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Sport Pr Jobs (NOW HIRING)

TOGETHXR

Public Relations Director

Indianapolis, IN · On-site

Public Relations Director (Volunteer/Intern) Reports To: Team President / Owner Location: Indiana ... Passion for growing visibility of women's professional sports and team branding #J-18808-Ljbffr

Sony Corporation

PR Manager

San Diego, CA · On-site

$96K - $128K/yr

Experience in consumer technology, lifestyle, major league sports, or brand PR * Experience managing external PR agencies and agency relationships * Strong understanding of the evolving media ...

Sony Electronics

PR Manager

San Diego, CA · Hybrid

$96K - $128K/yr

Experience in consumer technology, lifestyle, major league sports, or brand PR * Experience managing external PR agencies and agency relationships * Strong understanding of the evolving media ...

O'Dwyer's Public Relations News

Experience in sports communication, public relations within professional or collegiate athletic contexts, or media relations in the sports industry is a plus. * Teaching, public speaking ...

Heritage Auctions

Public Relations Internship

Dallas, TX · On-site

$14.50 - $19.25/hr

... Coins, Sports, Comics, Entertainment, Historical, Jewelry, Fine and Decorative Art, Luxury ... Public Relations Internship Experience The Public Relations Intern will work alongside Heritage's P ...

Penske Racing South

PR Representative

Mooresville, NC · On-site

The PR Representative is an experienced communications role designed to support Team Penske across ... Motorsports, sports, or highly visible corporate communications experience preferred. * Exceptional ...

DKC

Senior Account Supervisor - Sports PR

Manhattan, NY · On-site

Senior Account Supervisor - Sports PR (New York, NY) LOOKING FOR SOMETHING NEW? For more than three decades, DKC has been one of the country's most innovative communications agencies attracting the ...

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Sport Pr information

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$34.5K

$83.6K

$134K

How much do sport pr jobs pay per year?

As of Sep 10, 2026, the average yearly pay for sport pr in the United States is $83,626.00, according to ZipRecruiter salary data. Most workers in this role earn between $65,000.00 and $97,500.00 per year, depending on experience, location, and employer.

What is a sport PR professional?

Sport PR (Public Relations) professionals are experts who manage the public image and communications of sports teams, athletes, organizations, or events. They work to promote positive media coverage, handle crisis communications, and engage with fans and stakeholders through various channels. Their responsibilities often include writing press releases, organizing media events, and building relationships with journalists. Sport PR professionals play a crucial role in shaping how the public perceives their clients and ensuring effective communication both externally and internally.

How does a sport PR professional typically collaborate with athletes, coaches, and the media during high-profile events?

Sports PR professionals play a crucial role in managing communication and relationships among athletes, coaches, and the media, especially during high-profile events such as tournaments or press conferences. They coordinate interviews, prepare talking points, and ensure that messaging aligns with the organization's brand and values. Additionally, they often act as the main point of contact for media inquiries, manage crisis communications if necessary, and help athletes and coaches navigate public appearances to maintain a positive public image.

What are the key skills and qualifications needed to thrive as a sport PR professional, and why are they important?

To excel as a Sports PR professional, you need expertise in public relations, media strategy, and strong writing skills, often backed by a degree in communications or a related field. Familiarity with media monitoring tools, press release distribution platforms, and social media management systems is essential. Outstanding relationship-building, crisis management, and verbal communication abilities set top candidates apart. These competencies are crucial for effectively enhancing an athlete’s or organization’s public image and managing media relations in a fast-paced, high-visibility industry.

What is the difference between Sport Pr vs Sports Journalist?

AspectSport PrSports Journalist
CredentialsPublic relations, communications, or marketing backgroundJournalism degree or media training
Work EnvironmentPress offices, sports organizations, PR agenciesNewsrooms, sports events, media outlets
Employer & IndustrySports teams, brands, agenciesMedia companies, newspapers, TV stations

Sport Pr focuses on managing public image and communication strategies for sports entities, while Sports Journalists primarily report and write about sports events. Both roles require strong communication skills, but Sport Pr emphasizes strategic messaging, whereas Sports Journalists focus on storytelling and news coverage.

