Sports Strategy Jobs in Kentucky (NOW HIRING)

7-Eleven is an iconic family of brands with over 86,000 locations, surpassing every retailer in the world. We revolutionize convenience, restaurants and fuel through cutting edge innovation - working hard to be the customer's first choice. 7-Eleven empowers our employees to "activate awesome" and make a meaningful impact in their stores and communities every day. If you're ready to grow, lead and make a difference, come join our team and help shape the future of convenience.

The Associate Marketing Manager for Shopper Marketing & Sports Partnerships will lead the development and execution of 7-Eleven's comprehensive Sports strategy and verification initiatives while supporting the execution and verification of Shopper Marketing and Vendor Partnership programs. Reporting to the Senior Marketing Manager of Shopper Marketing & Sports Partnerships, this role serves as a critical liaison between internal cross-functional teams, external vendors, and agency partners to build and execute impactful consumer activations that drive brand engagement and business results. This position requires close collaboration with the Insights team to translate consumer behavior data into actionable marketing strategies and program verification frameworks, while partnering with agency and analytics teams to define measurement strategies and deliver results reporting to key stakeholders.

• Lead the strategic development and end-to-end execution of 7-Eleven's Sports partnerships strategy, including activation planning, implementation, and performance verification.
• Support the execution and verification of Shopper Marketing programs and Vendor Partnership initiatives, ensuring alignment with brand objectives and business goals.
• Collaborate with internal cross-functional teams including Merchandising and Operations to ensure seamless program integration and execution.
• Partner with the Insights team to analyze consumer behavior data and translate findings into actionable marketing strategies, program enhancements, and verification methodologies.
• Manage relationships with external vendors and agency partners to develop and execute innovative consumer activations that drive traffic, engagement, and sales.
• Define measurement frameworks and KPIs in partnership with agency and analytics teams to track program performance and ROI.
• Develop comprehensive reporting and presentations to communicate program results, insights, and recommendations to marketing leadership and key stakeholders.
• Oversee program verification processes to ensure marketing initiatives are executed according to plan and deliver against established success metrics.
• Manage project timelines, budgets, and deliverables across multiple concurrent programs and partnerships.
• Identify opportunities for program optimization and innovation based on performance data, market trends, and competitive landscape analysis.
• Coordinate cross-functional approvals and ensure all marketing materials and activations comply with brand guidelines and legal requirements.
• Support the development of annual marketing plans, including budget planning, calendar management, and resource allocation for Sports and Shopper Marketing initiatives.

EDUCATION: Bachelors/4 Yr Degree

YEARS OF RELEVANT WORK EXPERIENCE: Minimum of 3+ years required

YEARS OF MANAGEMENT EXPERIENCE: N/A

CERTIFICATIONS / LICENSES: N/A

Strong project management capabilities with ability to manage multiple complex initiatives simultaneously while meeting deadlines. Effective communication, including writing, speaking, active listening and presenting to various levels and stakeholders. Collaboration skills when working on projects with agencies and cross-functional teams. Ability to make effective and efficient decisions when planning, scheduling and implementing campaigns. Excellent analytical skills with ability to interpret consumer insights and translate data into strategic recommendations.

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If an hourly or salary range is included in this ad it represents the range 7-Eleven in good faith believes is the range of compensation for this role at the time of this posting. The Company may ultimately pay more or less than the posted range. This range is only applicable for jobs to be performed in this state. This range may be modified in the future. No amount is considered to be wages or compensation until such amount is earned, vested, and determinable under the terms and conditions of the applicable policies and plans. The amount and availability of any bonus, commission, long-term incentive compensation, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company's sole discretion, consistent with the law. For a general description of all benefits 7-Eleven is offering in the US for the position, please visit this link. For a general description of all benefits 7-Eleven is offering in Canada for the position, please visit this link.

As proud founders of the world's first convenience store, 7-Eleven's top priority has always been to give customers the most convenient experience possible to consistently meet their needs. 7-Eleven aims to be a one-stop shop for consumers - a place people can always rely on to deliver what they want, when, where and how they want it. This goal continues to shape 7-Eleven's ethos, driving 7-Eleven's expansion into operating Speedway®, Stripes®, Laredo Taco Company® and Raise the Roost® Chicken and Biscuits, with locations, as well as proprietary products and services including 7NOW®, 7Rewards®, Speedy Rewards® and 7-Eleven Fleet™, throughout the U.S.