Job Summary:
StockX is the worldโs leading marketplace for current culture, and they are seeking a Category Manager for Apparel to drive category growth within a new commerce initiative. This role requires deep cultural fluency in apparel, strategic ownership, and hands-on execution to enhance engagement and revenue.
Responsibilities:
โข Define and execute the growth strategy for apparel within the platform
โข Own category-level performance across supply, engagement, and revenue
โข Establish quarterly goals, leading indicators, and operating rhythms
โข Maintain deep, current knowledge of apparel culture, including:
โข Key sellers, creators, designers, brands, and retailers
โข Sub-segments (streetwear, luxury, contemporary, vintage, performance, regional styles, etc.)
โข Seasonal drops, brand dynamics, collaborations, and cultural moments
โข Pricing dynamics, liquidity, and resale economics
โข Serve as the internal voice of the apparel community, informing product, marketing, and platform decisions
โข Build and own a pipeline of high-impact apparel sellers, shops, designers, influencers, brands, and creators
โข Personally recruit and onboard flagship sellers who set the tone for the platform
โข Develop seller strategies that balance credibility, storytelling, and commerce
โข Identify and orchestrate Fashion & Apparel-specific moments, campaigns, and formats that drive engagement and conversion
โข Partner with Category Marketing to design culturally authentic activations
โข Experiment with new approaches and iterate quickly based on performance and feedback
โข Work closely with Account and Partnerships Managers to scale seller acquisition and support
โข Collaborate with Product and Engineering to shape features and tools that matter to category sellers and buyers
โข Provide clear, actionable insights from the market to influence roadmap prioritization
โข Document learnings, frameworks, and best practices that can be reused across future categories
โข Help define what โgreatโ looks like for category ownership at StockX
โข Support hiring and onboarding as the apparel category team grows
Qualifications:
Required:
โข Deeply embedded in second-hand fashion & apparel culture โ you know the people, platforms, trends, and economics, and youโre already plugged into the ecosystem
โข 5+ years of experience in category management, partnerships, marketplace growth, brand, or operator roles in apparel, streetwear, fashion, or adjacent ecosystems
โข Comfortable owning outcomes, not just strategy โ you execute, iterate, and adapt
โข Strong relationship builder with credibility among sellers, creators, designers, and community members
โข Data-literate and commercially minded โ you understand pricing, margins, liquidity, and incentives
โข Entrepreneurial, scrappy, and energized by building something from the ground up
Preferred:
โข Existing network of apparel resellers, brand operators, designers, boutiques, or creators
โข Experience buying and selling apparel or operating within resale or fashion marketplaces
โข Familiarity with content-driven commerce, creator platforms, or enthusiast communities
โข Experience working cross-functionally with product and engineering teams
โข Experience running your own business or startup
Company:
StockX is an online marketplace to buy and sell limited edition and high demand sneakers. Founded in 2015, the company is headquartered in Detroit, USA, with a team of 1001-5000 employees. The company is currently Late Stage.