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Store Marketing Manager Jobs in Virginia (NOW HIRING)

Pollo Campero

Field Marketing Manager

Falls Church, VA · On-site

$80K - $85K/yr

Develop and manage the execution of short-term local business plans (local store marketing) to build and maintain commercial relevance and achieve annual sales plans. Activities include, but are not ...

Pollo Campero

Field Marketing Manager

Falls Church, VA · On-site

$80K - $85K/yr

Develop and manage the execution of short-term local business plans (local store marketing) to build and maintain commercial relevance and achieve annual sales plans. Activities include, but are not ...

Pollo Campero

Field Marketing Manager

Falls Church, VA

$80K - $85K/yr

Support and execute new store openings and assist with the turnaround of underperforming ... Manage all marketing workstreams for assigned restaurants. * Track and report sales, traffic, and ...

Pollo Campero

Field Marketing Manager

Falls Church, VA · On-site

$80K - $85K/yr

Support and execute new store openings and assist with the turnaround of underperforming ... Manage all marketing workstreams for assigned restaurants. * Track and report sales, traffic, and ...

SRG Concepts

Marketing Manager

Arlington, VA · On-site

$63K - $81K/yr

... marketing in-house team. This position will report to our managing principal, Des Reilly, and will ... Collateral Creation and Store Placement (not design but works with Project 607) * Update Employees ...

Dairy Queen

Store Manager

Roanoke, VA · On-site

$14 - $16/hr

Store Marketing * Bring useful ideas to management about how to attract new Fans and increase restaurant sales through marketing promotions and activities. * May assist the GM in some assigned ...

Dairy Queen

Store Manager

Pearisburg, VA · On-site

Store Marketing * Bring useful ideas to management about how to attract new Fans and increase restaurant sales through marketing promotions and activities. * May assist the GM in some assigned ...

Dairy Queen

Store Manager

Rich Creek, VA · On-site

$42K - $52K/yr

Store Marketing * Bring useful ideas to management about how to attract new Fans and increase restaurant sales through marketing promotions and activities. * May assist the GM in some assigned ...

Bubba's 33

Local Store Marketer

Chesapeake, VA

$16 - $21/hr

Assisting the Managing Partner and management team with the creation, development, and implementation of local store marketing programs that build guest loyalty, guest counts, check average, and ...

Texas Roadhouse

Local Store Marketer

Chesapeake, VA · On-site

$16 - $21/hr

Assisting the Managing Partner and management team with the creation, development, and implementation of local store marketing programs that build guest loyalty, guest counts, check average, and ...

Texas Roadhouse

Local Store Marketer

Charlottesville, VA · On-site

$16 - $18/hr

Assisting the Managing Partner and management team with the creation, development, and implementation of local store marketing programs that build guest loyalty, guest counts, check average, and ...

Texas Roadhouse

Local Store Marketer

Charlottesville, VA · On-site

$16 - $18/hr

Assisting the Managing Partner and management team with the creation, development, and implementation of local store marketing programs that build guest loyalty, guest counts, check average, and ...

American Contracting Services, LLC

Be Seen First

In-Store Lead Generator

Chesapeake, VA · On-site

$15 - $18/hr

The In-Store Lead Generator plays a pivotal role in driving sales growth by identifying and ... Reporting to the Marketing Manager, this position requires leveraging strong communication and ...

Ross Stores

Store Manager

Harrisonburg, VA · On-site

Manages the operations of the Stockroom, Front End, and Sales Floor to ensure new merchandise gets ... Merchandise Processing and In-Store Marketing • Ensures recovery, sizing and markdowns are ...

Ross Stores

Store Manager

Chesapeake, VA · On-site

Manages the operations of the Stockroom, Front End, and Sales Floor to ensure new merchandise gets ... Merchandise Processing and In-Store Marketing • Ensures recovery, sizing and markdowns are ...

Fleet Feet

Retail Marketing Coordinator

Richmond, VA · On-site

$17/hr

Working closely with store leadership and the Marketing Manager, this position assists in driving traffic into the store, supporting sales goals, and helping acquire and retain customers through ...

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Store Marketing Manager information

How does a store marketing manager typically collaborate with sales and merchandising teams to drive in-store promotions?

A Store Marketing Manager works closely with both sales and merchandising teams to develop and execute in-store promotional strategies. This collaboration involves coordinating on product placement, creating marketing materials, and aligning promotional campaigns with inventory levels and sales goals. Regular meetings and open communication ensure that marketing initiatives support sales objectives and enhance the overall customer experience. By working together, these teams can maximize foot traffic, boost sales, and effectively showcase featured products.

How much does a store marketing manager get paid?

The average salary for a store marketing manager in the United States ranges from $50,000 to $85,000 per year, depending on experience, location, and company size. Salaries can increase with additional skills such as digital marketing and certifications like the Certified Marketing Management Professional (CMMP).