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Sport Pr jobs near you
Infographic showing various Sport Pr job openings in the United States as of August 2026, with employment types broken down into 2% Internship, 52% Full Time, 44% Part Time, 1% Temporary, and 1% Contract. Highlights an 97% Physical, and 3% Remote job distribution, with an average salary of $83,626 per year, or $40.2 per hour.

Manager, Global Public Relations - SX

Ellenton, FL • On-site

Feld Entertainment
1 - 5K employees
Learn more about Feld Entertainmentexternal

Full-time

Re-posted 23 days ago

Key responsibilities

  • Assist in coordinating and executing public relations efforts for the SMX World Championship, including media relations and campaign management.

  • Develop and maintain publicity materials such as press releases, infographics, media recaps, and online media resources.

  • Manage logistics for race week PR activities, media days, press conferences, and coordinate with media, teams, and athletes.

Feld Entertainment rating

8.6

Company rating: 8.6 out of 10

Based on 8 frontline employees who took The Breakroom Quiz

Job description

The Public Relations Manager for the SMX World Championship will be part of the Corporate Marketing Corporate Communications Team. This individual must be highly organized, a self-starter and have experience in sports public relations and media. The Public Relations Manager will assist in directing all public relations and communications efforts for SMX in all markets within the Feld Entertainment portfolio. Overall duties include managing public relations campaigns, media relations, creating public relations assets, and dealing with team management and athlete relations.
Essential Job Functions
  • Assist in coordinating the overall Public Relations efforts for the SMX World Championship.
  • Assist with the development and maintenance of publicity materials, including press releases, weekly infographics, media recaps, and online media resources, including developing written materials in support of the SMX World Championship.
  • Assist in identifying media trends and developing tactics to maximize opportunities for the SMX World Championship.
  • Liaise with media, SMX teams and athletes while at events, including written documents for PR activations and logistics.
  • Assist with the execution of race week PR, media days and press conferences, including coordinating and managing all logistics.
  • Responsible for setting up the press box and photo den.
  • Develop written materials in support of the SMX World Championship.
  • Manage ticket requests for press, VIPs and teams/athletes. Manage and approve incoming media and photographer credential requests throughout the season.
  • Manage the daily tracking of the SMX PR budget.
  • Support Corporate Marketing - Corporate Communications team in execution of special PR projects, celebrity, content creator, and influencer events.

Job Qualifications
  • College degree required (degree or related expertise in public relations, journalism, communications, or marketing preferred).
  • 3-5 years' PR experience, preferably in the sports and/or entertainment industry.
  • Strong organizational, project, and time management skills with the ability to manage multiple campaigns simultaneously in a fast-paced environment, while being fiscally responsible.
  • Strong interpersonal and communication skills, including the ability to build professional relationships and work well with all personality types. Ability to interface with multiple levels of management within and outside the organization.
  • Strong writing skills with demonstrated experience leading PR campaigns and media strategy.
  • Strong knowledge of media relations, influencer engagement, and PR tools, i.e., Muck Rack, Cision, Weverse, etc.
  • Strong proficiency with MS Excel/Smartsheet required.
  • Experience developing reporting dashboards and communications infrastructure preferred.
  • Highly organized with strong project management and multitasking abilities.
  • Experience managing influencer or creator engagement programs preferred.
  • Organization and attention to detail are essential.
  • Exceptional written and verbal communication skills.
  • Team-oriented; highly flexible and resourceful.
  • Ability to travel (approximately 40% of the time, with majority occurring in Q1 & Q2).

About Feld Entertainment
Feld Entertainment®, family owned and operated, is the worldwide leader in producing and presenting live touring family entertainment experiences that bring people together and uplift the human spirit. Properties include Ringling Bros. and Barnum & Bailey®, Monster Jam®, Disney On Ice, Monster Energy AMA Supercross, and the SuperMotocross World Championship. Across the brand portfolio, Feld Entertainment has entertained millions of families in more than 80 countries and on six continents. Visit feldentertainment.com for more information.
Equal Opportunity Employer
Feld Entertainment is proud to be an Equal Opportunity Employer and a Drug Free Workplace. We are committed to providing an inclusive environment for our employees, customers, and partners worldwide. We celebrate diversity and encourage our profoundly talented workforce to express themselves proudly. Our successful business model requires different perspectives and voices so that we can create the incredible live shows we put on. Come join us and help us light up the world.

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