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Sports Strategy Jobs in Kentucky (NOW HIRING)

$270 - $371/hr

The BetMGM team has over 1,400 talented members, revolutionizing sports betting and online gaming ... It's the strategy behind every win. By meeting people where they are, we create a culture of ...

Posted today

$85 - $120/hr

At Franklin Sports, Inc. we believe that sports make life better. Driven by our passion to get ... media strategy and execution across our retail media networks including Amazon (multiple ...

$120 - $160/hr

ABOUT US Sports Imports, an industry leader in volleyball equipment design, engineering, and ... This role serves as the connective layer between strategic leadership and departmental execution ...

New

$90 - $115/hr

... strategy, or the decision quality of other practitioners. Associated IUSCA IQF Certification IUSCA IQF Level 6 Accredited International Strength and Conditioning Practitioner (aISCP) Salary and Role ...

$110 - $170/hr

Sports Lighting Business Development Manager - West Coast Full Time Remote, US Build your Career ... This dynamic role combines aggressive front-end prospecting with strategic agency account ...

$60 - $90/hr

You also would develop and execute a strategy to grow our sports audience and revenue on YouTube. You would monitor audience comments, engage with the audience and facilitate conversations between ...

$55 - $75/hr

Inspired by the Aspen Institute's strategic plan and supported by a generous endowment from the ... SPORTS & SOCIETY The mission of the Sports & Society Program is to convene leaders, facilitate ...

$140 - $190/hr

... strategies with the most advanced digital products and services. Our additional media properties ... A strong sports production background is essential, as this role carries significant responsibility ...

$120 - $180/hr

... trading strategies * Performance-tune existing applications and processes, improve existing ... A keen interest in sports wagering, trading, and technology. Previous experience working within ...

Showing results 21-40

Sports Strategy information

See Kentucky salary details

$48.2K

$108.3K

$188.9K

How much do sports strategy jobs pay per year?

As of Sep 6, 2026, the average yearly pay for sports strategy in Kentucky is $108,269.00, according to ZipRecruiter salary data. Most workers in this role earn between $78,200.00 and $136,800.00 per year, depending on experience, location, and employer.

What is a sports strategy?

A Sports Strategy job involves analyzing data, trends, and competitive landscapes to help sports organizations make informed decisions. Professionals in this role work on areas like team performance, business growth, fan engagement, and revenue optimization. They use market research, financial modeling, and analytics to develop long-term strategic plans. This role is common in sports leagues, teams, media companies, and agencies, impacting both on-field and off-field success.

What are the key skills and qualifications needed to thrive in sports strategy?

To excel in Sports Strategy, expertise in data analysis, competitive research, and strategic planning—often supported by a degree in sports management, business, or analytics—is vital. Familiarity with analytics platforms, statistical software (such as Tableau, R, or Excel), and performance tracking systems is typically required. Strong interpersonal communication, critical thinking, and the ability to adapt quickly are crucial soft skills. These capabilities enable effective decision-making and collaboration, which drive organizational success in the competitive sports industry.

What are some typical challenges faced in a sports strategy role?

Professionals in Sports Strategy often face the challenge of quickly analyzing large volumes of data to inform critical decisions under tight timelines, especially around game days or key events. They regularly need to balance short-term competitive goals with long-term growth strategies, which can require careful negotiation with coaches, executives, and other stakeholders. Additionally, keeping up with ever-changing analytics tools and evolving industry trends is essential. The dynamic and collaborative nature of the role means adaptability and strong teamwork are key to overcoming these challenges and contributing effectively to the organization's success.

Do sports strategists make good money?

Sports strategists can earn a wide range of salaries depending on their level of experience, the organization they work for, and their specific role. Entry-level positions may pay modestly, while experienced strategists working with professional teams or in consulting can earn six-figure incomes. Strong analytical skills, knowledge of sports analytics tools, and industry connections can enhance earning potential.

What is a sports strategist?

A sports strategist is a professional who analyzes teams, players, and game situations to develop effective strategies and tactics. They often use data analysis, scouting reports, and game theory to improve team performance and gain competitive advantages.

What are the most commonly searched types of Sports Strategy jobs in Kentucky?

The most popular types of Sports Strategy jobs in Kentucky are:

What are popular job titles related to Sports Strategy jobs in Kentucky?

