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Sports Pr Jobs in Reno, NV (NOW HIRING)

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All JobsSports Pr JobsSports Pr Jobs in Reno, NV

Sports Pr information

See Reno, NV salary details

$34.4K

$83.4K

$133.6K

How much do sports pr jobs pay per year?

As of Aug 6, 2026, the average yearly pay for sports pr in Reno, NV is $83,380.00, according to ZipRecruiter salary data. Most workers in this role earn between $64,800.00 and $97,200.00 per year, depending on experience, location, and employer.

What is the difference between Sports Pr vs Sports Marketing?

AspectSports PrSports Marketing
CredentialsCommunications, Public Relations certifications, media relations experienceMarketing, Advertising, or Business degrees, branding certifications
Work EnvironmentMedia events, press conferences, client communicationAdvertising campaigns, sponsorships, promotional events
Employer & Industry UsageSports teams, leagues, agencies focusing on media relationsBrands, sponsors, sports organizations focusing on promotion and sales

Sports Pr primarily focuses on managing media relations, public image, and communication strategies for sports entities. In contrast, Sports Marketing emphasizes promoting sports brands, products, and events through advertising and sponsorships. While both roles operate within the sports industry, Sports Pr is more communication-oriented, whereas Sports Marketing centers on marketing strategies and campaigns.

What are the key skills and qualifications needed to thrive as a Sports PR professional?

To excel as a Sports PR professional, you need strong communication skills, a background in public relations or communications, and an understanding of the sports industry. Familiarity with media monitoring tools, social media platforms, and press release distribution systems is typically required. Exceptional interpersonal skills, crisis management abilities, and creativity help you build relationships and manage the brand image effectively. These competencies are crucial for maintaining positive public perception, handling media inquiries, and ensuring successful promotional campaigns in a highly visible environment.

How do you get into sports public relations?

To enter sports public relations, candidates typically pursue a bachelor's degree in communications, marketing, or a related field and gain experience through internships with sports teams, agencies, or media outlets. Strong writing, media relations skills, and knowledge of social media are essential, along with networking within the sports industry.

What are some common challenges faced by Sports PR professionals when managing athlete or team reputations?

Sports PR professionals often encounter the challenge of managing public perception during high-pressure events, such as controversies or unexpected losses. Balancing the interests of athletes, coaches, sponsors, and fans requires strong crisis communication skills and the ability to craft clear, timely messages. Additionally, social media can amplify both positive and negative news, so being proactive and responsive is key to maintaining a positive reputation for athletes or teams. Collaboration with media outlets and internal stakeholders is crucial to ensure consistent and accurate messaging.

What is a Sports PR professional?

Sports PR (Public Relations) professionals are specialists who manage and promote the public image of athletes, sports teams, organizations, and related brands. They handle media relations, craft press releases, organize events, and develop communication strategies to build positive relationships with fans, sponsors, and the public. Their goal is to protect and enhance the reputation of their clients while ensuring effective communication during both routine activities and crisis situations.
What are popular job titles related to Sports Pr jobs in Reno, NV? For Sports Pr jobs in Reno, NV, the most frequently searched job titles are:
What job categories do people searching Sports Pr jobs in Reno, NV look for? The top searched job categories for Sports Pr jobs in Reno, NV are:
Sports Pr jobs near you
Infographic showing various Sports Pr job openings in Reno, NV as of June 2026, with employment types broken down into 1% As Needed, 69% Full Time, 27% Part Time, 2% Contract, and 1% Nights. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $83,380 per year, or $40.1 per hour.

JEI - Director of Downtown Reno Amateur Sports Association--DRASA

JACOBS ENTERTAINMENT, Inc.

Reno, NV • On-site

$79K - $99K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 2 days ago

New

Job description

Description
A Legacy of Excellence
Entertaining Your World
Jacobs Entertainment, Inc. (JEI) is a developer, owner and operator of gaming and entertainment facilities across the United States. Core to the company's value is our commitment to ethical leadership, outstanding training, and open employee communication.
Jacobs Entertainment is currently in search of a "Director of Downtown Reno Amateur Sports Association--DRASA".
The Director of DRASA -Downtown Reno Amateur Sports Association is responsible for the overall leadership, development, and management of the Downtown Reno Amateur Sports Association. This role oversees sports programming for all Reno Area sports fields owned and operated by Jacobs Entertainment Inc., including community partnerships, volunteer engagement, event operations, fundraising initiatives, and strategic planning to support the organization's mission of promoting amateur sports, healthy lifestyles, and community involvement throughout the Reno area.
Our employees are supported with a comprehensive benefits program that include the following:
  • $200 Referral Bonus
  • Tuition Reimbursement
  • 7 paid Holidays
  • 80 hours of Vacation after 1 year of employment
  • We offer a variety of affordable medical, dental, vision and flexible spending account plans after 60 days
  • Employee Assistance Program FREE of charge
  • Company paid Life Insurance and AD&D
  • Matching 401K program after 90 days
  • Employee Meal Discounts
  • Ongoing learning and development programs
  • Work towards your future advancement within the company-most of our supervisors and managers are promoted from within

Essential Job Responsibilities and Duties:
  • Develop and execute the organization's strategic vision, goals, and annual operating plans
  • Manage and grow amateur sports programs, leagues, tournaments, and special events
  • Build and maintain strong relationships with community organizations, schools, sponsors, local businesses, and civic leaders
  • Lead fundraising efforts, sponsorship development, grant applications, and donor engagement activities
  • Oversee budgets, financial planning, and resource allocation to ensure fiscal responsibility
  • Recruit, train, and supervise staff, volunteers, coaches, and program coordinators
  • Ensure compliance with organizational policies, safety standards, and applicable regulations
  • Promote DRASA through community outreach, marketing initiatives, and public relations activities
  • Evaluate program effectiveness and implement continuous improvement strategies
  • Representing the organization at meetings, events, and community functions

Skills, Education and Other Requirements:
  • Bachelor's Degree in Business Administration or similar field
  • Knowledge of organized youth sports
  • Must be able to work various, non-standardized schedule including evenings, weekends and holidays
  • Must be legally able to work with and around minors
  • Outstanding written and oral communication skills
  • Excellent customer service skills
  • Identification that establishes identity
  • Identification that establishes the right to work in the United States

Apply