le Leadership Team.
- Assumer un role d'ownership sur le Product Marketing: poser les arbitrages, prioriser, challenger les decisions, et influencer la roadmap produit selon les besoins marche.
- Structurer les boucles de feedback et partager regulierement les apprentissages avec les equipes customer-facing.
Ce qu'on recherche chez toi
- Baccalaureat en Marketing
- 5+ ans d'experience en marketing B2B dans l'univers SaaS, dont au moins 3 en Product Marketing dans un contexte Retail Tech.
- Experience demontree en Go-To-Market (produits SaaS, nouveaux pays ou nouvelles verticales).
- Maitrise des frameworks de positionnement produit, d'analyse concurrentielle et de construction de personas.
- Capacite a piloter une structuration et validation Go-To-Market de bout en bout: recherche, formulation du probleme client, pitch, validation terrain, passage a l'echelle.
- Excellente comprehension des dynamiques commerciales (ICP, objections, cycles de vente).
- Experience avancee en Sales Enablement et mesure d'impact business.
- Capacite a influencer et a collaborer a tous les niveaux de l'organisation, jusqu'au leadership team.
- Rigueur, capacite d'analyse, creativite strategique et excellente communication ecrite et orale.
- Bilingue francais / anglais.