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Strategic Marketing Manager Jobs (NOW HIRING)

Lee Health

Strategic Marketing Specialist

Fort Myers, FL · On-site

$27.57 - $35.84/hr

... the Strategic Marketing Manager in driving Lee Health's brand, service lines, and marketing ... The Specialist will manage timelines, deliverables, and stakeholder communication to keep projects ...

Lee Health

Strategic Marketing Specialist

Fort Myers, FL · On-site

$27.57 - $35.84/hr

... the Strategic Marketing Manager in driving Lee Healths brand, service lines, and marketing ... The Specialist will manage timelines, deliverables, and stakeholder communication to keep projects ...

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How much do strategic marketing manager jobs pay per year?

As of Aug 19, 2026, the average yearly pay for strategic marketing manager in the United States is $105,038.00, according to ZipRecruiter salary data. Most workers in this role earn between $94,500.00 and $116,000.00 per year, depending on experience, location, and employer.

What is a strategic marketing manager?

A Strategic Marketing Manager is a professional responsible for developing, implementing, and overseeing long-term marketing strategies that align with a company's overall business goals. They analyze market trends, identify opportunities for growth, and coordinate marketing campaigns to build brand awareness and drive sales. Their role often involves collaborating with other departments, managing budgets, and tracking key performance metrics to ensure marketing efforts are effective and efficient.

What does a strategic marketing manager do?

A strategic marketing manager is responsible for planning and executing marketing strategies to establish brand consistency and increase sales for all types of companies. As a strategic marketing manager, your job duties include managing budgets, measuring KPIs, and calculating the return on investment for all marketing efforts. Other tasks include identifying target audiences and conducting market research. You communicate with various departments in the company, such as product management and sales, to ensure everyone is working toward the same goals. Many strategic marketing managers also work with other high-level managers to plan strategies and develop specific goals to define and ensure business success. Qualifications for this career include three or more years of industry experience, project management skills, and a bachelor’s degree, though a master’s degree is often preferred.

What are the key skills and qualifications needed to thrive as a strategic marketing manager, and why are they important?

To thrive as a Strategic Marketing Manager, you need expertise in market analysis, brand positioning, and campaign development, typically supported by a degree in marketing, business, or a related field. Familiarity with marketing automation platforms, analytics tools like Google Analytics, and CRM systems is often required. Strong leadership, communication, and critical thinking skills help drive cross-functional collaboration and innovative strategy. These capabilities are essential for creating effective marketing initiatives that align with business objectives and drive organizational growth.

How does a strategic marketing manager typically collaborate with product development and sales teams?

As a Strategic Marketing Manager, you will work closely with both product development and sales teams to ensure that marketing strategies align with business objectives and customer needs. This collaboration often involves participating in product roadmap discussions, providing market insights, and developing go-to-market plans. You'll also coordinate with sales to gather feedback from the field, refine messaging, and support lead generation efforts. Effective cross-functional communication is crucial, as it helps drive product success and ensures a cohesive approach to market challenges.

Is a strategic marketing manager a high paying job?

Strategic marketing managers typically earn higher salaries compared to entry-level marketing roles, with compensation often reflecting experience, industry, and location. They usually hold advanced skills in market analysis, strategic planning, and may require certifications such as the Certified Marketing Executive (CME).
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Strategic Marketing Manager jobs near you
Infographic showing various Strategic Marketing Manager job openings in the United States as of August 2026, with employment types broken down into 88% Full Time, 11% Part Time, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $105,038 per year, or $50.5 per hour.

