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Sport Pr Jobs (NOW HIRING)

Apple

PR Manager, Fitness & Sports

Cupertino, CA · On-site

The PR Manager will drive global communications for Apple's fitness and sports technology initiatives. Working with PR teams in the US and internationally, you will build and implement our fitness ...

Apple

PR Manager, Fitness & Sports

Cupertino, CA

$146K - $221K/yr

We are currently seeking a PR Manager for Fitness and Sports. Description The PR Manager will drive global communications for Apple's fitness and sports technology initiatives. Working with PR teams ...

AEG

PR & Communications Intern

Allentown, PA · On-site

$14.75 - $19.75/hr

... a PR and Communications Intern to support all aspects of the club's communications efforts ... The ideal candidate is a motivated, detail-oriented team player with a passion for sports media ...

Celsius

Brand PR Specialist

Boca Raton, FL · On-site

Brand PR Specialist In-Office: Based full-time at CELSIUS ® Headquarters in Boca Raton, FL Travel ... Passion for sports, culture and entertainment Core Competencies * Relentless drive to maximize ...

Celsius

Brand PR Specialist

Boca Raton, FL · On-site

Brand PR Specialist In-Office: Based full-time at CELSIUS ® Headquarters in Boca Raton, FL Travel ... Passion for sports, culture and entertainment Core Competencies * Relentless drive to maximize ...

Celsius

Brand PR Specialist

Boca Raton, FL

Brand PR Specialist In-Office: Based full-time at CELSIUS Headquarters in Boca Raton, FL Travel ... Passion for sports, culture and entertainment Core Competencies * Relentless drive to maximize ...

eBay, Inc.

PR Manager

San Jose, CA · On-site

$107K - $143K/yr

They possess a deep knowledge of the media environment and can tie cultural moments in sports ... Collaborate closely with consumer PR teammates, vertical leads, and corporate and internal ...

AEG

Coordinator, Public Relations

Las Vegas, NV · On-site

WWE, the global leader in sports entertainment; and PBR, the world's premier bull riding ... Job Title: PR Coordinator Location: Las Vegas, NV (with travel required) Role Overview The PR ...

Penske Racing South

PR Representative

Mooresville, NC · On-site

The PR Representative is an experienced communications role designed to support Team Penske across ... Motorsports, sports, or highly visible corporate communications experience preferred. * Exceptional ...

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Sport Pr information

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$34.5K

$83.6K

$134K

How much do sport pr jobs pay per year?

As of Jun 10, 2026, the average yearly pay for sport pr in the United States is $83,626.00, according to ZipRecruiter salary data. Most workers in this role earn between $65,000.00 and $97,500.00 per year, depending on experience, location, and employer.

What are Sport PR professionals?

Sport PR (Public Relations) professionals are experts who manage the public image and communications of sports teams, athletes, organizations, or events. They work to promote positive media coverage, handle crisis communications, and engage with fans and stakeholders through various channels. Their responsibilities often include writing press releases, organizing media events, and building relationships with journalists. Sport PR professionals play a crucial role in shaping how the public perceives their clients and ensuring effective communication both externally and internally.

How does a Sports PR professional typically collaborate with athletes, coaches, and the media during high-profile events?

Sports PR professionals play a crucial role in managing communication and relationships among athletes, coaches, and the media, especially during high-profile events such as tournaments or press conferences. They coordinate interviews, prepare talking points, and ensure that messaging aligns with the organization's brand and values. Additionally, they often act as the main point of contact for media inquiries, manage crisis communications if necessary, and help athletes and coaches navigate public appearances to maintain a positive public image.

What are the key skills and qualifications needed to thrive as a Sports PR professional, and why are they important?

To excel as a Sports PR professional, you need expertise in public relations, media strategy, and strong writing skills, often backed by a degree in communications or a related field. Familiarity with media monitoring tools, press release distribution platforms, and social media management systems is essential. Outstanding relationship-building, crisis management, and verbal communication abilities set top candidates apart. These competencies are crucial for effectively enhancing an athlete’s or organization’s public image and managing media relations in a fast-paced, high-visibility industry.

What is the difference between Sport Pr vs Sports Journalist?

