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Sports Brand Activation Manager Jobs (NOW HIRING)

Cypress HCM

Brand Activation Manager

Santa Clara, CA

$65 - $88/hr

Brand Activation Manager We are looking for a highly organized and detail-oriented Brand Activation Manager Contractor to support the Brand Marketing team. This individual will be crucial in the ...

Crayola

Brand Activation Manager

Easton, PA · On-site

Brand Activation Manager, Hybrid, Easton PA GENERAL SUMMARY: Creative, strategic, and highly collaborative to bring our brand to life in meaningful, engaging ways. This role will be instrumental in ...

Crayola

Brand Activation Manager

Easton, PA · On-site

Brand Activation Manager, Hybrid, Easton PA GENERAL SUMMARY: Creative, strategic, and highly collaborative to bring our brand to life in meaningful, engaging ways. This role will be instrumental in ...

Crayola LLC

Brand Activation Manager

Easton, PA

Brand Activation Manager, Hybrid, Easton PA GENERAL SUMMARY: Creative, strategic, and highly collaborative to bring our brand to life in meaningful, engaging ways. This role will be instrumental in ...

MrBeast

Brand Activation Manager

New York, NY · On-site

$115K - $165K/yr

About the Role As the Brand Activation Manager at MrBeast , you are the operational engine and the "hot standby" for our Brand Activation Leads. We produce high-stakes, unscripted content where plans ...

MrBeast

Brand Activation Manager

New York, NY · On-site

$115K - $165K/yr

About the Role As the Brand Activation Manager at MrBeast , you are the operational engine and the "hot standby" for our Brand Activation Leads. We produce high-stakes, unscripted content where plans ...

Roku

Brand Activation Manager

New York, NY · Hybrid

$115K - $120K/yr

The Brand Activation Manager will also manage campaign escalations and ensure appropriate resolution, especially on priority Accounts. A balance of strong project management experience, a client ...

Compass Group

BRAND ACTIVATION MANAGER

Redwood City, CA · On-site

$90K - $100K/yr

BRAND ACTIVATION MANAGER - REDWOOD CITY, CA Salary: $90000 - $100000 / yr Our Passion is Food! At Bon Appetit Management Company we are committed to two things, great food and outstanding service! At ...

Bon Appetit

BRAND ACTIVATION MANAGER

Redwood City, CA · On-site

$90K - $100K/yr

BRAND ACTIVATION MANAGER - REDWOOD CITY, CA Salary: $90000 - $100000 / yr Our Passion is Food! At Bon Appetit Management Company we are committed to two things, great food and outstanding service! At ...

Compass Group

BRAND ACTIVATION MANAGER

Redwood City, CA

$90K - $100K/yr

BRAND ACTIVATION MANAGER - REDWOOD CITY, CA Salary: $90000 - $100000 / yr Our Passion is Food! At Bon Appetit Management Company we are committed to two things, great food and outstanding service! At ...

RIMOWA GmbH

Manager, Brand Activations

Manhattan, NY · On-site

RIMOWA Americas seeks a dynamic Brand Activation Manager based in New York City to elevate the Maison through exceptional brand experiences and activations. Reporting to the VP of Marketing, Americas ...

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Sports Brand Activation Manager information

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How much do sports brand activation manager jobs pay per hour?

As of Sep 12, 2026, the average hourly pay for sports brand activation manager in the United States is $76.92, according to ZipRecruiter salary data. Most workers in this role earn between $74.52 and $79.33 per hour, depending on experience, location, and employer.

What does a Sports Brand Activation Manager do?

A Sports Brand Activation Manager is responsible for developing and implementing marketing strategies that bring a sports brand to life, particularly through events, sponsorships, and experiential campaigns. They work to increase brand visibility and engagement by coordinating with athletes, teams, and event organizers. Their role often involves project management, collaboration with creative teams, and analyzing the effectiveness of brand activations to ensure marketing goals are met. They play a crucial part in building strong connections between the brand and its target audience.

How does a Sports Brand Activation Manager typically collaborate with marketing and sponsorship teams to execute campaigns?

As a Sports Brand Activation Manager, you work closely with both marketing and sponsorship departments to design and implement engaging campaigns. This often involves aligning activation strategies with broader brand objectives, coordinating event logistics, and ensuring that sponsor obligations are met. You’ll regularly participate in cross-functional meetings, manage timelines, and share feedback to optimize campaign effectiveness. Strong communication and project management skills are essential to bridge the needs of both internal teams and external partners, making collaboration a key part of daily responsibilities.

What are the key skills and qualifications needed to thrive as a Sports Brand Activation Manager, and why are they important?