For Sports Strategy jobs in Kentucky, the most frequently searched job titles are:

Infographic showing various Sports Strategy job openings in Kentucky as of August 2026, with employment types broken down into 52% Full Time, and 48% Part Time. Highlights an 100% In-person job distribution, with an average salary of $108,269 per year, or $52.1 per hour.

Sports Betting Event Activation Specialist

Signup Expert

Lexington, KY • On-site

$16 - $20/hr

Other

Posted 5 days ago


Key responsibilities

  • Plan and host sports viewing events, bar activations, and grassroots marketing campaigns

  • Educate users on how Signup Expert works and how it can improve their betting strategy

  • Track performance metrics and report on key outcomes from events and activations


Job description

OpeningfromSignup Expert

About Us:

Signup Expert is a high-energy growth agency that puts you at the center of the action in sports betting, online casinos, and all things iGaming, one of the fastest-growing industries in North America. We were built by a team that's passionate about sports, iGaming, and connecting people with the latest and greatest platforms. Our team is made up of sharp, driven operators who live and breathe iGaming, were ambitious, reliable, and obsessed with delivering results for the brands we partner with.

How Signup Expert Works:

We connect top-tier brands with trained, motivated brand representatives who drive measurable growth through direct engagement, local market expertise, and boots-on-the-ground execution. Whether it's launching a new market, scaling user acquisition, or building brand presence from the ground up, Signup Expert is the engine behind some of the fastest-growing names in iGaming.

What we do:

  • Associate Programs— We source, train, and manage brand representatives who deliver real, trackable results in local markets across North America
  • Content & Platform Growth— Our teams create authentic content, test platforms, and drive digital growth initiatives for leading sweepstakes and casino review publishers
  • Event Execution— From grassroots activations to large-scale promotional events, we bring brands to life in person
  • Market Expansion— We help brands enter and scale in new markets with experienced local teams who know the landscape
  • Performance-Driven Culture— Everything we do is tied to measurable outcomes. If it doesn't drive growth, we don't do it

We're growing fast and always looking for people who are hungry, reliable, and ready to make an impact. If you thrive in a fast-paced environment and want to be part of a team that's reshaping how brands grow, Signup Expert is your next move.

Career Opportunities & Culture:

Learn more about our company athttps://jobs.lever.co/signup-expert

The Opportunity

Ever wondered if you could turn your passion for sports into real-world experience while getting paid? If you love watching sports, connecting with people, and learning more about betting, this could be the perfect fit.

We’re looking for individuals who are passionate about sports and interested in helping grow the Signup Expert brand. In this part-time marketing role, you'll play a key part in increasing awareness of our platform through local activations, brand-building initiatives, and community engagement.

This part-time contract position is ideal for someone who wants to build experience in a fast-paced startup environment—especially one rooted in sports, tech, and fan engagement. You’ll make an impact from day one, helping shape our national rollout strategy while growing your skills along the way.


What You’ll Do
  • Plan and host sports viewing events, bar activations, and grassroots marketing campaigns
  • Educate users on how Signup Expert works and how it can improve their betting strategy
  • Distribute promotional materials and share exclusive app offers in your local community
  • Lead community outreach efforts to grow app downloads and user engagement
  • Track performance metrics and report on key outcomes from events and activations
Who You Are
  • Strong communication skills and a naturally social, outgoing personality
  • A “planner” mindset—you're the one your friends count on to organize outings
  • Passion for sports and an interest in the betting, DFS, or sweepstakes space (no prior experience required)
  • Ability to engage with people in a friendly and professional way
  • Self-starter mindset with the ability to work independently
Role Benefits and Start Date
  • $16–$20/hour (depending on location) with performance-based bonuses
  • Flexible part-time hours
  • Signup Expert swag and exclusive perks for top performers
  • Direct exposure to startup marketing strategy and real-time user growth
  • Work closely with Signup Experts marketing and operations teams
  • Early access to new Signup Expert features
  • Opportunities for growth and future full-time roles
  • Start Date: May 2026

Ready to Join?

We’re not just building a better betting experience—we’re building a community. If you’re bold, driven, and excited to shape how fans engage with sports and betting, we want to hear from you.

Posting Notes: Sports Management, Sports Marketing, Sports Sales, Sponsorship, Sports Analytics, B2C Sales, Event Planning

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