AspectSport PrSports Journalist
CredentialsPublic relations, communications, or marketing backgroundJournalism degree or media training
Work EnvironmentPress offices, sports organizations, PR agenciesNewsrooms, sports events, media outlets
Employer & IndustrySports teams, brands, agenciesMedia companies, newspapers, TV stations

Sport Pr focuses on managing public image and communication strategies for sports entities, while Sports Journalists primarily report and write about sports events. Both roles require strong communication skills, but Sport Pr emphasizes strategic messaging, whereas Sports Journalists focus on storytelling and news coverage.

More about Sport Pr jobs
What cities are hiring for Sport Pr jobs? Cities with the most Sport Pr job openings:
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What job categories do people searching Sport Pr jobs look for? The top searched job categories for Sport Pr jobs are:
Sport Pr jobs near you
Infographic showing various Sport Pr job openings in the United States as of June 2026, with employment types broken down into 94% Full Time, 5% Part Time, and 1% Contract. Highlights an 86% Physical, 4% Hybrid, and 10% Remote job distribution, with an average salary of $83,626 per year, or $40.2 per hour.
PR Manager, Fitness & Sports

PR Manager, Fitness & Sports

Apple

Cupertino, CA • On-site

Full-time

Posted 3 days ago

Apple rating

8.1

Company rating: 8.1 out of 10

Based on 661 frontline employees who took The Breakroom Quiz

6th of 30 rated technology retailers

Job description

Imagine what you could do here. At Apple, new ideas have a way of becoming extraordinary products, services, and customer experiences very quickly. You bring passion and dedication to your job and there's no telling what you could accomplish. ..Apple's worldwide communications team informs the world about our innovative products and services, and the values that drive everything we do. The team includes professionals with backgrounds in public relations, journalism, social media, employee communications, writing, and buzz marketing. We're looking for trailblazing, collaborative professionals from a variety of creative fields. If that's you, then your next home may be here. Come and do the best and most exciting work of your career at Apple!..We are currently seeking a PR Manager for Fitness and Sports.
The PR Manager will drive global communications for Apple's fitness and sports technology initiatives. Working with PR teams in the US and internationally, you will build and implement our fitness and sports strategy for wearables, lead creative initiatives that showcase how Apple's product and service ecosystem helps users live healthier lives, and drive narratives on how our technology supports professional sports teams and organizations. You will also identify and manage issues in fast-moving news cycles, and collaborate with cross-functional stakeholders, third-party partners, and developers.Candidates should have strong media relations skills across fitness, sports, and emerging media, and experience working with a diverse range of creators and audiences in the fitness space. Demonstrated experience managing launches, successful momentum campaigns, and organic creator fitness events is essential.
A minimum of 8 years experience in public relations, either at a PR agency or within a corporate setting.BS/BA or equivalent experience.Experience working in fitness and/or sports communications landscape. Deep knowledge of the sports and fitness landscape.
Experience in fitness communications, and a passion for the intersection of fitness and technology. Experience working with sports brands, or sporting events is a plus.Proven track record of building and maintaining relationships with fitness and sports journalists, editors, and digital creators.A creative and strategic mindset with an interest in developing and executing new ways of doing things.Strong collaborative skills and demonstrated ability of working effectively within large, cross-functional teams.Experience with developing creative PR campaigns - including organic and social-first - driving meaningful impact and convening a clear understanding of specific audiences.Ability to handle multiple projects and issues, and thrive in a dynamic, ever-changing environment and adapt quickly to change. Excited to tackle challenges that require excellent problem-solving and the ability to navigate through unchartered territory.Dedicated, self-motivated team player who demonstrates critical thinking.Adept at developing deep internal relationships to help drive communications objectives forward.Excellent written and verbal communication skills, with a sharp attention to detail and project management expertise.

What Apple employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom

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About Apple

Sourced by ZipRecruiter

Imagine what you could do here! At Apple, new ideas have a way of becoming extraordinary products, services, and customer experiences very quickly. Bring passion and dedication to your job and there's no telling what you could accomplish. Dynamic, intelligent people and inspiring, innovative technologies are the norm here. The people who work here have reinvented entire industries with all Apple Hardware products. The same real passion for innovation that goes into our products also applies to our practices strengthening our dedication to leave the world better than we found it.

Industry

Computer and electronic product manufacturing

Company size

10,000+ Employees

Headquarters location

Cupertino, CA, US

Year founded

1976

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