Our client runs the world's fastest growing boutique fitness brand. 100+ studios. 14 countries. Pilates Inspired. Cardio Infused. It's a full-body workout that fuses Pilates, cardio and strength into one 45-minute session: Row. Ride. Reform.
Opening in Fall 2026, they are bringing the world's only cardio-integrated reformer format to one of South Calagary’s established and accessible communities. Surrounded by local amenities and serving a wellness-focused clientele, our Studio aims to offer welcoming environment dedicated to movement, connection and exceptional client experience.
This is a role in two phases. Before we open, you are a builder — driving the founding member pre-sale campaign, securing corporate wellness partnerships with local businesses and establishing the brand and studio before a single class is taught. Working closely with the Studio owner and the Franchisor. Once open, you are the operator and instructor — leading a high-performing studio team, owning membership retention, delivering the brand experience every day and teaching few classes per week. We want someone who is energised by all of it.
Key ResponsibilitiesPre-Launch
• pre-sale campaign — generating, nurturing and converting leads
• Build corporate wellness partnerships with businesses and residential buildings in the neighbourhood.
• Establish relationships with local community organizations, and neighbourhood partners
• Work closely with the founding directors to shape the studio's community identity before opening
• Owning and handling social media account like Instagram
Membership & Sales
• Own membership acquisition — converting walk-ins, enquiries and corporate leads into members
• Drive retention through genuine member relationships and proactive follow-up
• Track membership numbers, class utilization and revenue against targets
Community & Client Experience
• Welcome every client by name and build the community culture that defines the brand globally
• Maintain accurate member profiles and ensure every interaction is personal and consistent
Studio & Operations
• Take ownership of every detail of the studio environment — equipment setup, lighting, presentation and atmosphere — so every member's experience matches the brand standard
• Manage day-to-day operations — client enquiries, scheduling, staff rostering, social media and newsletters
• Manage studio systems via Hapana software — check-ins, memberships, payments and reporting
• Lead, motivate and develop the instructor team
Teaching
• Deliver 5-6 classes per week to a high standard once Academy certified
• Provide confident cueing and form correction throughout every session
Requirements
• Two plus years of proven experience in a client-facing, sales and fitness leadership role
• Strong commercial instincts — you know how to convert a conversation into a commitment
• Confident building relationships with businesses and organizations — corporate outreach experience is a plus
• Excellent communicator, highly organized, with genuine warmth with people
• A background in fitness or movement — Pilates, reformer, personal training or group fitness
• Social media Savvy and local marketing experience
• Current First Aid certification
• Self-motivated and comfortable with real accountability
• Flexible availability including early mornings, evenings and weekends
Benefits
• Base salary plus performance bonus tied to membership targets
• Academy instructor certification fully funded
• Free membership from day one
• Ongoing mentoring and support from the founding directors
• The chance to open and shape a brand new studio from scratch in one of Calgary’s most established neighbourhoods