Strategic Marketing Manager - Program Strategy & Readiness

Owens Corning

Toledo, OH • On-site

$93K - $114K/yr

Full-time

Posted 22 days ago

Owens Corning rating

8.0

Company rating: 8.0 out of 10

Based on 102 frontline employees who took The Breakroom Quiz

136th of 540 rated manufacturers

Job description

As a Strategic Marketing Manager - Program Strategy & Readiness, you will play a critical role in ensuring Owens Corning's Roofing strategies successfully move from concept to fully enabled, scalable market solutions. This role is responsible for translating strategic priorities into executable programs and operational capabilities that support contractor success, strengthen customer trust, and drive long-term business growth.
You will serve as a key connector across Strategic Marketing, Sales, Contractor Engagement, Quality, Field Technical, and Operations teams, ensuring programs are effectively designed, launched, and continuously improved. Success in this role requires strong strategic thinking, program leadership, cross-functional collaboration, and the ability to turn market insights into practical business solutions.
POSITION LOCATION: Toledo World Headquarters, Toledo, OH (Hybrid; 4 days in office, up to 50% travel required)
What You Will Be Doing:
  • Translate market strategies into scalable programs and capabilities that support business objectives and customer needs.
  • Partner with Strategic Marketing, Sales, Contractor Engagement, and Operational teams to assess market trends, customer feedback, and competitive dynamics.
  • Develop and evolve contractor-facing programs, warranty offerings, and customer engagement initiatives that support growth and market differentiation.
  • Support insurance-related market strategies by evaluating industry trends and helping develop effective contractor enablement and go-to-market approaches.
  • Establish and manage program governance, performance metrics, operating rhythms, and decision-making frameworks to support successful execution.
  • Lead the development, enhancement, and optimization of warranty-related programs while balancing customer value, business objectives, and risk considerations.
  • Ensure programs are fully prepared for launch through effective coordination of training, communications, tools, systems, documentation, and field support.
  • Leverage customer feedback, field insights, quality metrics, and performance data to identify improvement opportunities and drive program enhancements.
  • Partner with Field Technical and Quality teams to support consistency, accountability, and execution excellence across markets.
  • Lead cross-functional initiatives from planning through implementation, ensuring alignment, accountability, and effective communication among stakeholders.
  • Monitor program performance and recommend adjustments that improve customer experience, operational effectiveness, and business outcomes.
  • Support development of team capabilities through coaching, collaboration, and continuous improvement initiatives.

Qualifications
  • Bachelor's degree in Business, Marketing, Operations, or a related field.
  • 5+ years of experience in program management, product management, strategic marketing, commercial enablement, business strategy, or a related field.
  • Demonstrated experience translating customer, market, and business insights into program requirements and executable solutions.
  • Experience leading cross-functional initiatives through planning, readiness, launch, and performance management.
  • Experience working with customer-facing programs, contractor programs, loyalty programs, warranty programs, training programs, or similar initiatives.
  • Strong analytical and problem-solving skills with the ability to use data and customer insights to support decision-making.
  • Experience influencing stakeholders and driving alignment across a matrixed organization.
  • Strong project management, organizational, and communication skills.
  • Demonstrated ability to manage multiple priorities and execute effectively in a dynamic business environment.
  • Ability to travel up to 50%.

Preferred Qualifications
  • Advanced degree in Business, Marketing, Operations, or a related field.
  • Experience within roofing, building materials, construction products, home improvement, or related industries.
  • Experience developing or managing warranty strategies, programs, or portfolio offerings.
  • Experience working across Strategic Marketing, Sales, Operations, Quality, and Technical organizations.
  • Experience establishing program governance frameworks, readiness processes, or large-scale program launches.
  • Familiarity with contractor ecosystems, insurance-influenced markets, or regulated business environments.
  • Experience supporting customer retention, loyalty, contractor engagement, or partner enablement initiatives.

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About Owens Corning
Owens Corning is a branded building products leader with three complementary market-leading businesses providing roofing, insulation, and doors primarily for residential markets in North America and Europe. The company operates with an integrated go-to-market strategy and a unique set of OC Advantages™ - including its iconic brand, unparalleled commercial strength, leading technology, and winning cost position - to help customers win and grow in the market. Owens Corning is committed to helping build better and achieve more through winning partnerships, leading performance, and engaging people. Founded in 1938 and headquartered in Toledo, Ohio, Owens Corning is listed on the New York Stock Exchange (NYSE: OC). For more information, visit www.owenscorning.com.
Owens Corning is an equal opportunity employer. Except in limited circumstances such as formal apprenticeship programs, Owens Corning does not employ anyone under the age of 18.

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About OWENS CORNING

Sourced by ZipRecruiter

Owens Corning (OC) develops, manufactures and markets insulation, roofing, and fiberglass composites. Global in scope and human in scale, the company's market-leading businesses use their deep expertise in materials, manufacturing and building science to develop products and systems that save energy and improve comfort in commercial and residential buildings. Through its glass reinforcements business, the company makes thousands of products lighter, stronger and more durable. Ultimately, Owens Corning people and products make the world a better place. Based in Toledo, Ohio, Owens Corning posted 2017 sales of $6.4 billion and employs 19,000 people in 37 countries. It has been a Fortune 500® company for 64 consecutive years. For more information, please visit www.owenscorning.com. A career at Owens Corning offers the ability to enhance your expertise and achieve your personal and professional aspirations. Through it all, we'll empower you with an environment that encourages open communication and big ideas, competitive pay for your performance, comprehensive benefits, and more opportunities to make your impact.

Industry

Construction materials wholesalers

Company size

10,000+ Employees

Headquarters location

Toledo, OH, US

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