To thrive as a Sports Brand Activation Manager, you need expertise in marketing strategy, event planning, and brand management, often supported by a degree in marketing or communications. Familiarity with CRM tools, event management software, and social media analytics platforms is typically required. Exceptional interpersonal skills, creativity, and the ability to work under pressure help individuals excel in this role. These competencies are crucial for executing impactful campaigns that elevate brand visibility and engagement in the competitive sports industry.

What is the difference between Sports Brand Activation Manager vs Sports Marketing Coordinator?

AspectSports Brand Activation ManagerSports Marketing Coordinator
CredentialsBachelor's degree in marketing, sports management, or related field; experience in brand activationBachelor's degree in marketing, sports management, or related field; entry-level experience
Work EnvironmentLeads activation campaigns, manages partnerships, coordinates eventsSupports marketing campaigns, assists with event planning, handles administrative tasks
Employer & Industry UsageSports brands, agencies, sponsorship companiesSports teams, marketing agencies, event organizers

The Sports Brand Activation Manager focuses on executing and managing brand activation campaigns and partnerships, requiring strategic planning and leadership. In contrast, the Sports Marketing Coordinator typically supports these efforts through administrative and logistical tasks. Both roles require marketing knowledge and industry experience, but the Activation Manager holds more responsibility for campaign success and client relationships.

What are popular job titles related to Sports Brand Activation Manager jobs?

For Sports Brand Activation Manager jobs, the most frequently searched job titles are:

Infographic showing various Sports Brand Activation Manager job openings in the United States as of September 2026, with employment types broken down into 11% Internship, and 89% Full Time. Highlights an 100% In-person job distribution, with an average salary of $159,999 per year, or $76.9 per hour.

Brand Activation Manager

Santa Clara, CA

Cypress HCM
Recruiting and Staffing Services • 51 - 200 employees
Learn more about Cypress HCMexternal

$65 - $88/hr

Full-time

Re-posted 11 hours ago

Job description



Brand Activation Manager
 
We are looking for a highly organized and detail-oriented Brand Activation Manager Contractor to support the Brand Marketing team. This individual will be crucial in the execution and coordination of various brand initiatives, ensuring campaigns and programs run smoothly, on time, and accurately. The ideal candidate is a self-starter who can manage multiple moving pieces and communicate effectively with internal and external stakeholders.
 
Key Responsibilities:
  • Brand Media Trafficking: Manage the trafficking process for our brand media campaigns (e.g., display, video, social, paid editorial) including coordinating assets, trafficking with our agency, and ensuring accurate deployment across platforms.
  • Creative Project Management: Act as the primary liaison between the Brand Marketing team and the Creative/Design team, managing the end-to-end lifecycle of creative tickets, ensuring all necessary information (specs, deadlines, feedback) is provided and approvals are secured promptly.
  • UTM Parameter Creation & Governance: Own the process for creating, distributing, and governing UTM tracking codes for brand campaigns with our agency to ensure consistent and accurate data collection.
  • Thought Leadership Program Management: Support the operational execution of our thought leadership programs.
  • Performance Tracking & Reporting: Consolidate, track, and organize brand and program metrics (e.g., media performance, content engagement, thought leadership impact) into clear, visually compelling decks for regular reporting to leadership and stakeholders.
  • Documentation & Organization: Maintain clean and organized documentation for all projects, assets, trafficking details, and reporting metrics.
 
Qualifications:
  • 5+ years of relevant experience.
  • Proven experience in project management, program coordination, or operations within a marketing or brand team (agency or in-house).
  • Experience with digital media trafficking.
  • Strong understanding of marketing measurement.
  • Excellent organizational skills with a methodical approach to problem-solving.
  • Proficiency in creating polished presentations/decks (e.g., PowerPoint, Google Slides, Keynote) to clearly communicate results.
  • Ability to work independently, manage multiple priorities, and thrive in a fast-paced environment.
  • Exceptional written and verbal communication skills.
  • Familiarity with Asana a plus.
  • Experience working with B2B or high-growth technology brands a plus.
  • Experience managing vendor or agency relationships a plus.
Compensation: $$65 - $88 per hour 
ID#: 1451105
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About Cypress HCM

Sourced by ZipRecruiter

We deliver consistently superior recruiting by virtue of trusting, communicative relationships with companies and candidates alike. From Fortune 100s to startups, clients lean on us to fulfill their range of needs from contract to full-time positions. With an intimate knowledge of the industries we serve, a keen sense of what makes for high-performing talent in any role, and shared sense of urgency, our clients will tell you: your solution begins here.

Industry

Recruiting and staffing services

Company size

51 - 200 Employees

Headquarters location

Walnut Creek, CA, US

Year founded

2005

Social media

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