What does a store marketing manager do?

A Store Marketing Manager is responsible for developing and executing marketing strategies to drive foot traffic, sales, and brand awareness for a retail location. Their duties typically include planning in-store promotions, managing advertising campaigns, analyzing customer data, and coordinating with vendors and store staff. They work to create engaging customer experiences and ensure that marketing efforts align with the company's goals. Store Marketing Managers also monitor competitors, track campaign effectiveness, and adjust tactics as needed to maximize results.

What is the role of a store marketing manager in a store?

A store marketing manager is responsible for developing and implementing marketing strategies to attract customers and increase sales within a retail store. They coordinate promotional activities, manage local advertising efforts, and analyze sales data to optimize marketing campaigns. Strong communication skills and knowledge of marketing tools like social media and point-of-sale systems are essential for this role.

What is the difference between Store Marketing Manager vs Store Operations Supervisor?

AspectStore Marketing ManagerStore Operations Supervisor
Primary FocusDeveloping marketing strategies to drive store traffic and salesOverseeing daily store operations and staff management
Required SkillsMarketing, branding, customer engagementLeadership, operational efficiency, staff supervision
Work EnvironmentCollaborates with marketing teams, focuses on promotional activitiesManages store floor, ensures operational standards
Common Industry UsageRetail chains, franchise storesRetail stores, supermarkets, department stores

The Store Marketing Manager primarily focuses on creating and executing marketing strategies to attract customers and increase sales, while the Store Operations Supervisor manages daily store activities and staff to ensure smooth operations. Both roles are essential in retail environments but serve different functions within the store's success.

Is a store marketing manager a high paying job?

A store marketing manager's salary varies based on experience, location, and company size, but it generally offers a competitive income within retail management roles. Salaries typically range from moderate to high, especially with additional skills in digital marketing and data analysis. Advancement opportunities can lead to higher pay levels in larger organizations or with specialized expertise.

What are the key skills and qualifications needed to thrive as a store marketing manager?

To thrive as a Store Marketing Manager, you need expertise in retail marketing strategies, data analysis, and a relevant degree in marketing or business. Proficiency with marketing automation platforms, POS systems, and analytics tools like Google Analytics is typically required. Strong communication, creativity, and project management skills help you stand out in driving in-store campaigns and engaging customers. These skills are crucial for effectively boosting store visibility, increasing foot traffic, and maximizing sales performance.
What are popular job titles related to Store Marketing Manager jobs in Virginia? For Store Marketing Manager jobs in Virginia, the most frequently searched job titles are:
What job categories do people searching Store Marketing Manager jobs in Virginia look for? The top searched job categories for Store Marketing Manager jobs in Virginia are:
What cities in Virginia are hiring for Store Marketing Manager jobs? Cities in Virginia with the most Store Marketing Manager job openings:
Store Marketing Manager jobs near you
Infographic showing various Store Marketing Manager job openings in Virginia as of August 2026, with employment types broken down into 1% As Needed, 86% Full Time, 12% Part Time, and 1% Contract. Highlights an 93% Physical, 3% Hybrid, and 4% Remote job distribution.

Field Marketing Manager

Pollo Campero

Falls Church, VA • On-site

$80K - $85K/yr

Other

Posted 13 days ago

Pollo Campero rating

6.2

Company rating: 6.2 out of 10

Based on 16 frontline employees who took The Breakroom Quiz

Job description

Field Marketing Manager

The Field Marketing Manager will execute marketing initiatives and tactical plans for a specific market's trade areas based on sales goals and market specific sales needs.

Responsibilities
  • Execute national plans at the local market level with strategic grass root community.
  • Develop and manage the execution of short-term local business plans (local store marketing) to build and maintain commercial relevance and achieve annual sales plans. Activities include, but are not limited to local promotions, partnerships, store communication and sales training).
  • Support the execution and management of local store marketing budget to comply with budget parameters, focused around community traffic drivers, community partners and catering.
  • Provide comprehensive sales analysis by channel, day part, menu family and day of the week to understand business performance and uncover opportunities.
  • Become the eyes and ears of marketing team at the field level and support relevant local feedback to strengthen program and plan development.
  • Become a critical partner to local Operations team in developing relevant plans to achieve business objectives.
Qualifications
  • Bachelor's degree in Business Administration, Marketing, Communication or equivalent required
  • 5+ years field marketing experience
  • Experience in restaurant marketing required
  • Background in retail promotional creation and execution required
  • At least 50% time spent on field required
  • Fluent in English and Spanish required
Pay Range

USD $80,000.00 - USD $85,000.00 /Yr.

What Pollo Campero employees say

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Benefits

Hours and flexibility

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